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Yang et al., 2023 - Google Patents

Distributed dominance graph-based neural multi-objective evolutionary strategy for sponsored search real-time bidding

Yang et al., 2023

Document ID
8374023162113774870
Author
Yang Y
Wu H
Guan Z
Li J
Zhao W
Xu C
Li H
Cao Q
Lv Y
Publication year
Publication venue
Knowledge-Based Systems

External Links

Snippet

In industrial online advertising, real-time bidding optimization has brought substantial profits. Existing methods usually set fixed bids for advertisers which causes collusion among advertisers, resulting in unsatisfactory performance. In this work, by considering both …
Continue reading at www.sciencedirect.com (other versions)

Classifications

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