JP6470700B2 - Information provision server - Google Patents

Description

  The present invention relates to an information providing server that provides information according to a received search condition, for example, an information providing server that searches a database based on a search condition input by a user terminal and provides the search result to the user terminal. About.

  Conventionally, a system that searches a database based on a search condition input by a user terminal such as a personal computer (PC) or a smartphone and provides the search result to the user terminal is known.

  For example, Patent Document 1 discloses a server device that receives store search conditions transmitted by a user terminal, generates a store list that satisfies the received search conditions from the store database, and transmits the store list to the user terminal. ing. When this server device receives selection of a store presented in the store list from the user terminal, the server device generates a store page (FIG. 7 of Patent Document 1) that introduces the received store and transmits the store page to the user terminal. It is supposed to be. In addition, the store page of Patent Document 1 includes a store name, a telephone number, a store PR statement, and the like, as well as store image images (cooking and store exterior). It can be done.

  Patent Document 2 discloses a search system that creates a summary of searched content in consideration of search conditions (search keywords and viewpoints) and provides it to a user terminal. Specifically, the search system described in Patent Literature 2 stores one or more contents, and the vocabulary that can serve as a search keyword in each content includes the contents of the content among one or more viewpoints of the vocabulary. A database to which a point of view is given, a search unit that searches the database based on a search keyword included in a search request input from the input unit, and a search result output that outputs a search result of the search unit from the output unit And viewpoint acquisition means for determining and acquiring the viewpoint given to the vocabulary that matches the search keyword in the content selected by the user among the contents included in the search result of the search means as the search viewpoint of the user And. This search system determines the importance of the vocabulary included in the content requested to be summarized in consideration of whether the vocabulary is a vocabulary having the viewpoint acquired by the viewpoint acquisition means, and the importance is high. A summary of the content is created to include the vocabulary.

JP 2012-203588 A JP 2010-237721 A

  By the way, like the server described in Patent Document 1 described above, how the store is in the search result (store page in the example of Patent Document 1) searched for the user terminal based on the input search condition. It is widely performed to include an image (an image image of the appearance of a dish, a store, etc.) that makes an image of whether it is a unique store. However, a predetermined image is used as the image included in the search result (the above store page or the like) regardless of the search condition input by the user. For example, the server described in Patent Document 1 described above displays the same image on the store page no matter what search condition is input by the user. Therefore, in the prior art, even if the user looks at the search result (the store page in the example of Patent Document 1), the user may not be able to easily determine whether or not the condition (search condition) desired by the user is met. .

  Therefore, if there is a system that displays a search result (for example, searched store information) including an image related to the search condition input by the user, the user can find that the search result matches his / her condition (search condition). It can be easily judged visually whether or not it is. However, at present, there is no known system that displays a search result including an image related to a search condition input by a user. Note that the search system described in Patent Document 2 presents a text summary of searched content to the user, and the user must read the summary, and the search result is desired by the user. It is not possible to easily determine whether or not a condition (search condition) is met.

  The present invention has been made in view of the above problems, and an object thereof is an information providing server that provides a search result according to a search condition input from a user terminal, and the search input to the user Provided is an information providing server that makes it possible to easily determine whether or not a search result corresponding to a condition is provided.

  The present invention for solving the above technical problem is an information providing server, and relates to store information of a store specified by the store ID for each store ID and a service provided at the specified store. The first database that stores the image and the text that describes the service provided at the specified store in association with each other and the input of the search condition from the user terminal are received, and the first search is performed using the received search condition. A search processing unit that searches for one database and extracts store information that satisfies the search conditions; and an information providing unit that provides the user terminal with the store information extracted by the search processing unit. A search condition related to a service provided at the store is associated with the image and text stored in the store, and the store information includes at least a store name and a store link. Any one of the destination, the PR statement of the store, and the access information of the store is included, and the information providing unit includes an image associated with the store associated with the store information extracted by the search processing unit and the information Search result guidance data including the extracted store information and the selected image and text selected from the text explaining the service provided at the store and the image and text associated with the received search condition. And the search result guidance data is provided to the user terminal. The search condition is preferably a predetermined specific keyword.

  As described above, the information providing server of the present invention includes, for the user terminal, the search target information (store information) searched according to the received search condition and the image and text related to the received search condition. Search result guidance data can be provided. That is, according to the said structure, the search result guidance data by which the image corresponding to the search condition input by the user was displayed can be provided. Therefore, the user can easily determine whether or not the searched search target information is desired information that matches the search condition input by himself / herself by viewing the image presented together with the search target information. it can.

  Moreover, the said specific keyword is plural, and the display order set by the store side is stored in association with the specific keyword associated with the image corresponding to the store information specified by the store ID for each store ID. A plurality of images and texts are stored in the first database in association with the store ID, and the specific keywords are associated with the plurality of images, respectively. When the information providing unit accepts input of a plurality of specific keywords as the search condition, the information providing unit refers to the second database when generating the search result guide data and associates it with a specific keyword having a higher display order. It is desirable to select selected images and text.

  According to said structure, the registrant who sets search object information (store information) to an information provision server places the display order of the specific keyword which shows the characteristic of the specific keyword which strongly wants to appeal strongly, and search object information high, for example. If registered, when the search target information is searched and provided to the user terminal, an image related to the specific keyword to be strongly appealed or an image related to the specific keyword indicating the characteristics of the search target information is displayed. It becomes like this.

  The search result guidance data includes a plurality of images and text, one of the plurality of images is a main image, and the image and text selected by the information providing unit are the main images. An image is desirable.

  The search result guidance data includes a plurality of images and text, one image of the plurality of images is a main image, and an image other than the one image is more than the main image. It is desirable that the sub image is a small image, and the image and text selected by the information providing unit are the sub image.

  Further, the search result guidance data is presented in association with the selected image and text for each of the extracted store information and presented in a selectable manner, and the information providing unit is configured so that the user terminal performs the search. When the store information presented on the result guidance data is selected, the user terminal generates introductory data that preferentially presents the image and text associated with the search condition used to extract the selected store information, It is desirable to provide the introduction data.

  As described above, the search result guide data is presented in such a manner that the selected image and text are associated and selectable for each extracted search target information (store information). Therefore, the user can determine which search target information matches his / her desired one while comparing the associated image and text for each searched search target information. Further, according to the above configuration, when the user terminal selects the search target information presented on the search result guidance data, the image and text associated with the search condition used to extract the selected search target information are displayed. Displayed with priority. Therefore, the user can easily determine whether or not the selected search result matches the one desired by the user.

  Further, the search result guidance data is presented in association with the selected image and text for each of the extracted store information and presented in a selectable manner, and the information providing unit is configured so that the user terminal performs the search. When the store information presented on the result guidance data is selected, introduction data that displays at least an image and text associated with the search condition used for extracting the selected store information is generated, and the user terminal It is desirable to provide referral data.

  According to the above configuration, when the user terminal selects the search target information (store information) listed on the search result guidance data, it is associated with at least the search condition used for extracting the selected search target information. Displayed images and text. In other words, the image and text related to the search condition entered by the user are presented, and the judgment criteria are presented with emphasis, so that the user can confirm whether the selected search result matches his or her desired result. This makes it easier to judge.

  According to the present invention, there is provided an information providing server that provides a search result according to a search condition input from a user terminal, and whether or not a search result corresponding to the input search condition is provided to the user. There is provided an information providing server that makes it possible to easily determine the above.

It is a system configuration figure of an information service system of an embodiment of the present invention. It is the schematic diagram which showed the data structure of the store database of embodiment of this invention in simulation. It is the schematic diagram which showed the data structure of the display order setting database of embodiment of this invention in simulation. It is the schematic diagram which showed the data structure of the free word conversion table of embodiment of this invention in simulation. It is the flowchart which showed the shop information provision process which the information provision system of embodiment of this invention performs. It is the flowchart which showed the process of S5 of FIG. 5 concretely. It is the schematic diagram which showed the search condition input page which the information provision system of embodiment of this invention provides. It is the schematic diagram which showed the shop guidance data which comprise the search result guidance page which the information provision system of embodiment of this invention provides. It is a schematic diagram for demonstrating the image arrangement | positioning of the shop guidance data which comprises the search result guidance page which the information provision system of embodiment of this invention provides. It is the schematic diagram which showed the search result guidance page which the information provision system of embodiment of this invention provides. It is a schematic diagram for demonstrating the selection store introduction page which the information provision system of embodiment of this invention provides. It is the schematic diagram which showed the modification of the selection store introduction page shown in FIG. It is the schematic diagram which showed the other example of image arrangement | positioning of the shop guidance data shown in FIG.

  Hereinafter, embodiments of the present invention will be described with reference to the drawings. First, the structure of the information provision system of this embodiment is demonstrated based on FIGS. Here, FIG. 1 is a system configuration diagram of the information providing system of the present embodiment. FIG. 2 is a schematic diagram schematically illustrating the data structure of the store database according to the present embodiment. FIG. 3 is a schematic diagram schematically illustrating the data structure of the display order setting database according to the embodiment of the present invention. FIG. 4 is a schematic diagram schematically showing the data structure of the free word conversion table of the present embodiment.

  As shown in FIG. 1, the information providing system of this embodiment includes an information providing server 1 (hereinafter simply referred to as “server”) 1 connected to a communication network NW such as the Internet, and a user connected to the communication network NW. And a terminal 3. The server 1 can exchange various data with the user terminal 3. The server 1 is composed of one or a plurality of computers.

  The server 1 receives an input of a search condition from the user terminal 3, searches a store database 20 to be described later based on the received search condition, and extracts store information (search target information) that satisfies the search condition. The searched store information is provided to the user terminal 3. Further, the server 1 can provide the user terminal 3 with the “stored thumbnail information and text” selected using the received search conditions together with the searched store information.

  In addition, the user terminal 3 includes an information processing apparatus (a personal computer, a PDA, Information processing devices such as smartphones and mobile phones). Then, the user terminal 3 accesses the server 1 via the communication network NW, transmits store search conditions to the server 1, receives store information transmitted from the server 1, and displays it on the display unit. It can be done.

  Next, a specific configuration of the server 1 will be described. The server 1 includes a control unit 10, a search processing unit 11, an information providing unit 12, and a storage unit 13. In addition, the storage unit 13 stores a store database 20, a display order setting database 30, and a free word conversion table 40.

  First, the configuration of each data stored in the storage unit 13 in the configuration of the server 1 will be described.

  As shown in FIG. 2, the store database 20 stores a field 20a in which store identification information (store ID) is registered, and basic information (store information) of the store specified by the store ID registered in the field 20a. A field 20b, a field 20c in which display setting information (either variable or fixed) for setting whether to display the image (thumbnail image) displayed together with the store information in a variable display or a fixed display is registered, and a field 20a It is comprised by the record which has each field 20d, 20e, 20f, 20g, 20h, 20i in which the search condition relevant to the image relevant to the store specified by the store ID registered in the image and the image is registered ( It is composed of a plurality of records provided for each store).

  Here, the store ID is unique data composed of alphanumeric characters and the like, and is assigned to each store. The store information is information indicating “store name, store phone number, store PR statement, store address, map information, menu” and the like. In each of the fields 20d, 20e, 20f, 20g, 20h, and 20i, for each registered image, a search condition related to the image (specific keyword (restriction word), category of the specific keyword) and contents of the image Is stored in association with text data (text).

  For example, in the field 20d of the uppermost record shown in the figure, "beer image" is registered as an image related to a store, and information related to "beer image" as a search condition (category: drink, specific keyword: beer I want to drink), and text indicating the content of the image (text data explaining beer provided at the store) is registered. In addition, in the field 20e of the uppermost record, “image of a tatami room provided in the store” is registered as an image related to the store, and information related to “tatami room private room” as a search condition (category: private room / seat Stores that can be reserved and specific keywords: there are private rooms are registered, and further, text indicating the contents of the image (text data explaining the private rooms in the store) is registered.

  In the illustrated example, six fields 20d, 20e, 20f, 20g, 20h, and 20i are provided for registering images (thumbnail images) related to the store. Is designed as appropriate. Further, registration of images (thumbnail images) in the store database 20 is performed in response to a request from the store side, but it is necessary to register images in all fields 20d, 20e, 20f, 20g, 20h, and 20i. Absent. For example, images (thumbnail images) related to stores are registered in the fields 20d, 20e, and 20f, and blank information (NULL) is registered in the fields 20g, 20h, and 20i without registering images (thumbnail images). You may keep it.

  Further, as shown in FIG. 3, the display order setting database 30 is composed of records having a field 30a for registering a store ID and a field 30b for registering the display order of a specific keyword set by the store. (It is composed of a plurality of records provided for each store). The display order setting database 30 is used to determine which specific keyword is to be selected when a plurality of specific keywords are input as search conditions.

  Here, the store ID registered in the field 30 a is the same as that registered in the field 20 a of the store database 20. The specific keyword registered in the field 30b is the same as the specific keyword registered in the corresponding record in the store database 20 (the record in which the same store ID is registered), and the specific keyword registered in the store database 20 The display order is associated with the keyword. The display order is set in response to a request from each store (the person in charge at each store arbitrarily sets it). In the field 30b of the uppermost record shown in the figure, "display order 1" is associated with the specific keyword "I want to drink beer", and "display order 2" is associated with the specific keyword "couple private room" “Display order 3” is associated with the specific keyword “there is a private room”, “display order 4” is associated with the specific keyword “there is chartering”, and “display order 5” is associated with the specific keyword “I want to drink wine”. No. "is associated.

  In the field 30b, information indicating the content of the image is also associated with the specific keyword. This is to enable selection of an image when a plurality of images related to the same specific keyword are registered in the store database 20.

  The free word conversion table 40 is provided so that, when a free word is input as a search condition, an image to be displayed together with store information searched with the free word can be selected.

  Specifically, as shown in FIG. 4, the free word conversion table 40 includes a field 40a in which free words are registered, and a field 40b in which “category and specific keyword” corresponding to the free words registered in the field 40a are registered. (Consisting of a plurality of records provided for each free word). For example, in the uppermost record shown in the figure, the free word “drinkable in large numbers” is registered in the field 40a, the category “store with private rooms / seats / private” in the field 40b, and the specific keyword “with private”. It is registered.

  Next, the function processing unit of the server 1 will be described.

  The control unit 10 controls the operation of the entire server 1 and accepts various settings for the server 1.

  The search processing unit 11 receives input of search conditions from the user terminal 3, searches the store database 20 based on the received search conditions, and extracts records in which store information satisfying the search conditions is registered. The processing performed by the search processing unit 11 will be described in detail later.

  In addition, the information providing unit 12 acquires the received “search condition” and the record extracted by the search processing unit 11 (a record in which store information satisfying the search condition is registered) from the search processing unit 11. Then, the information providing unit 12 selects “image and text” to be presented together with the store information using the acquired search condition and the record in which the store information satisfying the search condition is registered. The information providing unit 12 generates a search result guide page 110 (see FIG. 10) including the acquired store information and the selected “image and text”, and searches the user terminal 3 that has input the search conditions. The result guide page 110 is output and displayed. The processing performed by the information providing unit 12 will be described in detail later.

  The hardware configuration of the server 1 is not particularly limited. For example, the server 1 is configured by a computer (one or a plurality of computers) including a CPU, an auxiliary storage device, a main storage device, a network interface, and an input / output interface. In this case, the auxiliary storage device stores a program for realizing the functions of the control unit 10, the search processing unit 11, and the information providing unit 12. In addition, the storage unit 13 described above is formed in a predetermined area of the auxiliary storage device. The functions of the control unit 10, the search processing unit 11, and the information providing unit 12 are realized when the CPU loads the program stored in the auxiliary storage device to the main storage device and executes it.

  Next, processing performed by the information providing system of this embodiment will be described with reference to FIGS. Here, FIG. 5 is a flowchart showing the store information providing process performed by the information providing system of the present embodiment. FIG. 6 is a flowchart specifically showing the process of S6 of FIG. FIG. 7 is a schematic diagram showing a search condition input page provided by the information providing system of this embodiment. FIG. 8 is a schematic diagram showing store guide data constituting a search result guide page provided by the information providing system of the present embodiment. FIG. 9 is a schematic diagram for explaining an image layout of store guidance data constituting a search result guidance page provided by the information providing system of the present embodiment. FIG. 10 is a schematic diagram showing a search result guide page provided by the information providing system of this embodiment. FIG. 11 is a schematic diagram for explaining a selected store introduction page provided by the information providing system of the present embodiment. FIG. 12 is a schematic diagram showing a modification of the selected store introduction page shown in FIG.

  First, a user searching for a store operates the user terminal 3 to access the server 1 and request a search condition input page (Web page) for a Web site provided by the server 1. Upon receiving a request from the user terminal 3, the search processing unit 11 of the server 1 transmits a search condition input page 100 (FIG. 7) to the user terminal 3 (S1). As a result, the search condition input page 100 shown in FIG. 7 is displayed on the display unit of the user terminal 3.

  The search condition input page 100 shown in the figure includes a free word input field 101 for receiving a free word (search word) input from a user, a search button 102 for receiving a search process, and a specific keyword for search (provided on the server 1 side). There is provided a specific keyword input field 103 for receiving an input of (restriction keyword). In the specific keyword input field 103, specific keywords are classified and presented for each category, and the user can select and input a plurality of specific keywords. In the illustrated example, keywords such as “all-you-can-drink” and “all-you-can-eat” are presented as specific keywords classified in the category “search by scene / purpose”, and the specific keywords classified into the category “drink” are “ Keywords such as “I want to drink sake” and “I want to drink beer” are presented. In addition, keywords such as “No designation” and “Private room” are presented as specific keywords classified in the category “Private rooms / seats / private stores”, and specific keywords classified in the category “No smoking / smoking”. Keywords such as “No smoking in store” and “Smoking allowed” are presented.

  Then, when the user operates the user terminal 3 to select a specific keyword on the search condition input page 100 (or input a free word) and clicks the search button 102, the user is transferred from the user terminal 3 to the server 1. The input search condition (“specific keyword and category” or “free word”) is transmitted. The search processing unit 11 of the server 1 receives the search condition transmitted from the user terminal 3 and accepts the search condition (S2). The keyword input from the free word input field 101 is transmitted to the server 1 after adding information that the keyword is a free word. Accordingly, the search processing unit 11 and the information providing unit 12 of the server 1 can determine whether the keyword transmitted from the user terminal 3 is a free word or a specific keyword.

  Next, the search processing unit 11 searches the store database 20 using the search conditions received in S2, and registers records that satisfy the received search conditions (store information including specific keywords and free words is registered. If there is no record that satisfies the accepted search condition, the process returns to S1 (S3, S4).

  In S5, the search processing unit 11 extracts all the records satisfying the received search conditions from the store database 20 (extracts N records (N ≧ 1)), and sends the information to the information providing unit 12. The accepted search condition and the extracted records (N (N ≧ 1) records) are transmitted.

  In S6, the information providing unit 12 acquires the data (search condition and extracted N records) transmitted by the search processing unit 11, and stores registered in the record extracted by the search processing unit 11 (searched). For each store, a process of generating store guide data 111 (see FIG. 8) in which store information, an image introducing the store (thumbnail image), and text describing the display content of the image is presented (see FIG. 8). N store guide data 111 are generated).

  As illustrated in FIG. 8, the store guidance data 111 describes an area 112 in which store information is presented, an area 113 in which an image introducing the store is presented, and display contents of the image presented in the area 113. An area 114 in which text is presented is formed. The area 113 is provided with a display area 210 for the main image, and below the display area 210, display areas 211a, 211b, and 211c smaller than the display area 210 are provided in parallel. . In the present embodiment, the same main image is displayed in the display area 210 and the display area 211a, and a sub-image different from the main image is presented in the display areas 211b and 211c.

  Further, the information providing system according to the present embodiment can set the image to be displayed in the region 113 so as to correspond to the search condition input by the user. That is, in this embodiment, when the searched store information is provided to the user terminal 3, according to the input search condition together with the store information, an image related to the search condition and an image related to the search condition Can be set to be presented with text that describes the contents of. As a result, the user can easily determine whether or not the searched store information is information that matches the search condition entered by the user. Hereinafter, the process (the process of S6) which produces | generates the shop guidance data 111 for every shop by the information provision part 12 is demonstrated, referring FIG.

  Specifically, the information providing unit 12 acquires the search condition and N records transmitted by the search processing unit 11 (S10), and sets the value of the counter for measuring the number of processes of the acquired record to “1”. (K = 1 (1 ≦ k ≦ N)) ”is set (S11), and the process proceeds to S12. Note that the information providing unit 12 assigns numbers 1 to N to the acquired N records.

  In S12, the information providing unit 12 specifies the “k-th” record among the acquired N records as the processing target of the store guidance data 111, and performs the following S13 to S24 on the “k-th” record. Perform the following process.

  In the process of generating the store guidance data 111, the information providing unit 12 first confirms the display setting of the store information registered in the record specified as the processing target. If the display setting varies, the process proceeds to S14, and the display setting is changed. If it is fixed, the process proceeds to S21 (S13).

  Specifically, in S13, the information providing unit 12 refers to the field 20c of the identified record to be processed, and determines whether or not the store information registered in the record is set to display the image in a variable manner. If it is determined that the variable display is set (if "variation" is registered in the field 20c), the process proceeds to S14. If the variable display is not set ("fixed" is registered in the field 20c). If so) the process proceeds to S21. Note that whether or not to display the image in a variable manner is set according to a request from the store in which the store information is registered, and “variable or fixed” is registered in the field 20c of each record.

  In S14, the information providing unit 12 determines whether or not the search condition received by the search processing unit 11 in S2 is “specific keyword”. If it is “specific keyword”, the process proceeds to S16 and S17. If not (that is, if it is a free word), the process proceeds to S15. In S2, if a plurality of keywords (specific keywords, free words) are accepted, the processing of S14 to S17 is performed for each keyword.

  In S15, the information provision part 12 accesses the free word conversion table 40 (FIG. 4), and converts the received free word into a specific keyword. For example, if the search condition accepted in S2 is a free word “can be drunk in large numbers”, the information providing unit 12 refers to the top record of the word conversion table 40 and selects the free word ““ private room / seat / It is converted into “a specific keyword“ with charter ”” in the category “store that can be reserved”.

  In S16 and 17, the information providing unit 12 accepts in S2 the fields 20d, 20e, 20f, 20g, 20h, and 20i of the processing target record specified in S12 (record searched by the search processing unit 11). It is determined whether or not an image associated with the specific keyword (or the specific keyword converted in S12) is registered. If an image associated with the specific keyword is registered, the process proceeds to S18, and the image is associated with the specific keyword. If the received image is not registered, the process proceeds to S21. If input of a plurality of specific keywords is accepted, whether or not an image associated with the specific keyword is registered in the fields 20d, 20e, 20f, 20g, 20h, and 20i for each specific keyword. Determine whether or not. If there is no associated image, the process proceeds to S21.

  In S18, the information providing unit 12 determines whether or not there are a plurality of images determined in S16 and S17. If there are a plurality of images, the process proceeds to S19. If so, go to S22.

  In S <b> 19, the information providing unit 12 performs a process of specifying the main image and the sub image for a plurality of images associated with the specific keyword, using the display order set in the display order setting database 30. Also, in this step, when there are four or more images determined in S16 and S17, the display order is used as a pre-stage process for specifying the main image and the sub image, and the four or more images are selected. Then, a process of narrowing down (selecting) three images to be presented together with the store information in the order of display order.

  Here, regarding the process of S19, when there are four or more images (images associated with the search condition) determined in S16 and 17, and three or less images (here, two or three). This will be explained separately from the case.

  First, the process of S19 when there are four or more images (images associated with the search condition) determined in S16 and S17 will be described. In this case, the information providing unit 12 first stores the same store ID as the store ID registered in the field 30a of the record to be processed (the record of the store database 30) from the display order setting database 30 (FIG. 3). The display order associated with is read. Next, the information providing unit 12 assigns an order according to the display order for the specific keyword associated with the image using the read display order, and assigns the top three specific keywords as an image to be presented together with the store information. Select the associated image.

  The three selected images are arranged as shown in FIG. 9A in a region 113 where an image introducing a store in the store guide data 111 shown in FIG. 8 is presented. Specifically, the image associated with the specific keyword assigned the first order is displayed as the main image in the display area 210 and the display area 211a, and is associated with the specific keyword assigned the second order. The image associated with the specific keyword assigned the third order is displayed as a sub image in the display area 211c. As described above, in the case shown in FIG. 9A, all images presented in the region 113 are images related to the specific keyword. In this step, the information providing unit 12 also extracts text associated with the highest specific keyword.

  Next, the process of S19 when there are three or less images (images associated with the search condition) determined in S16 and S17 will be described. In this case, the information providing unit 12 stores the same store ID as the store ID registered in the field 30a of the record to be processed from the display order setting database 30 (FIG. 3) as in the case of four or more. Read the associated display order. And the information provision part 12 attaches an order to the specific keyword linked | related with the image in order of a display order using the read display order. Moreover, the information provision part 12 extracts the text linked | related with the highest specific keyword.

  When there are three images determined in S16 and S17, images related to the specific keyword are displayed according to the display order as in FIG. 9A, but when there are two images, As shown in FIG. 9B, in the store guidance data 111, images related to the specific keyword are preferentially arranged in the display area 210 and the display areas 211a and 211b, and predetermined images are displayed in the remaining display area 211c. Is displayed. Specifically, the image associated with the specific keyword assigned the first order is displayed as the main image in the display area 210 and the display area 211a, and is associated with the specific keyword assigned the second order. The displayed image is displayed as a sub-image in the display area 211b, and a predetermined image among the images registered in the record to be processed is displayed in the display area 211c. This predetermined image is predetermined as an image to be displayed when there is no image associated with the search condition (for example, registered in any of the record fields 20d, 20e, 20f, 20g, 20h, and 20i). Is determined as an image to be displayed when there is no image associated with the search condition).

  Next, the process of S20 performed after the process of S19 will be described.

  In S20, the information providing unit 12 stores the “store information” registered in the record to be processed (the record in the store database 30 searched by the search condition) and the “main image and sub-image” specified in S19. , The store guide data 111 (see FIG. 8) in which “the text indicating the content of the main image” extracted in S19 is presented is generated.

  Here, for the processing of S19 and S20, the search conditions received in S2 are four specific keywords (“I want to drink beer”, “I have a private room”, “I have a couple private room”, “I want to drink wine”), A case where the top record of the store data 20 shown in FIG. 2 is extracted as the store information satisfying the specific keyword will be described as an example.

  In the extracted record, images are associated with four specific keywords (“I want to drink beer”, “I have a private room”, “I have a couple private room”, and “I want to drink wine”) as search conditions. In this case, the information providing unit 12 accesses the display order setting database 30 and displays the display order (display order 1) associated with the store ID (S00 ** 1) registered in the uppermost record of the store data 20. No .: I want to drink beer, display order No. 2: couple private room, display order No. 3: private room, display order No. 4: chartered, display order No. 5: I want to drink wine) Then, the information providing unit 12 uses the read display order to display from four specific keywords (“I want to drink beer”, “I have a private room”, “I have a couple private room”, “I want to drink wine”). Three specific keywords with the highest order are selected. Here, “I want to drink beer”, “Couple private room”, and “Private room available” are selected.

  Then, the information providing unit 12 extracts “images” associated with the selected three specific keywords from the top record of the store data 20. This extracted image becomes an image presented together with the store information. In addition, the information providing unit 12 orders the three specific keywords. Here, “I want to drink beer” is No. 1, “Couple private room” is No. 2, and “With private room” is No. 3. And the information provision part 12 determines the image of the beer linked | related with "I want to drink beer" which is the 1st specific keyword of display order as a main image. In addition, the information providing unit 12 determines, as sub-images, an image of a couple private room associated with the specific keyword “couple private room” and an image of a private room associated with the specific keyword “with private room”. Moreover, the information provision part 12 extracts the text (text explaining the content of beer) linked | related with the highest specific keyword (I want to drink beer).

  After that, the information providing unit 12 displays the area 112 presenting the store information registered in the field 20b of the top record of the store data 20, the beer image as the main image, and the couple private room image and the parlor private room image. Store guidance data 111 is generated in which an area 113 for displaying an image as a sub-image and an area 114 in which text describing the content of beer as a main image is presented. In the example shown in FIG. 8, the first “beer image” is displayed as a main image in the display area 210 and the display area 211a, and the second “couple room image” is displayed as a sub-image in 211b. No. 3 “image of the tatami room” is displayed as a sub-image.

  Next, the processes of S23 and S24 performed after the process of S20 will be described.

  In S23 and S24, the information providing unit 12 increases the counter value for measuring the number of processed records by “1” (k = k + 1), and whether the counter value is larger than “N” or not. Determine. If the counter value is greater than “N” (k> N), the information providing unit 12 has completed the processing for all N records acquired in S10, and thus proceeds to the processing of S7 in FIG. On the other hand, when the counter value is “N” or less (k ≦ N), the information providing unit 12 returns to the process of S12 because there are unprocessed records among the N records acquired in S10.

  Next, the process of S21 performed when it is determined in S13 that the display setting of the store information is fixed, and when it is determined in S17 that there is no image associated with the specific keyword (search condition). To do.

  In S21, the information providing unit 12 extracts three predetermined images from the fields 20d, 20e, 20f, 20g, 20h, and 20i of the record specified as the processing target from the processing target record. Extract. In addition, the information providing unit 12 determines one of the three images as a main image, and extracts the text describing the content from the field in which the main image is registered. Then, the information providing unit 12 stores the “store information” registered in the record to be processed (the record of the store database 30 searched by the search condition), the “main image and sub-image” extracted above, Store guide data 111 (see FIG. 8) in which the extracted “text indicating the contents of the main image” is presented is generated. When the process of S21 is completed, the processes of S23 and S24 described above are performed.

  Here, the processing of S21 will be described by taking as an example a case where it is determined that the image registered in the field 20d is a main image and the images registered in the fields 20e and 20f are sub-images. In this case, the area 113 where the image introducing the store in the store guide data 111 is presented as shown in FIG. 9C. Specifically, as shown in FIG. 9C, the image registered in the field 20d is displayed as a main image in the area 210 and the area 211a, and the image registered in the field 20e is displayed as a sub-image in the area 211b. The image registered in the field 20f is displayed as a sub image in the area 211c.

  By configuring in this way, it is possible to deal with a case where a store in which store information is registered wants to display a desired image regardless of search conditions. Moreover, even if the image related to the search condition is not registered, an image introducing the store can be displayed together with the store information.

  Next, the process of S22 performed when it is determined in S18 that there is one image associated with the specific keyword will be described.

  In S <b> 22, the information providing unit 12 specifies and extracts an image associated with the specific keyword as a main image, and extracts text describing the content from the field in which the image is registered. In addition, the information providing unit 12 extracts two predetermined images as sub-images from the fields 20d, 20e, 20f, 20g, 20h, and 20i of the record specified as the processing target. Then, the information providing unit 12 stores the “store information” registered in the record to be processed (the record of the store database 30 searched by the search condition), the “main image and sub-image” extracted above, Store guide data 111 (see FIG. 8) in which the extracted “text indicating the contents of the main image” is presented is generated. When the process of S21 is completed, the processes of S23 and S24 described above are performed.

  In S22, the area 113 in the store guidance data 111 is arranged as shown in FIG. Specifically, as shown in FIG. 9D, the image determined to be related to the specific keyword in S16 and S17 is displayed as the main image in the display area 210 and the display area 211a, and the display area 211b, In 211c, a predetermined image set in advance among images registered in the record to be processed is displayed.

  Returning to FIG. 5, the processing after S7 will be described after the processing of S6.

  In S7, the information providing unit 12 generates a search result guide page 110 (see FIG. 10) in which the N store guide data 111 generated in S6 are arranged in a selectable manner and presented as a list, and the user terminal 3 is searched. The result guidance page 110 is transmitted, and the process proceeds to S8. Thereby, the search result guide page 110 is displayed on the display unit of the user terminal 3.

  As shown in FIG. 10, the search result guide page 110 includes store information searched based on a search condition input by the user, an image introducing the store (thumbnail image), and text explaining the display content of the image. The store guidance data 111 in which is displayed is displayed in a selectable list. In the present embodiment, if the search condition input by the user matches the search condition associated with the image of the store database 20 in the area 113 of each store guidance data 111, the area 113 of each store guidance data 111 is related to the input search condition. Images etc. are displayed. In addition, as for the image and search conditions registered in the store database 20, data that the store side wants to promote is generally registered. Therefore, if the image displayed in the area 113 of the store guidance data 111 is an image related to the search condition input by the user, the requirements desired by the user and the characteristics of the store that the store wants to promote Are likely to match. Therefore, the possibility that the user can select a desired store is increased by selecting a store of an image related to the search condition inputted by the user. Further, in the present embodiment, since an image related to the search condition is displayed, it is possible to easily visually determine which store image information matches the one desired by the user.

  In S <b> 8, the information providing unit 12 receives a store selection from the user terminal 3 on the search result guidance page 110. Specifically, the user operates the user terminal 3 to select one store from the store guide data 111 displayed as a list on the search result guide page 110 (for example, the store name in the region 112 is selected). click). Thereby, the store introduction page provision request of the store selected by the user is transmitted from the user terminal 3 to the server 1, and the information providing unit 12 of the server 1 receives the store introduction page provision request from the user terminal 3. . The store introduction page provision request includes data indicating the store selected by the user and identifying the store guide page 111.

  In S <b> 9, the information providing unit 12 generates a store introduction page 300 (FIG. 11) that introduces the received store in response to the received store introduction page provision request, and the store introduction page 300 is displayed for the user terminal 3. Is displayed.

  Here, the store introduction page 300 shown in FIG. 11 includes an area 310 where store information is presented, an area 321a where the main image indicated by the area 221a in the store guide data 111 is displayed, and the contents of the main image. An area 322a in which text (text shown in the store guide data 111) is displayed, an area 321b in which the sub-image indicated by the area 221b in the store guide data 111 is displayed, and an area 321b The area 322b in which text describing the contents of the sub-image is displayed, the area 321c in which the sub-image shown in the area 221c in the store guidance data 111 is displayed, and the contents of the sub-image shown in the area 321c are explained. And an area 322c where the text to be displayed is displayed. The texts in the areas 322b and 322c are read from the record in which the store information registered in the area 310 is registered by accessing the store database 20.

  In this way, the user can see on a large screen whether or not the image presented on the store introduction page 300 is an image related to the search condition entered by the user, and the search condition entered by the user can be met. It will be possible to easily determine whether or not. In the store introduction page 300, the sub-image is also displayed on a large screen, and text describing the content of the sub-image is also displayed. Therefore, when a user inputs a plurality of search conditions (specific keywords), images related to the search conditions are displayed not only in the main image but also in the sub-image, and a store that meets the conditions desired by the user is found. It becomes easy.

  The store introduction page 300 described above is merely an example. For example, the server 1 may provide a store introduction page 400 as shown in FIG.

  The store introduction page 400 shown in FIG. 12 describes the area 310 where the store information is presented, the area 321a where the main image indicated by the area 221a in the store guide data 111 is displayed, and the contents of the main image. An area 322a in which a text (text shown in the store guide data 111) is displayed is provided.

  According to this configuration, only the image displayed as the main image and the text explaining the content of the main image are displayed, so that the image associated with the specific keyword that the store side has set the display order higher is displayed. Thus, it is possible to introduce the store to the user by narrowing down points that the store wants to promote.

  Further, in the store introduction page 300 described above, the main image and the sub image are displayed, but only the image (main image and sub image) associated with the search condition and the text describing the image are displayed. It may be. Further, in the store introduction page 300 described above, the region 310 where the store information is presented is provided, but a page configuration in which the region 310 is not formed may be used.

  As described above, according to the present embodiment, it is possible to provide the server 1 that can easily determine whether or not a search result corresponding to the search condition input by the user is provided.

  In addition, this invention is not limited to embodiment mentioned above, A various change is possible within the range of the summary.

  For example, in the above-described embodiment, in each store guide data 111 of the search result guide page 110, an image introducing the store (thumbnail image) and text explaining the display content of the image are presented. It is not limited to this. In each store guide data 111 of the search result guide page 110, only an image (thumbnail image) introducing a store may be presented as data to be presented together with the searched store information. That is, a page configuration in which text describing the display content of an image is not presented may be used.

  Further, for example, in the store guide data 111 (see FIG. 8) of the above-described embodiment, the main image is displayed in the display area 210 and the display area 211a, and the sub-image different from the main image is presented in the display areas 211b and 211c. This is just an example. For example, three or more sub images may be displayed. Further, the display area 210 and the display areas 211a, 211b, and 211c may be the same size.

  Further, if there is a store in which only two images are registered in the store database 20, as shown in FIG. 13A, the display area 211c is not provided in the area 113 of the store guidance data 111 (see FIG. 8). It may be configured. If there is a store in which only one image is registered in the store database 20, only the main image may be displayed as shown in FIG.

  In the above-described embodiment, when an image associated with the specific keyword input by the user is registered in the record in which the searched store information is registered, the image (when there are a plurality of images) Is displayed as the main image of the store guidance data 111. However, the present invention is not limited to this. For example, when the image associated with the specific keyword input by the user is registered in the record in which the searched store information is registered, the information providing unit 12 stores the image as a sub image. The guide data 111 may be generated (a predetermined image is presented in the main image). In this case, text explaining the content of the sub image may be presented in the area 114 of the store data 111.

  Moreover, although embodiment mentioned above has shown the case where search object information is store information, store information is only an example of search object information. For example, the search target information may be product information or real estate information.

DESCRIPTION OF SYMBOLS 1 ... Information provision server, 3 ... User terminal, 10 ... Control part, 11 ... Search processing part, 12 ... Information provision part, 13 ... Memory | storage part, 20 ... Store database, 30 ... Display order setting database, 40 ... Free word conversion table

Claims (11)

For each search information ID, search target information specified by the search information ID and an image related to the specified search target information or a text related to the specified search target information are stored in association with each other. A first database;
A search processing unit that receives input of search conditions from a user terminal, searches the first database using the received search conditions, and extracts search target information that satisfies the search conditions;
An information providing unit that provides search target information extracted by the search processing unit to the user terminal;
The image or text stored in the first database is associated with a search condition related to the image or text,
The information providing unit selects an image or text to be presented together with the extracted search target information using the received search condition and an image or text associated with the extracted search target information, and extracts the extracted information Generating search result guide data including the search target information and the selected image or text, and providing the search result guide data to the user terminal;
The search result guidance data is presented in association with the selected image or text and selectably arranged for each of the extracted search target information,
When the user terminal selects search target information presented on the search result guidance data, the information providing unit preferentially selects an image or text associated with a search condition used for extracting the selected search target information. An information providing server that generates introduction data to be presented and provides the introduction data to the user terminal. The information providing unit selects an image or text that is associated with the extracted search target information and that is less than or equal to a predetermined number of images or text that are associated with the search condition. ,
The information providing server according to claim 1. The information providing unit, when the number of images or texts associated with the extracted search target information and associated with the search condition is less than the specific number, Extracting a predetermined image or text from an image or text associated with the information, and generating the search result guidance data including the specific number of images or text;
The information providing server according to claim 2. The information providing unit generates the introduction data in which the same number of images or texts as the number of images or texts selected at the time of generation of the search result guidance data among images or texts associated with the search conditions are presented. ,
The information providing server according to claim 2 or 3. The information providing unit generates the search result guide data including one or more images or texts associated with the search condition according to display settings registered in advance for each search target information, or Generating the search result guidance data including a predetermined image or text for each search target information;
The information provision server in any one of Claims 1-4. When the user terminal selects search target information presented on the search result guidance data, the information providing unit includes at least an image or text associated with a search condition used for extracting the selected search target information. 6. The information providing server according to claim 1, wherein the introduction data to be displayed is generated and the introduction data is provided to the user terminal. When the user terminal selects the search target information presented on the search result guidance data, the information providing unit includes only an image or text associated with the search condition used to extract the selected search target information. Generating displayed introduction data and providing the introduction data to the user terminal;
The information providing server according to any one of claims 1 to 5, wherein The search condition is a predetermined specific keyword,
The information providing unit, when generating the search result guide data, selects an image or text associated with the specific keyword from an image or text associated with the extracted search target information. The information providing server according to claim 1. The specific keyword is plural,
A second database storing a display order in association with a specific keyword associated with an image corresponding to search target information specified by the search information ID for each search information ID;
In the first database, a plurality of images or texts are stored in association with the search information ID,
Each of the plurality of images is associated with the specific keyword,
When the information providing unit accepts input of a plurality of specific keywords as the search condition, the information providing unit refers to the second database when generating the search result guide data and associates it with a specific keyword having a higher display order. 9. The information providing server according to claim 8, wherein the selected image or text is selected. The search result guidance data includes a plurality of images,
One of the plurality of images is a main image,
The information providing server according to claim 1, wherein the image selected by the information providing unit is the main image. The search result guidance data includes a plurality of images,
One image of the plurality of images is a main image, and an image other than the one image is a sub-image that is smaller than the main image,
The information providing server according to claim 1, wherein the image selected by the information providing unit is the sub-image.

Images