KR20180027246A - Electronic Commerce System and Method Using Social Network Service - Google Patents

Abstract

Provided in the present invention are an electronic commerce system and method, which are capable of tracing a route of purchasers who purchase goods or services through a promotion link of social network service users and determining compensation money to be provided to the social network service users located at each point of the route. The electronic commerce system of the present invention comprises: a product registration module which registers goods or services to be sold through an electronic commerce system; an account management module which manages accounts of a seller who sells the goods or services and a user who performs promotions of the goods or services; and a compensation money calculation module which calculates compensation money for each user. The account management module provides a user who desires to perform promotions of the registered goods or services with a unique promotion link which enables a direct access to a page which sells the goods or services, wherein the promotion link is associated with information of the user who desires to perform promotions of the registered goods or services. The compensation money calculation module calculates compensation money provided to the user when another user purchases the goods or services by using the promotion link.

Description

BACKGROUND OF THE INVENTION 1. Field of the Invention The present invention relates to an electronic commerce system and method using a social network service,

The present invention relates to an electronic commerce system and method using a social network service, and more particularly, to an electronic commerce system and method using a social network service that can accurately reflect an influence of actual purchasing through a social network service .

Social Network Service (SNS) is an online networking service that enables you to build your offline network online. It is usually used as a concept covering one person media, one person community, and information sharing.

Social networking has become a new way for people to communicate and share information with others, and millions of people every day use social networking websites on a daily basis. Particularly, the change of mobile environment, such as the spread of smartphones, has led to a surge in users of social network services.

Various attempts have been made to generate revenue through such social network services, and the potential for publicity or advertisement through social network services is expected to be very high.

However, even if the product or service is advertised through the use of the social network service and the purchase is made through the service, a method of providing compensation to each user accurately reflecting the actual purchasing influence of the user of the social network service is presented It is not.

The present invention has been made in view of the technical background as described above, and it is an object of the present invention to provide an e-commerce system and method using a social network service, an e-commerce system capable of accurately reflecting influences And a method thereof.

It is another object of the present invention to provide an electronic commerce system and method by which a seller of goods or services can advertise and sell goods or services through a social network service.

It is another object of the present invention to provide an electronic commerce system and a method for a user of a social network service to obtain appropriate compensation according to promotion of a commodity or service using a social network established by the user.

In order to solve such a problem, according to the present invention, in order to track a path of a purchaser who purchased a product or service through a publicity link of a user of the social network service, Commerce system and method.

An e-commerce system using a social network service according to the present invention includes a plurality of seller terminals for selling goods or services, a plurality of user terminals for promoting the goods or services, And a main server for managing electronic commerce between user terminals, wherein the main server comprises: a product registration module for registering the goods or services to be sold by the plurality of seller terminals; an account for managing accounts of sellers and users; And a compensation value calculation module for calculating a compensation value for each user, wherein the account management module can directly access a page for selling the goods or services of the main server to a user who wants to promote the goods or services registered Unique Promotional Links - Promotional Link is associated with the information of the user who wants to promote the product or service, and the compensation-amount calculation module is provided to the user when the other user purchases the goods or service using the publicity link Calculate the compensation amount.

Here, the information of the user may include ID information of the user registered in the main server.

The electronic commerce system using the social network service may further include a social network service (SNS) server for providing a social network service, wherein the user provides the publicity link to the other user through the social network service , The user information may include an identifier of the social network service and ID information of the user registered in the social network service.

The publicity link may be associated with the information of the goods or services to be sold, and may include a Web address of the main server and an ID of the user, or a form of a web address reduced to a predetermined length or less Lt; / RTI >

The product registration module may register the contents and the sales conditions of the goods or services to be sold and the selling conditions may be to decrease the selling prices of the goods or services as the sales quantity of the goods or services increases .

The compensation amount calculation module may display a compensation network provided to the user and a publicity network made up of the other users promoting or purchasing the goods or services through the publicity link, at the request of the user , The compensation amount may be determined to compensate for each user by setting a compensation ratio for each predetermined period based on the total purchase price, and the upper user may be determined to be compensated for the amount excluding the compensation amount for the lower user.

The compensation may be provided in the form of at least one of cash, prize, point, and mileage to the user based on the compensation amount. When the compensation amount reaches a predetermined amount or a predetermined period, Can be provided.

An electronic commerce system according to another aspect of the present invention includes a commodity registration module for registering a commodity or service to be sold through an electronic commerce system, a seller who sells the commodity or service, and an account of a user who promotes the commodity or service And a compensation value calculation module for calculating a compensation value for each user, wherein the account management module can directly access to a page for selling the goods or services to a user who wants to promote the goods or services registered in the account management module Wherein the promotion link is associated with information of the user who wants to promote the product or service, and the compensation value calculation module uses the publicity link to determine whether the other user has said product or service If purchased, Estimate the amount.

According to another aspect of the present invention, there is provided an electronic commerce method comprising: providing a list of goods or services that can be promoted to a user through a wired or wireless Internet; Providing a promotional link associated with the information of the user who wants to promote the product or service and allowing the other user to access the sales page of the product or service using the promotional link, And providing the user with compensation according to purchase of the other user by purchasing the goods or services.

The method may further include displaying to the user a purchase network including the other users who purchased the goods or services through the compensation amount provided to the user and the link information at the request of the user .

According to the present invention, the purchaser can accurately grasp the product purchase path and compensate the influence of the user who built the social network on the purchase. Thus, a user who has established a broad social network can entice them to actively promote the product, and the seller of the goods can use social network services to promote the goods they sell and provide appropriate compensation accordingly.

FIG. 1 is a diagram illustrating a schematic configuration of an electronic commerce system using a social network service according to an embodiment of the present invention. Referring to FIG.
FIG. 2 illustrates an example of a database used by an electronic commerce system using a social network service according to an exemplary embodiment of the present invention to provide rewards reflecting influences on purchase of a corresponding product as each user promotes the product.
3 to 5 are views showing an example of a method in which a user receives a promotional link for promoting a product in an electronic commerce system using a social network service according to an embodiment of the present invention.
FIG. 6 illustrates an example of a pyramid structure established among promoters in an electronic commerce system using a social network service according to an embodiment of the present invention.
FIG. 7 illustrates an example in which two or more promotional links are connected to one user in a pyramid structure established in an electronic commerce system using a social network service according to an embodiment of the present invention.
8 is a block diagram illustrating a configuration of a main server of an electronic commerce system using a social network service according to an embodiment of the present invention.
FIG. 9 is a view showing an example of a real-time compensation amount confirmation screen provided to a publicist in an electronic commerce system using a social network service according to an embodiment of the present invention.

BRIEF DESCRIPTION OF THE DRAWINGS The advantages and features of the present invention, and the manner of achieving them, will be apparent from and elucidated with reference to the embodiments described hereinafter in conjunction with the accompanying drawings. The present invention may, however, be embodied in many different forms and should not be construed as being limited to the embodiments set forth herein. Rather, these embodiments are provided so that this disclosure will be thorough and complete, and will fully convey the scope of the invention to those skilled in the art. Is provided to fully convey the scope of the invention to those skilled in the art, and the invention is only defined by the scope of the claims. It is to be understood that the terminology used herein is for the purpose of describing particular embodiments only and is not intended to be limiting of the invention. In the present specification, the singular form includes plural forms unless otherwise specified in the specification. It is noted that the terms "comprises" and / or "comprising" used in the specification are intended to be inclusive in a manner similar to the components, steps, operations, and / Or additions.

Hereinafter, an electronic commerce system and method using a social network service according to an embodiment of the present invention will be described in detail with reference to the accompanying drawings.

FIG. 1 schematically shows an overall configuration of an electronic commerce system using a social network service according to an embodiment of the present invention. Referring to FIG.

1, an electronic commerce system according to an embodiment of the present invention includes a plurality of seller terminals 120_1, .., 120_n for selling goods or services, a plurality of user terminals A social network service (SNS) server 140 for providing a social network service, and a main server 110 for managing an electronic commerce according to an embodiment of the present invention. All of the above components may be connected to each other via the wired / wireless Internet 150.

A plurality of the seller terminals 120_1, .., 120_n may transmit contents and sales conditions of a goods or service (hereinafter referred to as "goods") to be sold through an electronic commerce according to an embodiment of the present invention to a main server 110).

The plurality of user terminals 130_1 to 130_n can access the main server 110 through the wired / wireless Internet 150 and inquire or purchase goods registered in the main server 110. [ Also, the plurality of user terminals 130_1, .., 130_n can promote the goods registered in the main server 110 through their social networks.

The main server 110 provides a promotional link to the user's terminal, for example, the first user terminal 130_1, who can inquire, purchase, or promote the registered product, to access the sales page of the corresponding product. The publicity link provided at this time includes not only a connection to the sales page of the product but also information enabling the publicity link to confirm that the publicity link is provided by the first user.

The first user may display the promotional link provided from the main server 110 through the social network service provided by the SNS server 140 to allow other users included in the user's network to transmit their own Access the sales page of the promoted product.

When purchasing a product registered in the main server 110 occurs, the main server 110 can confirm the route through which the corresponding purchaser purchased the product through the information of the promotional link accessed by the purchaser. Accordingly, the main server 110 provides compensation to the upper-level user who has provided the promotional link to the buyer of the commodity by purchasing the commodity.

FIG. 2 illustrates an example of a database used by an electronic commerce system using a social network service according to an exemplary embodiment of the present invention to provide rewards reflecting influences on purchase of a corresponding product as each user promotes the product.

2, in an electronic commerce system using a social network service according to an embodiment of the present invention, at least a link number (S / N), an ID group and an ID, an upper link and an issuance link, Collect and store information on connection time.

The link number (S / N) is a serial number assigned to each event that a user connects to a main server of an electronic commerce system using a social network service according to an embodiment of the present invention.

The ID is an identifier for identifying the user, and the user can access the main server of the electronic commerce system using the social network service according to the embodiment of the present invention and receive the ID. In this case, the ID group becomes an ID group provided by the main server. On the other hand, in the e-commerce system using the social network service according to the embodiment of the present invention, when providing a service that allows a user to log in to the corresponding SNS directly from a web page of another site such as Twitter or Facebook, Even if the ID is not issued, the user's access, publicity, and purchase information can be used by using the ID of the corresponding SNS. In this case, the ID group is allocated to each SNS (for example, Twitter, Facebook, etc.) used by the user, and the ID of the corresponding SNS is stored as the ID.

The top link is the link that the user used to connect to the main server. When a user accesses a main server using a link provided by another user, the link becomes an upper link. If the user connects directly to the main server without access using a link provided by another user, the corresponding field is It becomes empty.

The issuing link is a unique promotional link issued to the user by the main server when the user intends to promote the commodity. In this case, the meaning of a unique link means a link different from other links, and not a single link is issued to a single user. A single user may be issued a link for each of a plurality of products or a plurality of links may be issued for a single product by accessing a different route.

The promotional product means a product that is promoted by the user in association with the promotional link. If the promotional product is to be rewarded even if only the site is promoted regardless of the product, the promotional product field may be empty. The purchased product means a product purchased by the user, and the promotional product and the purchased product may be the same product or different products. In addition, since there may be more than one purchase item, each purchase item is stored in this case.

The connection time is used to grasp the hierarchical relationship of the publicity, for example, when a user accesses a page of the product several times or accesses a page of the product through various paths.

As will be described in detail later, in order to compensate the user according to the PR, the user should grasp the hierarchical relationship of the PR formed by the users. In the e-commerce system using the social network service according to the embodiment of the present invention, since one user can promote using a plurality of IDs, it is necessary to connect a plurality of IDs associated with one user in order to calculate the total compensation amount . For this purpose, two or more ID groups and ID fields may be provided, or a plurality of IDs associated with one user may be managed by providing separate account tables.

There are many ways that users receive promotional links to promote their products. FIGS. 3 to 5 are views showing an example of a manner in which a user receives a promotional link for promoting a product.

First, the user can directly access the main server 110 and receive a link for publicity. FIGS. 3 and 4 show an example of such a case.

As shown in FIG. 3, the user accesses the main server using a user terminal (smartphone in the case of FIG. 3) to inquire a desired product (a). A button for guiding the service that can receive compensation by promoting the product is displayed along with the detailed description of the product on the inquiry screen of the product.

When the user presses the compensation service button, various promotion methods are presented to the user as shown in FIG. 3 (b). Promotion methods presented to the user may be presented the same or different depending on the selected product type. The publicity method presented here will be mainly a social network service (Twitter, Facebook, etc.) that can utilize the user's social network, but the method of publicity is not limited to this, and the user may be informed to another user (potential publicist or purchaser) Anything that can propagate public relations links is possible. For example, it is possible to promote using a messenger service or e-mail.

When the user selects a publicity method desired by the user, a screen 260 for log-in with the corresponding social network service is displayed as shown in (c) of FIG. In a social network service such as Twitter or Facebook, a method of allowing a user to log in using the account of the corresponding social network service without moving to the corresponding social network service page as shown in (c) of FIG. 3 is provided. Therefore, in this case, the main server 110 can acquire the SNS ID of the user who is currently connected to the main server 110 and selected to promote, and can use the SNS ID as identification information of the corresponding user. Accordingly, even if the user does not register his / her account in the main server 110 in advance, the user can immediately promote the product. The main server 110 uses the SNS ID of the user as the identification information to manage the user's publicity history can do. Of course, if the user is a user having an ID registered in the main server 110, the user can manage using the registered ID.

However, since the user must have an account registered in the main server 110 in order to pay the user for compensation, the user can access the main server 110 at a later time to register an account and receive an ID , At this time, the public relations related information stored using the existing SNS ID is associated with the registered ID. If there is a reward to be paid to the user who has promoted using the SNS ID without having a registered account, the main server 110 informs the user using the SNS ID and connects the user to the main server 110 You can have your account registered.

When the user selects the publicity method and logs in the corresponding SNS, a publicity link unique to the user is provided along with the necessary basic message according to the publicity method, as shown in (d) of FIG. The publicity link provided at this time is not limited in its form and can be a unique link that can identify the link provided to the user. In addition, when the user once acquires the promotional link, in addition to selecting the promotional method in the main server as shown in FIG. 3 (b), the promotional link obtained in various ways can be propagated and promoted.

In the example of FIG. 3, a method of directly logging in to the SNS on the web page provided by the main server is shown. However, if the corresponding SNS does not provide a direct login function, If the publicity method is selected, the user can move to the SNS page as shown in FIG. 3 (d).

4 is another example of a screen provided to the user by the main server. As shown in FIG. 4, a list of various products to be sold by the main server is displayed. When a specific product (product 1) is selected from the list, a variety of publicity methods are presented along with a detailed description of the selected product (product 1).

5 shows an example of a method in which a secondary user who connects to the main server through a publicity link of another user other than the first (primary) user who is directly connected to the main server and receives the publicity link obtains the publicity link.

As shown in FIG. 5, when a user (primary user) who has obtained the promotional link first promotes the corresponding product using his / her social network service, the secondary user transmits, through the promotional link provided by the primary user, . When the user accesses the main server, a screen for providing a link to promote the product is provided to the secondary user in the same manner as that provided to the primary user.

If the secondary user chooses to promote, the secondary user is provided with a promotional link, which is a unique promotional link to the secondary user, unlike the link provided to the primary user.

As described above, the publicity link provided to the user is formed such that a plurality of publicists have a pyramid structure, and accordingly, the more publicists are subordinated to the lower part of the public, the more the corresponding compensation is established.

FIG. 6 illustrates an example of a pyramid structure established between promoters in an electronic commerce system using a social network service according to an embodiment of the present invention.

As shown in FIG. 6, the users 131 and 231 who access the direct main server 110 and acquire the promotional links of the products registered in the main server 110 become primary publicists. Next, the first publicist 131 or 231 promotes a publicity link provided from the main server 110 through a social network service or the like, thereby creating a user who purchases or re-promotes the product through the publicity link. 5, two users 132_1, 132_2, 232_1, and 232_2 for each of the primary advertisers 131 and 231 acquire a promotional link of the product again through the corresponding promotional link. 133_1, 133_2; 134_1, 134_2; 233_1, 134_2, 233_1, and 133_3 by promoting the product using the publicity link unique to the users 132_1 and 132_2 232_1 and 232_2, 233_2; 234_1, 234_2).

Meanwhile, although FIG. 6 shows only the third promoter for convenience, it is needless to say that the pyramid structure of the promoter can be expanded without limitation.

In this way, the promoter located in the upper part of the pyramid-shaped structure is provided with the compensation according to the purchase of the commodity by the user located in the lower part thereof.

Such a hierarchy of the promoter is recorded in the database of the main server. An example of the database structure used at this time is as described with reference to FIG. As described above, the link information of the user providing the promotion of the goods registered through the database is managed, and at this time, the information of the upper link accessed by the user is recorded together with the promotional link provided to the user. By doing so, the main server can determine through which path the purchase has occurred when a subsequent purchase occurs, through a hierarchical relationship between a link accessed by the buyer and another link.

The public relations link may be linked to the identification information of the product to be promoted so that the hierarchical relationship of the public relations can be managed for each product. Whether or not to manage the hierarchical relationship of PR is related to the product can be decided according to the necessity. Various methods such as managing only the access information of the site, managing each individual product, Can be used.

When a hierarchical relationship of PR is related to a product, a plurality of promotional link information can be linked to one user. If a specific user promotes the same product through various routes and accesses the site, two or more promotional link information Lt; / RTI >

FIG. 7 shows an example in which two or more pieces of publicity link information are linked to one user.

As shown in FIG. 7, if the user A accesses the main server for the first time and becomes the first publicist, the user A accesses the main server using the publicity link of the second publicist B, The total amount of compensation to be provided to A by the sum of the compensation of A as the first publicist and the compensation of A as the third publicist in the calculation of the compensation for the occurrence of the purchase by the publicity of the third .

In the above-described embodiment, although the user accesses the main server to acquire the promotional link, a user who once connects to the main server and has his own account does not access the main server every time, ) Can be used to form a personal promotional link. For example, a link such as www.tshow.com/ID can be recognized by the main server as a promotional link of a user having ID account information. In this case, in order to acquire a promotional link at the time of promoting a product, it is not necessary to connect to the main server, but a public relations link can be created using its own ID, and then it can be used for publicity.

In addition, when the address length of the promotional link becomes long due to the reason of issuing a promotional link unique to a large number of users, it is possible to reduce the length of the promotional link so that the user can easily memorize by using a technique of reducing the url. For example, if you use the service at http://goo.gl, you can shorten http://www.tshow.com/ssucmane to http://goo.gl/QgCs. In this case, each user can memorize his own promotional link and conveniently transmit the promotional link.

However, in order to receive compensation, each promoter must use a unique promotional link. For example, in the case of simply copying and propagating a promotional link acquired through another user's social network service, only the promotional route of the user associated with the promotional link is reflected in the calculation of the compensation amount.

Now, a configuration of a main server of an electronic commerce system using a social network service according to an embodiment of the present invention will be described in more detail. 8 is a block diagram illustrating a configuration of a main server of an electronic commerce system using a social network service according to an embodiment of the present invention.

8, the main server 110 of the electronic commerce system using the social network service according to the embodiment of the present invention basically includes a product registration module 111 (registered trademark) for registering a product that the seller intends to sell through the electronic commerce system An account management module 113 for managing the account of the seller and the user, and a compensation amount calculation module 113 for calculating the amount of compensation by the promoter.

The product registration module 111 is a module for allowing a seller to access the main server 110 through a seller terminal (Fig. 1: 120_1, .., 120_n) and register a product he intends to sell. The seller can add a detailed configuration or description of the product he / she wants to sell, a condition based on the sales amount in addition to the price, and the like. For example, if the total sales volume increases, the sales price may be adjusted downward. By doing so, in addition to the compensation for the purchase of the product by the downstream user, the promoter of the product can provide the advantage of the price drop according to the number of the buyer, so that the effect of increasing the sales amount of the product can be obtained.

The account management module 113 is a module for managing accounts of sellers and users who perform electronic commerce through the main server 110. The account management module 113 is a module for managing information of a publicity link transmitted to a user terminal (FIG. 1: 130_1, ..., 130_n) that advertises a product through the main server 110, And acquires and manages the public relations network information.

The compensation amount calculation module 115 is a module for calculating a compensation amount to be provided to each publicist. The amount of compensation can be calculated in various ways, and basically, the rewards of purchase belonging to the lower PR network formed by each promoter are made. For example, a compensation ratio may be determined for each section based on the total price of the purchase price to compensate for each promoter, and the upper promoter may be compensated for the amount excluding the amount compensated by the lower promoter have.

The main server 110 preferably provides a compensation amount confirmation function so that the compensation amount provided to each promoter can be confirmed in real time. An example of a real-time compensation amount confirmation screen provided to a publicist is shown in FIG.

As shown in Fig. 9, the public relations network formed under the public relations person, the number of the lower publicists and the buyers, and the compensation amount provided thereto can be displayed to the publicist (primary publicist: 131) requesting the compensation amount confirmation .

In the example shown in FIG. 9, a publicity network is formed in the form of a pyramid in which six second publicists are connected to the first publicist 131 and 18 second publicists are connected to the second publicist. In the case where two of the second publicists who make up such a network purchase the corresponding product and seven of the third publicists purchase the corresponding product, the first publicist will receive the corresponding compensation (97,000 in the example of FIG. 9 Won) can be received.

In this way, the real-time compensation amount confirmation screen can be provided to the promoter, and the promoter can obtain the effect of attracting the PR, and the promoter can obtain the information such as the sales amount per group and utilize it for the promotion again.

As a result of public relations promotional links, the amount of compensation that is incurred when a purchase is made does not have to be immediate and can be done in a variety of ways and cycles. Rewards can be provided in the form of cash, prizes, points, miles, etc., and can be applied as needed, such as providing compensation when the amount reaches a certain amount or providing compensation for a period of time.

On the other hand, the pyramid structure thus formed can be expanded without limitation, so that a pyramid of an excessive number of users is formed, and there is a possibility of free riding in which compensation is effected without substantially affecting public relations. These problems can be solved in various ways. For example, it is possible to initialize a pyramid relation periodically by setting a fixed period, to separate a pyramid relation by product, to initialize a relationship when the product sale ends, This can be.

While the present invention has been described with reference to the preferred embodiments thereof, it is to be understood that the present invention is not limited to the above-described embodiments, and various modifications and changes may be made without departing from the spirit and scope of the invention. Accordingly, the appended claims are intended to embrace all such modifications and variations as fall within the true spirit of the invention.

Claims (32)

A plurality of seller terminals for selling goods or services,
A plurality of user terminals for promoting the goods or services,
And a main server for managing electronic commerce between the plurality of seller terminals and the plurality of user terminals,
Wherein the main server comprises:
A merchandise registration module for registering the goods or services to be sold by the plurality of seller terminals;
An account management module for managing accounts of the seller and the user,
A compensation amount calculation module for calculating a compensation amount for each user,
Wherein the account management module is a unique promotional link that allows a user who wishes to promote the product or service to directly access the page that sells the product or service of the main server, The information being associated with the user's information,
Wherein the compensation value calculation module calculates a compensation amount to be provided to the user when another user purchases the goods or services using the publicity link. The method according to claim 1,
Wherein the information of the user includes ID information of the user registered in the main server. The method according to claim 1,
And a social network service (SNS) server for providing a social network service,
The user,
And provides the public relations link to the other user through the social network service. The method of claim 3,
Wherein the information of the user includes an identifier of the social network service and ID information of the user registered in the social network service. The method according to claim 1,
An e-commerce system using a social network service associated with the information of the goods or services to be sold. The method according to claim 1,
Wherein the main server includes a web address of the main server and ID information of the user registered in the main server. The method according to claim 1,
An electronic commerce system using a social network service provided in the form of a web address reduced to a predetermined length or less. The method according to claim 1,
An e-commerce system using a social network service that registers contents and sales conditions of the goods or services to be sold. 9. The method according to claim 8,
Wherein the sales price of the goods or services is decreased as the sales quantity of the goods or services increases. The system according to claim 1,
And displaying a publicity network made up of the other users who have promoted or purchased the goods or services through the publicity link to the user according to a request of the user, Commerce system. The method according to claim 1,
The e-commerce system using the social network service, wherein the reward ratio is determined according to the total amount of the purchase price to compensate each user, and the upper user is determined to be compensated for the amount excluding the reward amount to the lower user. A product registration module for registering a product or service to be sold through the electronic commerce system,
An account management module that manages an account of a seller who sells the goods or services and a user who promotes the goods or services,
A compensation amount calculation module for calculating a compensation amount for each user,
Wherein the account management module is a unique promotional link that allows a user who wishes to promote the product or service to directly access a page that sells the product or service, Information associated with the information,
Wherein the compensation value calculation module calculates a compensation amount to be provided to the user when another user purchases the goods or services using the publicity link. 13. The method of claim 12,
Wherein the information of the user includes ID information of the user registered in the electronic commerce system. 13. The method of claim 12,
Wherein the information of the user includes an identifier of the social network service to which the user subscribes and ID information of the user registered in the social network service. 13. The method according to claim 12,
The electronic commerce system being associated with the information of the goods or services desired to be sold. 13. The method according to claim 12,
And a web address of a page selling the goods or service and ID information of the user registered in the electronic commerce system. 13. The method according to claim 12,
The electronic commerce system is provided in the form of a web address reduced to a predetermined length or less. 13. The method according to claim 12,
And registers contents and sales conditions of the goods or services to be sold. 19. The method according to claim 18,
Wherein the selling price of the goods or services is decreased as the sales quantity of the goods or services increases. 13. The system of claim 12,
And displays a purchasing network made up of the other users who purchased the goods or services through the link information and the compensation amount provided to the user at the request of the user. 13. The method according to claim 12,
An e-commerce system in which a reward ratio is determined based on a total amount of purchase price to compensate each user, and an upper user is determined to be compensated for an amount excluding a reward for a lower user. 13. The method of claim 12,
And provides compensation to the user in the form of at least one of cash, prize, point, mileage based on the compensation amount. 23. The method of claim 22,
Wherein the compensation amount is provided to the user when the compensation amount reaches a predetermined amount or a predetermined period of time. Providing a list of goods or services that can be promoted to a user through a wired or wireless Internet;
Providing a promotional link that can be directly connected to the sales page of the goods or services and is associated with the information of the user who wants to promote the goods or services,
And providing the user with the reward according to the purchase of the other user when another user accesses the sales page of the goods or service using the publicity link and purchases the goods or service promoted by the user E-commerce method. 25. The method of claim 24,
And is provided to the other user via a social network service. 25. The method of claim 24,
An electronic commerce method associated with information of the goods or services to be sold. 25. The method of claim 24,
And a web address of a sales page of the goods or service and an identifier of the user. 25. The method of claim 24,
A method of electronic commerce provided in the form of a web address reduced to a predetermined length or less. 25. The method of claim 24, wherein in providing the list of goods or services,
And providing contents and conditions of sale of said goods or services. The method according to claim 29,
And the selling price of the goods or services is decreased as the sales quantity of the goods or services increases. 25. The method of claim 24,
And displaying the purchase network made up of the other users who purchased the goods or services through the link information and the compensation amount provided to the user to the user at the request of the user. 25. The method of claim 24, wherein in providing the compensation,
An e-commerce method in which a reward ratio is determined based on a total amount of purchase price to compensate each user, and the upper user is determined to receive a reward for the remainder of the reward.

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