KR20240156733A - Electronic apparatus for providing contents information and method thereof - Google Patents

Abstract

According to the present disclosure, a method for providing information in an electronic device is disclosed, comprising: a step of obtaining a user's request for a detailed page related to service provision of a store; a step of providing a detailed page including link information for providing a plurality of content information related to service provision of the store to the user; and a step of providing a page including a plurality of content information to the user based on the input information when receiving user input information corresponding to the link information, wherein the plurality of content information includes content information provided by the store and content information provided by a plurality of customers who have used the service of the store.

Description

ELECTRONIC APPARATUS FOR PROVIDING CONTENTS INFORMATION AND METHOD THEREOF

The present disclosure relates to an electronic device providing content information and a method thereof. More specifically, the present disclosure relates to a method for providing a user with a detailed page including link information for providing a plurality of content information related to the provision of a store service, and providing a user with a page including a plurality of content information when receiving user input information corresponding to the link information, and an electronic device using the same.

With the development of electronic technology, e-commerce has become a field for providing various services including shopping. Customers can purchase items online without going to a shopping mall or market in person, order food delivery online without visiting a restaurant in person, and call a taxi online without going out in person. Items purchased online by customers can be delivered to the customer's address, and services requested by customers can be provided at the location requested by the customer.

As the e-commerce industry continues to expand, the overall demand for item delivery has steadily increased, and the number of items that need to be delivered has increased accordingly. As various types of items requiring quick delivery, such as fresh food, are sold on the Internet, quick delivery has become an important element in providing services.

In this way, customer convenience has been greatly enhanced by providing services online, but on the other hand, there is a limitation in that the information that can be provided to customers may be limited compared to when they actually visit stores such as shopping malls, markets, and restaurants. In particular, in the case of mobile terminals, the screen size is limited, so the information that can be provided may be even more limited than that of terminals such as desktop computers.

Although providing information in stages through multiple pages may be an option, this can be a waste of money in terms of mobile data, terminal processing, time, etc. Therefore, providing customers with a variety of information while avoiding excessive cost consumption can be an important factor to consider when providing services online.

In this regard, reference can be made to prior literature such as KR101341848B1 and KR102134539B1.

The problem to be solved by the present embodiment is to provide an electronic device and a method thereof, which obtain a user's request for a detailed page related to the provision of a service of a store, provide a detailed page including link information for providing a plurality of content information related to the provision of a service of the store to the user, and, when receiving user input information corresponding to the link information, provide a page including a plurality of content information to the user based on the input information, wherein the plurality of content information includes content information provided by the store and content information provided by a plurality of customers who have used the service of the store.

The technical problems to be solved by this embodiment are not limited to the technical problems described above, and other technical problems can be inferred from the following embodiments.

A method for providing information in an electronic device according to an embodiment of the present invention comprises the steps of: obtaining a user's request for a detailed page related to service provision of a store; providing the user with the detailed page including link information for providing a plurality of content information related to service provision of the store; and, when receiving input information of the user corresponding to the link information, providing the user with a page including the plurality of content information based on the input information, wherein the plurality of content information includes content information provided by the store and content information provided by a plurality of customers who have used the service of the store.

According to one embodiment, at least some of the plurality of content information may include image information.

According to one embodiment, on a page provided based on the input information, the plurality of contents may be displayed based on priorities, and the priorities may be set so that content information provided by the store has a higher priority than content information provided by the plurality of customers.

According to one embodiment, on a page provided based on the input information, the priority among content information provided by the store may be set based on at least one of whether the content information is provided on the detailed page and the order in which it is provided on the detailed page.

According to one embodiment, on a page provided based on the input information, the priority among content information provided by the plurality of customers may be set based on at least one of information on the time period during which the plurality of customers provided the content information and evaluation information associated with the content information provided by the plurality of customers.

According to one embodiment, the content information provided by the store may include at least one of content information designated as representative content by the store and content information including at least one detailed information related to the provision of a service provided by the store.

According to one embodiment, the content information provided by the plurality of customers may include review information written by the plurality of customers after using the service of the store.

According to one embodiment, when receiving a user's input corresponding to at least a part of the plurality of content information on a page provided based on the input information, the method for providing the information may further include one or more of the steps of: displaying the content information corresponding to the user's input in more detail; and providing additional information related to the content information corresponding to the user's input.

According to one embodiment, the method for providing the information further includes the step of obtaining one or more pieces of information corresponding to the user; and the step of determining the plurality of pieces of content information based on the one or more pieces of information, wherein the one or more pieces of information may include one or more of the user's personal information and the user's activity information related to the service of the store.

According to one embodiment, the plurality of content information may include promotional information conducted in relation to the service of the store.

According to one embodiment, type information corresponding to each of the plurality of content information may be further displayed on the screen of the user's device.

According to one embodiment, when receiving a user's input corresponding to at least a portion of the plurality of content information, the method for providing the information may further include a step of providing an interface for receiving the user's feedback on the content information corresponding to the user's input.

According to one embodiment, the method for providing the information may further include the step of determining whether a content information set exists among the plurality of content information having a similarity between them higher than a set value; and, if the content information set exists, the step of lowering the priority of the remaining content information except for one of the plurality of content information included in the content information set.

According to one embodiment, when receiving user input information corresponding to specific content information on a page provided based on the input information, the method for providing the information may further include a step of providing link information for providing a service of the store corresponding to the specific content information to the user.

An electronic device providing information according to an embodiment of the present invention includes a transceiver, a memory storing instructions, and a processor, wherein the processor is connected to the transceiver and the memory, and obtains a user's request for a detailed page related to service provision of a store, provides the detailed page including link information for providing a plurality of content information related to the service provision of the store to the user, and when receiving input information of the user corresponding to the link information, provides a page including the plurality of content information to the user based on the input information, wherein the plurality of content information includes content information provided by the store and content information provided by a plurality of customers who have used the service of the store.

Specific details of other embodiments are included in the detailed description and drawings.

According to the present disclosure, an electronic device for providing content information and a method thereof can provide various information to customers when providing a service online, thereby increasing customer satisfaction with using the service and encouraging and inducing customer use of the service.

The effects of the invention are not limited to the effects mentioned above, and other effects not mentioned will be clearly understood by a person skilled in the art from the description of the claims.

Figure 1 is a schematic diagram showing an information provision system according to one embodiment.
FIG. 2 is a flowchart illustrating a method for an electronic device to provide content information in an information providing system according to one embodiment.
FIG. 3 is an exemplary diagram illustrating an example of a conventional method for providing content information related to the provision of a store's services.
FIG. 4 is an exemplary diagram illustrating a method for an electronic device according to an embodiment of the present invention to provide a plurality of content information related to the provision of a store's service.
FIG. 5 is an exemplary diagram for explaining a method of displaying content information corresponding to a user's input in more detail when receiving a user's input corresponding to at least a part of a plurality of content information according to one embodiment.
FIG. 6 is an exemplary diagram illustrating a method for providing additional information related to content information corresponding to a user's input when receiving a user's input corresponding to at least a portion of a plurality of content information according to one embodiment.
Figure 7 is a flowchart of a method for providing content information according to an embodiment.
FIG. 8 is an example diagram of the configuration of an electronic device that provides content information according to one embodiment.

The terms used in the embodiments are selected from the most widely used general terms possible while considering the functions of the present disclosure, but this may vary depending on the intention of a technician working in the field, precedents, the emergence of new technologies, etc. In addition, in certain cases, there are terms arbitrarily selected by the applicant, and in this case, the meanings thereof will be described in detail in the corresponding description section. Therefore, the terms used in the present disclosure should be defined based on the meanings of the terms and the overall contents of the present disclosure, rather than simply the names of the terms.

When a part of the specification is said to “include” a component, this does not mean that other components are excluded, unless otherwise specifically stated, but rather that other components may be included. In addition, terms such as “part,” “module,” etc., described in the specification mean a unit that processes at least one function or operation, which may be implemented by hardware or software, or a combination of hardware and software.

The expression “at least one of a, b, and c” as used throughout the specification can encompass “a alone,” “b alone,” “c alone,” “a and b,” “a and c,” “b and c,” or “all of a, b, and c.”

The "terminal" mentioned below may be implemented as a computer or portable terminal capable of connecting to a server or other terminal via a network. Here, the computer includes, for example, a notebook, desktop, laptop, etc. equipped with a WEB Browser, and the portable terminal may include, for example, a wireless communication device that ensures portability and mobility, such as a communication-based terminal such as IMT (International Mobile Telecommunication), CDMA (Code Division Multiple Access), W-CDMA (W-Code Division Multiple Access), LTE (Long Term Evolution), and all kinds of handheld-based wireless communication devices such as a smartphone, tablet PC, etc.

Below, with reference to the attached drawings, embodiments of the present disclosure are described in detail so that those skilled in the art can easily implement the present disclosure. However, the present disclosure may be implemented in various different forms and is not limited to the embodiments described herein.

Hereinafter, embodiments of the present invention will be described in detail with reference to the attached drawings.

In describing the embodiments, descriptions of technical contents that are well known in the technical field to which the present invention belongs and are not directly related to the present invention will be omitted. This is to convey the gist of the present invention more clearly without obscuring it by omitting unnecessary explanations.

For the same reason, some components in the attached drawings are exaggerated, omitted, or schematically illustrated. In addition, the size of each component does not entirely reflect the actual size. The same or corresponding components in each drawing are given the same reference numbers.

The advantages and features of the present invention, and the methods for achieving them, will become clear with reference to the embodiments described in detail below together with the accompanying drawings. However, the present invention is not limited to the embodiments disclosed below, but may be implemented in various different forms, and the present embodiments are provided only to make the disclosure of the present invention complete and to fully inform those skilled in the art of the scope of the invention, and the present invention is defined only by the scope of the claims. Like reference numerals refer to like elements throughout the specification.

At this time, it will be understood that each block of the processing flow diagrams and combinations of the flow diagrams can be performed by computer program instructions. These computer program instructions can be loaded onto a processor of a general-purpose computer, a special-purpose computer, or other programmable data processing equipment, so that the instructions executed by the processor of the computer or other programmable data processing equipment create a means for performing the functions described in the flow diagram block(s). These computer program instructions can also be stored in a computer-available or computer-readable memory that can be directed to a computer or other programmable data processing equipment to implement the function in a specific manner, so that the instructions stored in the computer-available or computer-readable memory can also produce a manufactured article including an instruction means for performing the functions described in the flow diagram block(s). Since the computer program instructions may be installed on a computer or other programmable data processing apparatus, a series of operational steps may be performed on the computer or other programmable data processing apparatus to produce a computer-executable process, so that the instructions executing the computer or other programmable data processing apparatus may also provide steps for executing the functions described in the flowchart block(s).

Additionally, each block may represent a module, segment, or portion of code that contains one or more executable instructions for performing a particular logical function(s). It should also be noted that in some alternative implementation examples, the functions mentioned in the blocks may occur out of order. For example, two blocks shown in succession may in fact be performed substantially concurrently, or the blocks may sometimes be performed in reverse order, depending on the functionality they perform.

Figure 1 is a schematic diagram showing an information provision system according to one embodiment.

According to various embodiments, the information providing system (100) includes an electronic device (110) and a user's device (120), and may further include a store's device (130) according to an embodiment. According to an embodiment, the information providing system (100) may further include a network that supports information transmission and reception between at least some of the electronic device (110), the user's device (120), and the store's device (130).

In addition, depending on the embodiment, the devices included in the information providing system (100) in relation to the present disclosure may differ from each other, such as including one or more of the devices of multiple customers.

Each of the electronic device (110), the user's device (120), and the store's device (130) may include a transceiver, a memory, and a processor. In addition, each of the electronic device (110), the user's device (120), and the store's device (130) means a unit that processes at least one function or operation, which may be implemented by hardware or software, or a combination of hardware and software. Meanwhile, throughout the embodiments, each of the electronic device (110), the user's device (120), and the store's device (130) is referred to as a separate device or server, but this may be a logically divided structure, and at least some of them may be implemented by a separate function in one device or server.

According to an embodiment, the electronic device (110), the user's device (120), and the store's device (130) may include a plurality of computer systems or computer software implemented as network servers. For example, at least some of the electronic device (110), the user's device (120), and the store's device (130) may refer to a computer system and computer software that are connected to a lower device that can communicate with another network server through a computer network such as an intranet or the Internet, receive a task performance request, perform the task accordingly, and provide the performance result. In addition, at least some of the electronic device (110), the user's device (120), and the store's device (130) may be understood as a broad concept that includes a series of application programs that can operate on a network server, and various databases built on internal or connected other nodes. For example, at least some of the electronic device (110), the user's device (120), and the store's device (130) may be implemented using a network server program provided in various ways according to an operating system such as DOS, Windows, Linux, UNIX, or macOS.

The electronic device (110) is a device that obtains and provides various information. For example, the electronic device (110) obtains one or more pieces of information and provides content information based on the obtained information. Specifically, the electronic device (110) obtains a user's request for a detailed page related to the provision of a service of the store, provides the user with a detailed page including link information for providing a plurality of pieces of content information related to the provision of a service of the store, and, when receiving user input information corresponding to the link information, provides the user with a page including a plurality of pieces of content information based on the input information. In this regard, the plurality of pieces of content information includes content information provided by the store and content information provided by a plurality of customers who have used the store's service.

An example of content information provided by a store may include content information directly provided by the entity operating the store (e.g., store exterior and interior photos and menu photos directly provided by the store), content information designated as representative content by the store, content information including one or more detailed information related to the provision of services provided by the store (e.g., information such as country of origin that must be notified in relation to the store's services), etc. In addition, an example of content information provided by multiple customers may include review information and feedback information provided by multiple customers after using the service. However, this is exemplary, and there may be various other examples related to content information provided by the store and content information provided by multiple customers who have used the store's services.

Meanwhile, content information provided by the store may be received at least in part through the store's device (130), but is not limited thereto, and various embodiments may exist with respect to the method of obtaining the information, such as utilizing information previously stored by store in the electronic device (110).

According to an embodiment, a user's request may be obtained from the user's device (120), and information provided to the user (e.g., a page including a detailed page and a plurality of content information, etc.) may be provided to the user's device (120). The following description will be based on this embodiment for convenience of explanation, but the scope of the present disclosure is not limited thereto. For example, the electronic device (110) may receive a request directly from the user through an input device of the electronic device (110), and may display a screen including information to be provided to the user through an output device of the electronic device (110). In this case, the user may transmit a request or receive information by directly using the electronic device (110).

Meanwhile, although the detailed page has been described as including link information for providing a plurality of content information, the scope of the present disclosure is not limited thereto, and for example, a detailed page may be provided based on a plurality of content information, but the plurality of content may not be directly displayed on the initial screen but may be hidden, and when a user input corresponding to a specific icon is made, the hidden content may be revealed on the screen, and various embodiments may exist with respect to the provision of a plurality of content information. Hereinafter, a detailed page including a link will be described for convenience of explanation, but it can be understood that the following description with respect to a "page including a plurality of content information" provided to a user through a link can also be applied to embodiments in which various content information is further provided on the detailed page.

In some embodiments, the electronic device (110) may perform at least some of the operations of the user's device (120) and the store's device (130). For example, as described above, the operations of receiving a user's request or providing information to the user may be performed through the input/output device of the electronic device (110), and the same may be true for transmitting and receiving information with the store.

Furthermore, two or more of the electronic device (110), the user's device (120), and the store's device (130) may be implemented as substantially one device. For example, when the electronic device (110) and the user's device (120) are implemented as substantially one device, the operations of the user's device (120) described below may be performed by the electronic device (110), and the operation of transmitting and receiving information between the electronic device (110) and the user's device (120) may be understood as an operation in which information is processed within the electronic device (110).

More detailed information regarding the operation of the electronic device (110) is described later in FIG. 2, etc.

Users may include various entities that wish to receive services from the store. For example, users may include natural persons ordering food or legal entities requesting provision of solution services.

The user's device (120) includes a device that the user operates to receive a service, and the user's device (120) can perform or provide one or more roles and functions for the user to receive the service. For example, the user's device (120) can receive a user's request for a detailed page related to service provision and transmit it to the electronic device (110), and receive the detailed page from the electronic device (110) and provide it to the user.

Meanwhile, in the present disclosure, the plurality of content information includes content information provided by a plurality of customers who have used the store's service. It can be understood that the plurality of customers corresponded to the "users" of the present disclosure when they used the service in the past, and conversely, if a "user" who is about to use the service this time provides content information, that content information can be provided as the customer's content information when another user uses the service later (i.e., when another user uses the service later, the "user" can be included in the plurality of customers). In other words, it should be understood that the "user" and "multiple customers" are referred to differently only in order to distinguish between the person who is about to use the service this time and the person who has used the service in the past, and each subject can be either a "user" or a "customer" over time.

Meanwhile, "multiple customers" may include "users". In other words, if a user has previously used the store's service, content previously provided by the user (e.g., a review left by the user) may be provided to the user again. However, depending on the embodiment, the user's own content may not be provided to the user, and various embodiments may exist in relation to this.

The store may perform the role of providing services according to the customer's request when it is received. In the present disclosure, the store's services may include, but are not limited to, food preparation and delivery services, and may also include sales (and delivery) services for various items, and further, depending on the embodiment, may be understood as a broad concept that may encompass car sharing services and solution services, etc., and is not limited to selling tangible products.

The device (130) of the store may include one or more of a device operated by the store in relation to providing the service of the store and a device for managing the store. The device (130) of the store may perform or provide one or more roles and functions for providing the service of the store. For example, the device (130) of the store may provide one or more content information (or basic information for generating content information) to the electronic device (110), and the electronic device (110) may provide a page including a plurality of content information to the user's device (120) based on the information provided from the device (130) of the store.

The electronic device (110), the user's device (120), and the store's device (130) may include a computer device, a mobile communication terminal, a server, etc. The electronic device (110), the user's device (120), and the store's device (130) may include an input device such as a touch pad, a mouse, and a keyboard for receiving an input, or may be connected to an input device. In addition, the electronic device (110), the user's device (120), and the store's device (130) may include an output device such as a screen, a speaker, and an interface device for providing information to a user, or may be connected to an output device. Furthermore, the input devices and the output devices of the electronic device (110), the user's device (120), and the store's device (130) may be configured integrally or may be interrelated, and for example, an interface for receiving an input may be displayed on at least one of the electronic device (110), the user's device (120), and the store's device (130).

The operations related to a series of information processing methods according to various embodiments may be implemented by a single physical device, or may be implemented in a manner in which multiple physical devices are organically combined. For example, some of the components included in the information providing system (100) may be implemented by one physical device, and the remaining parts may be implemented by another physical device. For example, one physical device may be implemented as a part of the electronic device (110), and the other physical device may be implemented as a part of the user's device (120) or another external device. In some cases, each of the components included in the information providing system (100) may be distributed and arranged in different physical devices, and the distributed components may be organically combined to perform the functions and operations of the information providing system (100). For example, the electronic device (110) of this specification includes at least one sub-device, and some of the operations described as being performed by the electronic device (110) may be performed by the first sub-device, and other some of the operations may be performed by the second sub-device.

FIG. 2 is a flowchart illustrating a method for an electronic device to provide content information in an information providing system according to one embodiment.

Referring to FIG. 2, the electronic device (110) obtains a user's request for a detailed page related to the service provision of the store (210). The user's request can be received through the user's device (120).

The detail page may include one or more details related to the service provision. For example, in the case of a food preparation and delivery service, the detail page may include one or more of the following: information on the time required for a delivery order, information on the time required for a take-out order, information on coupons applicable to the order, and information on the store's representative menu image.

The electronic device (110) provides a user with a detailed page including link information for providing a plurality of content information related to the service provision of the store (220). The link information may correspond to a link for accessing a page including a plurality of content information.

When receiving user input information corresponding to link information (230), the electronic device (110) provides the user with a page including a plurality of content information based on the input information (240). The user's device (120) can receive the user's input and transmit the input information to the electronic device (110). In addition, the electronic device (110) can provide the user with the page including a plurality of content information by providing the user's device (120) with the page including a plurality of content information or by providing the user's device (120) with information for configuring the page including a plurality of content information.

Meanwhile, at least some of the plurality of content information may include image information, which may be understood as a broad concept that broadly includes not only still images but also moving images and dynamic images (such as images with the gif extension). However, the plurality of content information is not limited to image information, and various embodiments related to the present disclosure may exist, such as further including text information or additional link information.

An example of a conventional method for providing content information related to the provision of a service of a store is described in FIG. 3, and an example of a method of the present disclosure in which an electronic device according to one embodiment provides a plurality of content information related to the provision of a service of a store is described in FIG. 4. First, drawing number 310 of FIG. 3 illustrates a detailed page for providing services at the store "AA Sushi," and drawing number 320 illustrates an order page for futomaki, a menu item that can be provided at the store "AA Sushi." Although there is a section for displaying content information at the top and bottom of the screen, the number of content information that can be displayed at one time is very limited due to space limitations (in the case of the example of 310, one at each of the top and bottom of the screen, and in the case of the example of 320, one at the top of the screen), and although more content information can be displayed through additional input by the user, considering user fatigue, etc., it is difficult to say that the utility is high compared to the required cost even if a lot of content is hidden at the top of the screen (in the case of drawing number 310, a total of three content information items can be provided at the top, and in the case of drawing number 320, a total of two content information items can be provided).

On the other hand, in the case of the example of FIG. 4 according to the method of the present disclosure, the drawing number 410 illustrates a detailed page for providing a service at the store "AA Sushi", and the detailed page may include link information (411) for providing a plurality of content information. In this regard, the link information (411) is not limited to a link address as text, and may be provided in the form of an icon that serves as a link, as illustrated.

When receiving user input information corresponding to link information, the electronic device (110) can provide the user with a page including a plurality of content information, an example of which may be as shown in the drawing number 420. By providing a plurality of content information through a separate page in this way, the space for displaying the content information becomes wider, so that the number of content information that can be displayed at one time increases (12 in the example of FIG. 4), and considering the user's additional input, a very large amount of content information can be provided (123 content information in the example of FIG. 4). In this way, by providing the user with a page including a plurality of content information based on the user's input information, it is possible to prevent excessive costs from being incurred in providing a detailed page, while also providing a sufficient amount of content if the user so desires, thereby inducing the user to use the service and increasing the user's satisfaction with the use of the service.

In addition, by providing multiple content information on separate pages, it is possible to provide functions that allow users to more conveniently check multiple content information, such as functions for filtering or classifying content information. As an example, if there is user input for the store content (421) section at the top of the screen as shown in drawing number 420, content information provided by the store can be provided to the user.

As shown in the upper part of the screen in the drawing number 420, type information corresponding to a plurality of content information may be displayed on the screen of the user's device (120) according to an embodiment. In the example of the drawing number 420, "store content" (corresponding to content information provided by the store) and "customer content" (corresponding to content information provided by a plurality of customers) are shown as the types, but in addition to these, the plurality of content information may further include various types of content (e.g., promotional information to be described later), and in such a case, other types of information corresponding to the same may be further displayed on the screen. In addition, in the example of the drawing number 420, an example of selecting and classifying a type at the upper part of the screen was described, but in addition to this, there may be various methods such as allocating a separate space for each content information to display its type, or applying a border of a different color to display it according to the type of image, and the present disclosure is not limited to the method of selecting and classifying a type at the upper part of the screen.

Likewise, just as the method of displaying content types is not limited to the example of providing classification information at the top of the screen, the function of filtering or classifying content information conversely is not limited to filtering or classifying according to the type of content information, and various embodiments may exist, such as classifying based on the acquisition time of each content information or classifying based on the degree of attention of other users to each content information.

Returning to FIG. 2, on a page provided based on the user's input information, multiple contents may be displayed based on priorities. As can be seen in the example of FIG. 4, since the method of the present disclosure can provide multiple contents information to the user, it may be an important factor to decide which contents to display with priority. In this regard, priorities may be involved not only in the order of providing contents but also in whether or not to provide them. For example, if the maximum number of contents provided on a page is 150, contents with priorities lower than the 150th may not be provided on the page.

According to one embodiment, the priority may be determined based on the type of content information. For example, the priority of content information provided by the store may be determined so that it has a higher priority than content information provided by multiple customers. In this regard, the content information provided by the store may include at least one of content information designated as representative content by the store and content information including at least one detailed information (e.g., menu information, store information, and country of origin information) related to the provision of a service provided by the store. In addition, the content information provided by multiple customers may include review information written by multiple customers after using the service of the store.

To explain the above embodiment again, according to one example, content information that is designated as representative content in the store and content information that includes one or more detailed information related to the provision of services provided by the store may be provided on the page with greater priority than review information written by multiple customers after using the store's services.

Meanwhile, the description of what type of information the content information includes should be interpreted broadly. For example, if a customer provides comment information, evaluation information about the service, and image information related to the service when writing a review, and the image information included in the customer's review is provided on a page that includes multiple content information, it should be understood that it corresponds to "a case where the review information written by the customer is included on a page that includes multiple content information" even if the evaluation information and comment information are not included.

Content information includes review information when the content information includes image information uploaded by the customer when writing the review (i.e., specific comments in the review written by the customer).

According to one embodiment, the priority of content information provided by the store on a page provided based on user input information may be set based on at least one of whether the content information is provided on a detailed page and the order in which the content information is provided on the detailed page. More specifically, since a limited amount of content information is provided on a detailed page, it can be seen that the content provided on the detailed page is more likely to correspond to main content information, and therefore, in the case of content information provided on a detailed page, a higher priority may be set compared to content information not provided on the detailed page, and a higher priority may be set for content information that is displayed with higher priority among content information provided on the detailed page.

However, the content information included in the detailed page does not have to be completely included on the page provided based on the user's input information corresponding to the link information, and depending on the embodiment, the content information included in the detailed page may be considered as content information already confirmed by the user and may not be included on the page provided based on the user's input information, or only content information that is displayed by default without a separate user input among the content information included in the detailed page (for example, the food image information at the top and the review image information at the bottom that are provided by default without the user's swipe input in 410 of FIG. 4) may not be included on the page provided based on the user's input information, and further, even if at least some of the content information included in the detailed page is not completely excluded from the display candidates on the page provided based on the user's input information, the priority of its provision may be set lower than that of the content information that is not provided on the detailed page, and so on. There may be various examples.

According to one embodiment, the priority among content information provided by multiple customers on a page provided based on user input information may be set based on at least one of time period information at which the multiple customers provided the content information and evaluation information associated with the content information provided by the multiple customers. For example, the priority among the content information provided by multiple customers may be set such that the more recent the time period at which the content information was provided by the customer, the higher the priority, and the higher the priority may be set such that the higher the evaluation associated with the content information provided by the customer, the higher the priority. In this regard, the time period at which the content information was provided may include the initial time period at which the customer provided the content (e.g., the time period at which the review is posted on a review page), and may also include the initial time period at which the content provided by the customer is provided on a page provided based on the input information (e.g., the time period at which the review is first provided on a page providing multiple contents), and in addition, various embodiments may exist for determining the time period at which the content information was provided.

In addition, the evaluation information associated with the content information provided by the customer may include indicator information on how positive the evaluation provided by the customer is, and may include indicator information on how other entities (e.g., other customers) evaluated the customer's content information. For example, the evaluation information associated with the content information provided by the customer may include information on the star rating given by the customer along with the review, and may include information on other customers' evaluations of the review left by the customer (e.g., the number of people who evaluated the review as trustworthy, the number of people who evaluated the review as helpful, etc.).

In addition to the embodiments described above, there may be various embodiments for determining priorities among multiple content information, and depending on the embodiment, at least some of the embodiments above may be combined to finally determine priorities, and thus a specific method for determining priorities among multiple content information does not limit the scope of the present disclosure.

According to an embodiment, when a user's input corresponding to at least a part of a plurality of content information is received on a page provided based on input information, the electronic device (110) (or, depending on the embodiment, the user's device (120)) may perform at least one of an operation of displaying the content information corresponding to the user's input in more detail and an operation of providing additional information related to the content information corresponding to the user's input. With further reference to the example of FIG. 5, when a user's input for specific content information among the plurality of content information on a page (420 of FIG. 4) including a plurality of content information is received, the content information may be displayed in more detail by enlarging it as shown in the drawing number 510. However, the operation of displaying the content information in more detail is not limited to the operation of displaying the content information in an enlarged manner, and various embodiments may exist, such as displaying only a part of the content information and hiding the rest (for example, displaying only a part of an image) on a page including a plurality of content information, and then, when a user's input for specific content information is received, providing the rest that was hidden together (for example, displaying the entire image).

In addition, referring further to the examples of FIG. 6, when receiving a user's input for specific content information among the plurality of content information on a page (420 of FIG. 4) including a plurality of content information, location guidance information related to the content (as a specific example, "store finding tip" information) may be additionally provided, as in drawing number 610, information describing the content (as a specific example, information describing a food menu) may be additionally provided, as in drawing number 620, and detailed reviews or original reviews provided by customers (as a specific example, comments and evaluation score information on a service) may be additionally provided, as in drawing number 630.

Meanwhile, in the example of drawing number 630, the content originally provided on the page included image information included in the customer's review, and if there is additional input from the user, it can be understood that additional comment information and evaluation score information included in the customer's review are provided. As such, even if only some of the information included in the customer's review is included in the page, it can be broadly interpreted as a case where multiple contents include the customer's review information, as described above.

In addition, with respect to the operation of displaying content information in more detail or providing additional information upon receiving user input in this manner, such operation may be performed in a manner such as displaying a separate pop-up window on the same page, and the information may be provided by moving to an original page where the additional information exists and anchoring the screen to the location where the content exists (for example, the screen may be moved to a specific location on a page where customer reviews exist and displayed), or when receiving user input, link information for providing at least one of the detailed information and additional information may be first provided, and when more user input is received for the link, at least one of the detailed information and additional information may finally be provided. In this manner, specific methods for performing the operation of displaying content information in more detail or providing additional information may be determined in various ways.

Returning to FIG. 2 again, in addition to providing detailed or additional information based on the user's input (as in the examples of FIGS. 5 and 6), various functions may be provided to improve the user experience based on the user's input. According to one embodiment, the electronic device (110) may further provide a function for receiving feedback on content information from the user on the page provided based on the user's input information, and further, using the function, the electronic device (110) may reset the content information displayed on the page and the display order thereof based on the feedback provided by the user. For example, if the user's input corresponds to feedback that specific content information is not useful, the display priority of the corresponding content information may be lowered on the page, and if the user's input corresponds to feedback that specific content information is bad content information (e.g., information that is malicious or unrelated to the store's service), the corresponding content information may be deleted from the page.

Meanwhile, with respect to a function for receiving feedback, an electronic device (110) according to an embodiment may provide an interface for receiving a user's feedback on the content information when receiving a user's input for the content information, and it can be understood that this interface corresponds to an example of a function for receiving feedback on the content information from the user.

In addition, when receiving user input information corresponding to specific content information, the electronic device (110) according to one embodiment may provide link information for providing the user with a service of a store corresponding to the specific content information. As a more specific example, when receiving user input information for content information indicating a specific item, the electronic device (110) may provide link information supporting a quick purchase of the corresponding item, and the user using the link may proceed with a purchase immediately through the link information supporting a quick purchase without having to go through a series of processes such as entering the detailed information of the item, adding the item to the shopping cart, and then entering a purchase request on the shopping cart page. In this case, depending on the embodiment, in order to compensate for the disadvantage of information omission due to the quick purchase support, additional information related to the purchase of the item may be provided to the user together with the provision of the link information or after the user's additional input for the link, and this may be performed, for example, by overlaying the additional information on the page, but the scope of the present disclosure is not limited thereto.

As described above, the plurality of content information includes content information provided by the store and content information provided by multiple customers who use the store's service. However, in addition to this, the plurality of content information may further include various types of information. For example, the plurality of content information according to one embodiment may include promotion information conducted in relation to the store's service, and such promotion information may include information on a promotion provided by a service entity operating the electronic device (110), may include information on a promotion provided by the store, and so on, and may be broadly interpreted.

According to an embodiment, the electronic device (110) may adaptively determine a plurality of content information to be provided on a page by considering one or more factors (or may adaptively determine priorities of the plurality of content information). For example, the electronic device (110) may determine a plurality of content information by considering the characteristics of the user. More specifically, the electronic device (110) may obtain one or more pieces of information corresponding to the user, and determine a plurality of content information based on the one or more pieces of information corresponding to the user. In this regard, the one or more pieces of information may include one or more of the user's personal information and the user's activity information related to the store's service, but is not limited thereto. For example, depending on the embodiment, the electronic device may further include the user's activity information that is not directly related to the service, or may include information that determines which promotion is applicable to the user (for example, information that determines whether a welcome coupon is applicable to the user), and various examples may exist.

As another example of adaptively determining multiple content information, the electronic device (110) may determine the similarity between the multiple content information, and adaptively determine the multiple content information to be provided or the priority thereof based on the similarity. As a more specific example, the electronic device (110) may determine whether there is a content information set among the multiple content information having a similarity between the multiple content information higher than a set value, and if such a content information set exists, the remaining content information except for one of the multiple content information included in the content information set may have its priority lowered (or may be excluded from the provision target).

Figure 7 is a flowchart of a method for providing content information according to an embodiment.

Referring to FIG. 7, an electronic device (110) according to an embodiment obtains a user's request for a detailed page related to the service provision of a store (710). The user's request may be received through the user's device (120).

The electronic device (110) provides a user with a detailed page including link information for providing a plurality of content information related to the service provision of the store (720). The link information may correspond to a link for accessing a page including a plurality of content information.

When receiving user input information corresponding to link information, the electronic device (110) provides a page including multiple content information to the user's device (120) based on the received input information (730). The multiple content information includes content information provided by the store and content information provided by multiple customers using the store's services.

FIG. 8 is an example diagram of the configuration of an electronic device that provides content information according to one embodiment.

Referring to FIG. 8, the electronic device (110) includes a transceiver (810), a processor (820), and a memory (830). The electronic device (110) is connected to a user's device (120), a store's device (130), and other external devices through the transceiver (810), and can exchange data.

The processor (820) may include at least one of the devices described above with reference to FIGS. 1 to 7, or may perform at least one method described above with reference to FIGS. 1 to 7. The memory (830) may store information for performing at least one method described above with reference to FIGS. 1 to 7. The memory (830) may be a volatile memory or a nonvolatile memory.

The processor (820) can execute a program and control an electronic device (110) to provide information. The code of the program executed by the processor (820) can be stored in the memory (830).

Additionally, the electronic device (110) of one embodiment may further include an interface capable of providing information to a user.

Meanwhile, the present specification and drawings have disclosed preferred embodiments of the present invention, and although specific terms have been used, they have been used only in a general sense to easily explain the technical contents of the present invention and to help understand the invention, and are not intended to limit the scope of the present invention. It will be apparent to those skilled in the art that other modified examples based on the technical idea of the present invention can be implemented in addition to the embodiments disclosed herein.

The electronic device or terminal according to the above-described embodiments may include a processor, a memory for storing and executing program data, a permanent storage such as a disk drive, a communication port for communicating with an external device, a user interface device such as a touch panel, a key, a button, etc. The methods implemented as software modules or algorithms may be stored on a computer-readable recording medium as computer-readable codes or program commands executable on the processor. Here, the computer-readable recording medium includes a magnetic storage medium (e.g., a read-only memory (ROM), a random-access memory (RAM), a floppy disk, a hard disk, etc.) and an optical reading medium (e.g., a CD-ROM, a Digital Versatile Disc (DVD)). The computer-readable recording medium may be distributed to computer systems connected to a network, so that the computer-readable code may be stored and executed in a distributed manner. The medium may be readable by a computer, stored in a memory, and executed by a processor.

The present embodiment may be represented by functional block configurations and various processing steps. These functional blocks may be implemented by various numbers of hardware and/or software configurations that perform specific functions. For example, the embodiment may employ integrated circuit configurations such as memory, processing, logic, look-up tables, etc., which may perform various functions under the control of one or more microprocessors or other control devices. Similarly to the fact that the components may be implemented by software programming or software components, the present embodiment may be implemented in a programming or scripting language such as C, C++, Java, assembler, Python, etc., including various algorithms implemented by a combination of data structures, processes, routines, or other programming configurations. The functional aspects may be implemented by algorithms that are executed on one or more processors. In addition, the present embodiment may employ conventional techniques for electronic environment setting, signal processing, and/or data processing. Terms such as “mechanism,” “element,” “means,” and “configuration” can be used broadly and are not limited to mechanical and physical configurations. The terms can also include the meaning of a series of software processes (routines) in connection with a processor, etc.

The above-described embodiments are only examples, and other embodiments may be implemented within the scope of the claims set forth herein.

Claims (16)

In a method of providing information on an electronic device,
A step for obtaining a user's request for a detailed page related to the provision of a store's service;
A step of providing the user with the detailed page including link information for providing a plurality of content information related to the service provision of the store; and
When receiving the user's input information corresponding to the link information, the step of providing the user with a page including the plurality of content information based on the input information,
A method for providing information, wherein the plurality of content information includes content information provided by the store and content information provided by a plurality of customers who use the store's services.
In the first paragraph,
A method for providing information, characterized in that at least some of the above plurality of content information includes image information.
In the first paragraph,
On the page provided based on the above input information, the plurality of contents can be displayed based on priority,
A method for providing information, characterized in that the priority is set so that content information provided by the store has a higher priority than content information provided by a plurality of customers.
In the first paragraph,
On the page provided based on the above input information, the priority among the content information provided by the store is as follows:
A method for providing information, characterized in that the information is set based on at least one of whether the content information is provided on the detailed page and the order provided on the detailed page.
In the first paragraph,
On the page provided based on the above input information, the priority among the content information provided by the multiple customers is as follows:
A method for providing information, characterized in that the information is set based on at least one of time period information during which the plurality of customers provided content information and evaluation information associated with the content information provided by the plurality of customers.
In the first paragraph,
Content information provided by the above store
A method for providing information, characterized in that it includes at least one of content information designated as representative content in the store and content information including at least one detailed information related to the provision of a service provided by the store.
In the first paragraph,
The content information provided by the above multiple customers
A method for providing information, characterized in that it includes review information written by a plurality of customers after using the services of the store.
In the first paragraph,
When receiving the user's input corresponding to at least a part of the plurality of content information on the page provided based on the input information,
A step of displaying content information corresponding to the user's input in more detail; and
Step for providing additional information related to content information corresponding to the user's input
A method of providing information, characterized by further comprising one or more of:
In the first paragraph,
A step of obtaining one or more pieces of information corresponding to the user; and
Further comprising a step of determining the plurality of content information based on the one or more pieces of information;
A method for providing information, characterized in that the one or more pieces of information include one or more of the user's personal information and the user's activity information related to the service of the store.
In the first paragraph,
The above multiple content information
A method for providing information, characterized in that it includes promotional information conducted in relation to the services of the above store.
In the first paragraph,
A method for providing information, characterized in that type information corresponding to each of the plurality of content information is further displayed on the screen of the user's device.
In the first paragraph,
When receiving the user's input corresponding to at least a portion of the above plurality of content information,
A method for providing information, characterized in that it further comprises the step of providing an interface for receiving the user's feedback on the content information corresponding to the user's input.
In the first paragraph,
A step of determining whether there is a set of content information among the plurality of content information having a similarity between them higher than a set value; and
If the above content information set exists, a step of lowering the priority of the remaining content information except for one of the multiple content information included in the above content information set
A method for providing information, characterized by further comprising:
In the first paragraph,
When receiving the user's input information corresponding to specific content information on a page provided based on the above input information,
A method for providing information, characterized in that it further comprises a step of providing link information for providing a service of the store corresponding to the specific content information to the user.
A non-transitory computer-readable storage medium having recorded thereon a program for executing the method of claim 1 on a computer.
In an electronic device providing information,
comprising a transceiver, a memory storing instructions, and a processor;
The above processor is connected to the transceiver and the memory,
Obtain user requests for detailed pages related to the provision of store services;
Providing the user with the detailed page including link information for providing multiple content information related to the service provision of the store;
When receiving the user's input information corresponding to the link information, a page including the plurality of content information is provided to the user based on the input information,
An electronic device, wherein the plurality of content information includes content information provided by the store and content information provided by a plurality of customers who use the store's services.

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