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"Dynamic marketing policies with rating-sensitive consumers: A mean-field ..."

Rabih Salhab et al. (2022)

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DOI: 10.1016/J.EJOR.2021.08.031

access: closed

type: Journal Article

metadata version: 2022-03-15

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  dblp key:
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  - https://dblp.org/rec/journals/eor/SalhabNMZ22
Rabih Salhab, Jérôme Le Ny, Roland P. Malhamé, Georges Zaccour:
Dynamic marketing policies with rating-sensitive consumers: A mean-field games approach. Eur. J. Oper. Res. 299(3): 1079-1093 (2022)

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