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The adoption of mobile tourism services: an empirical study

Authors:

Per Christian Røinend,

John KrogstieAuthors Info & Claims

MoMM '12: Proceedings of the 10th International Conference on Advances in Mobile Computing & Multimedia

Pages 47 - 56

https://doi.org/10.1145/2428955.2428972

Published: 03 December 2012 Publication History

Abstract

This study is investigating the adoption of mobile tourism services in Norway. By expanding the Technology Acceptance Model (TAM), a research model, called mobile services acceptance model including seven research hypotheses is presented. The proposed research model and research hypotheses were empirically tested using data collected from a survey of 47 users of a mobile tourism service called extended Mobile Tourist Service Recommender (MTSR) in a city in Norway. The findings indicated that the fitness of the research model is good and strong support was found for the seven research hypotheses. Among all the factors, the personal initiatives and characteristics had the most significant influence on the intention to use MTSR.

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Cited By

Guo HGao SYang XJing J(2018)An Empirical Study on Users' Continuous Usage Intention of QR Code Mobile Payment Services in ChinaInternational Journal of E-Adoption10.4018/IJEA.201801010210:1(18-33)Online publication date: 1-Jan-2018
https://dl.acm.org/doi/10.4018/IJEA.2018010102
Hew JLee VLeong LHew TOoi K(2018)The dawning of mobile tourismInternational Journal of Mobile Communications10.1504/IJMC.2016.07502314:2(170-201)Online publication date: 23-Dec-2018
https://dl.acm.org/doi/10.1504/IJMC.2016.075023
Krogstie JGao SThingstad TTran H(2017)An Empirical Study of the Adoption of an Indoor Location-Based ServiceInternational Journal of Technology and Human Interaction10.4018/IJTHI.201704010513:2(70-88)Online publication date: 1-Apr-2017
https://dl.acm.org/doi/10.4018/IJTHI.2017040105
Show More Cited By

Index Terms

The adoption of mobile tourism services: an empirical study
1. Computing methodologies
  1. Modeling and simulation
    1. Simulation theory
      1. Systems theory
2. Mathematics of computing
  1. Information theory

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Published In

cover image ACM Other conferences

MoMM '12: Proceedings of the 10th International Conference on Advances in Mobile Computing & Multimedia

December 2012

323 pages

ISBN:9781450313070

DOI:10.1145/2428955

Conference Chair:
Matthias Steinbauer
Johannes Kepler University Linz, Austria
,
Editor:
Ismail Khalil
Johannes Kepler University Linz, Austria
,
General Chair:
Eric Pardede
La Trobe University, Australia
,
Program Chair:
David Taniar
Monash University, Australia

Copyright © 2012 ACM.

Permission to make digital or hard copies of all or part of this work for personal or classroom use is granted without fee provided that copies are not made or distributed for profit or commercial advantage and that copies bear this notice and the full citation on the first page. Copyrights for components of this work owned by others than ACM must be honored. Abstracting with credit is permitted. To copy otherwise, or republish, to post on servers or to redistribute to lists, requires prior specific permission and/or a fee. Request permissions from [email protected]

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@WAS: International Organization of Information Integration and Web-based Applications and Services

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Association for Computing Machinery

New York, NY, United States

Publication History

Published: 03 December 2012

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MoMM '12

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@WAS

MoMM '12: The 10th International Conference on Advances in Mobile Computing & Multimedia

December 3 - 5, 2012

Bali, Indonesia

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Cited By

Guo HGao SYang XJing J(2018)An Empirical Study on Users' Continuous Usage Intention of QR Code Mobile Payment Services in ChinaInternational Journal of E-Adoption10.4018/IJEA.201801010210:1(18-33)Online publication date: 1-Jan-2018
https://dl.acm.org/doi/10.4018/IJEA.2018010102
Hew JLee VLeong LHew TOoi K(2018)The dawning of mobile tourismInternational Journal of Mobile Communications10.1504/IJMC.2016.07502314:2(170-201)Online publication date: 23-Dec-2018
https://dl.acm.org/doi/10.1504/IJMC.2016.075023
Krogstie JGao SThingstad TTran H(2017)An Empirical Study of the Adoption of an Indoor Location-Based ServiceInternational Journal of Technology and Human Interaction10.4018/IJTHI.201704010513:2(70-88)Online publication date: 1-Apr-2017
https://dl.acm.org/doi/10.4018/IJTHI.2017040105
Gao SZhang X(2016)Understanding the Use of Location Sharing Services on Social Networking Platforms in ChinaE-Business and Telecommunications10.1007/978-3-319-30222-5_6(124-136)Online publication date: 1-Mar-2016
https://doi.org/10.1007/978-3-319-30222-5_6
Gao SKrogstie JThingstad TTran H(2015)A mobile service using anonymous location-based data: finding reading roomsInternational Journal of Information and Learning Technology10.1108/IJILT-08-2014-001732:1(32-44)Online publication date: 5-Jan-2015
https://doi.org/10.1108/IJILT-08-2014-0017

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