KR20090126346A - System and method for processing search result and program recording medium - Google Patents

Abstract

PURPOSE: A search result processing method and a system thereof and a program recording medium therefor are provided to check detailed contents of each search result without individually visiting a web page corresponding to a search result. CONSTITUTION: A storing medium(185) connects a search result corresponding to a search keyword with additional information data about the search result and stores it. A search engine(100) outputs at least one search result on a search result page corresponding to a search keyword received from a terminal. The terminal enables a user to select a specific search result or look at additional information about the specific search result. The search server outputs the additional information about the specific search result pre-stored in the storing medium on an area around the specific search result.

Description

System and Method for Processing Search Result and Program Recording Medium}

1 is a diagram illustrating a search system for providing asynchronous search results according to an embodiment of the present invention.

2 is a diagram illustrating a process of transmitting and receiving search keyword information for a search request according to an embodiment of the present invention.

3 is a diagram illustrating a process of providing an asynchronous search result page for a search result corresponding to search keyword information according to an exemplary embodiment of the present invention.

4 is a diagram illustrating a process of providing a detailed search result content page corresponding to a search result in an asynchronous manner without loading a new page according to an exemplary embodiment of the present invention.

5 is a diagram illustrating a process of providing an asynchronous search result page for a search result corresponding to search keyword information according to another exemplary embodiment of the present invention.

FIG. 6 is a diagram illustrating a process of providing a detailed search result content page corresponding to a search result in an asynchronous manner without loading a new page according to another exemplary embodiment of the present invention.

<Description of main parts of drawing>

100: search server 105: Web interface unit

110: web page operation unit 115: interface providing unit

120: search term receiving unit 125: search processing unit

130: search result generation unit 135: detail page generation unit

140: detail page storage unit 145: detail page confirmation unit

150: search result page generation unit 155: search result transmission unit

160: information receiving unit 165: detail page providing unit

170: DB server 175: search target web server

180: ad server 185: storage medium

190: client terminal

The present invention generates a search result page including an asynchronous information request tag string and script code in one or more search result data corresponding to a search word received from a terminal through a communication network, and transmits the result to be transmitted to the terminal through a communication network for output. A step of outputting a result page and requesting to view additional information on any one of the search result data of the search results included in the search result page by the terminal, and requesting the asynchronous information request tag string and script code included in the search result data And transmitting additional information corresponding to the asynchronous information request data so that the additional information corresponding to the asynchronous information request data is output to the upper, lower, left, or right portion of the search result data. It is done.

In the early days, web pages were static, meaning that when a user requested a resource through a terminal, the server responded to it.However, browsers that support form tags embedded in web pages (eg, Internet Explorer, Netscape Navigator, Firefox, Mozilla, Safari) , Opera, etc.) and various forms of server-side applications (e.g., CGI, Applet, Servlet, JSP, ASP, PHP) are supported. At the same time, JavaScript was created at the same time, making the client more colorful.

Later, with the development of eXtensible Markup Language (XML) technology, complex data could be easily processed through structured data, but JavaScript did not support communication with the server.

On the other hand, despite the development of the web page field as described above, the information processing method through the Internet has no choice but to maintain a synchronization method that requests information from the terminal and responds to the server, which causes waste of unnecessary resources.

In an essay written by Jesse James Garrett on February 18, 2005, a mechanism was introduced to asynchronously process information in a synchronous manner using asynchronous JavaScript and XML. Support for the asynchronous mechanism.

However, the conventional asynchronous information processing is used only in the field of user interface which does not need to load the entire web page because the repetitive loading of the new web page in the process of providing the user interface via the Internet wastes resources excessively.

An object of the present invention for solving the above problems is, a storage medium for connecting and storing the search results corresponding to the search keyword and the additional information data for the search results, and at least one search result corresponding to the search keyword received from the terminal Is processed to be displayed on a search result page, and when the terminal selects a specific search result or selects to view additional information on a specific search result, the additional information about the specific search result previously stored in the storage medium is specified. It is an object of the present invention to provide a search result processing system including a server that processes a result to be output to an area around a search result.

In accordance with another aspect of the present invention, a method for processing a search result includes generating a search result page including an asynchronous information request tag string and a script code in one or more search result data corresponding to a search word received from a terminal through a communication network to the terminal through a communication network. A search result page output step of transmitting and outputting the request, and requesting the terminal to view additional information on any one of the search result data included in the search result page, the asynchronous information included in the search result data When the asynchronous information request data corresponding to the request tag string and the script code are transmitted, the additional information output processing is performed so that the additional information corresponding to the asynchronous information request data is output on the upper, lower, left, or right region of the search result data. That includes the steps It features.

On the other hand, the search result processing method according to the present invention, the information storage step of connecting the search keyword advertising data and the additional information data for the advertising data to store in a storage medium, and the advertisement data corresponding to the search keyword received from the terminal A search result page output step of processing to be output on a search result page, and when the terminal selects advertisement data corresponding to the search keyword or views additional information on advertisement data corresponding to the search keyword, the storage And an additional information output step of processing the additional information on the advertisement data previously stored in the medium to be output on a predetermined region up, down, left, or right of the advertisement data corresponding to the search keyword.

On the other hand, the search result processing method according to the present invention, the information storage step of storing the search keyword advertising data and the additional information data for the advertising data in a storage medium, and the advertisement data corresponding to the search keyword received from the terminal When transmitting to the terminal, additional information about the advertisement data pre-stored in the storage medium is further transmitted to the terminal, and the advertisement data corresponding to the search keyword is output on a search result page, and the advertisement data is The additional information may be outputted in a search result page processing process so that it is not displayed on a search result page, and the terminal selects advertisement data corresponding to the search keyword or views additional information on advertisement data corresponding to the search keyword. If the image of the advertising data corresponding to the search keyword or Or including the additional information output step of treatment so that the additional information is output to the left or right of a certain area is characterized in that formed.

In the search result processing method according to the present invention, the asynchronous information request tag string is characterized in that it comprises a tag string connecting the asynchronous information request script code and the search result data.

In the method for processing search results according to the present invention, the asynchronous information request script code generates an XMLHttpRequest object and requests asynchronous information to a server address through one of POST, GET, and PUT methods based on the generated object. Characterized in that it comprises a script code for transmitting data.

In the search result processing method according to the present invention, the asynchronous information request data is a search that is previously output to the terminal without additional information data corresponding to the search result data selected (or clicked) from the terminal without loading an entire page. Request to be output on the result page.

In the search result processing method according to the present invention, the additional information output step, characterized in that further comprising the step of connecting to a web page (or website) corresponding to the additional information in response to a request of the terminal. do.

In the search result processing method according to the present invention, the additional information may be provided by an advertiser corresponding to the advertisement data.

In the search result processing method according to the invention, the additional information is characterized in that it comprises the website access information of the advertiser corresponding to the advertisement data.

In the search result processing method according to the present invention, the additional information is characterized in that it comprises one or more product selection page, product detail information page, product purchase page, payment page for sale by the advertiser.

On the other hand, it includes a recording medium readable by a computer, a mobile phone or an IP-TV characterized in that the program for executing the above-described search result processing method is recorded.

On the other hand, the search result processing system according to the present invention, a storage medium for connecting and storing the search results corresponding to the search keyword and the additional information data for the search results, and at least one search result corresponding to the search keyword received from the terminal Is processed to be displayed on a search result page, and when the terminal selects a specific search result or selects to view additional information on a specific search result, the additional information about the specific search result previously stored in the storage medium is specified. And a server for processing the output to the area around the search result.

On the other hand, the search result processing system according to the present invention, a storage medium for connecting and storing the search results corresponding to the search keyword and the additional information data for the search results, and at least one search result corresponding to the search keyword received from the terminal Is transmitted to the terminal, the additional information about the search results previously stored in the storage medium is further transmitted to the terminal, the search results are processed to be output on the search results page, the additional information about the search results page Process to output the additional information on the specific search result to an area around the specific search result when the terminal selects a specific search result or selects the additional information about the specific search result. It comprises a server.

Meanwhile, the search result processing system according to the present invention includes means for processing one or more search results corresponding to a search keyword received from a terminal to be output on a search result page, and selecting a specific search result from the terminal or performing a specific search. When the additional information about the result is selected, the additional information about the specific search result prestored in the storage medium that connects the search result corresponding to the search keyword and the additional information data of the search result is stored around the specific search result. And means for processing to be output to the area.

On the other hand, the search result processing system according to the present invention, when transmitting one or more search results corresponding to the search keywords received from the terminal to the terminal, further information about the search results previously stored in the storage medium to the terminal Means for processing the search results to be output on a search results page, and additional information about the search results not to be output on the search results page, and selecting a specific search result from the terminal, or If the additional information view is selected, means for processing the additional information on the specific search result is output to the area around the specific search result.

The search result processing system according to the present invention may further comprise means for connecting to a web page (or a website) corresponding to the additional information in response to a request of the terminal.

In the search result processing system according to the present invention, the additional information may be provided by an advertiser corresponding to the search result.

In the search result processing system according to the present invention, the additional information is characterized by including the website access information of the advertiser corresponding to the search results.

In the search result processing system according to the present invention, the terminal may be a wired terminal or a wireless terminal.

In the search result processing system according to the present invention, each of the above means is provided in a single server or a plurality of servers.

Hereinafter, with reference to the accompanying drawings and description will be described in detail the operating principle of the preferred embodiment of the present invention. However, the drawings and the following description shown below are for the preferred method among various methods for effectively explaining the features of the present invention, the present invention is not limited only to the drawings and description below. In addition, in the following description of the present invention, if it is determined that a detailed description of a related known function or configuration may unnecessarily obscure the subject matter of the present invention, the detailed description will be omitted. Terms to be described later are terms defined in consideration of functions in the present invention, which may vary according to intentions or customs of users or operators. Therefore, the definition should be made based on the contents throughout the present invention.

In addition, preferred embodiments of the present invention to be carried out below are provided in each system functional configuration to efficiently describe the technical components constituting the present invention, or system functions that are commonly provided in the technical field to which the present invention belongs. The configuration will be omitted, and described mainly on the functional configuration to be additionally provided for the present invention. If those skilled in the art to which the present invention pertains, it will be able to easily understand the function of the components that are conventionally used among the omitted functional configuration not shown below, and also the configuration omitted as described above The relationship between the elements and the components added for the present invention will also be clearly understood.

In addition, the following examples will be used to appropriately modify, integrate, or separate the terminology so that those skilled in the art to which the present invention pertains may clearly understand the present invention. The present invention is by no means limited thereto. In other words, each means constituting the present invention is a server (or terminal) provided on the system shown in the following embodiments, or a predetermined functional configuration provided in at least one or more servers (or terminals), or at least It may be an association of at least two or more functional components provided in one or more servers (or terminals). In addition, the server (or terminal) shown in the following embodiment is shown to include at least two or more functional components for achieving the technical features of the present invention for convenience, the functional component shown in the server (or terminal) Matched with the above-described means may be provided in two or more different servers (or terminals) according to the role and function of each functional component and the corresponding server (or terminal) operator (or operator), whereby the present invention is not limited No.

As a result, the technical spirit of the present invention is determined by the claims, and the following examples are one means for efficiently explaining the technical spirit of the present invention to those skilled in the art to which the present invention pertains. It is only.

1 is a diagram illustrating a search system for providing search results based on asynchronous according to an embodiment of the present invention.

In more detail, in FIG. 1, when the client terminal 190 having one or more browser programs is connected to the search server 100 using a Hyper-Text Transfer Protocol (HTTP) compatible protocol, the search server 100 searches. Generate (or extract) a web page including a search term input interface for a request to the client terminal 190, and input (or select) search keyword information through the search term input interface in the client terminal 190. When transmitting, the search server 100 generates (or extracts or receives) search result data through the search keyword information and provides the search result data to the client terminal 190, but the search result data is transmitted from the client terminal 190. When selecting (or clicking), the client can load additional information data about the search result data without loading the entire page. As a system configuration provided to the terminal terminal 190, those skilled in the art to which the present invention pertains, a search for providing the asynchronous-based search results by referring to and / or modified in the present Figure 1 Various implementation methods for the system configuration may be inferred, but the present invention includes all the implementation methods inferred above and is not limited to the implementation method shown in FIG.

Referring to FIG. 1 according to an embodiment of the present invention, a search system for providing asynchronous search results may include a client terminal 190 having one or more browser programs and connected to a communication network through the browser program. , When the client terminal 190 is connected to the client terminal 190 through the communication network and the client terminal 190 accesses the communication network, a web page including a search word input interface for the search request is generated (or extracted). When provided to the client terminal 190 and the client terminal 190 inputs (or selects) search keyword information through a search term input interface, the search result data is generated (or extracted) through the search keyword information. Or received) to be provided to the client terminal 190, but at the client terminal 190 When the search result data is selected (or clicked), the search server 100 provides additional information data on the search result data to the client terminal 190 without loading the entire page. .

However, in FIG. 1, the search server 100 is illustrated as one server for convenience. However, the present invention is not limited thereto, and the search server 100 includes two or more server groups for each component. It is possible to be carried out in the form, the present invention is characterized in that it comprises all the possible inference method.

The client terminal 190 is a wired communication network based on Transmission Control Protocol / Internet Protocol (TCP / IP) (eg, Asymmetric Digital Subscriber Line (ADSL) / Very High-data Rate Digital Subscriber Line (VDSL), cable communication network). A mobile communication terminal comprising at least one wired terminal including a desktop computer or a laptop connected to the search server 100 or connected to a code division multiple access (CDMA) based mobile communication network, or IEEE 802.16. IP-TV comprising at least one or more wireless terminals including at least one or more portable Internet terminals connected to x-based high-speed wireless Internet, or two-way communication through any one of the wired or wireless communication network or At least one TV device (not shown) including at least one digital TV or at least one DMB. And a web page including a search word input interface for the search request through the communication network, and outputting the web page, the asynchronous information request script code provided in the search result page by the search server 100. It is characterized by comprising a browser program having an AJAX (Asynchronous JavaScript + XML) engine that can be read and executed.

Persons of ordinary skill in the art to which the present invention pertains know the technical features of the client terminal 190 including one or more of the wired terminal, the wireless terminal, or a TV device (not shown). Detailed description thereof will be omitted for convenience.

According to an embodiment of the present invention, the search server 100 may include web page operation data including one or more web page sources and web contents for generating (or extracting) a web page to be provided to the client terminal 190. Characterized in that it comprises a database for storing, the database is characterized in that provided in the Database Management System (DBMS) associated with the search server (100).

According to an exemplary embodiment of the present invention, the web page source included in the web page operation data may include one or more tag strings for generating a web page to be provided from the search server 100 to the client terminal 190. Tag string), one or more scripts to be included in the web page, and one or more information contents corresponding to the web page contents. In this case, the web page provided to the client terminal 190 includes the tag. It is preferably generated by combining a string (or a combination of tag strings).

According to another exemplary embodiment of the present invention, the web page source included in the web page operation data may include a web document source file corresponding to a web page to be provided from the search server 100 to the client terminal 190 (eg, , A web document source file including one or more tag strings and scripts and information contents corresponding to the web page contents. In this case, the web pages provided to the client terminal 190 may include one or more web pages. Document source files (e.g., one web document source file for a frameless web page, or one web document source file for two or more frames, and two or more web document sources corresponding to each frame) File).

In addition, when the web content included in the webpage operation data includes a tag string linking one or more contents (for example, text content, image content, sound content, and multimedia content) among tag strings included in the webpage. And one or more text contents, image contents, sound contents, and multimedia contents corresponding to a tag string linking the contents.

Referring to FIG. 1, the search server 100 provides a web page to the client terminal 190 using an HTTP compatible protocol corresponding to the communication network, or based on a web page provided to the client terminal 190. And a web interface unit 105 for connecting and managing a web interface for receiving (or selecting) various types of information input from the client terminal 190 in a GET / POST method.

According to an embodiment of the present invention, when the client terminal 190 is a wired terminal to which a communication channel is connected through a TCP / IP based wired communication network, the web interface unit 105 may communicate with the client terminal 190 and TCP / A communication channel is connected and managed through an IP-based HTTP protocol, and a Hyper-Text Markup Language (HTML) compatible document (eg, * .htm, * .asp, *.) To the client terminal 190 through the communication channel. xml) interface to provide a web page, or interface so that the information input from the client terminal 190 is received in a GET / POST method.

According to another exemplary embodiment of the present invention, when the client terminal 190 is a wireless terminal in which a communication channel is connected through a CDMA / WCDMA based wireless communication network, the web interface unit 105 is connected to the client terminal 190 and CDMA. Connect and manage a communication channel through an HTTP compatible protocol (eg, WAP (Wireless Application Protocol), or ME (Mobile Explorer), etc.) corresponding to the WCDMA-based wireless Internet protocol, and the client terminal 190 through the communication channel. It is preferable to interface so that a web page in the form of an HTML compatible document (eg, * .wml, * .htm) is provided, or the information input from the client terminal 190 is received in a GET / POST method. .

According to another exemplary embodiment of the present invention, when the client terminal 190 is a wireless terminal in which a communication channel is connected through an IEEE 802.16 based wireless communication network, the web interface unit 105 is connected to the client terminal 190 and the IEEE. A communication channel is connected and managed through an HTTP compatible protocol corresponding to an 802.16x based wireless Internet protocol, and an HTML compatible document (eg, * .htm, * .asp, *. xml) interface to provide a web page, or interface so that the information input from the client terminal 190 is received in a GET / POST method.

According to an embodiment of the present invention, the search server 100 provides a content generation platform to one or more searched contents or a plurality of client terminals 190 that are produced in-house, and a plurality of client terminals through the content generation platform. It provides a content registration platform for registering the content produced by the client to one or more search target content generated from the 190, or a plurality of client terminals 190, a plurality of client terminals 190 through the content registration platform And a database storing at least one search target content registered from the DBMS on the DBMS or interworking with a DB server managing and operating a database storing the search target content. One stored in the database that stores the content to be retrieved. Characterized in that the search target content on the search object for the search keyword information received from the expert terminal, characterized in that included.

In addition, the search server 100 provides a content generation platform to a search target web server 175 (eg, one or more search target contents or a plurality of client terminals 190 produced in-house) on a communication network, and the content generation platform Provides a content registration platform for registering the content generated by the client to one or more search target content generated from a plurality of client terminals 190, or a plurality of client terminals 190, and through the content registration platform And a communication channel connected to a web server operating a database storing one or more search target contents registered from a plurality of client terminals 190, and stored in the search target web server 175 on the communication network. The search target content for the search keyword information received from the expert terminal. It characterized in that of including the target color.

In addition, the search server 100 may be an advertisement server 180 for providing an advertisement included in a web page provided to the client terminal 190 (or an advertisement server 180 on a communication network affiliated with the search server 100). And a communication channel, wherein the search target web server 175 on the communication network includes one or more stored advertisement contents as a search target for the search keyword information received from the expert terminal.

Referring to FIG. 1, when the search server 100 accesses (or searches for) the search server 100 through the web interface unit 105 from the client terminal 190, the search server 100 is based on the webpage operation data. The web page operating unit 110 (or web page operating unit) for generating (or extracting) a web page to be provided to the client terminal 190 and the web page operating unit 110 in connection with the generation (or And an interface providing unit 115 (or an interface providing means) including a search word input interface for the search request on the extracted web page, and the web page operation unit 110 includes the web page. In response to the interface unit 105, the generated (or extracted) web page is characterized in that the processing to be provided to the client terminal 190.

When the client terminal 190 accesses the search server 100 through the web interface unit 105 or requests a search from the search server 100, the web page operation unit 110 may execute the search server ( 100) confirming a web page link to be provided to the client terminal 190 in response to a connection (or a search request), and generating (or extracting) a web page corresponding to the confirmed web page link from the web page operation data. Identifying a web page source and web content for the purpose, and generating (or extract) a web page to be provided to the client terminal 190 using the identified web page source and the web content.

When the web page operation unit 110 generates (or extracts) a web page to be provided to the client terminal 190, when the generated (or extracted) web page is a web page corresponding to the search request, the The interface providing unit 115 may be configured to include the search word input interface on the web page to be provided to the client terminal 190 in association with the web page operation unit 110.

According to an embodiment of the present invention, the search word input interface may include a user interface for inputting (or selecting) search keyword information through one or more form forms, and in the technical field to which the present invention pertains. Those skilled in the art will be familiar with the technical features of the form form for inputting (or selecting) the search keyword information in the client terminal 190 based on the information attribute of the search keyword information. In FIG. 1, a detailed description of the form form corresponding to the search word input interface will be omitted for convenience.

The client terminal 190 provided with the web page including the search word input interface may input (or select) search keyword information for the search request through the search word input interface. ) Is transmitted to the search server 100 through the GET / POST method.

Referring to FIG. 1, when the search server 100 inputs (or selects) search keyword information through the search term input interface from the client terminal 190, the search server 100 is connected with the web interface 105. A search term receiving unit 120 (or information receiving means) for receiving search keyword information, a search processing unit 125 (or search processing means) for processing a search for the received search keyword information, and corresponding to the search processing result And a search result generation unit 130 (or search result generation means) for generating (or extracting or receiving) one or more search result data.

When the client terminal 190 inputs (or selects) search keyword information through the search term input interface and transmits the search keyword information through a GET / POST method, the search term receiver 120 is linked with the web interface 105. And receiving search keyword information.

According to the exemplary embodiment of the present invention, the search keyword information may include one or more words (or phrases) or index words that match the search target (or expected search result) to be searched in the client terminal 190. .

When the search keyword information is received through the search term receiver 120, the search processor 125 may process a search for the received search keyword.

According to an embodiment of the present invention, when the search target of the search server 100 includes a DB server having one or more search target contents (or a database storing the search target contents), the search processing unit 125 may perform the search. It is preferable to process a search for the received search keyword in connection with a DB server (or a database storing search target content).

Alternatively, when the search target of the search server 100 includes a search target web server 175 on a communication network having one or more search target contents, the search processing unit 125 may be connected to the search target web server 175. In conjunction, it is desirable to process a search for the received search keyword.

Alternatively, when the search server 100 includes an advertisement server 180 having one or more advertisement contents (or an advertisement server 180 on a communication network), the search processing unit 125 may perform a search on the advertisement server. After receiving the received search keyword information, the advertisement data matching the search keyword information is received from the advertisement server, or when the advertisement D / B is provided in the search server, the search keyword from the advertisement D / B. It is desirable to extract advertisement data that matches the information.

When a search for the received search keyword is processed through the search processing unit 125, the search result generation unit 130 generates (or extracts or receives) one or more search result data corresponding to the search processing result. Preferably, the search result data includes the advertisement data.

Here, the search result data may include at least one search result link data (eg, a link address for the search result, a title of the search result corresponding to the search link address, a representative phrase), and search result information (eg, the search result). Summary text, or content preview).

According to an exemplary embodiment of the present invention, the search result data is preferably generated by being classified by one or more search categories, and the search category is a category item (eg, a blog, for a source) from which the search result data is searched. Cafe, knowledge, dictionary, news, website, advertising, etc.).

According to another exemplary embodiment of the present invention, the search result data is preferably divided into one or more search category sections, and the search category section includes one or more search results for a source from which the search result data is searched. It is desirable to include sections (eg, blogs, cafes, knowledge, dictionaries, news, websites, advertisements, etc.).

Referring to FIG. 1 according to an embodiment of the present invention, the search server 100 generates one or more pieces of search result data corresponding to the search keyword through the search result generation unit 130. Additional information storage unit 135 (or additional information generating means) for generating additional information data for the search result data, and the additional information storage for storing the search result data and the additional information data in association with the storage medium 185 And outputting the additional information data on the search result page in asynchronous manner to the unit 140 (or additional information storage means) and the one or more search result data generated by the search result generator 130. Search result page generator 150 for generating a search result page including the asynchronous information request tag string and script code Page generation means) and a search result transmission unit 155 (or search result transmission means) for transmitting the search result page to the client terminal 190 through the communication channel for output. The client terminal 190 selects (or clicks) the search result data of any one of the search results included in the search result page and includes the asynchronous information request tag string included in the selected (or clicked) search result data. And asynchronous information request data corresponding to a script code, the information receiving unit 160 (or information receiving means) for receiving the asynchronous information request data through the communication channel and the storage medium 185 in association with the Additional information checking unit 145 (or additional information checking number for confirming additional information data corresponding to asynchronous information request data) (B) and near the selected (or clicked) search result data on the search result page previously output to the client terminal 190 without transmitting the new page by transmitting the additional information data to the client terminal 190 ( And an additional information providing unit 165 (or additional information providing means) for processing to be output to a predetermined area.

When one or more search result data corresponding to the search keyword is generated through the search result generation unit 130, the additional information generation unit 135 generates each search result data generated by the search result generation unit 130. Confirming detailed search result information of the and generating additional information data including the confirmed detailed search result information, and when the additional information data corresponding to the advertisement data is extracted from the advertiser website, The additional information generator 145 confirms additional information about the advertisement data, and generates additional information data including the identified additional information.

According to another exemplary embodiment of the present invention, the additional information data corresponding to the advertisement data registered by the advertiser among the additional information data will be pre-registered in the storage medium 185 in association with the advertisement data, thereby generating the additional information. It may be omitted that the unit 135 generates additional information data corresponding to the advertisement data.

According to the exemplary embodiment of the present invention, the additional information data includes data (or page) processed to output a web page corresponding to the search result on a search result page which is previously output to the client terminal 190 as it is. Or data (or page) processed to output one or more contents included in a web page corresponding to the search result on a search result page previously output to the client terminal 190, or the search result The data (or page) processed to be output on the search result page previously output to the client terminal 190, or included in the web page corresponding to the search result. Even if the summary information of the string data is output on the search result page previously output to the client terminal 190, It is preferable to include the data (or page) which has been processed lock.

For example, when the search result data matches a web page searched from the search target web server 175, the additional information data is a search previously output on the web page corresponding to the search result to the client terminal 190 as it is. It is preferable to include the data (or page) processed to be output on the result page.

Alternatively, when the search result data is a content including one or more document contents, image contents, sound contents, and multimedia contents searched from the DB server 170 or the search target web server 175, the additional information data is the search. It is preferable to include data (or page) processed to output one or more contents included in a web page corresponding to a result on a search result page previously output to the client terminal 190.

Alternatively, when the search result data includes one or more string data corresponding to a post registered in a blog, a cafe, a blog, or a news retrieved from the DB server 170 or the search target web server 175, the additional data may be added. The information data preferably includes data (or pages) processed to output character string data included in a web page corresponding to the search result on a search result page previously output to the client terminal 190.

Alternatively, when the search result data includes string data and content corresponding to a post registered in a blog, a cafe, a blog, or a news searched from the DB server 170 or the search target web server 175, the additional information data. Preferably includes summary information of the string data included in the web page corresponding to the search result and data (or page) processed to output the content on the search result page previously output to the client terminal 190. Do.

According to the exemplary embodiment of the present invention, when the search result data includes advertisement data provided from the advertisement server 180 (or extracted from the advertisement D / B), the additional information data is used when an advertiser registers the advertisement data. Preferably, the advertisement information is registered by the advertiser (or after the advertisement data is registered). If the advertiser does not register the additional information data corresponding to the advertisement data, the additional information data corresponding to the advertisement data is stored on the advertiser website. It is preferable to include any one of the registered web page.

The additional information data corresponding to the advertisement data may include one or more product selection pages, product detail information pages, product purchase pages, and payment pages for sale by the advertiser.

The product selection page may include a page in which the advertiser sells the product sold through the advertiser website under the same sales condition, or the product sales page posted on the advertiser website in advance on the client terminal 190. It is preferable to include the data (or page) processed to be output on the result page.

The product detail information page may include a detailed information page of a product sold by the advertiser through an advertiser website, or a product detail information page posted on the advertiser website on the client terminal 190. It is preferable to include the data (or page) processed to be output on the search result page.

In addition, the product purchase page, the page for purchasing the product that the advertiser sells through the advertiser website on the same condition, or the product purchase page posted on the advertiser website previously output to the client terminal 190 It is preferable to include the data (or page) processed to be output on the search result page.

The payment page may include a page including a payment interface for paying for the products sold by the advertiser through the advertiser website, or a payment page posted on the advertiser website. It is preferable to include the data (or page) processed to be output on the search results page previously output in the).

In particular, when the payment page includes a payment interface for paying for the goods that the advertiser sells through the advertiser's website, the payment interface is not in the advertiser's website but in the search server 100. The present invention may be provided, and the present invention is not limited thereto.

According to the exemplary embodiment of the present invention, the additional information data may include web page link information for processing the client terminal 190 to access a web page corresponding to the link address of the search result data. Accordingly, the client terminal 190 may access the web page corresponding to the search result data after checking the additional information data.

According to an embodiment of the present invention, the additional information data may be an icon (or button) that returns to a page screen before the additional information data is output on the search result page, or a pointer input device provided in the client terminal 190. In response to an event, the search result page preferably includes a script code for returning to the page screen before the additional information data is output.

When the additional information data about the search result data is generated through the additional information generator 135, the additional information storage unit 140 adds the respective search result data generated in the search result generator 130 and the additional information. The information data is stored in the storage medium 185 in association with each other.

According to another exemplary embodiment of the present invention, the additional information data corresponding to the advertisement data registered by the advertiser among the additional information data will be pre-registered in the storage medium 185 in association with the advertisement data, thereby storing the additional information. Although it may be omitted that the storage unit 140 stores the additional information data, when the additional information data corresponding to the advertisement data is extracted from the advertiser website, the additional information storage unit 140 stores the information. Preferably, the additional information data is stored in the storage medium 185 in association with the advertisement data.

According to an exemplary embodiment of the present invention, the search result page generator 150 generates a search result page including one or more search result data (or advertisement data) generated by the search result generator 130. However, the asynchronous information request tag string and script code for outputting the additional information data corresponding to each search result data (or advertisement data) on the search result page without page switching on the search result page are included. Generating a search results page, wherein the asynchronous information request tag string and script code are associated with each search result data (or advertisement data) or near each search result data (or advertisement data) (up / down / Left / Right) near the title (or up / down / left / right) of a certain area (or each search result data (or advertising data)). View the additional information to be output to the constant region) is characterized in that the processing associated with the icon (or button).

According to an embodiment of the present invention, the asynchronous information request tag string preferably includes a tag string interconnecting the asynchronous information request script code and the search result data on the search result page.

According to an embodiment of the present invention, the asynchronous information request script code generates an XMLHttpRequest object and transmits asynchronous information request data to a server address through any one method of POST, GET, and PUT based on the generated object. It is preferable that the script code is included.

For example, the script code for generating the XMLHttpRequest object for Microsoft Internet Explorer is preferably performed as follows.

function createXMLHttpRequest () {

if (window.ActiveXObject) {

xmlHttp = new ActiveXObject ("Microsoft.XMLHTTP");

}

else if (window.XMLHttpRequest) {

xmlHttp = new XMLHttpRequest ();

}

}

The asynchronous information request script code may receive additional information data corresponding to the asynchronous information request data from the search server 100. Outputs and processes the next search result data located below the search result data to be output at the bottom of the additional information data, or overlaps the additional information data at the bottom of the search result data corresponding to the asynchronous information request data ( It is preferable to include the script code to process the output by overlapping).

The asynchronous information request script code may receive additional information data corresponding to the asynchronous information request data from the search server 100, and may output the information on the search result page previously output to the client terminal 190 without loading a new page. When outputting to a certain area (up / down / left / right) of the selected (or clicked) search result data, the upper end of the additional information data is located at the top of the browser screen outputting the search result page. It is preferable to include a script code for automatically adjusting the browser scroll bar.

Those skilled in the art can infer script code for transmitting asynchronous information request data to a server address through any one method of POST, GET, and PUT with reference to the XMLHttpRequest object. Therefore, detailed description thereof will be omitted for convenience.

According to an embodiment of the present invention, the asynchronous information request tag string and script code for outputting the additional information data corresponding to the search result data (or advertisement data) on the search result page in asynchronous manner, When selecting (or clicking) each search result data (or advertisement data) included in the search result page, additional information data corresponding to the search result data (or advertisement data) is asynchronously displayed on the page on the search result page. It is preferable to include a tag string and a script for transmitting asynchronous information request data requesting to output without conversion to the search server.

According to another exemplary embodiment of the present invention, the asynchronous information request tag string and script code for outputting additional information data corresponding to the search result data (or advertisement data) on the search result page without a page change are asynchronous. , Near (up / down / left / right) certain areas of the search result data (or advertisement data) included in the search results page (or near the title of each search result data (or advertisement data) (up / down / left / (B) outputting the additional information view icon (or button) in a certain area, and when selecting (or clicking) the additional information view icon (or button), additional information data corresponding to the search result data (or advertisement data) is displayed. A tag statement that transmits asynchronous information request data to the search server requesting to be output on the search result page without page switching in an asynchronous manner. Heat and script it is preferred comprises a, at this time, the search result data (or line data) it is preferably included a link to a webpage information.

According to another exemplary embodiment of the present invention, the search result page generated by the search result page generator 150 may include additional information corresponding to the search result data (or advertisement data) and each search result data (or advertisement data). By including data in the search result page, the search result data (or advertisement data) is not output through the client terminal 190, but processing (or processing as a hidden attribute) not to output the additional information data. Preferably, in this case, the asynchronous information request tag string and the script code, when selecting (or clicking) search result data (or advertisement data) or additional information view icon (or button) displayed on the search result page, the search result Asynchronously display each additional information data included in the page on the search result page. Be made without the output (or disable the hidden) contains the tag strings and scripts that are preferred.

When a search result page including the asynchronous information request tag string and a script code is generated through the search result page generator 150, the search result transmitter 155 transmits the search result page through the communication channel. Characterized in that the transmission to the client terminal 190 to be outputted, the client terminal 190 selects one of the search result data from the search results included in the search results page (for example, the client terminal 190 Position the pointer input device provided on the search result data), or click to transmit the asynchronous information request data corresponding to the asynchronous information request tag string and script code included in the selected (or clicked) search result data. In this case, the information receiver 160 transmits the asynchronous information request data through the communication channel. It is characterized by receiving.

According to the exemplary embodiment of the present invention, the asynchronous information request data may include additional information data corresponding to the search result data selected (or clicked) from the client terminal 190 without loading the entire page. It is preferable to include the data request to be output on the search results page previously output.

When the asynchronous information request data is received through the information receiving unit 160, the additional information checking unit 145 reads the asynchronous information request data to confirm search result data corresponding to the asynchronous information request data, and The additional information data associated with the identified search result data may be checked in connection with the storage medium 185.

When the additional information data corresponding to the asynchronous information request data is confirmed, the additional information providing unit 165 transmits the additional information data to the client terminal 190 to the client terminal 190 without loading the new page. And outputting a predetermined (or up / down / left / right) predetermined area of the selected (or clicked) search result data on a previously output search result page.

According to an embodiment of the present invention, the additional information providing unit 165 selects (or clicks) the search result through an asynchronous information request script code previously included in a search result page previously provided to the client terminal 190. The additional information data is output at the bottom of the data, and the search result data located below the search result data selected (or clicked) is displayed at the bottom of the additional information data, or the selected (or clicked) search is processed. Preferably, the additional information data is overlapped and output at the bottom of the result data.

According to the exemplary embodiment of the present invention, the additional information providing unit 165 searches for the upper end of the additional information data through the asynchronous information request script code previously included in the search result page provided to the client terminal 190. And a script code for automatically adjusting the browser scroll bar to be located at the top of the browser screen outputting a result page.

Referring to FIG. 1 according to another exemplary embodiment of the present invention, when the search server 100 generates one or more search result data corresponding to the search keyword through the search result generator 130, the search result A search result page including an asynchronous information request tag string and a script code for outputting the additional information data to the one or more search result data generated by the generation unit 130 on the search result page without a page change in an asynchronous manner. A search result page generator 150 (or a search result page generating means) for generating a search result transmission unit 155 for transmitting the search result page to the client terminal 190 through the communication channel and outputting the result. (Or a search result transmission means), characterized in that the client terminal 190 Asynchronous information corresponding to the asynchronous information request tag string and script code included in the selected (or clicked) search result data by selecting (or clicking) search result data of any one of the search results included in the search result page. When the request data is transmitted, the information receiving unit 160 (or information receiving means) for receiving the asynchronous information request data through the communication channel, and detailed search result information for the search result data corresponding to the asynchronous information request data. The additional information generating unit 135 (or additional information generating means) for confirming and generating additional information data including the confirmed detailed search result information, and transmitting the additional information data to the client terminal 190. Of the selected (or clicked) search result data on the search result page previously output to the client terminal 190 Processing (up / down / left / right) to add processing to be output to specific area information is characterized in that obtained by having a supply unit 165 (or the additional information providing means).

When at least one search result data corresponding to the search keyword is generated through the search result generator 130, the search result page generator 150 generates at least one search generated by the search result generator 130. And generating a search result page including an asynchronous information request tag string and a script code for outputting the additional information data to the result data on the search result page without a page change in an asynchronous manner. Tag strings and script codes can be associated with each search result data (or ad data), or in a certain area (or each search result data (or near) (up / down / left / right) near each search result data (or ad data). The additional information view icon (or button) displayed near the title of the advertisement data) (up / down / left / right) It is characterized in that the linkage process.

According to an embodiment of the present invention, the asynchronous information request tag string preferably includes a tag string interconnecting the asynchronous information request script code and the search result data on the search result page.

According to an embodiment of the present invention, the asynchronous information request script code generates an XMLHttpRequest object and transmits asynchronous information request data to a server address through any one method of POST, GET, and PUT based on the generated object. It is preferable that the script code is included.

The asynchronous information request script code may receive additional information data corresponding to the asynchronous information request data from the search server 100. Outputs and processes the next search result data located below the search result data to be output at the bottom of the additional information data, or overlaps the additional information data at the bottom of the search result data corresponding to the asynchronous information request data ( It is preferable to include a script code for processing the output by overlapping).

The asynchronous information request script code may receive additional information data corresponding to the asynchronous information request data from the search server 100, and may output the information on the search result page previously output to the client terminal 190 without loading a new page. When outputting to a certain area (up / down / left / right) of the selected (or clicked) search result data, the upper end of the additional information data is located at the top of the browser screen outputting the search result page. It is preferable to include a script code for automatically adjusting the browser scroll bar.

Those skilled in the art can infer script code for transmitting asynchronous information request data to a server address through any one method of POST, GET, and PUT with reference to the XMLHttpRequest object. Therefore, detailed description thereof will be omitted for convenience.

According to an embodiment of the present invention, the asynchronous information request tag string and script code for outputting the additional information data corresponding to the search result data (or advertisement data) on the search result page in asynchronous manner, When selecting (or clicking) each search result data (or advertisement data) included in the search result page, additional information data corresponding to the search result data (or advertisement data) is asynchronously displayed on the page on the search result page. It is preferable to include a tag string and a script for transmitting asynchronous information request data requesting to output without conversion to the search server.

According to another exemplary embodiment of the present invention, the asynchronous information request tag string and script code for outputting additional information data corresponding to the search result data (or advertisement data) on the search result page without a page change are asynchronous. , Near (up / down / left / right) certain areas of the search result data (or advertisement data) included in the search results page (or near the title of each search result data (or advertisement data) (up / down / left / (B) outputting the additional information view icon (or button) in a certain area, and when selecting (or clicking) the additional information view icon (or button), additional information data corresponding to the search result data (or advertisement data) is displayed. A tag statement that transmits asynchronous information request data to the search server requesting to be output on the search result page without page switching in an asynchronous manner. Heat and script it is preferred comprises a, at this time, the search result data (or line data) it is preferably included a link to a webpage information.

According to another exemplary embodiment of the present invention, the search result page generated by the search result page generator 150 may include additional information corresponding to the search result data (or advertisement data) and each search result data (or advertisement data). By including data in the search result page, the search result data (or advertisement data) is not output through the client terminal 190, but processing (or processing as a hidden attribute) not to output the additional information data. Preferably, in this case, the asynchronous information request tag string and the script code, when selecting (or clicking) search result data (or advertisement data) or additional information view icon (or button) displayed on the search result page, the search result Asynchronously display each additional information data included in the page on the search result page. Be made without the output (or disable the hidden) contains the tag strings and scripts that are preferred.

When a search result page including the asynchronous information request tag string and a script code is generated through the search result page generator 150, the search result transmitter 155 transmits the search result page through the communication channel. Characterized in that the transmission to the client terminal 190 to be outputted, the client terminal 190 selects one of the search result data from the search results included in the search results page (for example, the client terminal 190 Position the pointer input device provided on the search result data), or click to transmit the asynchronous information request data corresponding to the asynchronous information request tag string and script code included in the selected (or clicked) search result data. In this case, the information receiver 160 transmits the asynchronous information request data through the communication channel. It is characterized by receiving.

According to the exemplary embodiment of the present invention, the asynchronous information request data may include additional information data corresponding to the search result data selected (or clicked) from the client terminal 190 without loading an entire page. It is preferably made to include the data requested to be output on the search result page output in advance.

When the asynchronous information request data is received through the information receiver 160, the additional information generator 135 checks detailed search result information for each search result data generated by the search result generator 130. And generating additional information data including the confirmed detailed search result information. When the additional information data corresponding to the advertisement data is extracted from the advertiser website, the additional information generator 145 Confirm additional information regarding the advertisement data, and generate additional information data including the identified additional information.

According to another exemplary embodiment of the present invention, the additional information data corresponding to the advertisement data registered by the advertiser among the additional information data will be pre-registered in the storage medium 185 in association with the advertisement data, thereby generating the additional information. It may be omitted that the unit 135 generates additional information data corresponding to the advertisement data.

According to the exemplary embodiment of the present invention, the additional information data includes data (or page) processed to output a web page corresponding to the search result on a search result page which is previously output to the client terminal 190 as it is. Or data (or pages) processed to output one or more contents included in a web page corresponding to the search result on a search result page previously output to the client terminal 190, or to the search result. Includes data (or page) processed to output the string data included in the corresponding web page on the search result page previously output to the client terminal 190, or included in the web page corresponding to the search result Even if the summary information of the string data is output on the search result page previously output to the client terminal 190 Preferably comprises a processing data (or page).

For example, when the search result data matches a web page searched from the search target web server 175, the additional information data is a search previously output on the web page corresponding to the search result to the client terminal 190 as it is. It is preferable to include the data (or page) processed to be output on the result page.

Alternatively, when the search result data is a content including one or more document contents, image contents, sound contents, and multimedia contents searched from the DB server 170 or the search target web server 175, the additional information data is the search. It is preferable to include data (or page) processed to output one or more contents included in a web page corresponding to a result on a search result page previously output to the client terminal 190.

Alternatively, when the search result data includes one or more string data corresponding to a post registered in a blog, a cafe, a blog, or a news searched from the DB server 170 or the search target web server 175, the additional data may be added. The information data preferably includes data (or pages) processed to output character string data included in a web page corresponding to the search result on a search result page previously output to the client terminal 190.

Alternatively, when the search result data includes string data and content corresponding to a post registered in a blog, a cafe, a blog, or a news searched from the DB server 170 or the search target web server 175, the additional information data. Preferably includes summary information of the string data included in the web page corresponding to the search result and data (or page) processed to output the content on the search result page previously output to the client terminal 190. Do.

According to the exemplary embodiment of the present invention, when the search result data includes advertisement data provided from the advertisement server 180 (or extracted from the advertisement D / B), the additional information data is used when an advertiser registers the advertisement data. Preferably, the advertisement information is registered by the advertiser (or after the advertisement data is registered). If the advertiser does not register the additional information data corresponding to the advertisement data, the additional information data corresponding to the advertisement data is stored on the advertiser website. It is preferable to include any one of the registered web page.

The additional information data corresponding to the advertisement data may include one or more product selection pages, product detail information pages, product purchase pages, and payment pages for sale by the advertiser.

The product selection page may include a page in which the advertiser sells the product sold through the advertiser website under the same sales condition, or the product sales page posted on the advertiser website in advance on the client terminal 190. It is preferable to include the data (or page) processed to be output on the result page.

The product detail information page may include a detailed information page of a product sold by the advertiser through an advertiser website, or a product detail information page posted on the advertiser website on the client terminal 190. It is preferable to include the data (or page) processed to be output on the search result page.

In addition, the product purchase page, the page for purchasing the product that the advertiser sells through the advertiser website on the same condition, or the product purchase page posted on the advertiser website previously output to the client terminal 190 It is preferable to include the data (or page) processed to be output on the search result page.

The payment page may include a page including a payment interface for paying for the products sold by the advertiser through the advertiser website, or a payment page posted on the advertiser website. It is preferable to include the data (or page) processed to be output on the search results page previously output in the).

In particular, when the payment page includes a payment interface for paying for the goods that the advertiser sells through the advertiser's website, the payment interface is not in the advertiser's website but in the search server 100. The present invention may be provided, and the present invention is not limited thereto.

According to the exemplary embodiment of the present invention, the additional information data may include web page link information for processing the client terminal 190 to access a web page corresponding to a link address of the search result data. Accordingly, the client terminal 190 may access the web page corresponding to the search result data after checking the additional information data.

According to an embodiment of the present invention, the additional information data may be an icon (or button) that returns to a page screen before the additional information data is output on the search result page, or a pointer input device provided in the client terminal 190. In response to an event, the search result page preferably includes a script code for returning to the page screen before the additional information data is output.

When additional information data corresponding to the asynchronous information request data is generated, the additional information providing unit 165 transmits the additional information data to the client terminal 190 to the client terminal 190 without loading the new page. And outputting a predetermined (or up / down / left / right) predetermined area of the selected (or clicked) search result data on a previously output search result page.

According to an embodiment of the present invention, the additional information providing unit 165 selects (or clicks) the search result through an asynchronous information request script code previously included in a search result page previously provided to the client terminal 190. The additional information data is output at the bottom of the data, and the search result data located below the search result data selected (or clicked) is displayed at the bottom of the additional information data, or the selected (or clicked) search is processed. Preferably, the additional information data is overlapped and output at the bottom of the result data.

According to the exemplary embodiment of the present invention, the additional information providing unit 165 searches for the upper end of the additional information data through the asynchronous information request script code previously included in the search result page provided to the client terminal 190. And a script code for automatically adjusting the browser scroll bar to be located at the top of the browser screen outputting a result page.

2 is a diagram illustrating a process of transmitting and receiving search keyword information for a search request according to an embodiment of the present invention.

In more detail, in FIG. 2, when the client terminal 190 having one or more browser programs accesses the search server 100 shown in FIG. 1 using an HTTP-compatible protocol, a search term input interface for a search request is requested. In response thereto, the search server 100 includes the search word input interface in the web page provided to the client terminal 190 and provides the search term to the client terminal 190 and correspondingly, the client terminal 190. In the process of inputting (or selecting) the search keyword information through the search term input interface to the search server 100, the person having ordinary skill in the art to which the present invention pertains, see FIG. And / or various embodiments for modifying and transmitting search keyword information for the search request. Would have to be inferred, the present invention includes all embodiments in which the inference method, shall not be limited to the exemplary method shown in the figure 2.

Hereinafter, in FIG. 2, the client terminal 190 shown in FIG. 1 is referred to as a “terminal” for convenience.

2, the terminal accesses the search server 100 through a communication network, connects a communication channel through an HTTP compatible protocol (200), and links a web page to the search server 100 through the communication channel. Requesting one or more web pages by sending (205), and correspondingly, the search server 100 generates (or extracts) a web page corresponding to the web page link (210).

If the web page is not generated or requested to be searched through the web page (215), the search server 100 transmits the generated (or extracted) web page to the terminal through the communication channel. After outputting (220), the terminal selects (or clicks) any one or more web page links included in the web page and transmits the same to the search server 100.

On the other hand, when the web page is generated (or extracted), if the search term input interface for the search request is provided to the terminal through the web page (215), the search server 100 to the generated (or extracted) web page The search request input interface for the search request is included (225), and the web page including the search word input interface is transmitted to the terminal through the communication channel and output (230).

According to an embodiment of the present invention, the search word input interface may include a user interface for inputting (or selecting) search keyword information through one or more form forms, and in the technical field to which the present invention pertains. Those skilled in the art will be familiar with the technical features of the form form for inputting (or selecting) the search keyword information in the terminal based on the information attribute of the search keyword information. A detailed description of the form form corresponding to the search word input interface will be omitted for convenience.

Thereafter, the terminal checks whether search keyword information for the search request is input (or selected) through the search term input interface included in the web page (235).

If the search keyword information for the search request is not input (or selected) in the terminal (240), the terminal selects (or clicks) any one or more web page links included in the web page to perform the search. The process of transmitting to the server 100 is repeated.

On the other hand, when the search keyword information for the search request is input (or selected) at the terminal (240), the terminal receives the search keyword information input (or selected) through the search keyword input interface through the communication channel. Transmit to 100 (245).

According to an exemplary embodiment of the present invention, the search keyword information may include one or more words (or phrases) or index words that match the search target (or expected search result) to be searched in the terminal.

3 is a diagram illustrating a process of providing an asynchronous search result page for a search result corresponding to search keyword information according to an exemplary embodiment of the present invention.

In more detail, in FIG. 3, when the client terminal 190 inputs (or selects) the search keyword information through the search term input interface through the process illustrated in FIG. 2, the search shown in FIG. The server 100 processes the search for the search keyword information to generate (or extract or receive) search result data (or advertisement data), and the search result data (or advertisement data) in the client terminal 190. When (or click) is selected, the additional information data to be loaded in the client terminal 190 is pre-generated without loading a new page and stored in the storage medium 185, and then the asynchronous information request method is performed. For generating a search result page including associated search result data (or advertisement data) and providing the same to the client terminal 190. As those skilled in the art to which the present invention pertains, various implementation methods for asynchronous search result providing process for a search result corresponding to the search keyword information by referring to and / or modifying the drawing 3 It may be inferred that, but the present invention includes all the implementation method inferred, and is not limited to the implementation method shown in FIG.

Hereinafter, in FIG. 3, the client terminal 190 shown in FIG. 1 will be referred to as a "terminal" for convenience, and the search result data (or advertisement data) will be collectively described as search result data.

Referring to FIG. 3, when the terminal inputs (or selects) the search keyword information through the search term input interface through the process shown in FIG. 2, the search server 100 transmits the search server 100 through the communication channel. Receive search keyword information (300), and processes the search for the received search keyword (305).

According to an embodiment of the present invention, when the search target of the search server 100 includes a DB server having one or more search target contents (or a database storing search target contents), the search server 100 may be configured as described above. It is preferable to process a search for the received search keyword in association with a DB server (or a database storing search target content).

Alternatively, when the search target of the search server 100 includes a search target web server 175 on a communication network having one or more search target contents, the search server 100 is connected to the search target web server 175. In conjunction, it is desirable to process a search for the received search keyword.

Alternatively, when the search server 100 includes an advertisement server 180 having one or more advertisement contents (or an advertisement server 180 on a communication network), the search server 100 may include the advertisement server ( After receiving the received search keyword information from the 180, and receives the advertisement data matching the search keyword information from the ad server 180, or if the search server 100 is provided with an advertisement D / B, Preferably, the advertisement data matching the search keyword information is extracted from the advertisement D / B.

If a search for the received search keyword is processed 310, the search server 100 generates (or extracts or receives) one or more search result data corresponding to the search processing result (315).

Here, the search result data may include at least one search result link data (eg, a link address for the search result, a title of the search result corresponding to the search link address, a representative phrase), and search result information (eg, the search result). Summary text, or content preview).

According to an exemplary embodiment of the present invention, the search result data is preferably generated by being classified by one or more search categories, and the search category is a category item (eg, a blog, for a source) from which the search result data is searched. Cafe, knowledge, dictionary, news, website, advertising, etc.).

According to another exemplary embodiment of the present invention, the search result data is preferably divided into one or more search category sections, and the search category section includes one or more search results for a source from which the search result data is searched. It is desirable to include sections (eg, blogs, cafes, knowledge, dictionaries, news, websites, advertisements, etc.).

If one or more search result data corresponding to the search processing result is generated (320), the search server 100 checks the detailed search result information for each of the generated search result data, and the confirmed detailed search result The additional information data including the information is generated (325).

According to an embodiment of the present invention, the additional information data includes data (or page) processed to output a web page corresponding to the search result on a search result page previously output to the terminal, or the search A character string including data (or page) processed to output one or more contents included in a web page corresponding to a result on a search result page previously output to the terminal, or a string included in a web page corresponding to the search result Data (or pages) processed to output data on a search result page previously output to the terminal, or preliminarily outputting summary information of character string data included in a web page corresponding to the search result to the terminal. Includes data (or pages) processed to be output on a search results page. Preferable.

For example, when the search result data matches a web page searched by the search target web server 175, the additional information data is displayed on a search result page previously outputted to the terminal as it is. It is preferable to include the data (or page) processed to be output.

Alternatively, when the search result data is a content including one or more document contents, image contents, sound contents, and multimedia contents searched from the DB server 170 or the search target web server 175, the additional information data is the search. It is preferable to include data (or page) processed to output at least one content included in the web page corresponding to the result on the search result page previously output to the terminal.

Alternatively, when the search result data includes one or more string data corresponding to a post registered in a blog, a cafe, a blog, or a news searched from the DB server 170 or the search target web server 175, the additional data may be added. The information data preferably includes data (or pages) processed to output character string data included in a web page corresponding to the search result on a search result page previously output to the terminal.

Alternatively, when the search result data includes string data and content corresponding to a post registered in a blog, a cafe, a blog, or a news searched from the DB server 170 or the search target web server 175, the additional information data. Preferably includes a summary information of the string data included in the web page corresponding to the search result and data (or page) processed to output the content on the search result page previously output to the terminal.

According to the exemplary embodiment of the present invention, when the search result data includes advertisement data provided from the advertisement server 180, the additional information data may be registered by an advertiser or among the web pages registered on the advertiser website. Preferably, the product comprises one or more of a product selection page, a product detail information page, a product purchase page, and a payment page.

Here, the product selection page may be a page that sells the product sold by the advertiser through the advertiser website under the same sales condition, or a search result page which previously outputs the product sale page posted on the advertiser website to the terminal. It is preferable to include the data (or page) processed to be output on the image.

The product detail information page may include a detail information page of a product sold by the advertiser through an advertiser website or a product detail information page posted on the advertiser website on the search result page. It is preferable to include the data (or page) processed to be output to.

The product purchase page may include a page on which the advertiser purchases a product sold through an advertiser website under the same condition, or a product purchase page posted on the advertiser website on the search result page. It is preferable to include the data (or page) processed to be output to.

In addition, the payment page, the page including a payment interface for paying the payment for the goods that the advertiser sells through the advertiser website, or the payment page posted on the advertiser website previously output to the terminal It is preferable to include the data (or page) processed to be output on the search result page.

In particular, when the payment page includes a payment interface for paying for the goods that the advertiser sells through the advertiser's website, the payment interface is not in the advertiser's website but in the search server 100. The present invention may be provided, and the present invention is not limited thereto.

According to the exemplary embodiment of the present invention, the additional information data may include web page link information for processing the terminal to access a web page corresponding to a link address of the search result data. After confirming the additional information data, it is possible to access a web page corresponding to the search result data.

According to an embodiment of the present invention, the additional information data may correspond to an icon (or button) returning to a page screen before the additional information data is output on the search result page, or a pointer input device event provided in the terminal. Preferably, the search result page includes a script code for returning to the page screen before the additional information data is output.

Thereafter, the search server 100 associates the generated search result data with the additional information data and stores them in the storage medium 185 (330), and adds the additional information data to the generated one or more search result data. In operation 335, a search result page including an asynchronous information request tag string and a script code for outputting the page on the search result page without page switching is generated.

According to an embodiment of the present invention, the asynchronous information request tag string preferably includes a tag string interconnecting the asynchronous information request script code and the search result data on the search result page.

According to an embodiment of the present invention, the asynchronous information request script code generates an XMLHttpRequest object and transmits asynchronous information request data to a server address through any one method of POST, GET, and PUT based on the generated object. It is preferable that the script code is included.

The asynchronous information request script code may receive additional information data corresponding to the asynchronous information request data from the search server 100. Outputs and processes the next search result data located below the search result data to be output at the bottom of the additional information data, or overlaps the additional information data at the bottom of the search result data corresponding to the asynchronous information request data ( It is preferable to include the script code to process the output by overlapping).

The asynchronous information request script code may receive additional information data corresponding to the asynchronous information request data from the search server 100 to select (or click) the search result page on the search result page previously output to the terminal without loading a new page. The browser scroll bar is positioned such that the upper end of the additional information data is located at the top of the browser screen outputting the search result page when outputting to a predetermined area near (up / down / left / right) of the search result data. It is desirable to include script code for automatic adjustment processing.

If the search result page is generated through the search result page generation unit 150 including the asynchronous information request tag string and the script code (340), the search server 100 stores the search result page in the communication channel. The transmission is transmitted to the terminal through the processing (345).

4 is a diagram illustrating a process of asynchronously providing additional information data corresponding to a search result without loading a new page according to an exemplary embodiment of the present invention.

In more detail, FIG. 4 provides a search result page including one or more search result data (or advertisement data), asynchronous information request tag string, and script code to the client terminal 190 through the process shown in FIG. Thereafter, when the client terminal 190 selects (or clicks) any one of the search result data (or advertisement data) included in the search result page, the search server 100 associates with the storage medium 185. And confirm additional information data corresponding to the selected (or clicked) search result data (or advertisement data), and display the new additional information data on the search result page previously output to the client terminal 190. The present invention relates to a process of providing and outputting without loading, and a person having ordinary skill in the art to which the present invention pertains, By referring to and / or modifying page 4, it is possible to infer various implementation methods for providing the aside information data corresponding to the search result in an asynchronous manner without loading a new page. It is not limited to the implementation method shown in FIG.

Hereinafter, in FIG. 4, the client terminal 190 shown in FIG. 1 will be referred to as a “terminal” for convenience, and the search result data (or advertisement data) will be collectively described as search result data.

Referring to FIG. 4, after a search result page including one or more search result data, an asynchronous information request tag string, and a script code is provided to the terminal through the process illustrated in FIG. 3, the terminal is connected to the search result page. Select one of the search result data included in the included search results (for example, the pointer input device included in the client terminal 190 is positioned on the search result data) or check whether it is clicked (400).

According to another exemplary embodiment of the present invention, when the additional information view icon (or button) is included in the search result page, the terminal is located near the search result data of any one of the search results included in the search result page. It is preferable to check whether the additional information view icon (or button) included in a certain area is selected or clicked.

If the search result data of any one of the search results included in the search result page is selected (or clicked) (405), the terminal and the asynchronous information request tag string included in the selected (or clicked) search result data; The asynchronous information request data corresponding to the script code is transmitted (410).

According to another exemplary embodiment of the present invention, when the additional information data is included as a hidden attribute in the search result page, the terminal may transmit the asynchronous information request tag string and script code included in the selected (or clicked) search result data. Release (hidden / up / down / left / right) schedule of the selected (or clicked) search result data on the search result page previously output to the client terminal 190 without releasing the hidden attribute of the additional information data by loading a new page. Processing to be output to the region is preferred (425).

Thereafter, the search server 100 receives the asynchronous information request data through the communication channel, reads the asynchronous information request data, checks the search result data corresponding to the asynchronous information request data, and stores the storage medium. In operation 415, the additional information data associated with the identified search result data may be confirmed in connection with the confirmed search result data.

If the additional information data corresponding to the asynchronous information request data is confirmed (420), the search server 100 transmits the additional information data to the client terminal 190 to the client terminal 190 without loading the new page. In step 425, the control unit 20 outputs the selected (or clicked) search result data near (up / down / left / right) a predetermined area on the search result page (step 425).

According to the exemplary embodiment of the present invention, the search server 100 is configured to generate the selected (or clicked) search result data through the asynchronous information request script code previously included in the search result page previously provided to the client terminal 190. Outputting the additional information data at the bottom and processing the search result data located below the search result data selected (or clicking) at the bottom of the additional information data, or processing the selected search result data Preferably, the additional information data is overlapped and processed at the bottom thereof.

In this case, the terminal may be located at the upper end of the browser screen outputting the search result page through the asynchronous information request script code included in the search result page previously provided to the terminal. The browser scroll bar is automatically adjusted (430).

5 is a diagram illustrating a process of providing an asynchronous search result page for a search result corresponding to search keyword information according to another exemplary embodiment of the present invention.

In more detail, FIG. 5 illustrates the search shown in FIG. 1 when the client terminal 190 inputs (or selects) and transmits the search keyword information through the search term input interface through the process illustrated in FIG. 2. The server 100 processes the search for the search keyword information to generate (or extract or receive) search result data (or advertisement data), and the search result data (or advertisement data) in the client terminal 190. When selecting (or clicking), the client terminal 190 generates a search result page for outputting additional information data corresponding to the selected (or clicked) search result on the search result page without loading a new page. For the process provided by the present invention, those skilled in the art to which the present invention pertains, reference and / or modification of this figure 5 Although various implementation methods for the asynchronous based search result providing process for the search result corresponding to the search keyword information may be inferred, the present invention includes all the inferred implementation methods, and is illustrated in FIG. It is not limited only to the implementation method.

Hereinafter, in FIG. 5, the client terminal 190 shown in FIG. 1 will be referred to as a "terminal" for convenience, and the search result data (or advertisement data) will be collectively described as search result data for convenience.

Referring to FIG. 5, when the terminal inputs (or selects) the search keyword information through the search term input interface through the process illustrated in FIG. 2, the search server 100 transmits the search keyword through the communication channel. Receive search keyword information (500) and process a search for the received search keyword (505).

According to an embodiment of the present invention, when the search target of the search server 100 includes a DB server having one or more search target contents (or a database storing search target contents), the search server 100 may be configured as described above. It is preferable to process a search for the received search keyword in association with a DB server (or a database storing search target content).

Alternatively, when the search target of the search server 100 includes a search target web server 175 on a communication network having one or more search target contents, the search server 100 is connected to the search target web server 175. In conjunction, it is desirable to process a search for the received search keyword.

Alternatively, when the search server 100 includes an advertisement server 180 having one or more advertisement contents (or an advertisement server 180 on a communication network), the search server 100 may be provided from the advertisement server. After receiving the received search keyword information, the advertisement data matching the search keyword information is received from the advertisement server, or when the advertisement D / B is provided in the search server, the search keyword from the advertisement D / B. It is desirable to extract advertisement data that matches the information.

If a search for the received search keyword is processed (510), the search server 100 generates (or extracts or receives) one or more search result data corresponding to the search processing result (515).

Here, the search result data may include at least one search result link data (eg, a link address for the search result, a title of the search result corresponding to the search link address, a representative phrase), and search result information (eg, the search result). Summary text, or content preview).

According to an exemplary embodiment of the present invention, the search result data is preferably generated by being classified by one or more search categories, and the search category is a category item (eg, a blog, for a source) from which the search result data is searched. Cafe, knowledge, dictionary, news, website, advertising, etc.).

According to another exemplary embodiment of the present invention, the search result data is preferably divided into one or more search category sections, and the search category section includes one or more search results for a source from which the search result data is searched. It is desirable to include sections (eg, blogs, cafes, knowledge, dictionaries, news, websites, advertisements, etc.).

If one or more search result data corresponding to the search processing result is generated (520), the search server 100 asynchronous information request tag for providing asynchronous search results to the generated one or more search result data A search result page including the string and the script code is generated (525).

According to an embodiment of the present invention, the asynchronous information request tag string preferably includes a tag string interconnecting the asynchronous information request script code and the search result data on the search result page.

According to an embodiment of the present invention, the asynchronous information request script code generates an XMLHttpRequest object and transmits asynchronous information request data to a server address through any one method of POST, GET, and PUT based on the generated object. It is preferable that the script code is included.

The asynchronous information request script code may receive additional information data corresponding to the asynchronous information request data from the search server 100. Outputs and processes the next search result data located below the search result data to be output at the bottom of the additional information data, or overlaps the additional information data at the bottom of the search result data corresponding to the asynchronous information request data ( It is preferable to include the script code to process the output by overlapping).

The asynchronous information request script code may receive additional information data corresponding to the asynchronous information request data from the search server 100 to select (or click) the search result page on the search result page previously output to the terminal without loading a new page. The browser scroll bar is positioned such that the upper end of the additional information data is located at the top of the browser screen outputting the search result page when outputting to a predetermined area near (up / down / left / right) of the search result data. It is desirable to include script code for automatic adjustment processing.

If the search result page is generated through the search result page generator 150 including the asynchronous information request tag string and the script code (530), the search server 100 uses the search result page as the communication channel. The process is transmitted to the terminal and output through the terminal 535.

6 is a diagram illustrating a process of asynchronously providing additional information data corresponding to a search result without loading a new page according to another exemplary embodiment of the present invention.

In more detail, FIG. 6 shows a search result page including one or more search result data (or advertisement data), asynchronous information request tag string, and script code to the client terminal 190 through the process shown in FIG. After providing, when the client terminal 190 selects (or clicks) any one of the search result data (or advertisement data) included in the search result page, the selected (or clicked) search result data (or advertisement data) (B) generating additional information data by checking detailed search result information corresponding to the &lt; RTI ID = 0.0 &gt; As those skilled in the art to which the present invention pertains, the present invention may be referred to and / or modified with reference to FIG. Various implementation methods may be inferred for the process of providing additional information data corresponding to the search result in an asynchronous manner without loading a new page, but the present invention includes all the implementation methods inferred, as shown in FIG. It is not limited only to the implemented method.

Hereinafter, in FIG. 6, the client terminal 190 shown in FIG. 1 will be referred to as a "terminal" for convenience, and the search result data (or advertisement data) will be collectively described as search result data for convenience.

Referring to FIG. 6, after a search result page including one or more search result data, an asynchronous information request tag string, and a script code is provided to the terminal through the process illustrated in FIG. 5, the terminal is connected to the search result page. Select one of the search result data included in the included search results (for example, the pointer input device provided in the client terminal 190 is located on the search result data) or checks whether it is clicked (600).

According to another exemplary embodiment of the present invention, when the additional information view icon (or button) is included in the search result page, the terminal is located near the search result data of any one of the search results included in the search result page. It is preferable to check whether the additional information view icon (or button) included in a certain area is selected or clicked.

If the search result data of any one of the search results included in the search result page is selected (or clicked) (605), the terminal and the asynchronous information request tag string included in the selected (or clicked) search result data; The asynchronous information request data corresponding to the script code is transmitted (610).

According to another exemplary embodiment of the present invention, when the additional information data is included as a hidden attribute in the search result page, the terminal may transmit the asynchronous information request tag string and script code included in the selected (or clicked) search result data. Release (hidden / up / down / left / right) schedule of the selected (or clicked) search result data on the search result page previously output to the client terminal 190 without releasing the hidden attribute of the additional information data by loading a new page. Processing to be output to the area is preferred (625).

Thereafter, the search server 100 receives the asynchronous information request data through the communication channel, reads the asynchronous information request data, checks the search result data corresponding to the asynchronous information request data, and confirms the The detailed search result information about the search result data is checked, and additional information data including the confirmed detailed search result information is generated (615).

According to an embodiment of the present invention, the additional information data includes data (or page) processed to output a web page corresponding to the search result on a search result page previously output to the terminal, or the search A character string including data (or page) processed to output one or more contents included in a web page corresponding to a result on a search result page previously output to the terminal, or a string included in a web page corresponding to the search result Data (or pages) processed to output data on a search result page previously output to the terminal, or preliminarily outputting summary information of character string data included in a web page corresponding to the search result to the terminal. Includes data (or pages) processed to be output on a search results page. Preferable.

For example, when the search result data matches a web page searched from the search target web server 175, the additional information data is displayed on a search result page previously output to the terminal as it is. It is preferable to include the data (or page) processed to be output.

Alternatively, when the search result data is a content including one or more document contents, image contents, sound contents, and multimedia contents searched from the DB server 170 or the search target web server 175, the additional information data is the search. It is preferable to include data (or page) processed to output at least one content included in the web page corresponding to the result on the search result page previously output to the terminal.

Alternatively, when the search result data includes one or more string data corresponding to a post registered in a blog, a cafe, a blog, or a news searched from the DB server 170 or the search target web server 175, the additional data may be added. The information data preferably includes data (or pages) processed to output character string data included in a web page corresponding to the search result on a search result page previously output to the terminal.

Alternatively, when the search result data includes string data and content corresponding to a post registered in a blog, a cafe, a blog, or a news searched from the DB server 170 or the search target web server 175, the additional information data. Preferably includes a summary information of the string data included in the web page corresponding to the search result and data (or page) processed to output the content on the search result page previously output to the terminal.

According to the exemplary embodiment of the present invention, when the search result data includes advertisement data provided from the advertisement server 180, the additional information data may be registered by an advertiser or among the web pages registered on the advertiser website. Preferably, the product comprises one or more of a product selection page, a product detail information page, a product purchase page, and a payment page.

Here, the product selection page may be a page that sells the product sold by the advertiser through the advertiser website under the same sales condition, or a search result page which previously outputs the product sale page posted on the advertiser website to the terminal. It is preferable to include the data (or page) processed to be output on the image.

The product detail information page may include a detail information page of a product sold by the advertiser through an advertiser website or a product detail information page posted on the advertiser website on the search result page. It is preferable to include the data (or page) processed to be output to.

The product purchase page may include a page on which the advertiser purchases a product sold through an advertiser website under the same condition, or a product purchase page posted on the advertiser website on the search result page. It is preferable to include the data (or page) processed to be output to.

In addition, the payment page, the page including a payment interface for paying the payment for the goods that the advertiser sells through the advertiser website, or the payment page posted on the advertiser website previously output to the terminal It is preferable to include the data (or page) processed to be output on the search result page.

In particular, when the payment page includes a payment interface for paying for the goods that the advertiser sells through the advertiser's website, the payment interface is not in the advertiser's website but in the search server 100. The present invention may be provided, and the present invention is not limited thereto.

According to the exemplary embodiment of the present invention, the additional information data may include web page link information for processing the terminal to access a web page corresponding to a link address of the search result data. After confirming the additional information data, it is possible to access a web page corresponding to the search result data.

According to an embodiment of the present invention, the additional information data may correspond to an icon (or button) returning to a page screen before the additional information data is output on the search result page, or a pointer input device event provided in the terminal. Preferably, the search result page includes a script code for returning to the page screen before the additional information data is output.

If additional information data corresponding to the asynchronous information request data is generated (620), the search server 100 transmits the additional information data to the client terminal 190 so that the client terminal 190 does not load the new page. In operation 625, the control unit 100 outputs the selected (or clicked) search result data near a predetermined area (up / down / left / right) on the search result page (step 625).

According to the exemplary embodiment of the present invention, the search server 100 is configured to generate the selected (or clicked) search result data through the asynchronous information request script code previously included in the search result page previously provided to the client terminal 190. The additional information data is output at the bottom, and the search result data located below the search result data selected (or clicked) at the bottom of the additional information data is outputted or the selected (or clicked) search result data is processed. It is preferable to process the output of overlapping the additional information data at the bottom of the (Overlap).

In this case, the terminal may be located at the upper end of the browser screen outputting the search result page through the asynchronous information request script code included in the search result page previously provided to the terminal. The browser scroll bar is automatically adjusted (630).

According to the present invention, by providing a detailed search result content page without loading a new web page asynchronously with respect to the search result data, it is possible to check the details of each search result without visiting the web page corresponding to the search result. There is this.

According to the present invention, by providing an advertisement page without loading a new web page in asynchronous manner with respect to the search result data, in addition to the conventional cost per click (CPC) method of tracking and tracking the actions of the user of the CPA (Cost Per Action) method There is an advantage that the charging can be applied conveniently.

Claims (20)

Outputting a search result page for generating a search result page including an asynchronous information request tag string and a script code in at least one search result data corresponding to a search word received from a terminal through a communication network and transmitting the result to the terminal through a communication network for output. step; The terminal requests to view additional information on any one of the search result data of the search results included in the search result page, and the asynchronous information request data corresponding to the asynchronous information request tag string and script code included in the search result data. And transmitting the additional information corresponding to the asynchronous information request data to be outputted in a predetermined region up or down or left or right of the search result data. Way. An information storing step of connecting the search keyword advertisement data and additional information data of the advertisement data and storing the search keyword advertisement data in a storage medium; A search result page output step of processing advertisement data corresponding to the search keyword received from the terminal to be output on the search result page; When the terminal selects the advertisement data corresponding to the search keyword or the view the additional information on the advertisement data corresponding to the search keyword, the additional information on the advertisement data stored in the storage medium is the search keyword. And an additional information output step of processing to be output in a predetermined area up or down or left or right of the advertisement data corresponding to the search result. An information storing step of connecting the search keyword advertisement data and additional information data of the advertisement data and storing the search keyword advertisement data in a storage medium; When the advertisement data corresponding to the search keyword received from the terminal is transmitted to the terminal, additional information about the advertisement data previously stored in the storage medium is further transmitted to the terminal, and the advertisement data corresponding to the search keyword is returned as a search result. A search result page output step of processing the output to a page, and processing the additional information on the advertisement data not to be output to a search result page; When the terminal selects the advertisement data corresponding to the search keyword or selects the view of additional information on the advertisement data corresponding to the search keyword, an upper or lower or left or right schedule of the advertisement data corresponding to the search keyword is selected. And an additional information output step of processing the additional information to be output to a region. The method of claim 1, wherein the asynchronous information request tag string, And a tag string connecting the asynchronous information request script code and search result data. The method of claim 1, wherein the asynchronous information request script code, And a script code for generating an XMLHttpRequest object and transmitting asynchronous information request data to a server address through one of POST, GET, and PUT based on the generated object. The method of claim 1, wherein the asynchronous information request data, And requesting the additional information data corresponding to the search result data selected (or clicked) from the terminal to be output on the search result page previously output to the terminal without loading the entire page. The method of claim 1, wherein the additional information outputting step comprises: And connecting to a web page (or website) corresponding to the additional information in response to a request of the terminal. The method of claim 2 or 3, wherein the additional information, Search result processing method characterized in that provided by the advertiser corresponding to the advertisement data. The method of claim 2 or 3, wherein the additional information, And the website access information of the advertiser corresponding to the advertisement data. The method of claim 2 or 3, wherein the additional information, A search result processing method comprising a product selection page, a product detail page, a product purchase page, a payment page for sale by the advertiser. A recording medium readable by a computer, a mobile phone, or an IP-TV, comprising recording a program for executing the method of any one of claims 1 to 3. A storage medium that connects and stores the search result corresponding to the search keyword and the additional information data about the search result; If one or more search results corresponding to the search keyword received from the terminal are output on the search result page, and the specific terminal selects a specific search result or selects to view additional information on the specific search result, And a server configured to process the additional information about the specific search result stored in a predetermined area around the specific search result. A storage medium that connects and stores the search result corresponding to the search keyword and the additional information data about the search result; When the at least one search result corresponding to the search keyword received from the terminal is transmitted to the terminal, additional information about the search result previously stored in the storage medium is further transmitted to the terminal, and the search result is output on the search result page. Processing to prevent the additional information about the search result from being displayed on the search result page, and when the terminal selects a specific search result or selects to view additional information about the specific search result, the additional information about the specific search result is added. And a server for processing information to be output to an area around the specific search result. Means for processing one or more search results corresponding to the search keyword received from the terminal to be output on the search result page; When the terminal selects a specific search result or selects the additional information view for the specific search result, the terminal is stored in a storage medium that connects and stores the search result corresponding to the search keyword and the additional information data for the search result. And means for processing the additional information on a specific search result to be output to an area around the specific search result. When the at least one search result corresponding to the search keyword received from the terminal is transmitted to the terminal, additional information about the search result previously stored in the storage medium is further transmitted to the terminal, and the search result is output on the search result page. Means for processing the additional information on the search result so that it is not output on the search result page; Means for processing the additional information on the specific search result to be output to the specific search result and the surrounding area when the terminal selects a specific search result or selects to view additional information on the specific search result. Search result processing system, characterized in that. The method according to any one of claims 12 to 15, And means for accessing a web page (or a website) corresponding to the additional information in response to a request of the terminal. The method according to any one of claims 12 to 15, wherein the additional information is Search result processing system, characterized in that provided by the advertiser corresponding to the search results. The method according to any one of claims 12 to 15, wherein the additional information is Search result processing system comprising the website access information of the advertiser corresponding to the search results. The method according to any one of claims 12 to 15, wherein the terminal, Is a wired terminal, or Search result processing system, characterized in that the wireless terminal. The method of claim 14 or 15, wherein each of the means, On a single server, or Search result processing system, characterized in that provided in a plurality of servers.

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