JP2005243040A - Information providing system and its method, and information collecting system and its method - Google Patents

Abstract

<P>PROBLEM TO BE SOLVED: To provide an information providing (collecting) system capable of providing or collecting information to/from a user through a path different from that of an information transmitting medium. <P>SOLUTION: An information ID and provided information corresponding to the information ID are recorded in an information providing (collecting) server device 10, and the information transmitting medium 12 is used to allow the user to look at and listen to the information ID. The user accesses the information providing (collecting) server device 10 from a portable telephone 14, transmits the information ID acquired from the information transmitting medium 12 and acquires the provided information. A fixed point is given to the user who acquires the provided information, and the point is managed by the information providing (collecting) server device 10. <P>COPYRIGHT: (C)2005,JPO&NCIPI

Description

  The present invention provides an information providing system that makes it easy for a viewer to receive information and to convey an opinion based on transmission information transmitted through an information transmission medium such as a television or radio. And information gathering system. In addition, the present invention relates to an information providing system and an information collecting system that can give some incentive to the viewer who has received information or communicated opinions.

  Conventionally, various media such as television and radio have unilaterally transmitted information to viewers.

  However, in recent years, with the spread of the Internet to homes, television stations have set up homepages dedicated to programs. On the homepage, introductions of program contents and detailed contents that could not be broadcast within the program were introduced. Is going. On such a homepage, an opinion about a program is solicited from a viewer by an electronic bulletin board or e-mail, and it is also fed back to program production.

  In addition, an increasing number of programs are asking viewers for opinions for polls and questionnaires. In other words, a debate about a certain event is held in the program, various opinions are gathered from the viewers who have watched the debate, and the opinions are also announced in the program to excite the debate.

  As means for soliciting opinions from viewers, postcards, telephones, facsimiles, and the like are relatively used in addition to electronic bulletin boards and e-mails.

  However, in the method as described above, various media must broadcast a homepage address, an e-mail address, a destination, a telephone number, a facsimile number, etc. in the program. Had to remember in some way. In this case, the homepage address, e-mail address, destination, telephone number, and facsimile number as described above are written in relatively long character strings, so they can be memorized or recorded as a memo without mistake for the viewer. Was a very annoying task.

  In addition, there is a problem that an erroneous call to an approximate telephone number or an erroneous mail to an approximate mail address occurs due to a mistake in writing a memo.

  In addition, some viewers are more likely to refuse to communicate their opinions unless there is a reward in return for taking notes and making phone calls.

  On the other hand, in the media of those who solicit opinions, it is necessary to collect opinions collected by letters, telephones, facsimiles, e-mails, etc. on the same medium, and this work requires a considerable burden. Can be considered.

  The present invention solves such problems, and viewers can receive information from various media without using complicated character strings, and can convey opinions to various media. It is an object of the present invention to provide an information providing system and an information collecting system that can be easily managed.

  It is another object of the present invention to provide an information providing system that can give some incentive to a viewer who receives information or gives an opinion.

  It is another object of the present invention to provide an information providing system capable of centrally managing information related to viewers who have been given incentives by receiving information and giving opinions.

  (1) An information providing method according to the present invention is an information providing method using an information transmitting medium, which is provided to a user with an information ID attached to the information transmitting medium, and the information providing server device has the information ID The provided information is recorded in association with the user, and the user who contacts the information transmission medium accesses the information providing server device from the user terminal device with the information ID attached to the information transmission medium, and from the user terminal device. The information providing server device that has received the access is characterized by providing information to the user by transmitting provided information corresponding to the received information ID to the user terminal device.

  Therefore, the user can easily obtain the desired provided information based on the information ID attached to the information transmission medium. Moreover, the information provision server apparatus can show provision information efficiently with respect to the user interested in the provision information.

  (2) An information providing system according to the present invention is an information providing system that provides information using an information transmission medium with an information ID, and is capable of communicating with a user terminal device possessed by a user and the user terminal device An information providing server device provided, and the user terminal device receives the input of the information ID acquired by the user from the information transmission medium, transmits the information ID to the information providing server device, and the information providing server. The apparatus records the information ID of the information transmission medium and provision information in association with each other, and transmits the provision information to the user terminal apparatus based on the information ID received from the user terminal apparatus.

  Therefore, the user can easily obtain desired provision information from the information provision server device by simply inputting the information ID attached to the information transmission medium to the user terminal device. Moreover, the information provision server apparatus can show provision information efficiently with respect to the user interested in the provision information.

  (3) An information providing server device according to the present invention is an information providing server device for configuring an information providing system for providing information using an information transmission medium with an information ID, and a user terminal device possessed by a user The information ID acquired by the user from the information transmission medium is received from the user terminal device, the information ID of the information transmission medium and the provided information are recorded in association with each other, and the user terminal The provision information is transmitted to the user terminal device based on the information ID received from the device.

  Therefore, the information providing server device can efficiently show the provided information to a user who requests the provided information using the information ID attached to the information transmission medium.

  (4) In the information providing method, information providing system or information providing server device according to the present invention, the information transmission medium is a television, radio, newspaper, magazine, electronic bulletin board, printed matter, product label, product package, scratch card or Internet It is characterized by transmitting information through a web page.

  Therefore, information can be transmitted to various viewers using the information transmission medium, and the information providing server device can receive access from various viewers. Further, when the same information ID is transmitted from a plurality of media, it is possible to centrally manage access information from viewers for the information ID.

  (5) In the information providing method, the information providing system, or the information providing server device according to the present invention, the user terminal device is a terminal device connectable to the Internet, and the information transmission medium is used when accessing the information providing server device. A common URL is not used.

  Therefore, the information providing server device can be accessed using the predetermined URL stored in the user terminal device. That is, the user does not have to use URLs that are transmitted separately for each type of media. Moreover, the information provision server apparatus can manage the access information from a user centrally.

  (6) In the information providing method, the information providing system, or the information providing server device according to the present invention, the user terminal device is a telephone, a facsimile, a mobile phone, or a computer device.

  Accordingly, a viewer who is a user can easily access the information providing server device using a device nearby. Further, by using a mobile phone, it is possible to access the information providing server device regardless of location.

  (7) In the information providing method, the information providing system, or the information providing server device according to the present invention, the information providing server device is characterized by receiving a transmission from the user terminal device and performing a predetermined process.

  Therefore, the information providing server device can perform predetermined processing according to the input from the user terminal device, and can provide information to the user in various forms.

  (8) In the information providing method, the information providing system, or the information providing server device according to the present invention, the predetermined process performed by the information providing server device is a process of allowing a user to select or input.

  Therefore, the information providing server device can reliably collect selection data or input data input by the user based on the information ID. In addition, the collected data can be centrally managed.

  (9) In the information providing method, the information providing system, or the information providing server apparatus according to the present invention, the predetermined process performed by the information providing server apparatus is a process for allowing a user to view detailed information related to the advertisement.

  Therefore, since the detailed information of the advertisement can be shown to the user who is interested in the advertisement, the advertisement efficiency is good.

  (10) In the information providing method, the information providing system, or the information providing server apparatus according to the present invention, the predetermined process performed by the information providing server apparatus is a process for causing a user to play a game.

  Therefore, the information providing system can be provided with entertainment, and the user's access to the information providing server device can be increased.

  (11) In the information providing method, the information providing system, or the information providing server device according to the present invention, the information transmission medium is further provided with a point ID and provided to the user, and the information providing server device is associated with the point ID. The point providing information is recorded, and the user accesses the information providing server device with the information ID and the point ID, and the information providing server device adds the point providing information associated with the received point ID to the information providing server device. Based on this, the point to be given to the user is determined.

  Therefore, since points can be given to the user based on the point ID, entertainment for the user can be enhanced. Thereby, the number of accesses to the information providing server device by the user can be improved.

  (12) In the information providing method, the information providing system, or the information providing server device according to the present invention, the information transmission medium is a scratch card printed with the point ID concealed.

  Therefore, since points can be given to the user based on the point ID, entertainment for the user can be enhanced. Thereby, the number of accesses to the information providing server device by the user can be improved. In addition, since the point ID is concealed and printed, it is possible to prevent third party fraud.

  (13) In the information providing method, the information providing system, or the information providing server device according to the present invention, the provided information is information indicating an information ID to be input next by the user and another user terminal device to which the information ID is to be input. It is characterized by being.

  Accordingly, the user can use a plurality of user terminal devices.

  (14) In the information providing method, the information providing system, or the information providing server device according to the present invention, the information providing server device is configured such that the information ID transmitted from the user terminal device is an information ID associated with the user terminal device. It is determined whether or not there is an information ID, and in the case of correspondence, the information ID to be input next and information indicating another user terminal device to which the information ID is to be input are transmitted to the user terminal device. It is said.

  Therefore, it is not necessary for the user to have a user terminal device, and a plurality of user terminal devices can be used reliably. For example, the information providing server device can be accessed from a plurality of user terminal devices while moving one user. As a result, the information providing system can be used while having entertainment associated with movement.

  (15) In the information providing method, the information providing system, or the information providing server device according to the present invention, the information providing server device provides an incentive to the user according to the result of the predetermined process.

  Therefore, the user can be made to access the information providing server device for the purpose of incentives such as points and cash, and the number of accesses can be increased.

  (16) In the information providing method, the information providing system, or the information providing server device according to the present invention, the user terminal device receives the input from the user, performs local processing according to the program, and transmits it to the information providing server device It is characterized by creating power data.

  Therefore, the user terminal device can quickly perform processing related to information provision. For example, since a screen to be displayed can be generated without accessing the server device, the processing is fast. In addition, the user terminal device can provide processing or content in various forms to the user.

  (17) In the information providing method, the information providing system, or the information providing server device according to the present invention, the program for performing the local processing is a program downloaded from the information providing server device by the user terminal device.

  Therefore, the user can select only a necessary program and save it in the user terminal device. Moreover, in the information provision server apparatus, the program which performs a local process with a user terminal device can be updated easily, and it is efficient.

  (18) In the information providing method, the information providing system, or the information providing server device according to the present invention, the program for performing the local processing includes user authentication information, and the authentication information is obtained when the information providing server device is accessed. It is characterized by transmitting.

  Therefore, the user can access the information providing server device having an authentication function without inputting authentication information such as a user ID and a password.

  (19) In the information providing method, the information providing system, or the information providing server device according to the present invention, the local processing program generates and displays an input screen based on the information ID input by the user. .

  Therefore, a plurality of input screens can be generated with one program, which is efficient.

  (20) In the information providing method, the information providing system, or the information providing server device according to the present invention, the input screen displays the number of selection items determined based on the information ID input by the user.

  Therefore, a plurality of input screens can be generated with one program, which is efficient.

  (21) In the information providing method, the information providing system, or the information providing server device according to the present invention, the user terminal device downloads data for displaying a plurality of input screens together with a program.

  Therefore, a plurality of input screens can be generated without generating the input screen.

  (22) In the information providing method, the information providing system, or the information providing server device according to the present invention, the data for displaying the input screen is recorded in advance in association with the information ID.

  Therefore, the information providing server device can immediately transmit the input screen corresponding to the information ID received from the user terminal device.

  (23) In the information providing method, the information providing system, or the information providing server device according to the present invention, the program for performing local processing is characterized in that user point information is managed in the user terminal device.

  Therefore, even in a situation where the user terminal device is not communicable, the user can check the point information of the user in the information providing system.

  (24) An information collection method according to the present invention is an information collection method using an information transmission medium, recruits information from a user by attaching an information ID to the information transmission medium, and The recruitment contents are recorded in association with the information ID, and the user who contacts the information transmission medium inputs the information ID attached to the information transmission medium and information on the recruitment contents associated with the information ID to the user terminal device. The information collection server device that has been transmitted to the information collection server device and has received access from the user terminal device records the received information ID in association with the information about the recruitment content associated with the information ID. It is characterized by.

  Therefore, the user can easily transmit the information regarding the recruitment contents associated with the information ID attached to the information transmission medium to the information collection server device. In addition, the information collection server device can efficiently collect information on the recruitment contents associated with the information ID. For example, information collected from users can be easily managed in a database or the like. Thereby, information can be analyzed immediately.

  (25) An information collection system according to the present invention is an information collection system that collects information using an information transmission medium with an information ID, and is capable of communicating with a user terminal device possessed by a user and the user terminal device And the user terminal device receives the information ID acquired by the user from the information transmission medium and the information regarding the recruitment content associated with the information ID, and receives the information ID. And information on the recruitment content associated with the information ID is transmitted to the information collection server device, and the information collection server device associates the information ID of the information transmission medium with the recruitment content associated with the information ID. In addition, the information ID received from the user terminal device and the information for the recruitment contents associated with the information ID are associated with each other. It is characterized by being recorded.

  Therefore, the user can easily transmit the information ID to the information collection server device only by inputting the information ID attached to the information transmission medium and the information on the recruitment contents associated with the information ID to the user terminal device. Can do. In addition, the information collection server device can efficiently collect information on the recruitment contents associated with the information ID. For example, information collected from users can be easily managed in a database or the like. Thereby, information can be analyzed immediately.

  (26) An information collection server device according to the present invention is an information collection server device for configuring an information collection system for collecting information using an information transmission medium with an information ID, and a user terminal device possessed by a user The information ID acquired by the user from the information transmission medium and information on the recruitment content associated with the information ID are received from the user terminal device, the information ID of the information transmission medium, The contents of the recruitment associated with the information ID are recorded in association with each other, and the information ID received from the user terminal device and the information for the contents of recruitment associated with the information ID are recorded in association with each other. .

  Therefore, the information collection server device can efficiently collect information on the information ID attached to the information transmission medium and the recruitment contents associated with the information ID from the user terminal device. For example, by collecting information collected from users in a centralized manner in a database or the like, user information can be analyzed immediately.

  (27) In the information collection method, information collection system or information collection server device according to the present invention, the information transmission medium is a television, radio, newspaper, magazine, electronic bulletin board, printed matter, product label, product package, scratch card or Internet It is characterized by transmitting information through a web page.

  Therefore, information can be transmitted to various viewers using the information transmission medium, and the information collection server device can receive access from various viewers. Further, when the same information ID is transmitted from a plurality of media, it is possible to centrally manage access information from viewers for the information ID.

  (28) In the information collection method, information collection system, or information collection server device according to the present invention, the user terminal device is a terminal device connectable to the Internet, and the information transmission medium is used when accessing the information collection server device. A common URL is not used.

  Therefore, the information collection server device can be accessed using a predetermined URL stored in the user terminal device. That is, the user does not have to use URLs that are transmitted separately for each type of media. In addition, the information collection server device can centrally manage access information from users.

  (29) In the information collecting method, the information collecting system, or the information collecting server device according to the present invention, the user terminal device is a telephone, a facsimile, a mobile phone, or a computer device.

  Therefore, a viewer who is a user can access the information collection server device using a device nearby. Further, by using a mobile phone, it is possible to access the information collection server device regardless of location.

  (30) In the information collection method, the information collection system, or the information collection server device according to the present invention, the information collection server device responds to the information ID received from the user terminal device and the information on the recruitment content associated with the information ID. It is characterized by giving an incentive to the user.

  Therefore, the user can be made to access the information collection server device for the purpose of incentives such as points and cash, and the number of accesses can be increased.

  (31) In the information collection method, information collection system, or information collection server device according to the present invention, the user terminal device receives input from the user, performs local processing according to the program, and transmits the information to the information collection server device It is characterized by creating power data.

  Therefore, the user terminal device can quickly perform processing related to information collection. For example, since a screen to be displayed can be generated without accessing the server device, the processing is fast. In addition, the user terminal device can provide processing or content in various forms to the user.

  (32) In the information collection method, the information collection system, or the information collection server device according to the present invention, the program for performing the local processing is a program downloaded from the information collection server device by the user terminal device.

  Therefore, the user can select only a necessary program and save it in the user terminal device. Further, in the information collection server device, a program for performing local processing in the user terminal device can be easily updated, which is efficient.

  (33) In the information collection method, the information collection system, or the information collection server device according to the present invention, the local processing program includes user authentication information, and the authentication information is obtained when the information collection server device is accessed. It is characterized by transmitting.

  Therefore, the user can access the information collection server device having an authentication function without inputting authentication information such as a user ID and a password.

  (34) In the information collection method, information collection system, or information collection server device according to the present invention, the program for performing the local processing generates and displays an input screen based on the information ID input by the user. .

  Therefore, a plurality of input screens can be generated with one program, which is efficient. For example, the user terminal device can provide content by executing processing according to the information ID input by the user.

  (35) In the information collecting method, the information collecting system, or the information collecting server device according to the present invention, the input screen displays the number of selection items determined based on the information ID input by the user.

  Therefore, a plurality of input screens can be generated with one program, which is efficient.

  (36) In the information collection method, the information collection system, or the information collection server device according to the present invention, the user terminal device downloads data for displaying a plurality of input screens together with the program.

  Therefore, a plurality of input screens can be generated without generating the input screen.

  (37) In the information collection method, the information collection system, or the information collection server device according to the present invention, data for displaying an input screen is recorded in advance in association with an information ID.

  Therefore, the information collection server device can immediately transmit the input screen corresponding to the information ID received from the user terminal device.

  (38) In the information collection method, the information collection system, or the information collection server device according to the present invention, the local processing program manages user point information in the user terminal device.

  Therefore, even in a situation where the user terminal device is not communicable, the user can confirm the point information of the user in the information collection system.

  In the present invention, the “information ID” is a unique identification code that is notified to the user in order to specify the transmission information and is issued for each transmission information unit.

  The “information transmission medium” means information that can be contacted by the user or that transmits the information. For example, television broadcasting, radio broadcasting, newspapers, magazines, electronic bulletin boards, printed materials, product labels, product packages, scratch cards, Internet web pages, and the like correspond to this.

  “Accessing the information providing server device with the information ID and the point ID” means that when the act of simultaneously transmitting the information ID and the point ID is performed, and after the act of transmitting the information ID, the point ID is further transmitted. This includes the case where the act is performed.

1. First Embodiment 1-1. Overall Configuration and Process Overview Hereinafter, an embodiment of the present invention will be described with reference to the drawings. FIG. 1 shows the overall configuration of the information providing system. In this figure, an information providing server device 10 and a mobile phone 14 which is a user terminal device can be connected via the Internet 1.

  In addition, the television as the information transmission medium 12 is not directly connected to the mobile phone 14 and can transmit information via the user 2.

  Further, the broadcast station 11 can transmit information directly or indirectly to the information providing server device 10. In this case, direct means that, for example, the information providing server device 10 can be connected to a server device or the like of the broadcasting system in the broadcasting station 11 through an electric communication line, and indirect means, for example, the information providing server. The person in charge who receives the output of the device 10 transmits information to the person in charge of the broadcasting station. In this case, information transmission of necessary data may be performed by a recording medium such as a flexible disk (FD).

  Here, the information providing server device 10 is realized by a computer device such as a system operator, and includes a database function unit 10A and a web server function unit 10B. The mobile phone 14 is a mobile phone that can be connected to the Internet owned by the user 2, and includes a web browser function unit 14A.

  In FIG. 1, only one mobile phone 14, broadcast station 11, and information transmission medium 12 are shown, but there are actually a plurality of devices.

  Hereinafter, an outline of processing in the present embodiment will be described. First, the television broadcast transmitted from the broadcasting station 11 is displayed on the television serving as the information transmission medium 12, and the user 2 views the television broadcast.

  For example, when an advertisement for a certain product is broadcast in the television broadcast, an information ID related to the advertisement is also broadcast at the same time. When the user 2 wants to obtain information on the product, the user 2 inputs a predetermined URL to the mobile phone 14 to access the information providing server device 10 and inputs and transmits the information ID.

  The information providing server device 10 that has received the access transmits the product advertisement recorded in association with the information ID to the mobile phone 14 as provided information. Therefore, the user 2 can display the detailed information of the desired product on the mobile phone 14.

  After that, the information providing server device 10 performs a process of giving a certain point to the user 2 as an incentive when the user 2 is a registered member. In addition, when the user 2 who has added points accumulates a certain amount of points, the user 2 can exchange the points for desired prizes or receive cash back.

  In the present specification, a service performed using the information providing (collecting) system as described above is referred to as a “media mileage (trademark) service”.

1-2. Hardware Configuration FIG. 2 is a hardware configuration diagram of the information providing server device 10. The server device includes a CPU 20, a memory 21, a display 22, a hard disk 23 (storage device), a keyboard / mouse 24, and a communication circuit 25.

  The communication circuit 25 is a circuit for connecting to another computer device, and can be connected to the Internet. The hard disk 23 stores a program for providing information, a program for realizing the database function unit 10A, a program for realizing the web server function unit 10B, and the like.

  FIG. 3 shows a hardware configuration diagram of the mobile phone 14 which is a user terminal device. This apparatus includes a CPU 30, a memory 31, a display 32, input keys 33, and a communication circuit 34.

  The communication circuit 34 is a circuit for connecting to other computer devices, and can be connected to the Internet. The memory 31 stores a program and the like for realizing the web browser function unit 14A.

1-3. Member Registration FIG. 4 is a flowchart when the user 2 registers as a member in the information providing system in the present embodiment. FIG. 5 shows an example of a screen displayed on the display 32 of the mobile phone 14 in this case.

  First, the user 2 inputs a predetermined URL into the mobile phone 14 (FIG. 4, step S408) and accesses the information providing server device 10 (step S401).

  Upon receiving access from the mobile phone 14, the information providing server device 10 transmits a top menu screen 51 of the information providing system as shown in FIG. 5 to the mobile phone 14 (step S411).

  Next, when the user 2 presses the “member registration” 51A button on the mobile phone 14 (step S402), the information providing server device 10 transmits a member registration screen 52 (step S412). The member registration screen 52 displays input fields for inputting information such as name, address, e-mail address, gender, and birthday.

  When the user 2 inputs member registration information on the member registration screen 52 and presses the “confirm” button 52A to transmit it to the information providing server device 10 (step S403), the information providing server device 10 displays the registration content confirmation screen. 53 is transmitted (step S413). The registration content confirmation screen 53 is for confirming the member registration information input by the user 2 on the member registration screen 52.

  Further, when the user 2 confirms the content of the member registration information on the registration content confirmation screen 53 and presses the “registration” button 53A (step S404), the information providing server device 10 displays the member registration information received from the mobile phone 14. Member registration processing for registering in the member information database 40 is performed (step S414).

  FIG. 6 shows an example of the member information database 40. In this database item, in addition to the member registration information input by the user 2, an ID and a password for identifying the user are automatically issued and registered. For example, the user “Taro Mobile” in FIG. 5 is registered in the record 61 of the member information database 40 with the ID “KGHTR” and the password “8923”.

  Next, the information providing server device 10 that has completed the member registration processing transmits a registration end screen 54 to the mobile phone 14 (step S415). Note that the registration end screen 54 displays contents for prompting reference to a member registration confirmation mail 55 described later.

  Further, the information providing server device 10 creates the member registration confirmation mail 55 and transmits it to the user's mail address registered in the member information database 40 (step S416). In the present embodiment, it is desirable that the e-mail address is the e-mail address of the mobile phone 14 that is registered as a member.

  Next, the user 2 receives the member registration confirmation mail 55 transmitted from the information providing server device 10 using the electronic mail function of the mobile phone 14 (step S405). The member registration confirmation mail 55 displays the user registration information and the like in addition to the ID and password automatically issued by the information providing server device 10. Here, since the ID and password are used when the user receives a service in the information providing system, it is desirable to protect and store the mail, and this is clearly indicated in the member registration confirmation mail 55. .

  In addition, a URL (http://www.mm-service.com/cancel) for canceling the service is described at the bottom of the member registration confirmation mail 55. For example, since the user has mistakenly input an e-mail address, it is possible that the e-mail is delivered to a third party having the e-mail address. In this case, the third party cancels the registration.

  That is, when the third party inputs the URL for performing the cancellation processing in the member registration confirmation mail 55 (step S409) and accesses the information providing server device 10 (step S406), the information providing server device 10 The member registration cancellation screen is transmitted to the third party terminal device (step S417).

  Further, when the cancellation information for accepting the cancellation by the third party is input and transmitted to the information providing server device 10 (step S407), the information providing server device 10 performs the deletion processing of the member registration information, and the member information database. The member registration information related to the e-mail address recorded in 40 is deleted (step S418).

  By performing member registration, the user 2 can receive the following information provision.

1-4. Access to the information providing server device
(1) In the case of advertisement When a product advertisement is broadcast on a television broadcast, the user may want to know detailed information of the product immediately. In this case, the user 2 accesses the information providing server device 10 from the mobile phone 14 and transmits an information ID (hereinafter referred to as a media mileage (trademark) code (MM code)) broadcast simultaneously with the product advertisement. Detailed information can be acquired.

  FIG. 7 is a flowchart in the case where the user 2 acquires advertisement information, which is detailed product information, in the mobile phone 14 and the information providing server device 10. FIG. 8 shows an example of a screen displayed on the television serving as the information transmission medium 12 and a screen displayed on the display 32 of the mobile phone 14 in this case.

  First, the user 2 views the product advertisement screen 81 (FIG. 8) broadcast on the television. The product advertisement screen 81 is a normal television commercial screen and is a video broadcast together with a product description, a catchphrase, and the like. In the product advertisement screen 81, an MM code is displayed, and the user 2 stores the MM code or records it in a memo or the like.

  Then, the user 2 uses the browser function of the mobile phone 14 to input a predetermined URL and access the information providing server device 10 (FIG. 7, step S701). Upon receiving access from the mobile phone 14, the information providing server device 10 transmits a top menu screen 82 of the information providing system as shown in FIG. 8 to the mobile phone 14 (step S711).

  Next, when the user 2 inputs the MM code stored in the “MM code” input field 82A of the top menu screen 82 or recorded in a memo or the like and presses the “GO” 82B button (step S702), the information providing server device 10 searches the provided information database 70 using the input MM code as a search key, and extracts corresponding provided information (step S712).

  FIG. 9 shows an example of the provision information database 70. In this database item, an MM code, an information type, a screen file name for displaying a screen corresponding to the MM code, a reception period for determining whether the MM code can be received, a point rule, and the like are registered. For example, in FIG. 8, the record 91 of the provided information database 70 is extracted using the MM code “0010” as a search key.

  Further, the information provision server device 10 transmits the extracted provision information to the mobile phone 14 as the provision information screen 83 with the detailed information of the product corresponding to the input MM code (step S713). Depending on the provision information, the second provision information screen 84 may be displayed in addition to the provision information screen 83. In this case, the user 2 may display the second provision information screen 84 by pressing the “next” button 83 </ b> A of the provision information screen 83.

  Then, when the user 2 presses the “close” button 84A on the provision information screen 84 shown in FIG. 8 (step S704), the information provision server device 10 transmits the advertisement end screen 85 (step S714).

  In the above embodiment, the advertisement of the product is shown to the user. However, the system may be configured so that a music CD or the like can be auditioned. In this case, music data such as MP3 may be downloaded to the user terminal device.

(2) In the case of voting Programs that determine popular dishes are being broadcast on TV programs such as variety programs. When recruiting a vote about a favorite dish from a viewer in the program, the user 2 accesses the information providing server device 10 from the mobile phone 14 and transmits the MM code broadcasted for the vote solicitation. Can vote.

  FIG. 10 is a flowchart when the user 2 votes in the mobile phone 14 and the information providing server device 10. FIG. 11 is an example of a screen displayed on the television as the information transmission medium 12 and a screen displayed on the display 32 of the mobile phone 14 in this case.

  First, the user 2 views the program screen 111 (FIG. 11) broadcast on the television. The program screen 111 is, for example, a variety program titled “Which do you like?”, And is a program that allows viewers to vote for “Mitarashi Dango” or “Tricolor Dango”. . In the program screen 111, an MM code is displayed, and the user 2 stores the MM code or records it in a memo or the like.

  Then, the user 2 uses the browser function of the mobile phone 14 to input a predetermined URL and access the information providing server device 10 (FIG. 10, step S1001). Upon receiving access from the mobile phone 14, the information providing server device 10 transmits a top menu screen 112 of the information providing system as shown in FIG. 11 to the mobile phone 14 (step S1011).

  Next, when the user 2 inputs the MM code stored or recorded in a memo or the like in the “MM code” input field 112A of the top menu screen 112 and presses the “GO” 112B button (step S1002), the information providing server device 10 searches the provided information database 70 using the input MM code as a search key, and extracts corresponding provided information (step S1012).

  For example, in FIG. 11, the record 92 of the provided information database 70 is extracted using the MM code “0020” as a search key.

  Furthermore, the information provision server device 10 transmits the extracted provision information to the mobile phone 14 as a voting explanation screen 113 corresponding to the input MM code (step S1013).

  In the voting explanation screen 113, the user may input a voting code. Here, the voting code is a code announced in the program, and is for confirming that the user is watching the program. For example, on the vote explanation screen 113, the user is allowed to input a five-digit vote code. As a result, it is possible to accept only votes from genuine users who are watching the program.

  When the user 2 enters a voting code in the “voting code” input field 113A and presses the “go to voting” button 113B on the voting explanation screen 113 (step S1003), the information providing server device 10 displays the voting screen 114. Is transmitted (step S1014).

  Further, when the user 2 selects, for example, “Mitarashi dumpling” 114A on the voting screen 114 (step S1004), the information providing server device 10 registers the voting result in the voting result database 100 (step S1015). The vote end screen 115 is transmitted (step S1016).

  FIG. 12 shows an example of the vote result database 100. In this database item, an MM code, an ID of a user who has made a vote corresponding to the MM code, an answer content, a registration date, and the like are registered. For example, when the user whose ID is “KGHTR” registers “Mitarashi dumpling”, the record 121 of the voting result database 100 of FIG. 12 is registered.

(3) In the case of questionnaires In television broadcasting of discussion programs, programs that discuss based on public opinion surveys are broadcast. When soliciting opinions on the agenda of discussion from the viewer in the program, the user 2 accesses the information providing server device 10 from the mobile phone 14 and transmits the MM code broadcast in the solicitation of opinion to respond to the agenda of discussion. Opinions can be sent.

  FIG. 13 is a flowchart when the user 2 makes a questionnaire response in the mobile phone 14 and the information providing server device 10. FIG. 14 is an example of a screen displayed on the television as the information transmission medium 12 and a screen displayed on the display 32 of the mobile phone 14 in this case.

  First, the user 2 views the questionnaire title screen 141 (FIG. 14) broadcast on the television. Announcements that encourage viewers to participate may be broadcast together with the questionnaire title screen 141. In the questionnaire title screen 141, the MM code is displayed at the same time, and the user 2 stores the MM code or records it in a memo or the like.

  Then, the user 2 uses the browser function of the mobile phone 14 to input a predetermined URL and access the information providing server device 10 (FIG. 13, step S1301). Upon receiving access from the mobile phone 14, the information providing server device 10 transmits a top menu screen 142 of the information providing system as shown in FIG. 14 to the mobile phone 14 (step S1311).

  Next, when the user 2 inputs the MM code stored in a memory or a memo in the “MM code” input field 142A of the top menu screen 142 and presses the “GO” 142B button (step S1302), the information providing server device 10 searches the provision information database 70 using the input MM code as a search key, and extracts corresponding provision information (step S1312).

  For example, in FIG. 14, the record 93 of the provided information database 70 is extracted using the MM code “0030” as a search key.

  Furthermore, the information provision server device 10 transmits the extracted provision information to the mobile phone 14 as a questionnaire response screen 143 corresponding to the input MM code (step S1313).

  Then, when the user 2 inputs a questionnaire response in the questionnaire input field 143A and presses the “Send” button 143B on the questionnaire response screen 143 shown in FIG. 14 (step S1303), the information providing server device 10 The response is registered in the questionnaire response database 130 (step S1314), and a questionnaire end screen 144 is transmitted (step S1315).

  FIG. 15 shows an example of the questionnaire response database 130. In this database item, an MM code, an ID of a user who has made a questionnaire response corresponding to the MM code, an answer content, a registration date, and the like are registered. For example, when the user whose ID is “KGHTR” transmits the response content “Business is ...”, the record 151 of the questionnaire response database 130 in FIG. 15 is registered.

  In the above embodiment, the questionnaire is recruited using the television as the information transmission medium, but products and the like may be used as the information transmission medium. For example, the MM code may be printed on the surface of the can coffee and presented to the user, or a label printed with the MM code may be attached and presented to the user.

  In this case, only the MM code may be presented for the product, and the contents of the questionnaire may be displayed only after accessing the information providing server device. Thereby, the question content of a questionnaire can be changed according to a situation.

(4) In the case of a game As a method of product advertisement, there is known a method of answering a simple quiz about a product and determining a prize winner by lottery from correct answerers. The quiz applicant can answer the quiz as if it were a game, and the advertiser can increase the advertising effect by performing a product advertisement with entertainment.

  For example, in a television broadcast or a radio broadcast, an MM code capable of playing a game related to a product advertisement is broadcast to recruit game participants. In this case, the user 2 who is a participant accesses the information providing server device 10 from the mobile phone 14 and transmits the MM code to participate in the game.

  FIG. 16 is a flowchart when the user 2 plays a game in the mobile phone 14 and the information providing server device 10. FIG. 17 is an example of a screen displayed on the television serving as the information transmission medium 12 and a screen displayed on the display 32 of the mobile phone 14 in this case.

  First, the user 2 views the advertisement screen 171 (FIG. 17) broadcast on the television. The advertisement screen 171 is, for example, an advertisement screen provided by “XX Beer” titled “Let's go to Hawaii with a janken game!”. The advertisement screen 171 displays an MM code, and the user 2 stores the MM code or records it in a memo or the like.

  Then, the user 2 uses the browser function of the mobile phone 14 to input a predetermined URL and access the information providing server device 10 (FIG. 16, step S1601). Upon receiving access from the mobile phone 14, the information providing server device 10 transmits a top menu screen 172 of the information providing system as shown in FIG. 17 to the mobile phone 14 (step S1611).

  Next, when the user 2 inputs the MM code stored or recorded in a memo or the like in the “MM code” input field 172A of the top menu screen 172 and presses the “GO” 172B button (step S1602), the information providing server device 10 searches the provision information database 70 using the input MM code as a search key and extracts the corresponding provision information (step S1612).

  For example, in FIG. 17, the record 94 of the provided information database 70 is extracted using the MM code “0040” as a search key.

  Furthermore, the information provision server device 10 transmits the extracted provision information to the mobile phone 14 as the game screen 173 corresponding to the input MM code (step S1613).

  In the game screen 173, operation buttons (goo, choki, par) that can play a janken game are displayed. For example, the user does not press any operation button to the user within 10 seconds. Is displayed.

  When the user 2 presses the “Goo” button 173A on the game screen 173 (step S1603), the CPU 20 of the information providing server device 10 receives the input from the user 2 and performs a game determination process (step S1614). . Here, the game determination process can be realized by, for example, a janken game determination program using random numbers or the like.

  When the CPU 20 of the information providing server device 10 determines that “the user has won the janken game”, the game result screen (win) 174 is transmitted to the mobile phone 14 (step S1615).

  When the user 2 presses the “par” button 173B on the game screen 173, the CPU 20 of the information providing server device 10 determines that “the user has lost the janken game”, and the game result screen (losing). 175 is transmitted to the mobile phone 14 (step S1615).

  Furthermore, when the user 2 selects the “next” button 174A or the “next” button 175A on the game result screen (win) 174 or the game result screen (losing) 175 (step S1604), the information providing server device 10 Transmits a game end screen 176 (step S1616).

  In the above embodiment, a janken game is used, but a game with entertainment such as a battle game, a quiz game, and a pachinko game may be used.

1-5. Point Registration FIG. 18 is a flowchart when the user 2 who has received information provision by accessing the information providing server device 10 performs point registration. FIG. 19 is an example of a screen displayed on the display 32 of the mobile phone 14 in this case.

  The user 2 can access the information providing server device 10 and transmit an MM code to obtain a predetermined point after watching an advertisement, voting, answering a questionnaire, or playing a game. .

  On the advertisement end screen 85 (FIG. 8), the vote end screen 115 (FIG. 11), the questionnaire end screen 144 (FIG. 14), or the game end screen 176 (FIG. 17), the user has already registered as a member. In this case, if you log in from these screens, you can get points according to each process.

  For example, when the user 2 presses the “(1) Already a member” button 115A on the voting end screen 115 in FIG. 11 (step S1801), the information providing server device 10 displays a login screen 191 as shown in FIG. The data is transmitted to the mobile phone 14 (step S1811).

  Here, the user 2 inputs the ID and password issued at the time of member registration on the login screen 191 and presses the “Send” button 191A to send it to the information providing server device 10 (step S1802).

  Upon receiving the transmission, the information providing server device 10 performs member authentication processing to determine whether the ID and password exist in the member information database 40 (step S1812), and when determining that the member is a member in the information providing system. Performs point registration processing (step S1813).

  If it is not possible to determine that the user is a member of the information providing system, a screen clearly indicating that access is denied may be transmitted because the ID and password are incorrect.

  In the point registration process, the CPU 20 of the information providing server device 10 first extracts a point rule recorded corresponding to the MM code from the provided information database 70 (FIG. 9). In the point rule, information on how many points are given to the user is recorded.

  For example, the point rule for the MM code “0020” can be determined to be “400” points from the record 92 of the information providing database 70 of FIG.

  Then, the CPU 20 of the information providing server device 10 registers points in the usage record database 180 (step S1813).

  FIG. 20 shows an example of the usage record database 130. In this database, data such as ID, point type, date and time, MM code, premium number, remaining point number, and the like are registered.

  Therefore, when the user 2 performs the process shown in FIG. 11, since the MM code is “0020” and the number of points is “400”, the data shown in the record 201 of the usage record database 130 is registered.

  After completing the point registration process, the information providing server device 10 transmits a point registration end screen 192 to the mobile phone 14 (step S1814).

  Further, the information providing server device 10 creates a point registration confirmation mail 193 and transmits it to the user's mail address registered in the member information database 40 (step S1815).

  The user 2 receives the point registration confirmation mail 193 transmitted from the information providing server device 10 using the electronic mail function of the mobile phone 14 (step S1803).

  In the point registration confirmation mail 193, in addition to the number of registered points registered this time (“400 points”), the current point number (“450 points”) that is the total number of points managed in the usage record database 130 is added. ]) Is displayed.

  In FIG. 17, when the user wins the janken game and the game result screen (win) 174 is displayed, processing is performed so that the user who logs in thereafter is given the right to travel. That is, a travel ticket or the like is sent to the address of the login user.

  On the other hand, if the user has not registered as a member, for example, the user selects “(2) Member registration” from the voting end screen 115 in FIG. 11, and transmits the member registration screen 52 in FIG. Points may be given after the user has registered as a member.

  Furthermore, when the user determines that registration of points is not necessary, for example, “(3) Only voting is sufficient” may be selected from the voting end screen 115 in FIG.

  In the above embodiment, registration of points in the case of “voting” has been described, but the same processing can be performed in the case of “advertisement”, “questionnaire”, or “game”.

  Further, the application program may be such that the point registration processing is performed immediately after the user inputs the MM code without performing any processing of “advertisement”, “voting”, “questionnaire”, or “game”. For example, the user may be able to apply for a sweepstakes simply by inputting an MM code. In this case, application data for sweepstakes may be created from user information. Note that the user information may be transmitted from the information providing server device to another server device that recruits sweepstakes.

1-6. Use of Points FIG. 21 is a flowchart when the user 2 who has registered points in the information providing server device 10 uses points. FIG. 22 shows an example of a screen displayed on the display 32 of the mobile phone 14 in this case. The user 2 can exchange the points acquired by accessing the information providing server device 10 with specific prizes.

  First, the user 2 accesses the information providing server device 10 to display the top menu screen 221 shown in FIG. 22 on the display 32 of the mobile phone 14. When the user 2 presses the “member login” button 221A (step S2101), the information providing server device 10 transmits a login screen 222 (step S2111). Here, the user 2 inputs the ID and password issued at the time of member registration on the login screen 222 and presses the “Send” button 222A to transmit it to the information providing server device 10 (step S2102).

  In response to the transmission, the information providing server device 10 performs a member authentication process to determine whether the ID and password exist in the member information database 40 (step S2112), and determines that the member is a member in the information providing system. Transmits the member menu screen 223 (step S2113). If it is not possible to determine that the user is a member of the information providing system, a screen clearly indicating that access is denied may be transmitted because the ID and password are incorrect.

  When the user 2 presses the “exchange gift” button 223A on the member menu screen 223 (step S2103), the information providing server device 10 creates a gift list screen 224 from the gift management database 210 and transmits it to the mobile phone 14 ( Step S2114). The premium list screen 224 displays a list of premiums that can be exchanged by the user.

  FIG. 23 shows an example of the prize management database 210. In this database, data such as a prize number, a prize name, a description, an exchange point, and the number of remaining prizes are registered. When the user 2 selects and sends a desired prize on the prize list screen 224 (step S2104), the information providing server device 10 sends a prize explanation screen 225 related to the selected prize (step S2115). .

  Further, when the user 2 presses the “apply” button 225A on the giveaway explanation screen 225 (step S2105), the CPU 20 of the information providing server device 10 adds a record relating to the giveaway exchange to the use result database 130 (step S2116). ). At the same time, a prize dispatch slip is output and the prize is delivered to the user's home.

  For example, as shown in FIG. 22, when the user 2 selects “Nezumi Kimi extra stuffed toy”, a record 202 is added in the usage record database 130 of FIG. 20. At the same time, the “number of remaining prizes” in the prize management database 210 may be updated.

  Next, the information providing server device 10 transmits a gift exchange end screen 226 to the mobile phone 14 (step S2117). Further, the information providing server device 10 creates a free gift exchange confirmation mail 227 and transmits it to the user's mail address registered in the member information database 40 (step S2118).

  The user 2 receives the free gift exchange confirmation mail 227 transmitted from the information providing server device 10 using the electronic mail function of the mobile phone 14 (step S2106). In addition to the number of points used this time (“300 points”), the gift exchange confirmation email 227 includes the current number of points (“150 points”) totaled by the number of points managed in the usage record database 130. ) Is displayed.

  Thus, the user who acquired points can receive provision of goods and services according to points by accumulating each point. Thereby, the utilization promotion of the said information provision system can be aimed at.

1-7. Summary In the above embodiment, the system is configured using a mobile phone compatible with i-mode (trademark), but another mobile phone to which an Internet connection function and an electronic mail function are added may be used. Also, using a communication terminal device such as a telephone or facsimile (for example, a small personal computer or a video game device such as L-mode (trademark) or PDA) that can be connected to the Internet and can realize a browser function and an e-mail function. Also good.

  In the above embodiment, the information providing server device is accessed using a predetermined URL. However, the user has to input information by using the URL transfer service or registering it in the i-mode (trademark) menu list. May be omitted.

  In the above embodiment, information is provided using the Internet, but a subscriber telephone or a facsimile may be used. In this case, the user may access the information providing server device using a telephone number instead of a predetermined URL. For example, in the case of a telephone call, a user can input an access code that is an information ID in accordance with a voice message and receive information provided by voice. In the case of a facsimile, an access code may be input after the telephone number so that the provided information can be extracted.

  In the above embodiment, the information providing server device 10 performs user management, point management, and the like. However, each function may be configured to be realized by another server.

  In the said embodiment, although the point was provided as an incentive with respect to a user, you may make it give what has a cash value, such as a cashback and a gift certificate.

  In the above embodiment, the points and specific prizes can be exchanged. However, the points may be exchanged with a use point service in a credit company.

  In the above embodiment, the member login is performed before registering the points so that the information providing system can be used without being a member. However, when the information providing server device 10 is first accessed, the member login is performed. May be. Further, it may be configured such that whether or not a member login is necessary first can be set depending on the type of information provision.

  In the above embodiment, in the usage record database 130, point management for each user is performed for all MM codes. However, a usage record database is created for each information transmission medium that transmits MM codes, You may comprise so that the point management for every transmission medium may be performed. In this case, a premium or a point redemption rate can be set for each information transmission medium. It is also possible to exchange points for each information transmission medium by setting a point exchange rate or the like.

  In the above embodiment, the information transmission medium 12 is configured using a television that receives information from a broadcasting station and allows the user to view the information. However, if the MM code that is an information ID can be transmitted to the user, Radios, newspapers, magazines, electronic bulletin boards, printed materials, product labels, product packages, scratch cards or Internet web pages, and other information transmission media may be used. In this case, the user can use a common URL that does not depend on the information transmission medium as a predetermined URL.

  FIG. 24 is an example in the case of using an information transmission medium other than a television. For example, the MM code may be broadcast together with the advertisement in radio broadcasting. Further, the MM code may be displayed together with the advertisement in a printed matter such as a newspaper, a magazine, or a poster. Further, the MM code may be transmitted using an e-mail magazine issued to the member. Further, the MM code may be displayed on an electronic bulletin board, a product label, a product package, or a scratch card installed in a vending machine or a building.

  When it is desired to provide information to a larger number of users or when it is desired to collect information from a larger number of users, a plurality of information transmission media as described above can be used simultaneously. That is, the same MM code can be transmitted to the user all at once on a television, radio, newspaper, magazine, poster, electronic bulletin board, product label, product package, scratch card, and the like. Thereby, in the information provision server apparatus, the user's access information concerning the MM code can be centrally managed.

2. Second Embodiment In the above embodiment, a mobile phone is used as the user terminal device. However, other devices may be used as long as the user can input an MM code that is an information ID. For example, a multimedia kiosk terminal (Loppi-kun (trademark), etc.) installed in a station or a convenience store corresponds to this.

  FIG. 25 shows an example of using a multimedia kiosk terminal (hereinafter referred to as MMK). For example, consider a situation like a quiz rally where a user can enjoy sightseeing.

  First, the user searches for a first MMK (multimedia kiosk terminal) 254 according to the instruction 251 distributed for each user. In this case, the instruction sheet 251 is an information transmission medium, and the first MMK 254 is a user terminal device.

  The instruction sheet 251 includes information regarding the installation location of the first MMK 254 together with an information ID. That is, the contents of the instruction sheet 251 are information provided to the user. Note that tourist information or the like may be displayed on the instruction sheet at the same time so that the user can enjoy sightseeing.

  Next, the user searches for the first MMK 254 according to the instruction 251. The user who has found the first MMK 254 inputs the user ID and the information ID written in the instruction 251 to the first MMK 254. Upon receiving the input, the first MMK 254 transmits the user ID and the information ID together with the MMKID to the information providing server device 257 (FIG. 25, (1)). Instead of inputting the user ID, a credit card owned by the user may be used.

  Upon receiving the transmission, the information providing server device 257 refers to the management table for each user. In the management table, an information ID for use in each MMK is managed for each user ID. A pointer indicating which MMK the user has currently reached is also managed at the same time.

  Furthermore, the information providing server device 257 checks the user ID, information ID, MMKID, and pointer (FIG. 25, (2)). In the first MMK 254, the pointer is not checked.

  If it is determined that the check is correct, the information providing server device 257 transmits information regarding the installation location of the second MMK 255 and an information ID to the first MMK 254 (FIG. 25, (3)).

  In response to the transmission, the first MMK 254 prints out an instruction 252 in which the information regarding the installation location of the second MMK 255 and the information ID are written.

  Similarly, the user searches for the second MMK 255 according to the instruction 252 and inputs the information ID described in the instruction 252 to the second MMK 255 that is found. Further, the user acquires the instruction sheet 253 in which information related to the installation location of the third MMK 256 is written, and searches for the third MMK 256.

  By repeating the above, the user can enjoy a quiz rally for searching for MMK. Moreover, you may make it give a user a point according to the achievement level of a quiz rally.

  A mobile phone may be used as a user terminal device instead of the MMK. In this case, instead of the MMK receiving and authenticating the information ID, a quiz relating to a sightseeing spot may be issued and the next information ID may be issued only when the user correctly answers.

3. Third Embodiment In the first embodiment, it is assumed that the mobile phone 14 which is a user terminal device is in a state where it can be connected to the information providing server device 10. That is, the user 2 can use the information providing system only when the mobile phone 14 is in an environment connectable to the Internet.

  However, since the mobile phone 14 uses wireless communication, it is not always possible to connect to the Internet. For example, connection is often impossible in an underground shopping center or the like without a base station antenna.

  Even if the connection is possible, it is complicated for the user to input the user ID and password every time the server apparatus is accessed.

  In such a case, by using the local processing of the mobile phone, the user can perform “voting” using the MM code without connecting to the server via the Internet, and without requiring the user to input authentication information. An information collection system capable of collecting vote information from users will be described below.

  The overall configuration (FIG. 1) and the hardware configuration (FIGS. 2 and 3) of each information collection system are basically the same as those in the first embodiment. The information providing server device 10 in FIG. 1 is different in that it is an information collecting server device constituting the information collecting system.

  The mobile phone 14 is a mobile phone that can execute a program. For example, an i-mode (trademark) -compatible mobile phone corresponds to this. Note that an i-αppli (trademark) compatible mobile phone can execute a Java (trademark) program that is a download-type program.

3-1. FIG. 26 is a flowchart when the mobile phone 14 which is a user terminal device downloads a voting application program from the information collection server device 10 in this embodiment. FIG. 27 shows an example of a screen displayed on the display 32 of the mobile phone 14 in this case.

  In the member registration process shown in FIG. 5 of the first embodiment, when the user inputs member registration information, a registration content confirmation screen 271 is displayed on the display 32 of the mobile phone 14 as shown in FIG. When the user 2 confirms the content of the member registration information on the registration content confirmation screen 271 and presses the “registration” button 271A (step S2601), the information collection server device 10 uses the member registration information received from the mobile phone 14 as the member. Member registration processing for registration in the information database 40 is performed (step S2611).

  Next, the information collection server device 10 that has completed the member registration process transmits a registration end screen 272 to the mobile phone 14 (step S2612). The registration end screen 272 displays content that prompts the user to download an application program for voting.

  When the user 2 presses the “download” button 272A on the registration end screen 272 (step S2602), the information collection server device 10 generates an application program for the user 2 to download (step S2613).

  The application program is unique to the user and includes user authentication information. That is, the user ID and password acquired from the member information database 40 are included in the application program. Thereby, when accessing the information collection server apparatus 10 by an application program, the user 2 does not need to input a user ID and a password.

  When the information collection server device 10 finishes generating the application program, the mobile phone 14 starts downloading the application program (step S2614). During the download, a download screen 273 is displayed on the display 32 of the mobile phone 14.

  When the download of the application program is completed, the mobile phone 14 registers the application program in the memory 31 (step S2603), and displays a download completion screen 274 on the display 32 (step S2604).

3-2. Voting Application FIG. 28 is an example of a flowchart when the “voting” shown in the first embodiment is realized by local processing using an application program. FIG. 29 is an example of a screen displayed on the television as the information transmission medium 12 and a screen displayed on the display 32 of the mobile phone 14 in this case.

  First, the user 2 views the program screen 291 (FIG. 29) broadcast on the television. The program screen 291 is, for example, a variety program titled “Which do you like?” And allows viewers to vote on which one they prefer, “(1) Gyoza” or “(2) Shumai”. It is a program. In the program screen 291, an MM code is displayed, and the user 2 stores the MM code or records it in a memo or the like. Thus, on the program screen 291, an MM code (information ID) is attached, and “voting information” is recruited from the viewer user.

  The user 2 displays a software list screen 292 in order to select an application program of the mobile phone 14. In the software list screen 292, the downloaded “MM service” 292A application program is registered.

  When the user 2 selects “MM service” 292A on the software list screen 292, the application program registered in the memory 31 of the mobile phone 14 is executed on the CPU 30 and the MM service screen 293 is displayed on the display 32 ( Step S2801).

  When the user 2 inputs the MM code stored or recorded in a memo or the like in the “MM code” input field 293A of the MM service screen 293 and presses the “GO” 293B button (step S2802), the CPU 30 displays the voting screen 294. It is generated and displayed on the display 32 (step S2803).

  The voting screen 294 is determined based on the input MM code “2210”. For example, since the second digit of the MM code is “2”, the selection items for voting are two types, “I like (1)” and “I like (2)”. Thus, by creating an application program so as to generate the voting screen 294 by associating the MM code with the number of selected items, a voting screen corresponding to the voting pattern can be generated.

  When the user 2 selects, for example, “I like (1)” 294A on the voting screen 294 (step S2804), the CPU 30 generates a voting end screen 295 and displays it on the display 32 (step S2805).

  On the voting end screen 295, a “send data” button 295A and a “send later” button 295B are displayed. Thereby, the user 2 can select whether or not to transmit data according to the usage environment of the mobile phone 14.

  When the user 2 presses the “send data” button 295A, the voting data (“2210” and “I like (1)”) are sent to the information collection server device 10 together with the user ID and password. (Step S2806). As described above, the mobile phone 14 as the user terminal device receives the input of the MM code from the user, performs local processing according to the program, creates and transmits data to be transmitted to the information collection server device 10. Yes.

  When the “send later” button 295B is pressed, the voting data is held in the memory 31 or the application program. The held voting data may be automatically transmitted to the information collecting server device 10 at the time of next voting or communication possible, for example.

  Upon receiving the transmission, the information collection server device 10 performs a member authentication process to determine whether or not the received user ID and password exist in the member information database 40 (step S2811), and the user is a member in the information collection system. If it is determined, the voting data is registered in the voting result database 100 (FIG. 12) (step S2812). For example, the voting result database 100 shown in FIG. 12 records the MM code “2210” and “I like (1)”, which is information on the recruitment contents associated with the MM code, in association with each other.

  When analyzing the voting results, information on the MM code (information ID) and the recruitment contents associated with the MM code is recorded in the recruitment information database, and specific recruitment information is acquired.

  FIG. 31 shows an example of the recruitment information database. In this database item, MM codes for which information has been recruited, recruitment contents, voting data acquired from the user, information on the recruitment contents corresponding to the voting data, and the like are registered. As a result, in the analysis of the voting result, “I like (1)” can be read as “Gyoza”.

  On the other hand, if it is not possible to determine that the user is a member of the information collection system in the member authentication process, a screen indicating that access is denied because the user ID and password are incorrect is transmitted to the mobile phone 14. That's fine. However, as described above, in the present embodiment, user authentication information (user ID and password) is included in the application program. Therefore, by combining with transmission data encryption or the like, it is possible to prevent the user from impersonating, and it is possible to realize an information collecting system with excellent security.

  Next, the information collection server device 10 performs point registration processing for the user 2 (step S2813). As shown in the first embodiment, in the point registration process, the CPU 20 of the information collection server device 10 extracts a point rule recorded corresponding to the MM code from the recruitment information database 280 (FIG. 31). Thereafter, points are given to the user 2 and the points are registered in the usage record database 180 (FIG. 20) (step S2813).

  That is, points (incentives) are given to the user in accordance with the MM code (information ID) and voting data (information on the recruitment contents) associated therewith. In addition, when giving points, you may make it reflect the voting result of all the users. For example, when the number of votes for “Gyoza” exceeds the number of votes for “Shumai”, the points of users who voted for “Gyoza” may be set to double.

  After completing the point registration process, the information collection server device 10 transmits the point registration information to the mobile phone 14 (step S2814).

  Upon receiving the transmission, the CPU 30 of the mobile phone 14 generates a data transmission end screen 296 and displays it on the display 32 (step S2807). In the data transmission end screen 296, in addition to the number of registered points (“50 points”) registered this time, the current point number (“600 points”) that is the total number of points managed in the usage record database 130 is displayed. ]) Is displayed.

  As described above, by registering the application program, the user 2 can perform a “voting” operation without accessing the information collection server device 10 from the mobile phone 14. Further, it is possible to determine whether or not to transmit voting data according to the situation. Thereby, the user 2 can reduce the access frequency from the mobile phone 14 to the information collection server device 10, and can suppress the communication cost.

3-3. Point confirmation In the first embodiment, the user's point confirmation is performed using an e-mail, but the current point information is stored in the mobile phone 14 by using an application program as in the present embodiment. It is possible to keep it.

  FIG. 30 is an example of a screen displayed on the display 32 when the user 2 confirms the points accumulated in the information collection system in this case.

  As described above, when the user 2 selects “MM service” 301A on the software list screen 301 (FIG. 30), the application program registered in the memory 31 of the mobile phone 14 is executed on the CPU 30, and the MM service screen is displayed. 302 is displayed on the display 32. At this time, the CPU 30 displays a “current point confirmation” button 302 A on the MM service screen 302.

  When the user 2 presses the “confirm current point” button 302 A, the CPU 30 generates a current point confirmation screen 303 based on the points stored in the application program or the memory 31 and displays the current point confirmation screen 303 on the display 32.

  However, the points held in the mobile phone 14 do not always match the number of points managed in the usage record database 130 of the information collection server device 10. Therefore, the user 2 presses the “latest point acquisition” button 303 </ b> A in the current point confirmation screen 303 to access the information collection server device 10 and confirm the latest point information as shown in the latest point confirmation screen 304. Can do.

  In the present embodiment, the points acquired similarly to the first embodiment can be used. That is, the user 2 can access the information collection server device 10 and exchange the acquired point for a specific prize.

3-4. Summary In the above embodiment, the system is configured using mobile phones compatible with i-mode (trademark) and i-appli (trademark). However, if there is an Internet connection function and a program execution function such as Java (trademark), other systems A mobile phone may be used. In addition, a communication terminal device such as a telephone or facsimile having the same function (for example, a small personal computer such as L-mode (trademark) or PDA or a video game device) may be used.

  In the above embodiment, the information collection server device 10 performs user management, point management, and the like. However, each function may be realized by a separate server.

  In the said embodiment, although the point was provided as an incentive with respect to a user, you may make it give what has a cash value, such as a cashback and a gift certificate.

  In the above embodiment, in the usage record database 130, point management for each user is performed for all MM codes. However, a usage record database is created for each information transmission medium that transmits MM codes, You may comprise so that the point management for every transmission medium may be performed.

  In the above embodiment, the information transmission medium 12 is configured using a television that receives information from a broadcasting station and allows the user to view the information. However, if the MM code that is an information ID can be transmitted to the user, Radios, newspapers, magazines, electronic bulletin boards, printed materials, product labels, product packages, scratch cards, Internet web pages, and other information transmission media may be used. In this case, the user can use a common URL that does not depend on the information transmission medium as a predetermined URL.

  In the above embodiment, the application program acquires a part of display data from the information collection server device 10 and generates the voting screen 294. However, the application program displays a voting screen corresponding to the MM code (information ID) in the information collection server device. It may be recorded in advance and the entire voting screen (input screen) corresponding to the MM code transmitted by the application program of the mobile phone 14 may be acquired from the information providing server device. If a plurality of voting screens (input screens) are required, a plurality of voting screens may be acquired by downloading at the same time.

  Although the case where “voting” is performed using an application program has been described in the above embodiment, the advertisement, the questionnaire, the game, and the like shown in the first embodiment may be similarly performed using the application program.

  Further, the application program may be such that the point registration processing is performed immediately after the user inputs the MM code without performing any processing of “advertisement”, “voting”, “questionnaire”, or “game”. For example, the user may be able to apply for a sweepstakes simply by inputting an MM code. In this case, application data for sweepstakes may be created from user information. Note that the user information may be transmitted from the information providing server device to another server device that recruits sweepstakes.

4). Fourth Embodiment In the first embodiment, it is assumed that the mobile phone 14 which is a user terminal device is in a state where it can be connected to the information providing server device 10, and the user changes from the mobile phone 14 to the information providing server device. The information providing system to access and use was explained.

  On the other hand, in the third embodiment, even when the mobile phone 14 which is a user terminal device is not in a state where it can be connected to the information collection server device 10, local processing is performed by the mobile phone 14 and the vote from the user An information collection system that can collect information was explained.

  In the present embodiment, an information provision (collection) system that further improves convenience by performing local processing when the user's mobile phone 14 is in a connectable state will be described by combining the above embodiments. To do.

  The overall configuration (FIG. 1) in the information providing (collecting) system and the hardware configuration (FIGS. 2 and 3) of each device are basically the same as those in the first embodiment or the third embodiment.

  The mobile phone 14 that is a user terminal device is a mobile phone that can execute a program, as in the third embodiment. For example, an i-mode (trademark) -compatible mobile phone corresponds to this.

  Furthermore, as in the third embodiment, the mobile phone 14 that is a user terminal device downloads an application program from the information providing server device 10. The application program is unique to the user and includes user authentication information.

4-1. Questionnaire Application FIG. 33 is an example of a flowchart when the “questionnaire” shown in the first embodiment is performed using an application program. FIG. 32 is an example of a screen displayed on the television as the information transmission medium 12 and a screen displayed on the display 32 of the mobile phone 14 in this case.

  First, the user 2 views the questionnaire title screen 321 (FIG. 32) broadcast on the television. Announcements that encourage viewers to participate may be broadcast together with the questionnaire title screen 321. In the questionnaire title screen 321, the MM code “3030” is displayed at the same time, and the user 2 stores the MM code or records it in a memo or the like. Thus, in the questionnaire title screen 321, an MM code (information ID) is attached, and “questionnaire information” is recruited from the user who is a viewer.

  The user 2 displays a software list screen 322 in order to select an application program of the mobile phone 14. In the software list screen 322, the downloaded “MM service” 322A application program is registered.

  When the user 2 selects “MM service” 322A on the software list screen 322, the application program registered in the memory 31 of the mobile phone 14 is executed on the CPU 30 and the MM service screen 323 is displayed on the display 32 ( Step S3301, FIG. 33).

  When the user 2 inputs the MM code “3030” stored or recorded in a memo or the like in the “MM code” input field 323A of the MM service screen 323 and presses the “GO” 323B button (step S3202), the mobile phone 14 The CPU 30 transmits the MM code to the information providing server device 10 (step S3303).

  Receiving the transmission, the information providing server device 10 searches the provided information database 70 and extracts information related to the questionnaire screen (step S3311).

  When the information providing server device 10 transmits the questionnaire screen to the mobile phone 14 (step S3312), the CPU 30 displays the questionnaire screen 324 on the display 32 (step S3304).

  The basic screen of the questionnaire screen 324 is generated based on the input MM code “3030”. The basic screen includes the questionnaire screen (the 324A portion) received from the information providing server device 10. it's shown. As described above, when a display screen is generated using an application program, it is possible to construct a more convenient application by connecting to the information providing server device 10 and acquiring necessary data.

  As shown in the third embodiment, the number of selection items on the questionnaire screen 324 may be determined based on the input MM code “3030”. In this case, only item data corresponding to the selection item may be acquired from the information providing server device 10.

  When the user 2 depresses the “Send” button 324B on the questionnaire screen 324, for example, after selecting the radio button “Economy is ...” (step S3305), the CPU 30 generates a questionnaire end screen 325 and displays it. 32 (step S3306).

  On the questionnaire end screen 325, a “send data” button 325A and a “send later” button 325B are displayed. Thereby, the user 2 can select whether or not to transmit data according to the usage environment of the mobile phone 14.

  When the user 2 presses the “send data” button 325A, the questionnaire data (“3030” and “economy ...”) is transmitted to the information providing server device 10 together with the user ID and the password. (Step S3307).

As described above, the mobile phone 14 as the user terminal device receives the input of the MM code from the user, performs local processing according to the program, creates and transmits data to be transmitted to the information providing server device 10. Yes.

  When the “send later” button 325B is pressed, the questionnaire data is held in the memory 31 or the application program. The stored questionnaire data may be automatically transmitted to the information providing server device 10 at the time of the next questionnaire or when communication is possible, for example.

  Upon receipt of the transmission, the information providing server device 10 performs member authentication processing to determine whether or not the received user ID and password exist in the member information database 40 (step S3313), and the user in the information providing (collecting) system. If it is determined that the member is a member, the questionnaire data is registered in the questionnaire response database 130 (FIG. 15) (step S3314).

  On the other hand, in the member authentication process, if the user cannot be determined to be a member of the information providing (collecting) system, a screen that displays that the access is denied because the user ID and password are incorrect is displayed on the mobile phone 14. To send to. However, as described above, in the present embodiment, user authentication information (user ID and password) is included in the application program. Therefore, by combining with transmission data encryption or the like, user impersonation can be prevented, and an information providing (collecting) system excellent in security can be realized.

  Next, the information providing server device 10 performs point registration processing for the user 2 (step S3315). As shown in the first embodiment, in the point registration process, the CPU 20 of the information providing server device 10 extracts the point rule recorded corresponding to the MM code from the provided information database 70 (FIG. 9). Thereafter, points are given to the user 2 and the points are registered in the usage record database 180 (FIG. 20) (step S3315). That is, points (incentives) are given to the user in accordance with the MM code (information ID) and the questionnaire data associated with the MM code (information on the recruitment content).

  After completing the point registration process, the information providing server device 10 transmits the point registration information to the mobile phone 14 (step S3316).

  Upon receiving the transmission, the CPU 30 of the mobile phone 14 generates a data transmission end screen 326 and displays it on the display 32 (step S3308). In the data transmission end screen 326, in addition to the number of registered points registered this time (“50 points”), the current point number (“600 points”) that is the total number of points managed in the usage record database 130 is displayed. ]) Is displayed.

  As described above, information is provided (collected) with higher convenience by using an application that accesses and acquires only necessary data based on local processing in the mobile phone 14. A system can be provided. As a result, the user 2 can reduce the number of accesses from the mobile phone 14 to the information providing server device 10 and can suppress communication costs.

4-2. Point confirmation In the first embodiment, the user's point confirmation is performed using e-mail. However, as shown in the third embodiment, the current point information is obtained by using an application program. You may make it manage in the mobile telephone 14 which is a user terminal device.

4-3. Summary In the above embodiment, the system is configured using mobile phones compatible with i-mode (trademark) and i-appli (trademark). However, if there is an Internet connection function and a program execution function such as Java (trademark), other systems A mobile phone may be used. In addition, a communication terminal device such as a telephone or facsimile having the same function (for example, a small personal computer such as L-mode (trademark) or PDA or a video game device) may be used.

  In the above embodiment, the information collection server device 10 performs user management, point management, and the like. However, each function may be realized by a separate server.

  In the said embodiment, although the point was provided as an incentive with respect to a user, you may make it give what has a cash value, such as a cashback and a gift certificate.

  In the above embodiment, in the usage record database 130, point management for each user is performed for all MM codes. However, a usage record database is created for each information transmission medium that transmits MM codes, You may comprise so that the point management for every transmission medium may be performed.

  In the above embodiment, the information transmission medium 12 is configured using a television that receives information from a broadcasting station and allows the user to view the information. However, if the MM code that is an information ID can be transmitted to the user, Radios, newspapers, magazines, electronic bulletin boards, printed materials, product labels, product packages, scratch cards, Internet web pages, and other information transmission media may be used. In this case, the user can use a common URL that does not depend on the information transmission medium as a predetermined URL.

  In the above embodiment, the application program acquires a part of display data from the information providing server device 10 and generates the questionnaire screen 324. However, the application program displays a questionnaire screen corresponding to the MM code (information ID) in the information providing server device. It may be recorded in advance and the entire questionnaire screen (input screen) corresponding to the MM code transmitted by the application program of the mobile phone 14 may be acquired from the information providing server device. If a plurality of questionnaire screens (input screens) are required, a plurality of questionnaire screens may be obtained by downloading at the same time.

  In the above embodiment, the case where the “questionnaire” is performed using the application program has been described. However, the advertisement, the vote, the game, and the like shown in the first embodiment may be similarly performed using the application program.

5). Fifth Embodiment In the first embodiment, the case where the information transmission medium is a television broadcast has been described. In this embodiment, the case where the information transmission medium is a scratch card will be described. A scratch card is a card that has been processed by concealing characters, designs, etc. with special ink. The concealed part of the card is covered with a film, and printed characters appear by scraping this film with coins. Card.

  When a scratch card is used, points can be given to the user based on a scratch number (point ID) other than the MM code. Moreover, since the user can know the number of points only after transmitting the scratch number confirmed by scraping the scratch card, the user is highly entertaining.

  The overall configuration (FIG. 1) and the hardware configuration (FIGS. 2 and 3) of each device in the information providing system are the same as those in the first embodiment.

5-1. Flowchart FIG. 34 is a flowchart when the information providing system is configured using a scratch card as an information transmission medium. FIG. 35 shows an example of a screen displayed on the scratch card as the information transmission medium 12 and the display 32 of the mobile phone 14 in this case.

  First, the user 2 obtains the scratch card 351 from a store or the like. For example, the store may distribute the scratch card 351 according to the purchase price of the product of the user 2.

  The scratch card 351 is printed with the MM code “5555”. The user 2 uses the browser function of the mobile phone 14 to input a predetermined URL and access the information providing server device 10 (FIG. 34, step S3401). Upon receiving access from the mobile phone 14, the information providing server device 10 transmits a top menu screen 352 of the information providing system as shown in FIG. 35 to the mobile phone 14 (step S3411).

  Next, when the user 2 inputs the MM code printed on the scratch card in the “MM code” input field 352A of the top menu screen 352 and presses the “GO” 352B button (step S3402), the information providing server device 10 Searches the provision information database 70 using the input MM code as a search key, and extracts the corresponding provision information (step S3412).

  Furthermore, the information provision server device 10 transmits the extracted provision information to the mobile phone 14 as a scratch number input screen 353 corresponding to the input MM code (step S3413).

  When the user 2 inputs the scratch number (“5678-EFGH” (point ID)) obtained by scraping the scratch portion 351A of the scratch card on the scratch number input screen 353 and presses the “to input” button 353A ( In step S3403, the information providing server device 10 checks the received scratch number (step S3414).

  The scratch number is checked with reference to the scratch number management database 340 shown in FIG. It is assumed that the MM code and scratch number to be issued are registered in advance in the scratch number management database 340 before the scratch card is issued. In the scratch number management database 340, the number of points to be granted (point grant information), a “used” sign indicating the validity / invalidity of the scratch card, and the like are simultaneously registered.

  The information providing server device 10 checks whether or not the scratch number is “used” with reference to the record of the combination of the corresponding scratch number and MM code. This is to prevent double points.

  The information providing server apparatus 10 that has determined that the scratch number check is valid transmits a point information screen 354 to the mobile phone 14 (step S3415). For example, in the scratch card number management database in FIG. 36, since the number of points of the record 361 of the scratch number “5678-EFGH” is “100”, the point information screen 354 indicates that 100 points are granted (point grant information). Is displayed.

  Further, when the user 2 presses “Confirm” 354A on the point information screen 354 (step S3404), the information providing server device 10 further transmits a scratch card end screen 355 (step S3416).

  Thus, since the user 2 can know the number of points for the scratch number for the first time when the scratch number is transmitted to the information providing server device 10, it is possible to realize an information providing system with higher entertainment. it can.

5-2. Registration of Points and Use of Points Similar to the first embodiment, points acquired by the user 2 are managed in the usage record database 180 of the information providing server device 10 and can be exchanged for prizes or the like according to the accumulated number of points. .

5-3. Summary In the above embodiment, as in the first embodiment, the scratch number is transmitted by accessing the information providing server device 10 from the mobile phone 14, but the same as in the third embodiment or the fourth embodiment. Alternatively, a scratch number may be registered using a local function of the mobile phone 14 by using an application program of “scratch card” and transmitted later.

  In the above embodiment, the MM code as the information ID and the scratch number as the point ID are input on separate screens, but may be input on the same screen. Thereby, the frequency | count of access to an information provision server apparatus can be reduced, and it is efficient.

  In the above embodiment, the system is configured by using the scratch card in which the scratch number that is the point ID is covered with the film, but the number or character string corresponding to the point ID is not concealed by the film or the like, and the MM that is the information ID You may make it write with a code.

  In the above embodiment, the system is configured by using the scratch card in which the scratch number, which is the point ID, is covered with a film, but other information transmission media that can conceal the number corresponding to the point ID may be used. For example, a crimped postcard or triangular lottery that peels off and confirms the printed content, or a card that is packaged as an extra for confectionery or the like corresponds to this. Alternatively, a number corresponding to the point ID may be printed on the back of the product package so that the point ID can be confirmed after the package is opened.

It is a figure which shows the whole structure in one Embodiment of this invention. It is an example which shows the hardware block diagram of the server apparatus in one Embodiment of this invention. It is an example which shows the hardware block diagram of the mobile telephone in one Embodiment of this invention. It is a figure which shows the flowchart in "member registration." It is a figure which shows the display screen of the mobile telephone in "member registration". It is a figure which shows the example of a member information database. It is a figure which shows the flowchart in an "advertisement." It is a figure which shows the television screen in a "advertisement", and the display screen of a mobile telephone. It is a figure which shows the example of a provision information database. It is a figure which shows the flowchart in "voting". It is a figure which shows the television screen and display screen of a mobile telephone in "voting". It is a figure which shows the example of a voting result database. It is a figure which shows the flowchart in a "questionnaire." It is a figure which shows the television screen and display screen of a mobile telephone in a "questionnaire". It is a figure which shows the example of a questionnaire response database. It is a figure which shows the flowchart in a "game." It is a figure which shows the television screen in a "game", and the display screen of a mobile telephone. It is a figure which shows the flowchart in "registration of a point". It is a figure which shows the display screen of the mobile telephone in "registration of a point". It is a figure which shows the example of a utilization performance database. It is a figure which shows the flowchart in "use of a point." It is a figure which shows the display screen of the mobile telephone in "use of a point". It is a figure which shows the example of a prize management database. It is a figure which shows the example of information transmission media other than television. It is a figure which shows the example in the case of using a multimedia kiosk terminal (MMK). It is a figure which shows the flowchart in "download". It is a figure which shows the display screen of the mobile telephone in "downloading". It is a figure which shows the flowchart in a "voting application." It is a figure which shows the television screen in a "voting application", and the display screen of a mobile telephone. It is a figure which shows the display screen of the mobile telephone in "point confirmation". It is a figure which shows the example of a recruitment information database. It is a figure which shows the television screen in a "questionnaire application", and the display screen of a mobile telephone. It is a figure which shows the flowchart in a "questionnaire application." It is a figure which shows the flowchart in a "scratch card". It is a figure which shows the display screen of the mobile telephone in a "scratch card". It is a figure which shows the example of a scratch card number management database.

Explanation of symbols

DESCRIPTION OF SYMBOLS 1 ... Internet 2 ... User 10 ... Information provision (collection) server apparatus 12 ... Information transmission medium 14 ... Mobile phone

Claims (38)

An information providing method using an information transmission medium,
In addition to providing the information transmission medium with the information ID, the information is provided to the information providing server device in association with the information ID.
The user in contact with the information transmission medium accesses the information providing server apparatus from the user terminal apparatus with the information ID attached to the information transmission medium,
The information providing server device that has received access from the user terminal device provides information to the user by transmitting provided information corresponding to the received information ID to the user terminal device. . An information providing system for providing information using an information transmission medium with an information ID,
A user terminal device possessed by a user, and an information providing server device provided so as to be communicable with the user terminal device;
The user terminal device receives the input of the information ID acquired by the user from the information transmission medium, and transmits the information ID to the information providing server device.
The information providing server device records the information ID of the information transmission medium and the provided information in association with each other, and transmits the provided information to the user terminal device based on the information ID received from the user terminal device. Information providing system. An information providing server device for configuring an information providing system that provides information using an information transmission medium with an information ID,
It is provided to be able to communicate with the user terminal device that the user has,
An information ID obtained by the user from the information transmission medium is received from the user terminal device,
An information providing server device, wherein the information ID of the information transmission medium and the provided information are recorded in association with each other, and the provided information is transmitted to the user terminal device based on the information ID received from the user terminal device. . In the information provision method in any one of Claims 1-3, an information provision system, or an information provision server apparatus,
The information transmission medium transmits information by television, radio, newspaper, magazine, electronic bulletin board, printed matter, product label, product package, scratch card, or Internet web page. In the information provision method, information provision system, or information provision server device in any one of Claims 1-4,
The user terminal device is a terminal device connectable to the Internet, and uses a common URL independent of the information transmission medium when accessing the information providing server device. In the information providing method, the information providing system or the information providing server device according to any one of claims 1 to 5,
The user terminal device is a telephone, a facsimile, a mobile phone, or a computer device. In the information providing method, the information providing system or the information providing server device according to any one of claims 1 to 6,
The information providing server device performs a predetermined process in response to transmission from the user terminal device. In the information provision method of Claim 7, an information provision system, or an information provision server apparatus,
The predetermined processing performed by the information providing server device is processing for allowing a user to select or input. In the information provision method of Claim 7, an information provision system, or an information provision server apparatus,
The predetermined process performed by the information providing server apparatus is a process for allowing a user to view detailed information related to an advertisement. In the information provision method of Claim 7, an information provision system, or an information provision server apparatus,
The predetermined processing performed by the information providing server device is processing for causing a user to play a game. In the information provision method of Claim 7, an information provision system, or an information provision server apparatus,
In addition to providing the user with a point ID attached to the information transmission medium, the point providing information is recorded on the information providing server device in association with the point ID,
The user accesses the information providing server device with the information ID and the point ID,
The information providing server device determines points to be given to the user based on the point grant information associated with the received point ID. In the information provision method of Claim 11, an information provision system, or an information provision server apparatus,
The information transmission medium is a scratch card printed with the point ID concealed. In the information provision method in any one of Claims 7-12, an information provision system, or an information provision server apparatus,
The provided information is information indicating an information ID to be input next by the user and another user terminal device to which the information ID is to be input. In the information provision method of Claim 13, an information provision system, or an information provision server apparatus,
The information providing server device determines whether or not the information ID transmitted from the user terminal device is an information ID associated with the user terminal device. The information which shows other user terminal device which should input information ID and the information ID which should be transmitted to the said user terminal device, It is characterized by the above-mentioned. In the information provision method in any one of Claims 7-14, an information provision system, or an information provision server apparatus,
The information providing server device provides an incentive to a user according to a result of the predetermined processing. In the information provision method, information provision system, or information provision server device in any one of Claims 1-15,
The user terminal device receives input from a user, performs local processing according to a program, and creates data to be transmitted to the information providing server device. In the information provision method of Claim 16, an information provision system, or an information provision server device,
The program is a program downloaded by the user terminal device from the information providing server device. In the information provision method of Claim 17, an information provision system, or an information provision server apparatus,
The program includes user authentication information, and transmits the authentication information when accessing the information providing server device. In the information provision method in any one of Claims 16-18, an information provision system, or an information provision server apparatus,
The program generates and displays an input screen based on an information ID input by a user. In the information provision method of Claim 19, an information provision system, or an information provision server apparatus,
The input screen displays a number of selection items determined based on an information ID input by a user. In the information provision method in any one of Claims 16-18, an information provision system, or an information provision server apparatus,
The user terminal device downloads data for displaying a plurality of input screens together with a program. In the information provision method of Claim 21, an information provision system, or an information provision server apparatus,
The data for displaying the input screen is recorded in advance in association with an information ID. In the information provision method in any one of Claims 16-22, an information provision system, or an information provision server apparatus,
The program manages user point information in a user terminal device. An information collection method using an information transmission medium,
In addition to recruiting information from the user by attaching an information ID to the information transmission medium, the recruitment content is recorded in the information collection server device in association with the information ID,
The user who is in contact with the information transmission medium inputs the information ID attached to the information transmission medium and information on the recruitment content associated with the information ID to the user terminal device and transmits the information to the information collection server device.
An information collection server device that receives an access from a user terminal device records the received information ID in association with information on the recruitment content associated with the information ID. An information collection system for collecting information using an information transmission medium with an information ID,
A user terminal device possessed by a user, and an information collection server device provided so as to be communicable with the user terminal device;
The user terminal device receives the information ID acquired by the user from the information transmission medium and information regarding the recruitment content associated with the information ID, and obtains information regarding the information ID and the recruitment content associated with the information ID. Sent to the information collection server,
The information collection server device records the information ID of the information transmission medium in association with the recruitment contents associated with the information ID, and further associates the information ID with the information ID received from the user terminal device and the information ID. An information collection system that records information related to recruitment contents in association with each other. An information collection server device for configuring an information collection system for collecting information using an information transmission medium with an information ID,
It is provided to be able to communicate with the user terminal device that the user has,
Information from the user terminal device is received from the user terminal device about the information ID acquired by the user from the information transmission medium and the recruitment content associated with the information ID,
The information ID of the information transmission medium and the recruitment content associated with the information ID are recorded in association with each other, and the information ID received from the user terminal device and the information regarding the recruitment content associated with the information ID are recorded. An information collection server characterized by recording in association with each other. In the information collection method, information collection system or information collection server device according to any one of claims 24-26,
The information transmission medium transmits information by television, radio, newspaper, magazine, electronic bulletin board, printed matter, product label, product package, scratch card, or Internet web page. In the information collection method, information collection system, or information collection server device according to any one of claims 24-27,
The user terminal device is a terminal device connectable to the Internet, and uses a common URL independent of the information transmission medium when accessing the information collection server device. In the information collection method, information collection system or information collection server device according to any one of claims 24 to 28,
The user terminal device is a telephone, a facsimile, a mobile phone, or a computer device. 30. The information collection method, information collection system or information collection server device according to claim 24,
The information collection server device gives an incentive to a user in accordance with information on an information ID received from the user terminal device and information on recruitment contents associated with the information ID. In the information collection method, the information collection system, or the information collection server device according to any one of claims 24 to 30,
The user terminal device receives input from a user, performs local processing according to a program, and creates data to be transmitted to the information collection server device. The information collection method, information collection system or information collection server device according to claim 31,
The program is a program downloaded by a user terminal device from an information collection server device. The information collection method, information collection system or information collection server device according to claim 32,
The program includes user authentication information, and transmits the authentication information when the information collection server device is accessed. In the information collection method, information collection system or information collection server device according to any one of claims 31 to 33,
The program generates and displays an input screen based on an information ID input by a user. The information collection method, information collection system or information collection server device according to claim 34,
The input screen displays a number of selection items determined based on an information ID input by a user. In the information collection method, information collection system or information collection server device according to any one of claims 31 to 33,
The user terminal device downloads data for displaying a plurality of input screens together with a program. The information collection method, information collection system or information collection server device according to claim 36,
The data for displaying the input screen is recorded in advance in association with an information ID. In the information collection method, information collection system or information collection server device according to any one of claims 31 to 37,
The program manages user point information in a user terminal device.

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