JP2009047793A - Advertisement register server, advertisement transmission server, navigation device, and navigation system - Google Patents

Abstract

<P>PROBLEM TO BE SOLVED: To provide a navigation system, simply making advertisement information and distributing the same. <P>SOLUTION: This navigation system performs voice synthesis of a store name and an advertising sentence using a form of voice advertisement suitable for input contents when predetermined store name, a location and an advertising sentence are text-input and transmitted to an advertisement server. A character advertisement is also synthesized. The position for distributing advertisement is specified based on the location. When a vehicle loaded with a navigation device comes to the position to which the advertisement is delivered, the voice advertisement and the character advertisement are delivered from the advertisement transmission server to the navigation device, and the navigation device reproduces and displays the voice advertisement and character advertisement concerned. <P>COPYRIGHT: (C)2009,JPO&INPIT

Description

  The present invention relates to navigation technology.

  2. Description of the Related Art Conventionally, as a technique for distributing advertisement information to a navigation device, there is a technique that provides an advertisement that meets the potential needs of a user. For example, as described in Patent Document 1, a genre with a large number of searches is specified from a history of facilities searched by a user as a destination, and information on advertisements and peripheral information related to this genre are information from a server device. There are navigation technologies to provide.

JP 2004-2011149 A

  The navigation technology as described above can narrow down the target according to the user when advertising information is distributed. As a premise, it is necessary to secure a sufficient number of advertisement information.

  However, in order to provide advertisement information, in general, the burden on the advertiser tends to be large, such as it takes time for the person who performs the advertisement to create advertisement information and make the advertisement known. For this reason, it is not easy for businesses with a small business scale to provide advertisement information.

  In other words, the navigation technique described in Patent Document 1 cannot answer the advertiser's needs for simply providing advertisement information.

  In addition, for example, as a method of conveying advertisement information of a small-scale store such as a restaurant to a driver, there is a method of using an advertising signboard along the road as before, but this also involves the preparation and management of the signboard. Must bear.

  An object of the present invention is to provide a navigation technique capable of easily creating and distributing an advertisement.

  In order to solve the above-described problems, the navigation system of the present invention includes means for creating a voice advertisement from the input simple format information and reproducing the voice advertisement with a navigation device at a predetermined position.

  For example, the advertisement registration server of the present invention is an advertisement registration server that receives a request from a terminal device and accumulates advertisement information, the request receiving unit that receives a request from the terminal device, and the request receiving unit that receives the request An advertisement creating unit that synthesizes information included in the request to generate a voice advertisement as the advertisement information, and a geographical position where the advertisement information is reproduced is identified from the information included in the request received by the request receiving unit And an advertisement registration unit for storing the information.

  For example, the advertisement transmission server of the present invention is an advertisement transmission server that transmits advertisement information to the navigation device in response to a request from the navigation device, and reproduces the advertisement information for each of the advertisement information. A storage unit that stores a geographical position; a request receiving unit that receives a request from the navigation device; information on a geographical position of the navigation device included in the request received by the request receiving unit; and the storage unit An advertisement transmitting unit that transmits the corresponding advertisement information to the navigation device when the geographical position where the advertisement information is reproduced matches.

  Furthermore, the navigation device of the present invention includes an advertisement request unit that transmits a request to an advertisement transmission server that transmits advertisement information in response to a request from another device, and an advertisement that is a response from the advertisement transmission server. It is characterized by comprising an advertisement reproducing unit for determining a match between the reproduction position included in the information and the current position of the navigation device and reproducing the matching advertisement information.

  In addition, the navigation system of the present invention further includes an advertisement registration server that accepts a registration request from a terminal device and accumulates advertisement information, a navigation device, and the navigation device in response to a request from the navigation device. An advertisement transmission server configured to transmit advertisement information, wherein the advertisement registration server includes a registration request reception unit that receives the registration request from the terminal device, and the registration request reception unit. From the information included in the registration request received by the registration request receiving unit, an advertisement creating unit that synthesizes information included in the registration request received in step S1 to create a voice advertisement as the advertising information, Included in the request from the advertisement registration server that specifies and stores the geographical location to be reproduced and the advertisement transmission server An advertisement transmission unit that transmits the advertisement information to the advertisement transmission server when the information on the physical position matches the information on the geographical position at which the voice advertisement stored in the advertisement registration unit is reproduced. The navigation device includes an advertisement request unit that transmits an advertisement acquisition request to the advertisement transmission server, a playback position included in advertisement information that is a response from the advertisement transmission server, and a current state of the navigation device. An advertisement reproduction unit that determines a match with a position and reproduces the matching advertisement information, and the advertisement transmission server receives a request acquisition unit that receives an advertisement acquisition request from the navigation device and the request reception unit. The information on the geographical position of the navigation device included in the advertisement acquisition request is transmitted to the advertisement registration server, and is returned from the advertisement registration server. Wherein the advertisement information acquisition unit for receiving the advertisement information, and a advertisement transmitting unit which transmits the advertisement information to the navigation device, it is characterized.

  Further, the navigation method of the present invention provides an advertisement registration server that accepts a registration request from a terminal device and stores advertisement information, a navigation device, and a response to the request from the navigation device. An advertisement transmission server configured to transmit advertisement information, wherein the advertisement registration server accepts the registration request from the terminal device; and the registration From the information included in the registration request received in the registration request receiving step, the advertisement creation step of creating a voice advertisement as the advertising information by synthesizing the information included in the registration request received in the request receiving step, An ad registration step that identifies and stores the geographical location where the ad information is played back. And the navigation device executes an advertisement request step for transmitting an advertisement acquisition request to the advertisement transmission server, and the advertisement transmission server receives a request for receiving an advertisement acquisition request from the navigation device. And the step of transmitting to the advertisement registration server information on the geographical position of the navigation device included in the advertisement acquisition request received in the request reception step, wherein the advertisement registration server transmits the advertisement. When the geographical location information included in the request from the server matches the geographical location information for reproducing the voice advertisement stored in the advertisement registration step, the advertisement is transmitted to the advertisement transmission server. An advertisement transmission step of transmitting information, and the advertisement transmission server transmits the advertisement from the advertisement registration server. An advertisement information acquisition step for receiving the advertisement information and an advertisement transmission step for transmitting the advertisement information to the navigation device, wherein the navigation device is a response from the advertisement transmission server. A reproduction position included in the navigation device and a current position of the navigation device are determined, and an advertisement reproduction step of reproducing the matching advertisement information is executed.

  An embodiment of the present invention will be described below with reference to the drawings.

  FIG. 1 is a schematic configuration diagram of a navigation system 1000 to which an embodiment of the present invention is applied. As shown in the figure, a navigation system 1000 is connected to a navigation device 100 used by a driver and a user such as a passenger, and is connected to the navigation device 100 via a first network 501, and transmits an advertisement to transmit / receive advertisement information. The server 200 is connected to the advertisement transmission server 200 via the second network 502, and is connected to the advertisement registration server 300 that transmits and receives advertisement information, and the advertisement registration server 300 via the third network 503. And a terminal device 400 that transmits the input.

  Here, the first network 501 is, for example, a wireless communication network such as a mobile phone network, and may be a PHS network or a wireless LAN.

  The second network 502 is, for example, a public network such as the Internet, and of course may be a LAN or WAN.

  The third network 503 is, for example, a public network such as the Internet or a mobile phone network, and of course may be a LAN or WAN.

  FIG. 2 is a schematic configuration diagram of the navigation device 100. As shown in the figure, the navigation device 100 includes an arithmetic processing unit 1, a display unit 2, a storage device 3, a voice input / output device 4, an input device 5, a vehicle speed sensor 6, a gyro sensor 7, a GPS ( (Global Positioning System) receiving device 8, FM multiplex broadcast receiving device 9, beacon receiving device 10, and communication device 11.

  The arithmetic processing unit 1 is a central unit that performs various processes. For example, the present location is detected based on information output from the various sensors 6 and 7 and the GPS receiver 8. Further, map data necessary for display is read out from the storage device 3 based on the obtained current location information. Further, the read map data is developed in graphics, and a mark indicating the current location is superimposed on the map data and displayed on the display unit 2. In addition, the map data stored in the storage device 3 is used to search for an optimum route (recommended route) connecting the starting point (current location) instructed by the user and the destination. Further, the user is guided using the voice input / output device 4 and the display 12.

  The display unit 2 is a unit that displays graphics information generated by the arithmetic processing unit 1, and includes a display 12 and a touch input detection device 13. The display 12 is composed of a CRT, a liquid crystal display, or the like.

  The touch input detection device 13 is a so-called touch panel that is mounted on the display side surface of the display 12 and transmits the display screen. The touch input detection device 13 specifies a touch position corresponding to the XY coordinates of the image displayed on the display 12, converts the touch position into coordinates, and outputs the coordinate. The touch input detection device 13 includes a pressure-sensitive or electrostatic input detection element.

  The storage device 3 includes at least a readable storage medium such as a CD-ROM, DVD-ROM, HDD (Hard Disk Drive), or IC card. In this storage medium, map data 600 is stored.

  FIG. 3 is a diagram showing the configuration of the map data 600. The map data 600 includes, for each mesh identification code (mesh ID) 611 that is a partitioned area on the map, link data 620 of each link that configures a road included in the mesh area.

  For each link ID 621, the link data 620 includes coordinate information 622 of two nodes (start node and end node) constituting the link, road type information 623 including the link, link length information 624 indicating the link length, link The travel time 625 includes a link ID (connection link ID) 626 of a link connected to each of the two nodes, a lane number 627 indicating the number of lanes included in the link, and the like. Here, by distinguishing the start node and the end node for the two nodes constituting the link, the upward direction and the downward direction of the same road are managed as different links. The link travel time 625 may be a link travel time associated with each condition such as date / time and weather.

  Returning to FIG. The voice input / output device 4 converts the message to the user generated by the arithmetic processing unit 1 into a voice signal and outputs it. In addition, the voice uttered by the user is recognized and the content is transferred to the arithmetic processing unit 1.

  The input device 5 is a unit that receives instructions from the user. The input device 5 includes hardware switches such as a scroll key and a scale change key, a joystick, and the like.

  The vehicle speed sensor 6, the gyro sensor 7, and the GPS receiver 8 are used by the navigation device 100 to detect the current location (own vehicle position). The vehicle speed sensor 6 calculates the travel distance from the number of rotations of the wheel and the wheel circumference within a predetermined period, calculates the travel speed of the vehicle by dividing the travel distance by the predetermined period, and further rotates the paired wheels. The angle at which the moving body is bent is measured from the difference in number. The gyro 7 is configured by an optical fiber gyro, a vibration gyro, or the like, and detects an angle at which the moving body rotates. The GPS receiver 8 receives a signal from a GPS satellite and measures the distance between the moving body and the GPS satellite and the rate of change of the distance with respect to three or more satellites, thereby moving the current position, the traveling speed, and the traveling distance Measure orientation.

  The FM multiplex broadcast receiving device 9 is a general current traffic information, regulation information, SA / PA (service area / parking area) information, parking lot information, etc. sent from an FM multiplex broadcast station such as VICS information as an FM multiplex broadcast signal. Receive weather information.

  The beacon receiving device 10 receives current traffic information, regulation information, SA / PA information, parking lot information, and the like sent from a beacon device such as VICS (registered trademark, Vehicle Information and Communication System).

  The communication device 11 is a unit for performing communication by connecting to a wireless communication network such as a mobile phone network. In particular, it is a unit that can be connected to the first network 501.

  FIG. 4 is a functional block diagram of the arithmetic processing unit 1.

  As illustrated, the arithmetic processing unit 1 includes a main control unit 101, an advertisement information acquisition unit 102, an advertisement information reproduction unit 103, a route search unit 104, an input reception unit 105, a route guidance unit 106, and a display. And a processing unit 107.

  The main control unit 101 is a central functional unit that performs various processes, and controls other processing units according to the processing content. The main control unit 101 also performs navigation processing (for example, display of traffic information, display of the current position, route search, route guidance, etc.), which is the original basic operation of the navigation device 100. Further, the current time is output in response to a request from each processing unit.

  The advertisement information acquisition unit 102 acquires advertisement information via the communication device 11 or the like, stores the advertisement information in a writable storage area such as a RAM (Random Access Memory) 22 described later as advertisement display information 730, and always responds to a request. Make it available.

  For example, the advertisement information acquisition unit 102 requests and acquires the current position of the vehicle from the main control unit 101, and transmits the acquired current position of the vehicle to the advertisement transmission server 200 via the communication device 11. The advertisement information is received from the advertisement transmission server 200 and stored in the advertisement display information 730. Here, the advertisement information is information including, for example, a store name, PR information, voice advertisement data, and a reproduction position.

  FIG. 5 is a diagram illustrating a configuration of the advertisement display information 730. The advertisement display information 730 includes information of a playback position 731, audio advertisement data 732, store name 733, and PR information 734 in each record 735. The reproduction position 731 is information relating to a link ID indicating a place (road) where an advertisement included in the record is reproduced. The voice advertisement data 732 is information regarding the voice advertisement to be reproduced. Specifically, for example, voice data for advertising by voice. The store name 733 and the PR information 734 are information related to the advertisement in the character format to be reproduced.

  The advertisement information acquisition unit 102 acquires advertisement information from the advertisement transmission server 200, and stores the store name, PR information, audio advertisement data, and reproduction position included in the advertisement information, respectively, the store name 733, PR information 734, audio advertisement data 732, and reproduction. Store as position 731.

  When the advertisement information reproducing unit 103 determines that the current position of the vehicle and the road indicated by the reproduction position 731 of the advertisement display information 730 match, the voice input / output device outputs the voice advertisement data 732 of the matching advertisement display information 730. 4, the store name 733 and the PR information 734 are requested to be output to the display processing unit 107 described later, and displayed on the display 12.

  The route searching unit 104 uses a Dijkstra method or the like to link a road (link) connecting a predetermined point (node) to a route connecting two designated points (current location, destination) with a link cost (for example, distance or travel). In terms of time), a route whose total cost on the route is the minimum with respect to other routes is searched.

  The input receiving unit 105 receives a request from the user input to the input device 5, analyzes the request content, and controls each unit of the arithmetic processing unit 1 so that processing corresponding to the request content is executed. To do. For example, when the user requests a search for a recommended route, the usage input receiving unit 105 requests the display processing unit 107 to display a map on the display 12 in order to set a destination. Further, it requests the route search unit 104 to calculate a route from the current location (departure location) to the destination.

  The route guidance unit 106 performs route guidance using the route searched by the route search unit 104. For example, the information on the route is compared with the information on the current location, and the user is notified by voice using the voice input / output device 4 whether to go straight ahead or to turn left or right before passing through an intersection or the like. Further, the route guiding unit 106 displays the direction to travel on the map displayed on the display 12 and notifies the user of the recommended route.

  The display processing unit 107 receives map data in an area where display on the display 12 is requested from the storage device 3, and at a specified scale and drawing method, roads, other map components, current location, destination, A map drawing command is generated so as to draw a mark such as an arrow for the recommended route. Then, the generated command is transmitted to the display 12.

  FIG. 6 is a diagram illustrating a hardware configuration example of the arithmetic processing unit 1.

  As illustrated, the arithmetic processing unit 1 has a configuration in which devices are connected by a bus 32. The arithmetic processing unit 1 includes a CPU (Central Processing Unit) 21 that executes various processes such as numerical calculation and control of each device, and a RAM (Random Access Memory) that stores map data, arithmetic data, and the like read from the storage device 3. ) 22, a ROM (Read Only Memory) 23 for storing programs and data, a DMA (Direct Memory Access) 24 for transferring data between the memories and between the memory and each device, and graphics drawing. In addition, a drawing controller 25 that performs display control, a video random access memory (VRAM) 26 that stores graphics image data, a color palette 27 that converts image data into RGB signals, and an A / D that converts analog signals into digital signals. Converter 28 and an SCI (Serial Communication Interface) that converts the serial signal into a parallel signal synchronized with the bus. ace) 29, a PIO (Parallel Input / Output) 30 that puts a parallel signal on the bus in synchronization with the bus, and a counter 31 that integrates the pulse signal.

  Note that each functional unit of the arithmetic processing unit 1 described above is realized by the CPU 21 executing a program loaded into the RAM 22 or the ROM 23.

  FIG. 7 is a schematic configuration diagram of the advertisement transmission server 200. As illustrated, the advertisement transmission server 200 includes a request reception unit 201, an advertisement information acquisition unit 202, an advertisement information transmission unit 203, and a storage unit 206.

  The request reception unit 201 receives an advertisement acquisition request from the navigation device 100 and passes it to the advertisement information acquisition unit 202. For example, the request reception unit 201 receives an advertisement acquisition request including information on a link ID where the current position of the vehicle exists from the navigation device 100, and delivers an advertisement acquisition request including information on the link ID to the advertisement information acquisition unit 202. .

  The advertisement information acquisition unit 202 acquires advertisement information by connecting to the advertisement registration server 300 via the second network 502 based on the advertisement acquisition request delivered from the request reception unit 201. Then, the acquired advertisement information is delivered to the advertisement information transmission unit 203. Specifically, for example, the advertisement information acquisition unit 202 extracts the link ID where the current position of the vehicle exists from the advertisement acquisition request delivered from the request reception unit 201 and transmits the link ID to the advertisement registration server 300. . The returned advertisement information is received and delivered to the advertisement information transmission unit 203.

  The advertisement information transmission unit 203 returns a part of information from the advertisement information delivered from the advertisement information acquisition unit 202 to the navigation device 100. Specifically, for example, the advertisement information transmission unit 203 includes a store name, PR information, a reproduction position, and advertisement data for all cases among a plurality of pieces of advertisement information delivered from the advertisement information acquisition unit 202. To the navigation device 100.

  The storage unit 206 includes a region for storing information, and is a functional unit that stores, retrieves, and deletes information in response to requests from other functional units.

  FIG. 8 is a schematic configuration diagram of the advertisement registration server 300. As illustrated, the advertisement registration server 300 is stored in a storage area of the registration reception unit 301, the voice advertisement creation unit 302, the advertisement registration unit 303, the advertisement transmission unit 304, the storage unit 306, and the storage unit 306. A company information storage area 307 and an advertisement information storage area 308 that is also stored in the storage area of the storage unit 306.

  FIG. 13 is a diagram showing a configuration of the advertisement information 700 stored in the advertisement information storage area 308. Each record 708 of the advertisement information 700 includes a store name 701, PR information 702, a location 703, a reproduction position 704, a business type 705, advertisement data 706, and an effective date 707.

  The store name 701 is the name of the store that the advertiser is to advertise. This may be an official name such as the registered name of the advertiser, a common name or abbreviation, or another nickname. The PR information 702 is information representing the content advertised by the advertiser in characters. For example, it may be special sale information. The location 703 is information regarding the location of the advertiser's store. For example, an address may be used. The reproduction position 704 is information indicating a position on the map where the advertisement information included in the record is reproduced. For example, it may be a link ID of a link representing a main road at a predetermined distance from the location. The business type 705 is information representing a business type operated by a store advertised by the advertiser. For example, “soba restaurant” or “restaurant” may be used. The advertisement data 706 is voice data obtained by converting the advertisement into voice based on the PR information 702 and the like. The effective date 707 is information indicating a period during which the record can be reproduced. For example, the date of the last day for reproducing the record.

  FIG. 14 is a diagram showing a configuration of the business type information 710 stored in the company information storage area 307. The business type information 710 is information that is configured by having a store name 711, a location 712, and a business type 713 in each record 714, and is stored in advance.

  The store name 711 is the name of the company. This may be a registered name, a name written in a telephone directory, a common name, an abbreviated name, or another nickname. The location 712 is information regarding the location of the store of the company. For example, an address may be used. The industry 713 is information that represents the industry that the company operates. For example, “soba restaurant” or “restaurant” may be used.

  FIG. 15 is a diagram showing a configuration of the advertisement template information 720 stored in the company information storage area 307. The advertisement template information 720 includes a record 723 including a business type 721 and template data 722.

  In the advertisement template information 720, template data 722 is stored in advance corresponding to the business type 721.

  The template data 722 is data that stores a template of a voice advertisement, for example, BGM (Back Ground Music) or announcement voice. More specifically, for example, the template data 722 includes BGM and announcement voice information, combination information for combining them along a time series, a store name input from the advertiser, Information on the position where the information of the PR portion is combined. This template data 722 is a template that can create a voice advertisement by combining the information of voice of BGM or announcement and the information obtained by converting the store name and PR information input from the advertiser according to the combination information. .

  For example, in the example of FIG. 15, the template data 722 where the business type 721 is soba has “delicious!”, “It ’s good to scream unintentionally,” and the store name and PR information are audio information. It is shown. In addition, a configuration in which “is delicious!” After “delicious!” In the template data 722 is information as combination information. In addition, in the template data 722, the voice of the store name is arranged at a position between “delicious!” And “I am crying unintentionally.”, And the voice of PR information is arranged at the position following “I am crying unintentionally.” It contains information about the location.

  The registration receiving unit 301 receives and receives information serving as an advertisement information source from the terminal device 400, and delivers the received information to the advertisement registration unit 303 described later. Specifically, the registration receiving unit 301 receives an advertisement registration request from the terminal device 400 via the third network 503, and delivers it to the advertisement registration unit 303. For example, the received advertisement registration request includes a store name, PR information, and text information about the location, and each is delivered to the advertisement registration unit 303.

  The voice advertisement creating unit 302 acquires the store name 701, the PR information 702, and the location 703 from the advertisement information 700 stored in the advertisement information storage area 308, and based on these, the reproduction position 704 and the industry 705 are obtained. The advertisement data 706 and the effective date 707 are created and delivered to the advertisement registration unit 303. Specifically, when the voice advertisement creating unit 302 acquires the store name 701, the PR information 702, and the location 703 from the advertisement information 700 stored in the advertisement information storage area 308, the voice advertisement creating unit 302 selects the business type based on the store name 701. Identify and generate advertisement data by voiceizing the store name 701 and PR information 702, search for the link ID of the road within a predetermined distance based on the location 703, and use it as the playback position, starting from the next day based on the current date and time The date added with a predetermined effective period is passed to the advertisement registration unit 303 as an effective date.

  The advertisement registration unit 303 divides the information serving as the information source of the advertisement delivered from the registration receiving unit 301, and reconfigures and stores the information as the advertisement information 700 in the advertisement information storage area 308. Specifically, for example, the advertisement registration unit 303 stores the store name that is the information source of the advertisement delivered from the registration reception unit 301, the PR information, and the text information of the location, respectively, in the store name 701 of the advertisement information 700. And PR information 702 and the location 703 are stored in the advertisement information storage area 308.

  Further, the advertisement registration unit 303 obtains and provides information from the advertisement information 700 stored in the advertisement information storage area 308 according to the request of the voice advertisement creation unit 302, and the information delivered from the voice advertisement creation unit 302 is used as the advertisement information. Add to 700. Specifically, the advertisement registration unit 303 receives the request from the voice advertisement creation unit 302, and stores the store name 701, the PR information 702, and the location 703 from the advertisement information 700 stored in the advertisement information storage area 308. Acquire and return to the voice advertisement creation unit 302. The business information, the advertisement data, the playback position, and the effective date delivered from the voice advertisement creation unit 302 are set as the business type 705, the advertisement data 706, the playback position 704, and the effective date 707, respectively. Add to 700.

  The advertisement transmission unit 304 receives an advertisement provision request from the advertisement transmission server 200, acquires corresponding advertisement information from the advertisement information 700, and returns the advertisement information to the advertisement transmission server 200. Specifically, the advertisement transmission unit 304 receives the link ID together with the advertisement provision request, acquires the record 708 in which the link ID matches the reproduction position 704, and the current date and time is the effective date 707 from the acquired record 708. Records that are not included in the previous period are excluded and returned to the advertisement transmission server 200. The information to be returned includes a store name 701, PR information 702, a location 703, a reproduction position 704, a business type 705, and advertisement data 706.

  FIG. 9 is a schematic configuration diagram of the terminal device 400. As illustrated, the terminal device 400 includes an input / output unit 401 and a registration information transmission unit 402.

  The input / output unit 401 receives input from the terminal user and outputs it to the terminal user. For example, the input / output unit 401 receives input from an input device such as a keyboard or a mouse, and outputs the input to a display, a speaker, or the like.

  The registration information transmission unit 402 connects to the advertisement registration server 300 via the third network 503 and transmits the advertisement information based on the information source for creating the advertisement input via the input / output unit 401. . Specifically, for example, the registration information transmission unit 402 transmits the store name, the PR information, and the location input via the input / output unit 401 to the advertisement registration server 300 as text information.

  10 to 12 are diagrams showing the hardware configuration of each device described above.

  FIG. 10 is a diagram illustrating a hardware configuration of the advertisement transmission server 200. As illustrated, the advertisement transmission server 200 is connected to a processing device 211 such as a CPU (Central Processing Unit), a RAM (Random Access Memory) 212, a disk device 213 such as an HDD, and a first network 501. A first network IF (Interface) 214 that can be connected to the second network 502, and a second network IF 215 that can be connected to the second network 502.

  The request reception unit 201, the advertisement information acquisition unit 202, and the advertisement information transmission unit 203, which are the functional units of the advertisement transmission server 200 described above, communicate with the first network 501 via the first network IF 214. This is realized by communicating with the second network 502 via the second network IF 215, loading the program stored in the disk device 213 into the RAM 212, and executing the processing instruction loaded in the RAM 212. The

  FIG. 11 is a diagram illustrating a hardware configuration of the advertisement registration server 300. As illustrated, the advertisement registration server 300 includes a processing device 311 such as a CPU, a RAM 312, a disk device 313 such as an HDD, and a first network IF 314 that can be connected to a third network 503. And a second network IF 315 that can be connected to the second network 502.

  The registration reception unit 301, the voice advertisement creation unit 302, the advertisement registration unit 303, and the advertisement transmission unit 304, which are the functional units of the advertisement registration server 300 described above, are connected to the third network IF 314 via the third network IF 314. Communicates with the network 503, communicates with the second network 502 via the second network IF 315, loads the program stored in the disk device 313 into the RAM 312, and the processing device 311 executes the processing instructions loaded into the RAM 312 It is realized by doing.

  FIG. 12 is a diagram illustrating a hardware configuration of the terminal device 400. As illustrated, the terminal device 400 controls a processing device 411 such as a CPU, a RAM 412, a disk device 413 such as an HDD, an input device 414 that controls a keyboard, a mouse, and the like, a display, a speaker, and the like. An output device 415 and a network IF 416 that can be connected to the third network 503 are configured.

  The input / output unit 401 and the registration information transmission unit 402, which are each functional unit of the terminal device 400 described above, communicate with the third network 503 via the network IF 416, and the program stored in the disk device 413 is stored in the RAM 412. This is realized by the processing device 411 executing the processing instruction loaded in the RAM 412.

  [Description of Operation] Next, the operation of the navigation system 1000 having the above configuration will be described.

  FIG. 16 is a flowchart showing the flow of advertisement registration processing, which is processing for creating an advertisement and preparing for distribution.

  The input / output unit 401 of the terminal device 400 receives an input of an information source for creating an advertisement from the user of the terminal device 400 (step S110). The information source for creating advertisements input here is text information including store name, PR information, and location information.

  Next, the registration information transmission unit 402 of the terminal device 400 transmits the input information received in step S110 to the advertisement registration server 300 (step S111).

  Then, the registration receiving unit 301 of the advertisement registration server 300 receives the input information transmitted to the advertisement registration server 300 in step S111, and the input information is stored as the advertisement information 700 in the advertisement information storage area 308 of the storage unit 306. Is stored (step S112). Specifically, the registration receiving unit 301 stores the store name, PR information, and location of the input information transmitted from the terminal device 400 as the store name 701, PR information 702, and location 703 of the advertisement information 700, respectively.

  Next, the voice advertisement creating unit 302 of the advertisement registration server 300 performs voice synthesis based on the store name and PR information in the advertisement information 700 stored in step S112, and acquires each voice data (step S113). . Specifically, the voice advertisement creating unit 302 acquires the store name 701 and the PR information 702 from the advertisement information 700 stored in the advertisement information storage area 308 of the storage unit 306. For each, speech synthesis is performed by performing, for example, TTS (Text To Speech) conversion.

  Next, the voice advertisement creation unit 302 of the advertisement registration server 300 specifies the type of business based on the store name, specifies predetermined template data for each type of industry, and the template data and the voice acquired in step S113. Combining with data. Then, the voice advertisement creation unit 302 stores the synthesized voice data as advertisement data in the advertisement information storage area (step S114). More specifically, the voice advertisement creating unit 302 acquires the store name 701 and the location 703 from the advertisement information 700 stored in step S112. Then, the voice advertisement creating unit 302 searches the business type information 710 stored in the company information storage area 307 of the storage unit 306 to identify a record in which the store name 701 and the store name 711 match and the location 703 and the location 712 match. The business type 713 is acquired. Next, the voice advertisement creating unit 302 identifies the record of the business category 721 of the advertisement template information 720 that matches the business category 713, and acquires the template data 722. Then, the voice advertisement creating unit 302 synthesizes the voice data acquired in step S113 based on the template data 722, and stores the synthesized data as advertisement data in the advertisement data 706 of the advertisement information 700. More specifically, in the synthesis of the voice data, the voice advertisement creation unit 302 is input from the advertiser by the BGM or the announcement voice information according to the combination information for creating the voice advertisement by combining in time series. The presence of information obtained by converting the store name and PR information into speech is confirmed. Then, these pieces of information may be combined according to the combination information and created as a series of voice advertisements. Then, the voice advertisement creating unit 302 stores the identified industry as the industry 705 of the advertisement information 700.

  Next, the advertisement registration unit 303 of the advertisement registration server 300 specifies a geographical position within a predetermined range from the location as a reproduction position, and stores the reproduction position in the advertisement information storage area 308 (step S115). Specifically, the advertisement registration unit 303 acquires the location 703 from the advertisement information 700 stored in step S112. Then, the link ID of the link to which the point on the road at a predetermined distance (for example, 800 m) from the location belongs is specified, and the specified link ID is stored as the reproduction position 704 of the advertisement information 700.

  Next, the advertisement registration unit 303 of the advertisement registration server 300 sets a predetermined period as an effective period from the day after the day to which the process belongs, and sets the expiration date of the period as an effective date as an advertisement information storage area. It memorize | stores in 308 (step S116). Specifically, the advertisement registration unit 303 acquires the time at the time of processing, and calculates the expiration date using, for example, the 30-day period as the effective period from the next day. Then, the expiration date is stored as the effective date 707 of the advertisement information 700.

  The above is the advertisement registration process.

  FIG. 17 is a flowchart showing the flow of an advertisement distribution process that is a process of distributing a registered advertisement and displaying it on the navigation device 100.

  The advertisement information acquisition unit 102 of the navigation device 100 inquires the main control unit 101 about the link ID of the road to which the current position of the vehicle belongs, and acquires the link ID. Then, the advertisement information is requested from the advertisement transmission server 200 with the acquired link ID attached (step S210).

  Next, the request reception unit 201 of the advertisement transmission server 200 receives a request from the navigation device 100 and receives the link ID transmitted together with the request (step S211).

  Next, the advertisement information acquisition unit 202 of the advertisement transmission server 200 requests the advertisement information with the link ID attached to the advertisement registration server 300 (step S212).

  Next, the advertisement transmission unit 304 of the advertisement registration server 300 receives a request from the advertisement transmission server 200 and receives the link ID transmitted together with the request. Then, the advertisement transmission unit 304 searches the advertisement information 700 in the advertisement information storage area 308 of the storage unit 306, and specifies data that matches the link ID received by the reproduction position 704 (step S213).

  Next, the advertisement transmission unit 304 of the advertisement registration server 300 further selects data having the current date and time that has not passed the effective date 707 among the data of the advertisement information 700 specified in step S213. Then, the store name 701, the PR information 702, the location 703, the reproduction position 704, the business type 705, and the advertisement data 706 of the selected data are transmitted to the advertisement transmission server 200 (step S214).

  Then, the advertisement information transmission unit 203 of the advertisement transmission server 200 receives data including the store name, PR information, reproduction position, location, business type, and advertisement data transmitted in step S214. The advertisement information transmission unit 203 transmits the store name, the PR information, the location, the reproduction position, the business type, and the advertisement data of the received data to the navigation device 100 (step S215).

  Next, the advertisement information acquisition unit 102 of the navigation device 100 receives data including the store name, PR information, location, reproduction position, industry, and advertisement data transmitted in step S215. From the received data, the store name is stored in the advertisement display information 730 as the store name 733, the PR information as the PR information 734, the reproduction position as the reproduction position 731 and the advertisement data as the advertisement data 732, respectively. Then, the advertisement information reproducing unit 103 rearranges the advertisement display information 730 in the order of 50 sounds using the store name 733 as a key, takes out the advertisement data 732 in that order, and requests the main control unit 101 to perform the voice input / output device 4. Audio output via. Then, during the audio output, the advertisement information reproducing unit 103 displays the character advertisement including the store name 733 and the PR information 734 on the display unit 2 via the display processing unit 107 (step S216).

  The above is the advertisement distribution process.

  Next, with reference to FIG. 18, a specific example of an advertisement that is displayed on the display 12 by the advertisement distribution process and is output as a sound will be described.

  FIG. 18A shows an example of a screen that the advertisement information reproducing unit 103 of the navigation device 100 displays on the display 12 via the display processing unit 107. The display processing unit 107 of the navigation device 100 displays the screen 16 on the display 12. A car mark 41 indicating the current position and direction of the vehicle is displayed below the screen 16, and character advertisement information 40 is displayed on the right side of the screen 16. In the character advertisement information 40, a predetermined distance display is arranged at the top, a store name display is arranged at the middle, and a PR information display is arranged at the bottom. The advertisement information reproducing unit 103 displays the character advertisement information 40 and at the same time, the content shown in FIG. 18D, that is, “delicious! The advertisement data is output via the voice input / output device 4. In this example, as shown in FIG. 18B, the store name 733 of the advertisement display information 730 is “Soba restaurant“ Your soba ””, and the PR information 734 is “Delicious soba is right next to you”. Is remembered. In addition, in the business model data 722 of the advertisement template information, as shown in FIG. 18 (c), “Delicious!”, “It ’s good to cry unintentionally”, the store name, and PR information are voices. It is shown that it is information. In the template data 722, the configuration in which “delicious!” Is placed after “delicious!” Is information as combination information, and the template data 722 has “delicious!” The location information is stored at a position between “.”, And the PR information audio is stored at the location following “Unintentionally crying.” The voice advertisement creation unit 302 of the advertisement registration server 300 adds “soba restaurant“ your soba ”” stored in the store name 733 to the store name portion of the template data 722 shown in FIG. In addition, “delicious soba noodles near you” stored in the PR information 734 is converted into voice information by TTS conversion, and this voice information is embedded to create advertisement data.

  As described above, when the advertiser inputs and registers the store name, location, and PR information from the terminal device 40, the advertisement registration server 300 creates a simple voice advertisement according to the template data, and appropriately It can be displayed on the navigation device 100 at various positions.

  The embodiment of the present invention has been described above.

  The present invention is not limited to the above embodiment. The above embodiment can be variously modified within the scope of the technical idea of the present invention.

  For example, in the above embodiment, the first network 501, the second network 502, and the third network 503 are all different independent networks, but they are all integrated into one network, for example, the Internet. Alternatively, for example, the second network 502 and the third network 503 may be the same network.

  In addition, for example, in the above-described embodiment, the advertisement transmission server 200, the advertisement registration server 300, and the terminal device 400 are all different independent devices, but the present invention is not limited thereto, and these functions are the same. You may implement | achieve on an apparatus.

  Further, for example, the advertisement transmission server 200 may acquire and distribute necessary information from the advertisement registration server 300 at once based on the route information set by the navigation device 100.

  Specifically, an advertisement information cache area 207 that is a storage area of the storage unit 206 is provided on the storage unit 206 of the advertisement transmission server 200. Then, the advertisement information acquisition unit 102 of the navigation device 100 not only transmits the current position of the vehicle in step S210 of the advertisement distribution process, but also includes a plurality of links constituting the route on which the route guidance unit 106 performs route guidance. Send the link ID for. Then, the request reception unit 201 of the advertisement transmission server 200 receives a plurality of link IDs constituting the route in step S211 of the advertisement distribution process, and delivers them to the advertisement information acquisition unit 202. The advertisement information acquisition unit 202 inquires and acquires advertisement information from the advertisement registration server 300 as many as the number of delivered link IDs, and stores the advertisement information in the advertisement information cache area 207. Then, the advertisement information transmission unit 203 transmits information in the advertisement information cache area 207 to the navigation device 100, and the advertisement information 102 of the navigation device 100 receives this and stores it in the advertisement display information 730.

  In this modification, the advertisement information acquisition unit 102 of the navigation device 100 does not request the advertisement information until the route is reset by the route search unit 104, and requests the advertisement information when the route is reset.

  FIG. 19 is a diagram showing a configuration of the advertisement information cache 740 stored in the advertisement information cache area 207. The advertisement information cache 740 includes a store name 741, PR information 742, a location 743, a reproduction position 744, an industry 745, advertisement data 746, and an effective date 747.

  The store name 741 is a name of a store that is advertised by the advertiser. This may be a registered name of the advertisement target, a common name or abbreviation, or another nickname. The PR information 742 is information that expresses the content that the advertiser particularly PRs in characters. For example, it may be special sale information. The location 743 is information relating to the location of a store that is targeted by the advertiser. For example, an address may be used. The reproduction position 744 is information indicating a position where the advertisement information included in the record is reproduced. For example, it may be a link ID of a link representing a main road at a predetermined distance from the location. The type of business 745 is information that represents the type of business performed by the store to be advertised. For example, “soba restaurant” or “restaurant” may be used. The advertisement data 746 is voice data obtained by converting the advertisement into voice based on the PR information 742 or the like. The effective date 747 is information indicating a period during which the record can be reproduced. For example, the date of the last day for reproducing the record.

  By doing in this way, the communication which acquires the advertisement information between the navigation apparatus 100 and the advertisement transmission server 200 can be limited only at the time of route setting. Thereby, for example, even when the vehicle travels in an area where the communication environment is not good, since the navigation device 100 has already obtained advertisement information along the route when setting the route, the advertisement information is displayed at an appropriate position. Will be able to.

  Further, for example, the advertisement transmission server 200 acquires the advertisement information 700 by copying the advertisement information 700 stored in the advertisement information storage area 308 from the advertisement registration server 300 periodically (for example, once a day). It may be stored in the information cache area 207.

  Specifically, for example, the advertisement transmission server 200 newly includes a periodic advertisement information acquisition unit 204 as a function unit, the storage unit 206 includes the advertisement information cache 207, and the advertisement registration server 300 functions as a function unit. The collective information transmitting unit 305 is provided.

  The periodic advertisement information acquisition unit 204 transmits a collective information acquisition request to the advertisement registration server 300 at a predetermined interval or a predetermined time.

  Then, the collective information transmission unit 305 of the advertisement registration server 300 that has received the collective information acquisition request transmits all the advertisement information 700 in the advertisement information storage area 308 to the advertisement transmission server 200. At this time, from the advertisement information 700, only the data for which the date and time when the request is received is before the effective date 707 may be extracted and transmitted to the advertisement transmission server 200. When the periodic advertisement information acquisition unit 204 receives the advertisement information 700 from the advertisement transmission server 200, it stores it in the advertisement information cache 207.

  Next, distribution of advertisement information to the navigation device 100 will be described. In step S210 of the advertisement distribution process, the advertisement information acquisition unit 102 of the navigation device 100 transmits the link ID of the road where the current position of the vehicle exists. The request reception unit 201 of the advertisement transmission server 200 receives the received link ID and passes it to the advertisement information acquisition unit 202 in step S211 of the advertisement distribution process. The advertisement information acquisition unit 202 searches the advertisement information cache 207, acquires advertisement information whose reproduction position 744 matches the delivered link ID, and delivers it to the advertisement information transmission unit 203. The advertisement information transmitting unit 203 transmits the delivered information to the navigation device 100, and the advertisement information acquiring unit 102 of the navigation device 100 receives the information and passes it to the advertisement information reproducing unit 103. The advertisement information reproducing unit 103 Play this.

  By doing in this way, it becomes possible to concentrate the communication timing between the advertisement transmission server 200 and the advertisement registration server 300 on a predetermined timing.

  In the above embodiment, in step S114 of the advertisement registration process, the type of business is specified based on the store name, and the template data is specified based on the type of business. However, the present invention is not limited to this. For example, it is included in the PR information. The type of business may be specified based on specific keywords.

  For example, in step S114, the voice advertisement creating unit 302 of the advertisement registration server 300 determines whether or not the keyword “delicious” included in the PR information 702 is present, classifies it as “restaurant”, and further identifies the keyword “soba”. May be specified as a “soba” type of business. In that case, such keywords and business type candidates may be stored in advance in the storage unit 306 of the advertisement registration server 300, for example, and the voice advertisement creation unit 302 may specify the business type using the information.

  In addition to this, for example, in step S114 of the advertisement registration process, the template may be specified based on a specific keyword included in the PR information.

  For example, since the keyword “delicious” included in the PR information 702 exists in step S114, the voice advertisement creating unit 302 of the advertisement registration server 300 may specify template data of “restaurant”. In this case, such keywords and template data candidates are stored in advance in the storage unit 306 of the advertisement registration server 300, for example, and the voice advertisement creation unit 302 uses the information to identify the template data. Also good.

  In this way, template data matching the content to be advertised can be applied regardless of the type of business, and a highly effective advertisement can be created.

  In the above embodiment, an example in which the present invention is applied to a vehicle-mounted navigation device has been described. However, the present invention can also be applied to a navigation device other than a vehicle-mounted navigation device.

FIG. 1 is a schematic configuration diagram of a navigation system to which an embodiment of the present invention is applied. FIG. 2 is a schematic configuration diagram of the navigation device. FIG. 3 is a diagram illustrating a configuration example of map data stored in the storage device of the navigation device. FIG. 4 is a diagram illustrating a functional configuration of the arithmetic processing unit of the navigation device. FIG. 5 is a diagram illustrating a configuration example of advertisement display information stored in the storage device of the navigation device. FIG. 6 is a hardware configuration diagram of an arithmetic processing unit of the navigation device. FIG. 7 is a schematic configuration diagram of the advertisement transmission server. FIG. 8 is a schematic configuration diagram of the advertisement registration server. FIG. 9 is a schematic configuration diagram of the terminal device. FIG. 10 is a hardware configuration diagram of the advertisement transmission server. FIG. 11 is a hardware configuration diagram of the advertisement registration server. FIG. 12 is a hardware configuration diagram of the terminal device. FIG. 13 is a diagram illustrating a configuration of advertisement information. FIG. 14 is a diagram illustrating a configuration of business type information. FIG. 15 is a diagram showing the configuration of the advertisement template information. FIG. 16 is a flowchart of the advertisement registration process. FIG. 17 is a flowchart of the advertisement distribution process. FIG. 18 is a diagram showing a screen display example and input information. FIG. 19 is a diagram showing the configuration of the advertisement information cache.

Explanation of symbols

DESCRIPTION OF SYMBOLS 1 ... Arithmetic processing part, 2 ... Display part, 3 ... Memory | storage device, 4 ... Voice input / output device, 5 ... Input device, 6 ... Vehicle speed sensor, 7 ... Gyro , 8 ... GPS receiver, 9 ... FM multiplex broadcast receiver, 10 ... Beacon receiver, 11 ... Communication device, 12 ... Display, 13 ... Touch input detector, 16 ... Screen, 21 ... CPU, 22 ... RAM, 23 ... ROM, 24 ... DMA, 25 ... Drawing controller, 26 ... VRAM, 27 ... Color palette, 28 ... A / D converter, 29 ... SCI, 30 ... PIO, 31 ... Counter, 32 ... Bus, 40 ... Character advertisement information, 41 ... Car mark, 100. ..Navigation device, 101 ... main control unit, 102 ... Advertisement information acquisition unit, 103 ... Advertisement information reproduction unit, 104 ... Route search unit, 105 ... Input reception unit, 106 ... Route guidance unit, 107 ... Display processing unit, 200 ... Advertisement transmission server, 201 ... request reception unit, 202 ... advertisement information acquisition unit, 203 ... advertisement information transmission unit, 206 ... storage unit, 207 ... advertisement information cache, 211 ... processing Device 212... RAM 213 disk device 214 214 first network IF 215 second network IF 300 advertisement registration server 301 registration accepting unit , 302 ... voice advertisement creation unit, 303 ... advertisement registration unit, 304 ... advertisement transmission unit, 306 ... storage unit, 307 ... company information storage area, 308 ... advertisement information storage area 311 ... Processing equipment , 312 ... RAM, 313 ... disk device, 314 ... first network IF, 315 ... second network IF, 400 ... terminal device, 401 ... input / output unit, 402・ ・ ・ Registered information transmitter 411 ・ ・ ・ Processing device 412 ・ ・ ・ RAM 413 ・ ・ ・ Disk device 414 ・ ・ ・ Input device 415 ・ ・ ・ Output device 416 ・ ・ ・ Network IF 501 ... First network 502 ... Second network 503 ... Third network 600 ... Map data 700 ... Advertising information 710 ... Industry information 720・ Advertisement template information, 730 ... Advertisement display information, 740 ... Advertisement information cache

Claims (17)

An advertisement registration server that accepts requests from terminal devices and accumulates advertisement information,
A request receiving unit that receives a request from the terminal device;
An advertisement creation unit that synthesizes information included in the request received by the request reception unit and creates a voice advertisement as the advertisement information;
From the information included in the request received by the request reception unit, an advertisement registration unit that identifies and stores a geographical position for reproducing the advertisement information;
An advertisement registration server comprising: The advertisement registration server according to claim 1,
The advertisement creation unit
The advertisement information template is identified from the information included in the request received by the request reception unit, the information included in the request is converted into voice information, and voice-synthesized with the template to generate a voice advertisement as the advertisement information. create,
An advertisement registration server characterized by that. The advertisement registration server according to claim 1 or 2,
The advertisement creation unit
As the information included in the request received by the request receiving unit, the name of the advertisement target is used.
An advertisement registration server characterized by that. The advertisement registration server according to claim 1,
The information included in the request received by the request receiving unit is at least the location of the advertisement target.
An advertisement registration server characterized by that. The advertisement registration server according to claim 4,
The information for specifying the geographical position where the advertisement information is reproduced is a link ID of a road within a predetermined distance from the advertisement target location.
An advertisement registration server characterized by that. An advertisement registration server that receives a request from a terminal device, accumulates advertisement information, and transmits the advertisement information to another device that requests the advertisement information,
A request receiving unit that receives a request from the terminal device;
An advertisement creating unit that synthesizes information included in the request received by the request receiving unit and creates a voice advertisement as the advertisement information;
From the information included in the request received by the request reception unit, an advertisement registration unit that identifies and stores a geographical position for reproducing the advertisement information;
When the information on the geographical location included in the request from the other device matches the information on the geographical location where the voice advertisement stored in the advertisement registration unit is reproduced, An advertisement transmission unit for transmitting the advertisement information;
An advertisement registration server comprising: The advertisement registration server according to claim 6,
The other device is a server that transmits the advertisement information to a navigation device.
An advertisement registration server characterized by that. An advertisement transmission server that transmits advertisement information to the navigation device in response to a request from the navigation device,
A storage unit storing a geographical position for reproducing the advertisement information for each of the advertisement information;
A request receiving unit for receiving a request from the navigation device;
When the information on the geographical position of the navigation device included in the request received by the request reception unit matches the geographical position where the advertisement information in the storage unit is reproduced, the navigation device An advertisement transmitter for transmitting the corresponding advertisement information;
An advertisement transmission server comprising: The advertisement transmission server according to claim 8,
The geographical position information of the navigation device included in the request received by the request reception unit is a road link ID, and the geographical position information for reproducing the advertisement information in the storage unit is road information. Link ID,
An advertisement transmission server characterized by the above. An advertisement transmission server that transmits advertisement information to the navigation device in response to a request from the navigation device,
A request receiving unit for receiving a request from the navigation device;
An advertisement information acquisition unit that transmits information on the geographical position of the navigation device included in the request received by the request reception unit to another server, and receives advertisement information returned from the other server;
An advertisement transmitter for transmitting the advertisement information to the navigation device;
An advertisement transmission server comprising: An advertisement transmission server that accepts a registration request from a terminal device, accumulates advertisement information, and transmits advertisement information to the navigation device in response to a request from the navigation device,
A registration request receiving unit that receives the registration request from the terminal device;
An advertisement creating unit that synthesizes information included in the registration request and creates a voice advertisement as the advertisement information;
An advertisement registration unit for identifying and storing a geographical position for reproducing the advertisement information from the information included in the registration request;
A request receiving unit for receiving a request from the navigation device;
The navigation when the information on the geographical position of the navigation device included in the request received by the request reception unit matches the geographical position at which the advertisement information stored in the advertisement registration unit is reproduced. An advertisement transmitter that transmits the advertisement information corresponding to the device;
An advertisement transmission server comprising: A navigation device,
An advertisement request unit that transmits a request to an advertisement transmission server that transmits advertisement information in response to a request from another device;
An advertisement reproducing unit that determines a match between a reproduction position included in the advertisement information that is a response from the advertisement transmission server and a current position of the navigation device, and reproduces the matching advertisement information;
A navigation device comprising: A navigation device according to claim 12, comprising:
The advertisement information reproduced by the advertisement reproducing unit is:
Including at least voice ads,
A navigation device characterized by that. A navigation device according to claim 12, comprising:
In the request transmitted by the advertisement request unit,
Including a link ID of a road on which the navigation device exists,
A navigation device characterized by that. A navigation device according to claim 12, comprising:
In the request transmitted by the advertisement request unit,
A plurality of road link IDs constituting a route guided by the navigation device may be included;
The advertisement information that is a response from the advertisement transmission server may include a plurality of advertisement information corresponding to a plurality of road link IDs.
A navigation device characterized by that. An advertisement registration server that accepts registration requests from terminal devices and accumulates advertisement information;
A navigation device;
An advertisement transmission server that transmits advertisement information to the navigation device in response to a request from the navigation device;
A navigation system comprising:
The advertisement registration server
A registration request receiving unit that receives the registration request from the terminal device;
An advertisement creation unit that synthesizes information included in the registration request received by the registration request reception unit and creates a voice advertisement as the advertisement information;
From an information included in the registration request received by the registration request receiving unit, an advertisement registration unit that identifies and stores a geographical position for reproducing the advertisement information;
When the information on the geographical position included in the request from the advertisement transmission server matches the information on the geographical position where the voice advertisement stored in the advertisement registration unit is reproduced, the advertisement transmission server An advertisement transmission unit for transmitting the advertisement information;
With
The navigation device
An advertisement request unit that transmits an advertisement acquisition request to the advertisement transmission server;
An advertisement reproducing unit that determines a match between a reproduction position included in the advertisement information that is a response from the advertisement transmission server and a current position of the navigation device, and reproduces the matching advertisement information;
With
The advertisement transmission server is
A request receiving unit that receives an advertisement acquisition request from the navigation device;
An advertisement information acquisition unit that transmits information on the geographical position of the navigation device included in the advertisement acquisition request received by the request reception unit to the advertisement registration server and receives the advertisement information returned from the advertisement registration server. When,
An advertisement transmitter for transmitting the advertisement information to the navigation device;
Comprising
A navigation system characterized by that. An advertisement registration server that accepts registration requests from terminal devices and accumulates advertisement information;
A navigation device;
An advertisement transmission server that transmits advertisement information to the navigation device in response to a request from the navigation device;
A navigation method for a navigation system comprising:
The advertisement registration server is
A registration request receiving step for receiving the registration request from the terminal device;
An advertisement creation step of creating a voice advertisement as the advertisement information by voice synthesis of the information included in the registration request received in the registration request reception step;
From the information included in the registration request received in the registration request receiving step, an advertisement registration step for specifying and storing a geographical position for reproducing the advertising information;
Run
The navigation device is
An advertisement requesting step of transmitting an advertisement acquisition request to the advertisement transmitting server;
Run
The advertisement transmission server is
A request receiving step for receiving an advertisement acquisition request from the navigation device;
Transmitting information on the geographical position of the navigation device included in the advertisement acquisition request received in the request reception step to the advertisement registration server;
Run
The advertisement registration server is
When the information on the geographical location included in the request from the advertisement transmission server matches the information on the geographical location where the voice advertisement stored in the advertisement registration step is reproduced, the advertisement transmission server An advertisement transmission step of transmitting the advertisement information
Run
The advertisement transmission server is
An advertisement information acquisition step of receiving the advertisement information transmitted from the advertisement registration server;
An advertisement transmission step of transmitting the advertisement information to the navigation device;
Run
The navigation device is
An advertisement reproduction step of determining a match between a reproduction position included in the advertisement information that is a response from the advertisement transmission server and a current position of the navigation device, and reproducing the matching advertisement information;
Run the
A navigation method characterized by that.

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