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KR20010081801A - Internet business model for customer control by points-up,down - Google Patents

Internet business model for customer control by points-up,down Download PDF

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Publication number
KR20010081801A
KR20010081801A KR1020000007945A KR20000007945A KR20010081801A KR 20010081801 A KR20010081801 A KR 20010081801A KR 1020000007945 A KR1020000007945 A KR 1020000007945A KR 20000007945 A KR20000007945 A KR 20000007945A KR 20010081801 A KR20010081801 A KR 20010081801A
Authority
KR
South Korea
Prior art keywords
points
case
business model
user
cash
Prior art date
Application number
KR1020000007945A
Other languages
Korean (ko)
Inventor
강동구
Original Assignee
강동구
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by 강동구 filed Critical 강동구
Priority to KR1020000007945A priority Critical patent/KR20010081801A/en
Publication of KR20010081801A publication Critical patent/KR20010081801A/en

Links

Classifications

    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0207—Discounts or incentives, e.g. coupons or rebates
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/01—Customer relationship services
    • G06Q30/015—Providing customer assistance, e.g. assisting a customer within a business location or via helpdesk

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  • Business, Economics & Management (AREA)
  • Strategic Management (AREA)
  • Accounting & Taxation (AREA)
  • Development Economics (AREA)
  • Engineering & Computer Science (AREA)
  • Finance (AREA)
  • General Business, Economics & Management (AREA)
  • Physics & Mathematics (AREA)
  • Marketing (AREA)
  • General Physics & Mathematics (AREA)
  • Economics (AREA)
  • Theoretical Computer Science (AREA)
  • Entrepreneurship & Innovation (AREA)
  • Game Theory and Decision Science (AREA)
  • Management, Administration, Business Operations System, And Electronic Commerce (AREA)
  • Financial Or Insurance-Related Operations Such As Payment And Settlement (AREA)

Abstract

PURPOSE: An Internet business model for managing customers through the increase/decrease of points is provided to increase the efficiency of customer management by increasing and decreasing points linked to gifts or cash according to a fixed condition, thereby managing customers. CONSTITUTION: In case that a user recommends or enlists new members, points are added. In case that the user participates in an event in a web site or clicks an advertisement, points are added. In case that the user performs a deed which a site operator regulates, points are subtracted. In addition, in case that a recommended member withdraws in the site, points are subtracted. In case that a fixed amount of points are accumulated, the points are changed into cash. The cash is provided to the user.

Description

포인트 가감을 통해 고객(회원)을 관리하는 인터넷 비즈니스 모델{Internet business model for customer control by points-up,down}Internet business model for customer control by points-up, down}

Points-up,down을 통해 고객(회원)을 관리하는 인터넷 비즈니스 모델로 기존의 인터넷 회원관리 모델은 회원수 증가와, 참여유도를 위한 Ponts-up(마일리지)만 있었으며, 회원퇴출은 회비등의 연체나 미납 등 가급적 억제하는 관리 방식이었음An Internet business model that manages customers (members) through points-up and down, and the existing Internet membership management model has only pons-up (miles) to increase membership and induce participation. It was a management method to suppress as much as possible.

회원가입 및 참여 활성화를 위한 소비자 메릿트를 강화하고(Point-up), 휴면회원의 퇴출을 강화하여(Points-down) 회원관리의 효율성을 높인다Enhance the efficiency of membership management by reinforcing consumer merit (Point-up) for membership and participation activation (Points-down)

제1도는 본 발명의 회원관리를 Points-up,down절차도(순서도)1 is a point-up, down flow chart (flow chart) of the member management of the present invention

회원데이타베이스 프로그램+Points-up,down통제 프로그램+운영 웹싸이트및 제휴싸이트 통제 프로그램+Points계정관리 프로그램Member database program + Points-up, down control program + Operation website and affiliate site control program + Points account management program

신규회원의 가입 촉진,기존회원의 참여(페이지뷰) 활성화,휴면회원의 조기퇴출로 회원관리의 효율성을 높인다.Improve the efficiency of membership management by facilitating the joining of new members, activating the participation of existing members (pageviews), and early withdrawal of inactive members.

Claims (1)

경품이나 현금과 연계된 점수(Points)를 일정조건에 따라 가(up),감(down)하여 휴면고객,불량고객은 조기에 퇴출시키고 우수고객의 관리에 집중함으로써 회원(고객)관리의 효율성을 높이는 인터넷 비즈니스 모델By increasing or decreasing points associated with prizes or cash according to certain conditions, dormant customers and bad customers can be withdrawn early and the management of excellent customers can be improved. Raising Internet Business Model
KR1020000007945A 2000-02-18 2000-02-18 Internet business model for customer control by points-up,down KR20010081801A (en)

Priority Applications (1)

Application Number Priority Date Filing Date Title
KR1020000007945A KR20010081801A (en) 2000-02-18 2000-02-18 Internet business model for customer control by points-up,down

Applications Claiming Priority (1)

Application Number Priority Date Filing Date Title
KR1020000007945A KR20010081801A (en) 2000-02-18 2000-02-18 Internet business model for customer control by points-up,down

Publications (1)

Publication Number Publication Date
KR20010081801A true KR20010081801A (en) 2001-08-29

Family

ID=19647930

Family Applications (1)

Application Number Title Priority Date Filing Date
KR1020000007945A KR20010081801A (en) 2000-02-18 2000-02-18 Internet business model for customer control by points-up,down

Country Status (1)

Country Link
KR (1) KR20010081801A (en)

Cited By (3)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
KR20010103074A (en) * 2001-09-03 2001-11-23 박길주 System and method for offering a refund probability point over network
KR20020066349A (en) * 2001-02-09 2002-08-16 이시영 Shoppingmall using saved money.
KR20040048286A (en) * 2002-12-02 2004-06-07 이효상 System for lottery ticket service providing variable probabilty of lucky number and method therefor

Citations (7)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
JPH09319970A (en) * 1996-05-28 1997-12-12 Kaaruson Maaketeingu Group Japan Kk Service providing method for electronic commerce
JPH10254968A (en) * 1997-03-14 1998-09-25 Net Biretsuji Kk Point management system
JPH113372A (en) * 1997-06-10 1999-01-06 Sega Enterp Ltd User information point management system and method using communication network
KR19990078637A (en) * 1999-07-16 1999-11-05 홍사웅 How to Operate Internet System for Total Member Score Management
KR19990083908A (en) * 1999-08-28 1999-12-06 강동훈 Advertising method using contest games
KR20000030156A (en) * 2000-01-21 2000-06-05 윤석천 An internet game methods utilizing a mileage and mileage circulating system
KR20010083681A (en) * 2000-02-18 2001-09-01 박국표 Member repayment method and system, and advertisment method and system in homepage

Patent Citations (7)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
JPH09319970A (en) * 1996-05-28 1997-12-12 Kaaruson Maaketeingu Group Japan Kk Service providing method for electronic commerce
JPH10254968A (en) * 1997-03-14 1998-09-25 Net Biretsuji Kk Point management system
JPH113372A (en) * 1997-06-10 1999-01-06 Sega Enterp Ltd User information point management system and method using communication network
KR19990078637A (en) * 1999-07-16 1999-11-05 홍사웅 How to Operate Internet System for Total Member Score Management
KR19990083908A (en) * 1999-08-28 1999-12-06 강동훈 Advertising method using contest games
KR20000030156A (en) * 2000-01-21 2000-06-05 윤석천 An internet game methods utilizing a mileage and mileage circulating system
KR20010083681A (en) * 2000-02-18 2001-09-01 박국표 Member repayment method and system, and advertisment method and system in homepage

Cited By (3)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
KR20020066349A (en) * 2001-02-09 2002-08-16 이시영 Shoppingmall using saved money.
KR20010103074A (en) * 2001-09-03 2001-11-23 박길주 System and method for offering a refund probability point over network
KR20040048286A (en) * 2002-12-02 2004-06-07 이효상 System for lottery ticket service providing variable probabilty of lucky number and method therefor

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