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Weaving Autistic Voices on TikTok: Utilizing Co-Hashtag Networks for Netnography

Published: 14 October 2023 Publication History

Abstract

While many autistic creators are active on TikTok, sharing content about autism and their daily lives, there is little research to capture the richness of these discourses. In this study, we propose to augment netnography with co-hashtag networks to gain a broader perspective of the online discourse among autistic people while depicting detailed contexts. We analyzed the use of hashtags in 3752 publicly available TikTok videos from 41 autistic creators and conducted an in-depth analysis of 55 of the scraped videos to explore the content and expression of autistic creators on TikTok. The results demonstrate the individuality and advocacy of autistic creators, highlighting their intersectional identities and engagement in various communities beyond the autism community. We emphasize technologies embracing diversity to prevent marginalization and empower children with autism diagnosis.

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    cover image ACM Conferences
    CSCW '23 Companion: Companion Publication of the 2023 Conference on Computer Supported Cooperative Work and Social Computing
    October 2023
    596 pages
    ISBN:9798400701290
    DOI:10.1145/3584931
    This work is licensed under a Creative Commons Attribution International 4.0 License.

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    Published: 14 October 2023

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    1. autism
    2. identity
    3. netnography
    4. social media

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