KR100531048B1 - A system and management method offering a information in accord with a code number sent by a portable terminal - Google Patents

Abstract

Disclosed are a system and an operation method for providing information corresponding to a code number transmitted through a portable terminal. According to the present invention, when a user inputs a predetermined code number through a portable terminal and transmits the code number, the code number, the time when the code number is received, and the terminal that transmits the code number are checked. The present invention relates to a system and an operation method of extracting the corresponding information based on the incoming time and sending the information to the e-mail address registered with the mobile communication company of the user terminal. And a system consisting of a mass media database and an operation method for performing a code number input and transmission step, a verification step, a code number determination step, an information extraction step, and an e-mail transmission step. Therefore, it is effective to provide detailed information of the information desired by the user by extracting a lot of information provided through mass media based on the time when the code number transmitted by the user is received and the transmitted code number.

Description

A SYSTEM AND MANAGEMENT METHOD OFFERING A INFORMATION IN ACCORD WITH A CODE NUMBER SENT BY A PORTABLE TERMINAL}

According to the present invention, when a predetermined code number is input through a portable terminal and transmitted, the detailed information of the TV or radio broadcast is extracted based on the code number and the time when the code number is received, or an advertisement product corresponding to the code number. The present invention relates to a system and an operation method of extracting detailed information of the information and transmitting the extracted detailed information to an email address registered in a mobile communication company of the user terminal.

Today's society is a mass media society that delivers a lot of social information and ideas publicly, indirectly and unilaterally to an unspecified mass. (Non-printed or radio media) and subway advertising media.

Due to the characteristics of the mass media, the information provided through the mass media is vastly different in kind and quantity, and is provided unilaterally and implicitly to a large number of unspecified persons. There is an inconvenience to extract through. For example, while watching television news, if a viewer wants to know in detail about the information simply broadcasted for a limited time on the news, he should make an effort to find the information on a newspaper or the Internet.

In addition, the advertisement provided through the various mass media, the time of the advertisement is limited to 15 seconds, 20 seconds, 30 seconds in the case of television advertising, highlighting only the image of the product during the limited time, newspaper, magazine and subway advertising In the case of a billboard advertisement, it provides only implicit information about a product that emphasizes only the image of the product, similar to the television advertisement, due to the limitation of space and the characteristics of the advertisement. Therefore, there is an inconvenience in that the person who receives the advertisement needs to make an effort to find the product information through the Internet when the detailed information on the advertisement product is desired.

In order to solve the above problems, if the user inputs a predetermined code number through a portable terminal while watching TV or listening to the radio or after receiving a code numbered advertisement, the operator main server transmits the code. After confirming the number, the time when the code number was received and the portable terminal, extract the broadcasting information of the television or radio and detailed information of the advertisement product to which the code number was assigned based on the code number and the time when the code number was received. The present invention relates to a system and an operation method for transmitting to an e-mail address of a portable terminal.

In order to achieve the above object, the system of the present invention allows a user to input a predetermined code number while watching television or listening to a radio, or after receiving an advertisement assigned an advertisement identification code number. The user terminal for transmitting to the operator main server through the mobile communication provider network, the code number transmitted by the user terminal, the time when the code number is received and the user terminal that transmitted the code number to the code number The operator main server extracts the corresponding information and transmits the information to the email transmission server, the email transmission server transmitting the information extracted by the operator main server to the email address registered in the mobile communication company of the user terminal, and the user terminal. Connection code for requesting information to the operator main server by inputting and transmitting A code number database in which a code number, a channel code number of the television or radio, and an advertisement identification code number assigned to an advertisement are classified and stored, and broadcast information provided through the television or radio are classified based on time and channel code number. And a mass media database in which detailed information about an advertisement product is stored for each advertisement identification code number.

The operating method of the present invention transmits the predetermined code number to the operator main server through the user terminal while watching the television or listening to the radio or after receiving an advertisement assigned with an advertisement identification code number. A code number input and transmission step, a code number input and transmitted in the code number input and transmission step, a confirmation step of confirming a time when the code number is received by the operator main server, and a user terminal that has transmitted the code number And, whether the code number transmitted in the code number input and transmission step is transmitted only the connection code number, the connection code number and the channel code number is transmitted together, the connection code number and the advertisement identification code number is transmitted together Code number determination step of determining the code number determined in the code number determination step, If only the number is transmitted, extract all the information corresponding to the incoming time checked in the checking step, or if the code number is transmitted together with the connection code number and the channel code number to the channel code number of the information corresponding to the incoming time In the information extraction step and the information extraction step of extracting the corresponding broadcast information, or extracting the detailed information of the advertisement product corresponding to the advertisement identification code number when the code number is transmitted together with the connection code number and the advertisement identification code number And transmitting the extracted information to an e-mail address registered in the mobile communication company of the user terminal identified in the checking step.

The information extraction step may further include information corresponding to a time earlier than the incoming time when the code number determined in the code number determination step is a connection code number and a channel code number, and the channel code number is a channel code number of a radio. It is preferable to extract.

In addition, the e-mail transmitted in the e-mail transmission step preferably further includes an Internet site address that further provides detailed information about the information extracted in the information extraction step.

The method may further include a text message transmission step of transmitting, to the user terminal, a text message indicating that the information extracted in the information extraction step is completed to the user's email address.

Hereinafter, an embodiment of a system and an operation method for providing information corresponding to a code number transmitted through a portable terminal of the present invention will be described with reference to the accompanying drawings.

1 is a view showing the configuration of a system for providing information corresponding to a code number transmitted through a portable terminal of the present invention, the user terminal 10, the operator main server 20, the email transmission server 30, the code number Database 40 and mass media database 50;

The user terminal 10 enters a predetermined code number while watching TV or listening to the radio or after receiving an advertisement to which an advertisement identification code number is assigned, and then operates an operator through a communication network of a communication service provider to which the user terminal 10 is subscribed. As a means for transmitting to the main server 20, the code number comprises a connection code number for a service request, an advertisement identification code number for identification of an advertisement, or a channel code number for identifying a channel of a broadcast. In this case, the code number necessarily includes a connection code number, and includes an advertisement identification code number or a channel code number according to a situation. Therefore, the user enters only a connection code number for requesting information on the operator main server, a channel code number of a television or radio with the connection code number, or an advertisement identification code number with the connection code number. . The input code number is transmitted to the operator main server 20 through the communication network of the communication operator by selecting the call button of the user terminal 10.

The operator main server 20 checks the code number transmitted by the user terminal 10, the time when the code number is received, and the unique number of the user terminal 10 which transmitted the code number, and code number data. Search the base 40 to determine whether the transmitted code number is transmitted only a connection code number, a connection code number and a channel code number are transmitted together, a connection code number and an advertisement identification code number are transmitted together, The detailed information is extracted from the mass media database 50 on the basis of the transmitted code number and the time when the code number is received. At this time, if the transmitted code number is only the connection code number, the detailed information of all channels (television and radio) corresponding to the incoming time is extracted from the audio-visual medium (television, radio) DB 52 corresponding to the incoming time. When the transmitted code number is a connection code number and a channel code number, the audiovisual medium DB 52 extracts detailed information about the incoming time and the channel corresponding to the channel code number. In the case of the connection code number and the advertisement identification code number, detailed information corresponding to the advertisement identification code number is extracted regardless of the time received from the advertisement DB 54.

The email transmission server 30 transmits the detailed information extracted by the operator main server 20 to the email address provided from the mobile communication company of the user terminal 10 through the Internet network.

The code number database 40 includes a connection code number for transmitting a code number to the operator main server 20 through the user terminal 10, a channel code number for classifying a channel number of the TV or radio, and an advertisement. The advertisement identification code number assigned is classified and stored.

The mass media database 50 includes an audiovisual media database 52 in which detailed information of the TV and radio broadcasts is classified and stored by time and channel code number, and detailed information of an advertisement product by advertisement identification code number is stored. Ad database 54 is included. For example, detailed information of a broadcast stored in the audio-visual media database includes a brand name of a costume, a costume accessory worn by a drama hero, or a singer name of a music broadcasted through a radio, and a music title. The detailed information stored in the advertisement database includes a brand name, a unique effect, and a price of the advertisement product.

FIG. 2 is a diagram illustrating an embodiment of the mass media database of FIG. 1. In detail, extraction of data stored in the mass media database and information from the mass media database is as follows.

The audio-visual media database (a) is composed of channel code number information indicating channel code numbers of the television and radio, and time information divided by time in units of three minutes. In the case of FM 107.7, it is stored as channel code number 1077 (524), and in the case of television channel MBC, it is stored as channel code number 11.

For example, when the information is extracted from the audiovisual media database (a), if only the connection code number * 33 is transmitted through the user terminal and is received at 14:04 pm, the time when the connection code number is received All information 527 corresponding to the included time 522, that is, the information corresponding to the channel code number 1077 and the channel code number 11 are extracted.

In addition, if the connection code number and the radio channel code number, for example, * 331077 is transmitted and received at 14:04 pm, the time included in the incoming time 522 and the connection code number included after * 33 Information 'B' 528 corresponding to the channel code number 1077 (524) is extracted.

In addition, when the transmitted channel code number is a radio channel code number, since the information provided through the radio is made in a very short time, the exact information corresponding to the time when the code number transmitted by the user is received is extracted. To this end, it is preferable to further extract information 'A' 526 corresponding to the time 520 before the time 522 including the incoming time.

Meanwhile, the advertisement database (b) stores an advertisement identification code number and detailed information of the advertisement product printed or displayed on an advertisement provided through a medium including a newspaper, a magazine, a subway advertisement and an electronic sign. For example, if a car advertisement is displayed in a newspaper, and the advertisement identification code number 205611 is printed there, the advertisement database (b) stores detailed information about a car matching the advertisement identification code number. When the user transmits * 33205611 through the user terminal, information 'E' 542 corresponding to the code number 205611 540 included after the connection code number * 33 is extracted. That is, detailed information about the advertisement in the newspaper is extracted from the advertisement database (b) as the advertisement identification code number printed on the advertisement.

3 is a flowchart illustrating an operation method for providing information corresponding to a code number transmitted through a portable terminal of the present invention. Code number input and transmission step (S100), confirmation step (S200), and code number determination step ( S300), the information extraction step (S400) and the email transmission step (S500).

In the inputting and transmitting the code number (S100), the operator inputs the code number through the user terminal while watching the television or listening to the radio or after receiving an advertisement assigned with an advertisement identification code number. Sending to the server. That is, the user requesting the detailed information requests the predetermined detailed information. In this case, the code number transmits only a connection code number for requesting information to the operator main server, or transmits a channel code number of the television or radio together with the connection code number, or an advertisement identification code number together with the connection code number. send. If the user is watching television or radio, the user may transmit only the connection code number or the channel code number of the television or radio together with the connection code number, and the advertisement identification code printed or displayed through a paper advertisement or other advertising medium. If confirmed, transmit the advertisement identification code number with the connection code number.

In the checking step (S200), the operator main server receives a code number input and transmitted in the code number input and transmission step (S100), the time when the code number is received, and the user terminal that transmits the code number. This step is to check. In addition, the e-mail address is registered in the mobile communication company of the user terminal, the operator main server confirms the unique number of the user terminal and then the e-mail address stored in the member database of the mobile communication company from the mobile communication company If the information is received and sent to the e-mail transmission server in the next information extraction step (S400) and transmits together. In addition, the e-mail address is stored in a user e-mail database linked with the operator main server together with the unique number of the user terminal after being provided for the first time or provided from the mobile communication company whenever a code number is transmitted from the user terminal. It is desirable to receive.

The code number determination step (S300) is whether the code number transmitted in the code number input and transmission step (S100) is transmitted only the connection code number, whether the connection code number and the channel code number are transmitted together, or the connection. It is a step of determining whether the code number and the advertisement identification code number are transmitted together. Therefore, the code number is largely divided into three cases as described above.

The information extraction step (S400) is a step in which information extraction is performed according to the code number determined in the code number determination step (S300). When the code number is transmitted only the connection code number, the mass media as described in FIG. The audiovisual media database of the database is searched to extract all broadcast information corresponding to the time when the connection code number is received. Further, when the connection code number and the channel code number are transmitted together, the broadcast information corresponding to the channel code number is extracted from the information provided at the time when the connection code number and the channel code number are received. Also, when the connection code number and the advertisement identification code number are transmitted together, detailed information of the advertisement product corresponding to the advertisement identification code number is extracted.

The email transmission step (S500) is to send the detailed information extracted by the operator main server in the information extraction step (S400) with the email address confirmed in the confirmation step, the email transmission server to send to the email address of the user terminal Step. Further, after the email transmission server completes the transmission to the email address of the user terminal, it is preferable to transmit a text message indicating that the email transmission of the information requested by the user is completed to the user's terminal.

FIG. 4 is a diagram illustrating an embodiment of an email transmitted in the email transmission step of FIG. 3. For example, referring to the drawings, FIG.

When the user wants to get information about the loan product while watching the main characters of the evening drama, which is broadcast from 7:00 pm to 8:00 pm on the airwave television channel 11, When the connection code number for making a request for information to the operator main server and the television channel code number being watched are transmitted through the portable terminal of the user, the operator main server receives a time when the connection code number and the channel code number are received. After checking, the information corresponding to the incoming time and the channel code number, that is, detailed information about the loan product is extracted. Detailed information about the loan product includes the qualifications, detailed contents, etc. of the loan information simply provided through the drama.

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 4 is an embodiment of an e-mail screen including detailed information about the loan product and the e-mail screen further provides useful information about the bank site address or the detailed information that can use the loan product. It is preferable to include a site address.

In addition, the e-mail screen includes an internet shopping mall site address for purchasing the product if the information extracted by the operator main server is related to the product, and when the product icon included in the e-mail screen is clicked, the product can be purchased immediately. In another embodiment, the present invention will be described in more detail based on a user's criterion. First, the 'challenge taste taste' program will be performed on Sunday, January 2, 2005, at 10:00 am If the content of the broadcast is scheduled to be from 11 pm to 11 pm, and the content of the broadcast is potato and seafood soup, the channel code number 6 in the audio-visual media DB of the operator's main server, and the time is from 10 am to 11 pm Sunday, January 2, 2005 Save detailed information such as information about the potato and seafood soups, for example, recipes and delicious homes. Under the premise that the user knows the user's e-mail information, the pro-challenge program is broadcasted from 10 am to 11 pm on Sunday, January 2, 2005. While watching, input the connection code number and the channel identification code number (* 336) code number through the user terminal, and transmits it to the operator main server, the operator main server sends the user to the call number (012-123-) of the user terminal 1234), receiving the code number transmitted through the user terminal, and receiving the code number is 10:25:15 am, the time when the operator main server receives the channel code number 6 The detailed report corresponding to 10:25:15 am is searched and extracted from the audiovisual media DB. That is, the recipes and delicious house material information about the potato and seafood soup being broadcasted in the 'challenge taste taste' program is extracted and transmitted to the user terminal (012-123-1234=abc@abc.com) of the user. Therefore, a user using the terminal 012-123-1234 can check the information sent to his registered e-mail address (abc@abc.com) to obtain information about potato soup or seafood soup. For example, a newspaper advertisement, for example, suppose that the advertisement of New SM3 was published on the first page of Chosun Ilbo, and the advertisement identification code number was designated as 2233, which is printed together with the advertisement and the advertisement ID code number 2233 in the advertisement DB. If the new SM3 catalog and detailed information are stored corresponding to the user, the user 012-123-1234 wants to know the catalog and detailed information of the new SM3 while viewing a newspaper advertisement. Enter * 332233, which is a combination of a number and an advertisement identification code number, and select the call button to transmit it to the operator's main server, the service provider, through the telecommunications carrier's telecommunications network. The operator's main server identifies the user and at the same time It is determined that the information requested by the user is about New SM3 newspaper advertisement through 2233 of the code number, and the catalog and detailed information are displayed. Extracted from B and sent to the identified user's email.

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The present invention unilaterally provides a large amount of information implicitly to an unspecified mass due to the characteristics of the mass media including an audiovisual medium including a television or a radio and a print medium including a newspaper, a magazine, and a subway advertisement billboard. When a predetermined code number is inputted and transmitted through a portable terminal possessed by the mobile terminal, the detailed information of the TV or radio broadcast is extracted based on the code number and the time when the code number is received or an advertisement corresponding to the code number. By extracting the product detail information of the e-mail transmission, it is effective to provide useful and detailed information to the user.

In addition, by providing a code number to the advertisement through the newspaper, magazine and subway advertisement billboard, when the user enters the code number sent to provide the detailed information of the advertisement to the user, thereby maximizing the effect of the advertisement It has an effect.

On the other hand, the user provides the detailed information through the e-mail by a simple operation of inputting the code number through a portable terminal to provide the user with convenience and usefulness, and provides the operator with profitability due to excellent business Although the present invention described above has been described in detail only with respect to the specific examples described, it will be apparent to those skilled in the art that various modifications and changes are possible within the technical scope of the present invention, and such modifications and modifications are attached thereto. It is obvious that the claims belong.

1 is a diagram showing the configuration of a system for providing information corresponding to a code number transmitted through a portable terminal of the present invention.

FIG. 2 is a diagram illustrating an embodiment of the mass media database of FIG. 1. FIG.

3 is a flowchart illustrating an operation method for providing information corresponding to a code number transmitted through a portable terminal of the present invention.

4 is a diagram illustrating an embodiment of an e-mail transmitted in the e-mail transmitting step of FIG. 3.

*** Brief description of the main symbols in the drawings ***

10: user terminal 20: operator main server

30: email transmission server 40: code number database

50: mass media database 52: audio-visual media database

54: advertisement database 520, 522: incoming time

524: Channel code number 526, 528: Broadcasting information

540: advertisement identification code number 542: advertisement information

Claims (5)

A user terminal for inputting a predetermined code number to the operator main server through a mobile communication provider network while watching a television or listening to a radio, or after receiving an advertisement to which an advertisement identification code number has been provided; An operator main server which checks the code number transmitted by the user terminal, the time when the code number is received and the user terminal which transmitted the code number, extracts the information corresponding to the code number, and transmits the information to the email transmission server; An email transmission server for transmitting the information extracted by the operator main server to an email address registered in a mobile communication company of the user terminal; A code number database for classifying and storing a connection code number for inputting and transmitting information to the operator main server through the user terminal, a channel code number of the television or radio, and an advertisement identification code number assigned to an advertisement; And And a mass media database in which broadcasting information provided through the television or radio is classified and stored on the basis of time and channel code number, and detailed information about an advertisement product for each advertisement identification code number is stored. System for providing information corresponding to the code number transmitted through the portable terminal. (a) a code number transmitted by the user to the operator main server by inputting a predetermined code number through the user terminal while watching the television or listening to the radio or after receiving an advertisement assigned with an advertisement identification code number. Input and transmission step; (b) a checking step of confirming a code number input and transmitted in step (a), a time when the code number is received by the operator main server, and a user terminal which has transmitted the code number; (c) whether the code number transmitted in step (a) is transmitted with only the connection code number, whether the connection code number and the channel code number are transmitted together, or whether the connection code number and the advertisement identification code number are transmitted together. Determining the code number; (d) if the code number determined in step (c) is transmitted only the connection code number, extract all information corresponding to the incoming time checked in step (b); If the code number is transmitted together with the connection code number and the channel code number, extract the broadcast information corresponding to the channel code number from the information corresponding to the incoming time, An information extraction step of extracting detailed information of an advertisement product corresponding to the advertisement identification code number when the code number is transmitted together with the connection code number and the advertisement identification code number; And (e) an e-mail transmission step of transmitting the information extracted in step (d) to an e-mail address registered in the mobile communication company of the user terminal identified in step (b). An operating method that provides information corresponding to a code number. The method of claim 4, wherein step (d) When the code number determined in step (c) is a connection code number and a channel code number, and the channel code number is a channel code number of a radio, the portable terminal further extracts information corresponding to a time earlier than the incoming time. Operating method for providing information corresponding to the code number transmitted through the terminal. The method of claim 4, wherein the e-mail transmitted in step (e) is And an internet site address further providing detailed information on the information extracted in the step (d). The method of claim 4, wherein after step (e) The code number transmitted through the portable terminal, characterized in that it further comprises a; text message transmission step of transmitting to the user terminal a text message indicating that the information extracted in the step (d) that the transmission is complete to the user's email address; Operational method that provides information corresponding to