More Web Proxy on the site http://driver.im/

research-article

Social identity cues to improve creativity and identification in face-to-face and virtual groups

Authors:

Frdric Segonds,

Nicolas Maranzana,

Fabrice Mantelet,

Stphanie BuisineAuthors Info & Claims

Computers in Human Behavior, Volume 77, Issue C

Pages 140 - 147

https://doi.org/10.1016/j.chb.2017.08.043

Published: 01 December 2017 Publication History

Abstract

This research draws on the social identity approach to investigate group performance in face-to-face and virtual brainstorming settings. In particular, we display Social Identity Cues (SIC) on participants or on avatars to foster group membership. We compare four conditions in a factorial design: Brainstorming in Face-to-face or Virtual setting, With or Without SIC. Seventy-two students belonging to a population with a strong social identity participated in the experiment, using their traditional clothing as SIC. The results show that the presence of SIC led to increased creative performance both in face-to-face and virtual settings. SIC also increased group identification, but only in the virtual environment. These results highlight the potential of avatars to support teamwork in a meaningful way. Traditional clothing of a specific student group acts as social identity cues.Face-to-face and avatar-mediated electronic brainstorming are compared.Impact of social identity cues is examined in face-to-face and virtual groups.Social identity cues improved performance both in real and virtual settings.

References

[1]

D.J. Bem, Self-perception theory, Advances in Experimental Social Psychology, 6 (1972) 1-62.

[2]

S. Buisine, J. Guegan, J. Barr, F. Segonds, A. Aoussat, Using avatars to tailor ideation process to innovation strategy, Cognition Technology & Work, 18 (2016) 583-594.

Digital Library

[3]

C. Ceylan, J. Dul, S. Aytac, Can the office environment stimulate a manager's creativity?, Human Factors and Ergonomics in Manufacturing & Service Industries, 18 (2008) 589-602.

Digital Library

[4]

T. Connolly, L.M. Jessup, J.S. Valacich, Effects of anonymity and evaluative tone on idea generation in computer-mediated groups, Management Science, 36 (1990) 689-703.

Digital Library

[5]

D. Cuche, La fabrication du Gadzarts: Esprit de corps et inculcation culturelle chez les ingnieurs Arts et Mtiers, Ethnologie Franaise, 18 (1988) 42-54.

[6]

A.R. Dennis, J.S. Valacich, Computer brainstorms: More heads are better than one, Journal of Applied Psychology, 78 (1993) 531-537.

[7]

D.M. DeRosa, C.L. Smith, D.A. Hantula, The medium matters: Mining the long-promised merit of group interaction in creative idea generation tasks in a meta-analysis of the electronic group brainstorming literature, Computers in Human Behavior, 23 (2007) 1549-1581.

Digital Library

[8]

R. van Dick, J. Stellmacher, U. Wagner, G. Lemmer, P.A. Tissington, Group membership salience and task performance, Journal of Managerial Psychology, 24 (2009) 609-626.

[9]

R. van Dick, P.A. Tissington, G. Hertel, Do many hands make light work? How to overcome social loafing and gain motivation in work teams, European Business Review, 21 (2009) 233-245.

[10]

K.L. Dugosh, P.B. Paulus, Cognitive and social comparison processes in brainstorming, Journal of Experimental Social Psychology, 41 (2005) 313-320.

[11]

M. Erez, A. Somech, Is group productivity loss the rule or the exception? Effects of culture and group-based motivation, Academy of Management Journal, 39 (1996) 1513-1537.

[12]

R.B. Gallupe, L.M. Bastianutti, W.H. Cooper, Unblocking brainstorms, Journal of Applied Psychology, 76 (1991) 137.

[13]

R.B. Gallupe, A.R. Dennis, W.H. Cooper, J.S. Valacich, L.M. Bastianutti, J.F. Nunamaker, Electronic brainstorming and group size, Academy of Management Journal, 35 (1992) 350-369.

[14]

L.L. Gilson, M.T. Maynard, N.C.J. Young, M. Vartiainen, M. Hakonen, Virtual teams research 10 years, 10 themes, and 10 opportunities, Journal of Management, 41 (2015) 1313-1337.

[15]

J. Guegan, S. Buisine, F. Mantelet, N. Maranzana, F. Segonds, Avatar-mediated creativity: When embodying inventors makes engineers more creative, Computers in Human Behavior, 61 (2016) 165-175.

Digital Library

[16]

J. Guegan, P. Moliner, S. Buisine, Why are online games so self-involving: A social identity analysis of massively multiplayer online role-playing games, European Journal of Social Psychology, 45 (2015) 349-355.

[17]

J. Guegan, J. Nelson, T. Lubart, The relationship between contextual cues in virtual environments and creative processes, Cyberpsychology, Behavior, and Social Networking, 20 (2017) 202-206.

[18]

S.A. Haslam, Psychology in Organizations: The social identity approach, Sage, London, 2004.

[19]

S.A. Haslam, J.C. Turner, Context-dependent variation in social stereotyping 2: The relationship between frame of reference, self-categorization and accentuation, European Journal of Social Psychology, 22 (1992) 251-277.

[20]

S.C. Hayne, R.E. Rice, Attribution accuracy when using anonymity in group support systems, International Journal of Human-computer Studies, 47 (1997) 429-452.

Digital Library

[21]

K. James, J. Greenberg, In-group salience, intergroup comparison, and individual performance and self-esteem, Personality and Social Psychology Bulletin, 15 (1989) 604-616.

[22]

K.A. Jehn, P.P. Shah, Interpersonal relationships and task performance: An examination of mediation processes in friendship and acquaintance groups, Journal of Personality and Social Psychology, 72 (1997) 775-790.

[23]

S.J. Karau, K.D. Williams, Social loafing: A meta-analytic review and theoretical integration, Journal of Personality and Social Psychology, 65 (1993) 681-706.

[24]

D.S. Kerr, U.S. Murthy, Divergent and convergent idea generation in teams: A comparison of computer-mediated and face-to-face communication, Group Decision and Negotiation, 13 (2004) 381-399.

[25]

S. Kiesler, J. Siegel, T.W. McGuire, Social psychological aspects of computer-mediated communication, American Psychologist, 39 (1984) 1123.

[26]

J. Kim, Two routes leading to conformity intention in computer-mediated groups: Matching versus mismatching virtual representations, Journal of Computer-mediated Communication, 16 (2011) 271-287.

[27]

J. Kim, H.S. Park, The effect of uniform virtual appearance on conformity intention: Social identity model of deindividuation effects and optimal distinctiveness theory, Computers in Human Behavior, 27 (2011) 1223-1230.

Digital Library

[28]

S.F. van der Land, A.P. Schouten, F. Feldberg, M. Huysman, B. van den Hooff, Does avatar appearance Matter? How team visual similarity and memberavatar similarity influence virtual team performance, Human Communication Research, 41 (2015) 128-153.

[29]

B. Le Hnaff, N. Michinov, O. Le Bohec, M. Delaval, Social gaming is inSIDE: Impact of anonymity and group identity on performance in a team game-based learning environment, Computers & Education, 82 (2015) 84-95.

Digital Library

[30]

E.-J. Lee, Effects of visual representation on social influence in computer-mediated communication, Human Communication Research, 30 (2004) 234-259.

[31]

A. McKinlay, R. Procter, A. Dunnett, An investigation of social loafing and social compensation in computer-supported cooperative work, in: Proceedings of GROUP99 international conference on supporting group work, ACM Press, 1999, pp. 249-257.

Digital Library

[32]

N. Michinov, Is electronic brainstorming or brainwriting the best way to improve creative performance in groups? An overlooked comparison of two idea-generation techniques, Journal of Applied Social Psychology, 42 (2012) E222-E243.

[33]

N. Michinov, E. Michinov, M.C. Toczek-Capelle, Social identity, group processes, and performance in synchronous computer-mediated communication, Group Dynamics: Theory, Research, and Practice, 8 (2004) 27-39.

[34]

N. Michinov, C. Primois, Improving productivity and creativity in online groups through social comparison process: New evidence for asynchronous electronic brainstorming, Computers in Human Behavior, 21 (2005) 11-28.

[35]

B.A. Nijstad, W. Stroebe, H.F.M. Lodewijkx, Cognitive stimulation and interference in groups: Exposure effects in an idea generation task, Journal of Experimental Social Psychology, 38 (2002) 535-544.

[36]

P.J. Oakes, S.A. Haslam, J.C. Turner, Stereotyping and social reality, Blackwell Publishing, Oxford, 1994.

[37]

A.F. Osborn, Applied imagination. Principles and procedures of creative problem-solving, Charles Scribners Sons, New York, 1953.

[38]

P.B. Paulus, N.W. Kohn, L.E. Arditti, R.M. Korde, Understanding the group size effect in electronic brainstorming, Small Group Research, 44 (2013) 332-352.

[39]

J. Pea, J. Ghaznavi, N. Brody, R. Prada, C. Martinho, P.A. Santos, J. Dimas, Effects of human vs. Computer-Controlled characters and social identity cues on enjoyment, Journal of Media Psychology (2017).

[40]

J. Pea, J.T. Hancock, N.A. Merola, The priming effects of avatars in virtual settings, Communication Research, 36 (2009) 838-856.

[41]

T. Postmes, S.A. Haslam, L. Jans, Asingle-item measure of social identification: Reliability, validity, and utility, British Journal of Social Psychology, 52 (2013) 597-617.

[42]

T. Postmes, R. Spears, M. Lea, Breaching or building social boundaries? SIDE-effects of computer-mediated communication, Communication Research, 25 (1998) 689-715.

[43]

T. Postmes, R. Spears, M. Lea, The formation of group norms in computer-mediated communication, Human Communication Research, 26 (2000) 341-371.

[44]

T. Postmes, R. Spears, M. Lea, Intergroup differentiation in computer-mediated communication: Effects of depersonalization, Group Dynamics: Theory, Research, and Practice, 6 (2002) 3-16.

[45]

S.D. Reicher, R. Spears, T. Postmes, Asocial identity model of deindividuation phenomenon, European Review of Social Psychology, 6 (1995) 161-198.

[46]

A. de Rooij, S. van der Land, S. van Erp, The creative Proteus Effect: How self-similarity, embodiment, and priming of creative stereotypes with avatars influences creative ideation, in: Proceedings of the 2017 ACM SIGCHI conference on creativity and cognition, ACM, 2017, pp. 232-236.

Digital Library

[47]

M.A. Serva, M.A. Fuller, Preventing social loafing in the collaborative technology classroom, in: Proceedings of SIGCPR97 computer personnel research conference, ACM Press, 1997, pp. 84-86.

Digital Library

[48]

P.J. Silvia, B.P. Winterstein, J.T. Willse, C.M. Barona, J.T. Cram, K.I. Hess, C.A. Richard, Assessing creativity with divergent thinking tasks: Exploring the reliability and validity of new subjective scoring methods, Psychology of Aesthetics, Creativity, and the Arts, 2 (2008) 68.

[49]

A. Smeding, Women in science, technology, engineering, and mathematics (STEM): An investigation of their implicit gender stereotypes and stereotypes' connectedness to math performance, Sex Roles, 67 (2012) 617-629.

[50]

R. Spears, M. Lea, Panacea or Panopticon? The hidden power in computer-mediated communication, Communication Research, 21 (1994) 427-459.

[51]

L. Sproull, S. Kiesler, Reducing social context cues: Electronic mail in organizational communication, Management Science, 32 (1986) 1492-1512.

Digital Library

[52]

R.J. Sternberg, Handbook of creativity, Cambridge University Press, Cambridge, 1998.

[53]

N.J. Stone, Windows and environmental cues on performance and mood, Environment and Behavior, 30 (1998) 306-321.

[54]

S.G. Straus, J.E. McGrath, Does the medium matter? The interaction of task type and technology on group performance and member reactions, Journal of Applied Psychology, 79 (1994) 87-97.

[55]

H. Tajfel, M.G. Billig, R.P. Bundy, C. Flament, Social categorization and intergroup behaviour, European Journal of Social Psychology, 1 (1971) 149-178.

[56]

H. Tajfel, J.C. Turner, An integrative theory of intergroup conflict, in: The social psychology of intergroup relation, Brooks/Cole, Monterey, CA, 1979.

[57]

M. Tanis, T. Postmes, Cues to identity in online dyads: Effects of interpersonal versus intragroup perceptions on performance, Group Dynamics: Theory, Research, and Practice, 12 (2008) 96.

[58]

E.P. Torrance, The torrance tests of creative thinking, Personnel Press, Princeton, 1966.

[59]

J.C. Turner, M.A. Hogg, P.J. Oakes, S.D. Reicher, M.S. Wetherell, Rediscovering the social group: A self-categorization theory, Blackwell, Oxford, 1987.

[60]

J.C. Turner, P.J. Oakes, S.A. Haslam, C. McGarty, Self and collective: Cognition and social context, Personality and Social Psychology Bulletin, 20 (1994).

[61]

J.S. Valacich, D. Paranka, J.F. George, J.F. Nunamaker, Communication concurrency and the new media: A new dimension for media richness, Communication Research, 20 (1993) 249-276.

[62]

U. Wagner, P.L. Ward, Variation of out-group presence and evaluation of the in-group, British Journal of Social Psychology, 32 (1993) 241-251.

[63]

M.A. Wallach, N. Kogan, Modes of thinking in young children: A study of the creativity- intelligence distinction, Holt, Rinehart, & Winston, New York, 1965.

[64]

J.B. Walther, Interpersonal effects in computer-mediated interaction a relational perspective, Communication Research, 19 (1992) 52-90.

[65]

S. Worchel, H. Rothgerber, E.A. Day, D. Hart, J. Butemeyer, Social identity and individual productivity within groups, British Journal of Social Psychology, 37 (1998) 389-413.

[66]

N. Yee, J. Bailenson, The Proteus effect: The effect of transformed self-representation on behavior, Human Communication Research, 33 (2007) 271-290.

Cited By

Hagen MCruzes DJaccheri LFails J(2024)Evaluating digital creativity support for childrenInternational Journal of Child-Computer Interaction10.1016/j.ijcci.2023.10060338:COnline publication date: 27-Feb-2024
https://dl.acm.org/doi/10.1016/j.ijcci.2023.100603
Yan YDai J(2024)Can Identity Information Really Promote Social Support in Internet Communities?HCI International 2024 – Late Breaking Papers10.1007/978-3-031-76806-4_19(254-267)Online publication date: 29-Jun-2024
https://dl.acm.org/doi/10.1007/978-3-031-76806-4_19
Aljaroodi HAdam MTeubner TChiong R(2023)Understanding the Importance of Cultural Appropriateness for User Interface Design: An Avatar StudyACM Transactions on Computer-Human Interaction10.1145/351713829:6(1-27)Online publication date: 11-Jan-2023
https://dl.acm.org/doi/10.1145/3517138

Social identity cues to improve creativity and identification in face-to-face and virtual groups
1. Human-centered computing

Recommendations

Avatar-mediated creativity: When embodying inventors makes engineers more creative
Abstract
An important challenge today is to support creativity while enabling geographically distant people to work together. In line with the componential theory of creativity, self-perception theory and recent research on the Proteus Effect, we ...
Highlights
- Investigated the impact of virtual environment on collaborative creativity.
- Designed avatars corresponding to engineer's representation of a creative person.
- Tested the influence of creative avatars on creativity processes with ...
The effect of avatar realism in immersive social virtual realities
VRST '17: Proceedings of the 23rd ACM Symposium on Virtual Reality Software and Technology

This paper investigates the effect of avatar realism on embodiment and social interactions in Virtual Reality (VR). We compared abstract avatar representations based on a wooden mannequin with high fidelity avatars generated from photogrammetry 3D scan ...
Multiplexed VR: Individualized Multiplexing Virtual Environment to Facilitate Switches for Group Ideation Creativity
AHs '24: Proceedings of the Augmented Humans International Conference 2024

In virtual reality (VR) meetings, the virtual environment (VE) can be used to support the creativity of idea generation. Based on the previous research, it is expected that a diverse range of ideas can be generated through the switching of the VEs. ...

Comments

Please enable JavaScript to view thecomments powered by Disqus.

Information & Contributors

Information

Published In

cover image Computers in Human Behavior

Computers in Human Behavior Volume 77, Issue C

December 2017

449 pages

ISSN:0747-5632

Issue’s Table of Contents

Copyright © Elsevier Ltd.

Publisher

Elsevier Science Publishers B. V.

Netherlands

Publication History

Published: 01 December 2017

Author Tags

Qualifiers

Research-article

Contributors

Other Metrics

View Article Metrics

Bibliometrics & Citations

Bibliometrics

Article Metrics

3
Total Citations
View Citations
0
Total Downloads

Downloads (Last 12 months)0
Downloads (Last 6 weeks)0

Reflects downloads up to 27 Jan 2025

Other Metrics

View Author Metrics

Citations

Cited By

Hagen MCruzes DJaccheri LFails J(2024)Evaluating digital creativity support for childrenInternational Journal of Child-Computer Interaction10.1016/j.ijcci.2023.10060338:COnline publication date: 27-Feb-2024
https://dl.acm.org/doi/10.1016/j.ijcci.2023.100603
Yan YDai J(2024)Can Identity Information Really Promote Social Support in Internet Communities?HCI International 2024 – Late Breaking Papers10.1007/978-3-031-76806-4_19(254-267)Online publication date: 29-Jun-2024
https://dl.acm.org/doi/10.1007/978-3-031-76806-4_19
Aljaroodi HAdam MTeubner TChiong R(2023)Understanding the Importance of Cultural Appropriateness for User Interface Design: An Avatar StudyACM Transactions on Computer-Human Interaction10.1145/351713829:6(1-27)Online publication date: 11-Jan-2023
https://dl.acm.org/doi/10.1145/3517138

View Options

View options

Figures

Tables

Media

View Issue’s Table of Contents