US2243912A - Display stand - Google Patents

Description

June 3, '1941.

' H. LEGLER DISPLAY STAND Filed June 20, 1940 INVENTOR. H ENR Y LEG/ ER 4f ATTORNEYS.

Patented June 3, 1941 4Unirse stares rarest orifice 2,243,912, DISPLAY STAND Henry Legler, Larchmont, N. Y.

Application June 20, 1940, Serial No. 341,415

(Cl. 24S- 160) 4 Claims.

This invention relates to' supports and the like and more particularly to a stand for displaying articles of merchandise.

One of the objects oi the invention is to provide a stand of the character indicated that will remain in upright position on a counter or other surface even when pushed or brushed against and which will withstand and absorb shocks without disturbing the article displayed.

Another object is to provide a display stand of simple and economical construction which Will support and hold firmly the articles to be displayed.

Still a further object is to provide a support or a display stand of the character indicatedl which can be adjusted to articles of dinerent sizes.

Other objects and advantages inherent in the invention will become apparent from the following specication taken in conjunction with the accompanying drawing illustrating, by way I" example, embodiments of the invention.

In the drawing:

Figure 1 is a front elevation with portions broken away of a preferred embodiment of the invention.

Figure 2 is a section taken along the line 2-2 of Figure 1. n

Figure 3 is a perspective View showing the display stand shown in Figure 1 displaying two packages of cigarettes. Y

Figure 4 is a` fragmentary view of an alternate form of clamping member for holding the articles to be displayed.

Throughout the drawing the same reference characters indicate the same or analogous parts.

The objects of the invention are carried out by attaching to a detachable base, such as a rubber suction cup or the like, a flexible stem, preferably a spring to which spring is attached a clamping frame which will hold the articles to be displayed.

Retail dealers have been reluctant to lay out articles of merchandise on 'a counter for display and -advertising purposes for the reason that customers usually push against them and knock them down. This is a source of constant irritation to the retail dealers who usually prefer to keep the merchandise in a locker or cupboard behind the counter. The manufacturers and wholesalers thus lose the advertising consequent upon the open display of the articles on the counter.

Furthermore, display space on the counter of a store is an extremely valuable asset to any manufacturer of la small product, yet space Von the counter for display purposes is limited. This particular display enables the store keeper to display products prominently on his counter yet requires counter space only the size of a small vacuum cup.

The stem being exible causes the product to sway back and forth when touched by a customer or accidentally touched by a clerk of the store thus giving the valuable asset of motion to the display.

Referring in greater detail to the drawing, the detachable base is identied by the reference character IG. This detachable base consists preferably oi a suction cup of conventional construction.

The spring il, shown in Figure 1, is attached to the suction cup I0 by means of a screw or bolt l2. The upper end of the spring Il is soldered or otherwise attached to the frame generally indicated at I3.

In the embodiment sho-wn in Figure 1, the frame comprises a pair of clamping members I4, which telescope the tubular ymember I5. The clamping members i l are held in their adjustable position by means of set screws I6.

The cross members Il are formed of a single wire turned upward at the bend to form a foot res-t for the articles to be displayed. The cross members Il are on an inclined position to make the 4articles displayed better Visible. The open ends of the cross members Il are adapted to receive an advertising tag or a price tag I8 which is provided with a groove or channel I9 which accommodates the open ends of the cross 'member Il.

Figure 3` of the drawing shows the display stand in operation. Two packages of cigarettes 2i! are accommodated on a frame I3 and clamped between the clamping members It. The suction cup I6 adheres rmly to the display counter. Because of the resiliency of the helical spring II, the stand can be pushed yabout in any manner without the packages falling oli.

I-Ieretofore display stands have been used, but usually they are of such rigid construction that a substantial shock will either cause the stand to become unbalanced or the vibrations will shake out the merchandise.

Figure 4 shows an alternate form of clamping member. This type of clamping mem-ber operates in the manner of a turn-buckle, the screwthreaded or clamping members ZLengaging the jacket 22.

It will be understood that various other modifications may be made within the scope of the following claims.

What is claimed is:

1. A display stand comprising a suction cup for attachment to a supporting surface, a helical spring connected at one end to said suction cup andan article-supporting frame connected at the opposite end of said helical spring, said helical spring having the convolutions spaced a substantial d-istance apart to give substantially unretricted flexibility in all directions.

2. A display stand comprising a suction cup for attachment toI a supporting surface, a helical spring attached at one end to said suction cup, an article-supporting frame connected to the opposite end of said spring in an inclined position thereto, said frame comp-rising a main supporting member and a pair of adjustable clamping members extending across said main supporting memb'er, said main member being turned upward at the lower end to provide a foot rest for the articles to be displayed and at the upper end to provide means for receiving advertising material, said helical spring having the convolutions spaced a substantial distance apart to give substantially unrestricted flexibility in all directions.

3. A display stand comprising a suction cup for attachment to a supporting surface, a helical spring. attached at one 'end to said suction cup, an article-supporting frame mounted on the opposite end of said helical spring in an inclined position thereto, said article-supporting frame comprising a U-bent member and a pail' of adjustable clamping members across said U-shaped member, said U-shaped member being turned up- Ward at the bend to provide a foot rest for the articles to be displayed, the legs being upturned at the ends for holding advertising signs and the like, said helical spring having vthe convolutions spaced a substantial distance apart to give substantially unrestricted flexibility in all directions,

4. A display stand comprising a base adapted for attachment to: a supporting surface, a helical spring` connected at one end to said base and an article-supporting frame connected at the opposite Lend of said helical spring, said helical spring having the convolutions spaced a substantial distance apart to give substantially unrestricted exibility in all directions.

HENRY LEGLER.

Images