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A Reference Price Model of Brand Choice for Frequently Purchased Products.. (1986). Winer, Russell S.
In: Journal of Consumer Research.
RePEc:oup:jconrs:v:13:y:1986:i:2:p:250-56.

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  26. Effect of Character Marketing and Marketing Mix on Usage Intention of Internet-Only Banks: Evidence From South Korea. (2021). Park, Heejun ; Ho, Jong.
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  27. Dynamical prediction model of consumers’ purchase intentions regarding anti-smog products during smog risk: Taking the information flow perspective. (2021). Yuan, YU ; Wang, Fei ; Lu, Liangdong.
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  28. Evolution of retail formats: Past, present, and future. (2021). Jindal, Rupinder P ; Gauri, Dinesh K ; Howerton, Eric ; Carr, Stephen ; Fogarty, John ; Navallo, Jonathan R ; Pandey, Aashish ; Bhatnagar, Amit ; Fox, Edward ; Ratchford, Brian.
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  29. Consistent price endings increase consumers perceptions of cheapness. (2021). Lin, Yu-Ting ; Pei, Annie ; Chuang, Shih-Chieh ; Cheng, Yin-Hui ; Hung, Hui-Hsi.
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    RePEc:eee:joreco:v:61:y:2021:i:c:s096969892100093x.

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  33. Am I Getting a Good Deal? Reference‐DependentDecision Making When the Reference Price Is Uncertain. (2020). Nayga, Rodolfo ; Lusk, Jayson ; Caputo, Vincenzina.
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  34. Existence and characterization of optimal dynamic pricing strategies with reference-price effects. (2020). Zaccour, Georges ; Hayek, Naila ; Crettez, Bertrand.
    In: Central European Journal of Operations Research.
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  35. Investigating relative impact of reference prices on customers’ price evaluation in absence of posted prices: a case of Pay-What-You-Want (PWYW) pricing. (2020). Narwal, Preeti ; Nayak, J K.
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  36. Searching for the Reference Point. (2020). Spinu, Vitalie ; Bleichrodt, Han ; Baillon, Aurelien.
    In: Management Science.
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  37. Deal or No Deal? Online Deals, Retailer Heterogeneity, and Brand Evaluations in a Competitive Environment. (2020). Trusov, Michael ; Gopal, Anandasivam ; Mejia, Jorge.
    In: Information Systems Research.
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  38. The Role of Numbers in the Customer Journey. (2020). Morwitz, Vicki G ; Thomas, Manoj ; Santana, Shelle.
    In: Journal of Retailing.
    RePEc:eee:jouret:v:96:y:2020:i:1:p:138-154.

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    In: Omega.
    RePEc:eee:jomega:v:91:y:2020:i:c:s030504831730717x.

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  40. Between preferences and references: Asymmetric price elasticities and the simulation of fiscal policies. (2020). Mazzocchi, Mario ; Biondi, Beatrice ; Smith, Richard ; Cornelsen, Laura.
    In: Journal of Economic Behavior & Organization.
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  43. Dynamic Online Pricing with Incomplete Information Using Multiarmed Bandit Experiments. (2019). Abernethy, Jacob ; Schwartz, Eric M ; Misra, Kanishka.
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    RePEc:inm:ormksc:v:38:y:2019:i:2:p:226-252.

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  44. Do Discounts in Ticket Prices Induce Sustainable Profit to Performing Arts Suppliers?. (2019). You, Eun Young ; Jin, Hyun Joung.
    In: Sustainability.
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    In: LSE Research Online Documents on Economics.
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    RePEc:eee:joreco:v:51:y:2019:i:c:p:129-138.

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    In: European Journal of Operational Research.
    RePEc:eee:ejores:v:277:y:2019:i:2:p:684-698.

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  48. Short-term subsidies and seller type: A health products experiment in Uganda. (2019). Raffler, Pia ; McConnell, Margaret ; Karlan, Dean ; Fischer, Greg.
    In: Journal of Development Economics.
    RePEc:eee:deveco:v:137:y:2019:i:c:p:110-124.

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  49. Flexible estimation of time-varying effects for frequently purchased retail goods: a modeling approach based on household panel data. (2018). Baumgartner, Bernhard ; Steiner, Winfried J ; Kneib, Thomas ; Guhl, Daniel.
    In: OR Spectrum: Quantitative Approaches in Management.
    RePEc:spr:orspec:v:40:y:2018:i:4:d:10.1007_s00291-018-0530-6.

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  50. Goals as reference points in marathon running: A novel test of reference dependence. (2018). Sackett, Aaron ; White, Rebecca ; Wu, George ; Markle, Alex.
    In: Journal of Risk and Uncertainty.
    RePEc:kap:jrisku:v:56:y:2018:i:1:d:10.1007_s11166-018-9271-9.

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  51. Multiattribute Loss Aversion and Reference Dependence: Evidence from the Performing Arts Industry. (2018). Veeraraghavan, Senthil ; Fader, Peter S ; Tereyaolu, Necati.
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    RePEc:inm:ormnsc:v:64:y:2018:i:1:p:421-436.

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  52. Perceived probability of food waste: Influence on consumer attitudes towards and choice of sales promotions. (2018). Sirieix, Lucie ; Costa, Sandrine ; le Borgne, Guillaume .
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  53. Price volatility and market performance measures: The case of revenue managed goods. (2018). Mantin, Benny ; Rubin, Eran .
    In: Transportation Research Part E: Logistics and Transportation Review.
    RePEc:eee:transe:v:120:y:2018:i:c:p:35-50.

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  55. Does price sensitivity and price level influence store price image and repurchase intention in retail markets?. (2018). Graciola, Ana Paula ; Milan, Gabriel Sperandio ; de Lima, Vinicius Zanchet ; de Toni, Deonir.
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  56. The effect of customer value and power structure on retail supply chain product choice and pricing decisions. (2018). Luo, Zheng ; Kai, Ming ; Chen, XU.
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    RePEc:eee:jomega:v:77:y:2018:i:c:p:115-126.

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  57. Choice experiments are not conducted in a vacuum: The effects of external price information on choice behavior. (2018). Nayga, Rodolfo ; Lusk, Jayson ; Caputo, Vincenzina.
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    RePEc:eee:jeborg:v:145:y:2018:i:c:p:335-351.

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  58. Estimating time-varying parameters in brand choice models: A semiparametric approach. (2018). Guhl, Daniel ; Steiner, Winfried J ; Kneib, Thomas ; Baumgartner, Bernhard.
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  61. Loss Aversion and Residential Property Development Decisions in the People’s Republic of China: A Semi-Parametric Estimation. (2017). Meng, Charlotte Chunming .
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  62. Delegating Pricing Power to Customers: Pay What You Want or Name Your Own Price?. (2017). Krämer, Florentin ; Stich, Lucas ; Schmidt, Klaus M ; Kramer, Florentin .
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  63. A tale of two brands: The joint effect of manufacturer and retailer brands on consumers’ product evaluation. (2017). Chen, Haipeng (Allan) ; Zhu, Ying.
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  64. Delegating pricing power to customers: Pay What You Want or Name Your Own Price?. (2017). Spann, Martin ; Krämer, Florentin ; Stich, Lucas ; Schmidt, Klaus M ; Kramer, Florentin .
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  65. Estimating store choices with endogenous shopping bundles and price uncertainty. (2017). Kim, Hyunchul ; Il, Kyoo .
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  66. Can Price Sway Children Preference? Preliminary Experiment among Malay Children. (2017). Dahar, Zainurin Bin ; Sulaiman, Fadilah ; Kokash, Husam A.
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  67. Loss Aversion and Residential Property Development Decisions in China: A Semi-Parametric Estimation. (2017). Meng, Chunming ; Bao, Helen .
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  68. Dynamic pricing with reference price dependence. (2016). Chenavaz, Régis.
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  70. The Feedback-Related Negativity and the P300 Brain Potential Are Sensitive to Price Expectation Violations in a Virtual Shopping Task. (2016). Brotherhood, Emilie V ; Goto, Nobuhiko ; Buratto, Luciano G ; Schaefer, Alexandre.
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  71. Effect of Overlapping Price Ranges on Price Perception: Revisiting the Range Theory of Price Perception. (2016). Jaikumar, Saravana ; Sahay, Arvind .
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  73. Reimagining Society Through Retail Practice. (2016). Hietanen, Joel ; Toyoki, Sammy ; Sihvonen, Antti ; Schouten, John W ; Mattila, Pekka .
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  74. The scope of price promotion research: An informetric study. (2016). Kuntner, Tobias ; Teichert, Thorsten.
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  75. On-demand streaming services and music industry revenues — Insights from Spotifys market entry. (2016). Wlomert, Nils ; Papies, Dominik .
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  76. Reference points in revenue sharing contracts—How to design optimal supply chain contracts. (2016). Thonemann, Ulrich W ; Becker-Peth, Michael .
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  77. ARE THE DISABLED LESS LOSS AVERSE? EVIDENCE FROM A NATURAL POLICY EXPERIMENT. (2016). Gabriel, Stuart ; Arbel, Yuval ; Ben-Shahar, Danny .
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  78. Developments in Promotion Strategies Review on Psychological Streams of Consumers. (2015). Alam Kazmi, Syed Hasnain ; Alam Kazmi, Syed Hasnain, .
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  79. Consumer satisfaction versus churn in the case of upgrades of 3G to 4G cell networks. (2015). Carter, Leanne ; Gray, David ; Johnson, Lester ; Dalessandro, Steven.
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  80. Risk Preferences and Demand Drivers of Extended Warranties. (2015). Jindal, Pranav .
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  81. The Cross Attributes Flexible Substitution Logit: Uncovering Category Expansion and Share Impacts of Marketing Instruments. (2015). Steenburgh, Thomas ; Liu, Qiang ; Gupta, Sachin.
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  82. Pay-what-you-want pricing: Can it be profitable?. (2015). Chao, Yong ; Nahata, Babu ; Fernandez, Jose.
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  90. An empirical investigation of consumers’ willingness-to-pay and the demand function: The cumulative effect of individual differences in anchored willingness-to-pay responses. (2014). Dogerlioglu-Demir, Kivilcim ; Koa, Cenk.
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  92. Le determinanti alla base del successo della marca commerciale nel mercato italiano: indagine sulle trenta categorie più performanti. (2014). Cristini, Guido ; Rossi, Gaia ; Laurini, Fabrizio .
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  93. To Charge or Not to Charge: Evidence from a Health Products Experiment in Uganda. (2014). Karlan, Dean ; Raffler, Pia ; McConnell, Margaret ; Fischer, Greg.
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  94. Price Knowledge During Grocery Shopping: What We Learn and What We Forget. (2014). Jensen, Birger Boutrup ; Grunert, Klaus G.
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  95. A Meta-analysis of Loss Aversion in Product Choice. (2014). Neumann, Nico ; Bockenholt, Ulf.
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  96. Consumers׳ perception of the complexity of selected household purchase decisions. (2014). Erasmus, Alet C ; Dobbelstein, Thomas ; Donoghue, Sun.
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  97. Strategic pricing with reference effects in a competitive supply chain. (2014). Zhang, Jie ; Chiang, Weiyu Kevin ; Liang, Liang.
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  98. To Charge or Not to Charge: Evidence from a Health Products Experiment in Uganda. (2014). Karlan, Dean ; Raffler, Pia ; McConnell, Margaret ; Fischer, Greg.
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  99. To Charge or Not to Charge: Evidence from a Health Products Experiment in Uganda. (2014). Raffler, Pia ; McConnell, Margaret ; Karlan, Dean S ; Fischer, Greg.
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  100. Hysteresis, Price Acceptance, and Reference Prices. (2014). Richards, Timothy J. ; Gomez, Miguel I. ; Printezis, Iryna .
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  101. A Dynamic Model of Investor Decision-Making: How Adaptation to Losses affects Future Selling Decisions. (2013). Lucas, Andre ; Kräussl, Roman ; André Lucas, ; Kraeussl, Roman ; Paas, Leonard J. ; Lee, Carmen .
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  102. Commentary on behavioral price research: the role of subjective experiences in price cognition. (2013). Thomas, Manoj.
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  103. An appraisal of behavioral price research (part 1): price as a physical stimulus. (2013). Monroe, Kent B ; Cheng, Lillian L.
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  104. Challenges of Tuition fee’s decision: Private Universities case in Kosovo. (2013). Shahini, Besa ; Azemi, Yllka .
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  105. Panel data discrete choice models of consumer demand. (2013). Keane, Michael.
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  106. Pricing and Allotment in a Sea-Cargo Supply Chain with Reference Effect: A Dynamic Game Approach. (2013). Zhao, Xiukun ; Li, Jian ; Yang, Xiaoli ; Kannan, Govindan ; Xu, Lei.
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  107. To Whom, When, and How Much to Discount? A Constrained Optimization of Customized Temporal Discounts. (2013). Johnson, Joseph ; Ip, Edward H ; Tellis, Gerard J.
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  108. Why are Consumers Less Loss Averse in Internal than External Reference Prices?. (2013). van Oest, Rutger.
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  109. Supply chain coordination through cooperative advertising with reference price effect. (2013). Zhang, Juan ; Huang, Zhimin ; Gou, Qinglong ; Liang, Liang.
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  110. Mapping competitive prediction capability: Construct conceptualization and performance payoffs. (2013). Lim, Lewis K. S., .
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  111. To influence or not to influence: External reference price strategies in pay-what-you-want pricing. (2013). Cui, Annie Peng ; Johnson, Jennifer Wiggins .
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  112. Examining the role of advertising and sales promotions in brand equity creation. (2013). Martinez, Eva ; de Chernatony, Leslie ; Buil, Isabel.
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  113. Pricing in the international takeoff of new products. (2013). Chandrasekaran, Deepa ; Frambach, Ruud T ; Tellis, Gerard J.
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  114. Exploring the multi-dimensional nature of price satisfaction in business to business suppliers relationship performance. (2012). Gyau, Amos ; Somogyi, Simon A..
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  115. Price Promotion (In)consistency and Consumers’ Brand Evaluations: The Role of Reference Prices. (2012). Monroe, Kent B ; Silvera, David H ; Ashok, Tina M.
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  116. Wait, bond, and buy : Consumer responses to economic crisis. (2012). Yabar, J..
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  117. Integrating inventory control and a price change in the presence of reference price effects: a two-period model. (2012). Rudloff, Christian ; Taudes, Alfred.
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  118. A mathematical reformulation of the reference price. (2012). Kannan, P. ; Dayaratna, Kevin.
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  119. Price–quality relationship in the presence of asymmetric dynamic reference quality effects. (2012). Gavious, Arieh ; Lowengart, Oded.
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  120. Accounting for Behavioral Biases for Non-biased Demand Estimations. (2012). Pace, Carla ; Meschi, Meloria.
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  121. Multi-Modal Competition and the Future of Mail. (2012). .
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  122. The Indirect Impact of Price Deals on Households’ Purchase Decisions Through the Formation of Expected Future Prices. (2012). Zhang, Qin ; Narasimhan, Chakravarthi ; Seetharaman, P B.
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  123. Price Awareness and Consumers’ Use of Deals in Brand Choice. (2012). Murthi, B. P. S., ; Rao, Ram C.
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  124. The impact of household level heterogeneity in reference price effects on optimal retailer pricing policies. (2012). Kopalle, Praveen K ; Arora, Neeraj ; Boldt, Lin Bao ; Kannan, P K.
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  125. Determinants of in-store price knowledge for packaged products: An empirical study in a Chilean hypermarket. (2012). Farías, Pablo ; Manzur, Enrique ; Olavarrieta, Sergio ; Hidalgo, Pedro ; Farias, Pablo .
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  126. Dual role of price and myopia in a marketing channel. (2012). Zaccour, Georges ; Martin-Herran, Guiomar ; Taboubi, Sihem ; Martn-Herrn, Guiomar .
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  127. The Effect of Extrinsic Product Cues and Customer Services/Sales Personnel on Restaurant Image, KPK, Pakistan. (2011). Hussain, Murad ; Iqbal, Khurshed ; Manzoor, Sheikh Raheel ; Ullah, Hafiz.
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  128. Reference distorted prices. (2011). Sákovics, József ; Sakovics, Jozsef .
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  129. Reference-Point Formation and Updating. (2011). Weber, Martin ; Baucells, Manel ; Welfens, Frank .
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  130. Differentiated price loss aversion in destination choice: The effect of tourists’ cultural interest. (2011). Nicolau, Juan L.
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  131. The Retailing Literature as a Basis for Franchising Research: Using Intellectual Structure to Advance Theory. (2011). Chabowski, Brian R ; Mena, Jeannette A ; Tomas, G.
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  132. The Effect of Pricing and Advertising on Customer Retention in a Liberalizing Market. (2011). Polo, Yolanda ; Verhoef, Peter C ; Sese, Javier F.
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  133. Improving Campaign Success Rate by Tailoring Donation Requests along the Donor Lifecycle. (2011). Verhaert, Griet Alice ; van den Poel, Dirk.
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  134. The hidden information content of price movements. (2011). Mantin, Benny ; Gillen, David.
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  135. Reference distorted prices. (2011). Sákovics, József.
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  136. An Exploratory Study on Malaysian Consumer’s Purchase Intention: Brand, Quality and Price Perspective. (2011). Haque, Ahasanul ; Rahman, Muhammad Sabbir.
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  137. A simple test for distinguishing between internal reference price theories. (2010). SUN, Baohong ; Katz, Michael ; Erdem, Tulin.
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  138. Regular prices and sales. (2010). Koszegi, Botond ; Heidhues, Paul.
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  139. Price as an Indicator of Quality: Implications for Utility and Demand Functions. (2010). Ding, Min ; Rao, Vithala R ; Ross, William T.
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  140. Buying while expecting to sell: The economic psychology of online resale. (2010). Chu, Hsunchi ; Liao, Shuling .
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  141. Consideration of an expected future deal in assessing the value of a present deal: Forward-looking bargain shopping. (2010). Fairhurst, Ann ; Kwon, Kyoung-Nan ; Schumann, David W..
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  142. Kish: Where Customers Pay As They Wish. (2010). Spann, Martin ; Ju-Young, Kim ; Martin, Spann .
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  143. Définition, mesure et déterminants du consentement à payer du consommateur : synthèse critique et voies de recherche.. (2009). le Gall-Ely, Marine.
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  144. Demand forecasting for supply processes in consideration of pricing and market information. (2009). Reiner, Gerald ; Fichtinger, Johannes .
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  145. The Impact of Product-Country Image and Marketing Efforts on Retailer-Perceived Brand Equity: An Empirical Analysis. (2009). Baldauf, Artur ; Zeugner-Roth, Katharina Petra ; Diamantopoulos, Adamantios ; Cravens, Karen S.
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  146. The Effects of Discount Location and Frame on Consumers’ Price Estimates. (2009). DelVecchio, Devon ; Krishnan, Shanker H ; Lakshmanan, Arun .
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  147. Empirical Testing of the Reference-Price Effect of Buy-Now Prices in Internet Auctions. (2009). Popkowski Leszczyc, Peter ; PEter, ; He, Yongfu ; Qiu, Chun.
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  148. Development of Finns’ price knowledge after the changeover to the euro. (2009). Raijas, Anu ; Aalto-Setl, Ville.
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  149. How do price range shoppers differ from reference price point shoppers?. (2009). Voss, Glenn ; Moon, Sangkil.
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  150. The Privacy Paradox: The Case of Secondary Disclosure. (2009). Giles, D'Souza ; Joseph, Phelps .
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  151. Measuring long-run marketing effects and their implications for long-run marketing decisions. (2008). SUN, Baohong ; Gordon, Brett ; Erdem, Tulin ; Bronnenberg, Bart ; Albuquerque, Paulo ; Hitsch, Guenter ; Hanssens, Dominique ; Mela, Carl ; Dube, Jean ; Hong, Han.
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  152. A Dynamic Model of Brand Choice When Price and Advertising Signal Product Quality. (2008). SUN, Baohong ; Keane, Michael ; Erdem, Tulin.
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  153. The effects of reference prices on bidding behavior in interactive pricing mechanisms. (2008). Spann, Martin ; Wolk, Agnieszka.
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  154. Investigating pricing solutions to combat spam: Postage stamp and bonded senders. (2008). Joseph, Kissan ; Thevaranjan, Alex.
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  155. Using a heterogeneous multinomial probit model with a neural net extension to model brand choice. (2007). Hruschka, Harald.
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  156. —An Assortmentwide Decision-Support System for Dynamic Pricing and Promotion Planning in DIY Retailing. (2007). Taudes, Alfred ; Reutterer, Thomas ; Natter, Martin ; Mild, Andreas .
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  157. Format Effects in Volume Discounts to Consumers. (2007). DESMET, Pierre ; Parguel, Beatrice ; de Pechpeyrou, Pauline ; Sabri-Zaaraoui, Ouidade .
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  158. Improved customer choice predictions using ensemble methods. (2007). van Wezel, Michiel ; Potharst, Rob.
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  159. Reference price distortion. (2007). Sákovics, József.
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  160. A Review of Psychological Research on Consumer Promotions and a New Perspective Based on Mental Accounting. (2006). .
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  161. Proactive and Reactive Product Line Strategies: Asymmetries Between Market Leaders and Followers. (2006). Shankar, Venkatesh.
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  162. Structural Modeling in Marketing: Review and Assessment. (2006). Rossi, Peter ; Erdem, Tulin ; Chintagunta, Pradeep ; Wedel, Michel .
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  163. Research Note—Estimating Heterogeneous Price Thresholds. (2006). Terui, Nobuhiko ; Dahana, Wirawan Dony.
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  164. An information processing review of the subjective value of money and prices. (2006). Raghubir, Priya.
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  165. Generalized Reverse Discrete Choice Models. (2005). Misra, Sanjog.
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  166. Promotion Effect on Endogenous Consumption. (2005). SUN, Baohong.
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  167. An empirical test of theories of price valuation using a semiparametric approach, reference prices, and accounting for heterogeneity. (2005). Hildebrandt, Lutz ; Boztug, Yasemin.
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  168. The Impact of Consumer Loss Aversion on Pricing. (2004). Heidhues, Paul ; Koszegi, Botond.
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  169. A Review of Theoretical Perspectives Applied to Sales Promotion and a New Perspective based on Mental Accounting Theory. (2004). Priya, Dang Jha .
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  170. Analyzing the effects of past prices on reference price formation. (2004). Paap, Richard ; van Oest, R. D..
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  171. An empirical comparison of the validity of a neural net based multinomial logit choice model to alternative model specifications. (2004). Hruschka, Harald ; Fettes, Werner ; Probst, Markus.
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  172. Effet signal dune réduction promotionnelle du prix : concept et expérimentation. (2004). Desmet, Pierre .
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  173. Brand and Quantity Choice Dynamics Under Price Uncertainty. (2003). Keane, Michael ; Imai, Susumu ; Erdem, Tulin.
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  174. Brand and Quantity Choice Dynamics Under Price Uncertainty. (2003). Keane, Michael ; Imai, Susumu ; Erdem, Tulin.
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  175. Explicit Solutions of Optimization Models and Differential Games with Nonsmooth (Asymmetric) Reference-Price Effects. (2003). Gavious, Arieh ; Lowengart, Oded ; Fibich, Gadi .
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  176. The Effects of Effort and Intrinsic Motivation on Risky Choice. (2003). Kivetz, Ran .
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  177. Price-tier competition: Distinguishing between intertier competition and intratier competition. (2003). Sivakumar, K..
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  178. The Role of Effort Advantage in Consumer Response to Loyalty Programs: The Idiosyncratic Fit Heuristic. (2003). Simonson, Itamar ; Kivetz, Ran .
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  179. Optimal Pricing of New Subscription Services: Analysis of a Market Experiment. (2002). Danaher, Peter.
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  180. Rule-based price fairness and its effect on willingness to purchase. (2002). Maxwell, Sarah .
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