ES2211045T3 - HYGENIC PRODUCTS OF A SINGLE USE MADE OF PAPER-BASED MATERIALS. - Google Patents

Abstract

Single-use toilet paper product that includes on its surface images and / or texts of various contents or topics such as educational, entertaining or similar, in which in relation to the smallest product unit normally used in commerce, said unit being a) an individual product consumable as a whole at a given time, or gradually consumable, that is, part by part, such as a roll of toilet paper, or b) a batch of individual products, each being of them placed in a different package, such as a napkin package, the images and / or the respective texts are different from each other and are not repeated, in which each unit of product is marked.

Description

Single-use hygiene products made of paper based materials.

Technical sector

The present invention is about products single-use paper toilets such as napkins or any paper tablecloth, towels, tissues, paper Hygienic and similar products.

Prior art

Hygienic disposable paper products (napkins, towels, tissues, toilet paper and products similar) are widely used in both domestic and industrial, especially in service companies public.

These single-use products are, today, Made of a monochrome paper material with or without images. The material used to manufacture each of these batches of products It is identical and homogeneous, that is, they have color, texture and drawings identical

Single-use products, which are made of This type of material can be consumed as a set, as is the case of napkins, or parts, that is, gradually and as needed, as is the case with, for example, rolls of toilet paper.

Products consumed by parts, such as rolls of toilet paper or towels in roll, do not have usually a drawing on its surface, and they differ from others only for the quality or color of the material.

However, there are products of this type patented, which have a drawing on the surface (the patent of United States 5328565 D 21H 15/02/2016).

It was proposed to use toilet paper as a support advertising and "mass media", presenting appropriate information on the surface of the paper. In the latter case, the toilet paper with information on its surface was considered as an additional means of creating public opinion within the framework of national campaigns, such as of cancer or alcoholism, prevention of occupational accidents etc. (French application for invention 7207123 G 09 F 23/00, 1973).

The document DE-C-495587 describes a paper hygienic with a printed edge for advertising purposes, in which the edge can be separated from the toilet paper by a drilling.

The document FR-A-2225131 describes another paper hygienic in which a group of n paper fields has a series of brands. The series of marks is repeated every n fields of paper.

Then it was proposed to put on the surface of a toilet paper and wrapping, for advertising purposes, information that includes, for example, addresses and phones of the manufacturers of this or that product, the titles of literary works and text fragments, movie titles with the names of the actors, the time and place of several exhibitions etc. (French application for a utility model No. 85.10924, G 09 F 23/00, 1988).

Single-use products consumed by parts, like napkins, are characterized by their great variety, and they can carry on their surface several images.

The image can be a drawing or a word (a often the name of a public catering company) accompanied sometimes information about that company, in particular its business hours, or the name of the company along with a drawing It represents your logo.

Napkins are known that they carry in their surface a repetitive pattern (USA- 5573830, D 04 H 1/64, nineteen ninety six).

You can put texts, bullets, drawings or other images of a decorative, educational, advertising or utility on the surface of the napkins, as is or in various combinations (French certificate of utility model No. 71.21004, G 09 F 23/00, 1972).

Thus, the images on the surface of single-use hygienic products currently have mostly An advertising and sometimes decorative character.

The reason for putting images on the surfaces of the products consisted of using these products as supports advertising and in disseminating the desired information or in making These products had a greater aesthetic appeal.

In the aforementioned French documents, considered the general idea of using hygienic products as information support, but no issues related to the nature, structure or arrangement of this information in certain products.

The traditional requirement for the manufacture of single-use hygienic products regardless of the type of in question was that the material in question should allow the The appearance of the products was homogeneous and identical.

In other words, the pieces of a roll of Toilet paper should not differ from each other, and all Napkins must be exactly the same.

The reason for these requirements lies in the traditional aspiration to the uniform and unified appearance of manufactured products and their recognition by the consumer.

Single-use products consumed as a whole are not offered to retail trade separately. The lots of such products are packed in the same package as It goes on sale, said lots being units of products minimum Said packaging contains a number of products from a single use individual that have an identical appearance, including identical images on its surface.

These products with decorative images in their surfaces are more attractive than products without images. Without However, this quality decreases over time because repetition Continuous of the same drawing becomes habitual.

Advertising messages on the surface of single-use products that are unrelated to the product same could be considered information imposed by the advertiser in which the consumer of hygienic products I might not be interested at all. From this point of view, the presence in said hygienic advertising products on goods and services that are not related to them no they will only arouse interest in the potential clients of said hygienic products.

Brief Description of the Invention

The main purpose, resolved by this invention, as described in claim 1, consists of make single-use paper toilet products more attractive, putting pleasant information on its surface, entertaining, instructive and other that could have an effect positive about the consumer from the emotional and psychological.

The main idea on which the The present invention is to give a different appearance to products homogeneous in properties and purposes, putting on their surfaces different images that could be attractive to the consumer.

This goal is achieved by manufacturing the single-use hygienic products mentioned above in a paper material that carries on its surface images different.

The arrangement of the images on the surface of this material should allow the formation of products of different configuration, in particular, tapes rolled or rectangular pieces of length and width predetermined

Appropriate hygiene products can manufactured in this material so that the surface of each individual product that constitutes a minimum product unit Have different images.

If necessary, hygienic products Individuals that are not presented for retail sale separately, they are joined in batches, which when placed in packages separated would form a minimum unit of product, so that the images on the surfaces of individual products in each One of these batches of products would be different.

Image is understood as any text consisting of signs (text fragments) or drawings that are place on the appropriate surface.

Image may include texts and drawings simultaneously.

Texts may contain information interesting educational, entertaining, instructive, formative or other, which can attract customers by provoking positive emotions

In particular, proverbs can be cited, Sayings, aphorisms, or interesting facts and observations, are can offer advice or express wishes and words of farewell.

For example, the drawings may consist of puzzles, hieroglyphs, chess plays and studies, or riddles, which may also be accompanied by prints, ornaments, vignettes and other decorative and artistic products of fine arts and  Similar drawings

If the products are bundled together, their surfaces should preferably be decorated with images, that are linked to each other by common themes or ideas, or of some other way.

Batches of individual products should be formed so that the images of the separated products are different. Within the framework of the present invention inequality has to be understood in the sense described in the description of the invention.

The images on a product surface rolled up can represent a series of drawings, connected by a common argument, for example, can be scenes of known cartoons.

The themes of the images on the surfaces of a material should be updated periodically, so that minimize the likelihood of the consumer buying repeatedly Sometimes products with images and frames you already know.

Note, within the limits of the invention, that the requirement of inequality of the drawings will be satisfied when at least one image of each standard surface unit of a material, or on the surface of each individual product that represent a minimum product unit, or on the surface of minus one of the products in the product batch that represents a Minimum product unit, do not repeat.

The minimum product unit means the minimum unit of product that is normally used in retail trade retail

The minimum product unit can be a individual product, for example, a roll of toilet paper, or a batch of individual products, for example, a package of napkins

Thus, the inequality of the images refers to the lack of a total coincidence of the images corresponding, although the elements separated from the images They can match.

The degree of inequality of the images in the surface of a material and / or products may vary; depends on objective to be achieved.

In most cases, the degree of unequal images on the surface of a material and / or products should be such that it prevents the repetition of texts and / or drawings on each individual product made of this material, being a minimum product unit, or in each batch of products unique that represent a minimum product unit.

However, in some cases it will be allowed, and it may even be desirable that the images be repeated periodically, especially the texts on the surface of the proposed material, and consequently, on the surface of the products. In particular, it is advised that the drawings have this characteristic if the objective is formative.

Within the framework of the present invention the single-use products also constitute a product individual consumed by parts, such as roll of toilet paper, as well as an individual product consumed as a whole, as a napkin, and the batch of single-use products means a number of individual single-use products included in a common packaging and representing a minimum product unit as The napkin pack.

The single-use product consumed by parts It is a minimum unit of product that can be consumed gradually, that is, part by part.

The single-use product consumed as a whole It is a product consumed unitary and as a whole in a moment dice; may be included in a batch of similar products and may not Be the same minimum product unit.

In accordance with the present invention, the objective to increase customer demand for hygienic products from a only use and improve the competitiveness of such products has to be achieved thanks to the means described above that have not previously used

Detailed description of the invention

Single-use toilet paper products they are made of a material that has images on its surface unequal

This material should have a shape and a arrangement of images such that they allow you to make products of different configuration that the images have on the surface whole

The material that preferably has said images and not repeated texts should be used to make single-use products such as napkins, whose unit Minimum product is the package that includes a number of items individual.

The images on the surface of products Individuals that form a batch of individual products from a single use that are consumed as a whole should be uneven in any case.

The text is an independent image of readable information that occupies at least a part of the surface of A material or product.

The material that preferably carries said non-repeated images should be used to make products from a only use that are consumed by parts such as rolls of toilet paper, whose minimum product unit is the product individual.

The drawings are independent images, without text, which occupy at least a part of the surface of a material or product

Both texts and drawings represent well images with full meaning, whose form and contents can attract the attention and interest of the consumer.

Note, within the limits of this invention, that the requirement of inequality of the images remains satisfied equally under the following conditions:

- At least one image is not repeated in each unit standard of the surface of a material, on the surface of each individual product that represents a minimum product unit, or on the surface of at least one of the products in the batch of products representing the minimum product unit;

- the image is not repeated on the surface of each standard unit of material, on the surface of each product individual that represents a minimum product unit, or in the surface of each product in the batch of products they represent A minimum product unit.

The degree of inequality of the images in the surface of an initial material should preferably be of such Way that:

- images that are not repeated in any other product of the given batch should be present in each product which is part of the batch of homogeneous single-use products that they are consumed as a whole, the lot being a unit of product minimum

- images that are not repeated would be presented in each single-use product that is consumed by parts, being a minimum product unit.

For example, it should be that in a package of napkins, the text fragments that appear on the surface of all the napkins were different.

For example, it should be that, on a roll of paper hygienic, all the drawings were different.

The text fragment may contain a attractive educational information, entertaining, instructive, training and / or other, which makes the consumer experience positive emotions

In particular, proverbs can be offered, sayings, aphorisms, short poems, fragments of poems and prose, interesting facts and observations can be communicated, you can give advice, you can express wishes and farewell words or Other useful and interesting information.

For example, the drawings may consist of puzzles, hieroglyphs, chess plays and studies, or riddles, which may also be accompanied by ornaments, vignettes, prints and other decorative and artistic products of beautiful Arts.

In particular, they can be images of various car models, types of trees, architectural monuments etc.

The optimal variant is given when the images in the surfaces of single-use products, which constitute a minimum product unit, or the image on the surface of a individual product that is consumed in parts, are joined by a common idea, argument or theme, or in a similar way.

For example, the drawings on a roll of paper hygienic can be linked by a common argument, developing each drawing the argument of the previous one, understanding in its a whole funny plot or representing a fragment of Known cartoons.

The figures on the surface of a roll of paper they should be placed at a distance consistent with the consumption of paper.

In some cases, identical images in the surface of a material and certain products can be repeated periodically

In particular, if the images have fragments of text and / or drawings and its content is formative, for example, when the image consists of foreign words and their translation into the mother tongue, the periodic recurrence of identical images It aims at consolidating prior information, and by Therefore, it is convenient.

Generally, the degree of non-repetition of the images depends on the possible end and type of product; should minimize the probability that Products with identical images will reach the customer.

The highest degree of non-repetition of the images should be adopted when manufacturing intended products to domestic use, that is, within the confines of the same family.

If single-purpose products are not intended for domestic use, but are manufactured, for example, for public restoration system, and carry the appropriate images (according to the form or contents), the appropriate requirements of  non-repetition of images can be reduced to minimize the likelihood of single-use products identical arrive at the hands of the client.

The material for the manufacture of products of single use of any kind, as well as the products themselves, They can contain both text fragments and drawings.

The images on the surface of the material in issue can be done by any procedure of printing (including computer and photo printing), die cut or by any other appropriate means.

In any case, the material used for manufacturing single-use products should be updated periodically to minimize the probability that the same customer repeatedly buy products with images that already known.

For the same purpose, the different games of products made of a material, on whose surface there are images of different topics can be marked to differentiate them.

The images on the surface of a material that increase the attractiveness of the products that are made of this material can be complemented, if desired, with images of another type, for example, advertising images.

The essence of this proposal is illustrated in the following examples that do not have, however, limiting character.

Example 1

Uneven colored images were placed, such as ornaments and riddles, on the surface of a paper towel that met the quality requirements of napkins through the Photo printing method.

The degree of inequality of the images in the surface was such that in a standard surface unit there was 20 different images.

The arrangement of images on the surface allowed to cut each standard unit of the material into 20 parts corresponding to the size of a napkin, each of the which presented the complete image.

In the material manufacturing procedure the print matrix was replaced 5 times, and the images reproduced by all the matrices did not match ones with others.

As a result, parts of material, which allowed the formation of napkin packs of 100 pieces each with images not repeated on the surfaces of The individual napkins.

Example 2

Tape-shaped paper material was used Continues to make toilet paper.

The colored drawings, which were vignettes consecutive of a Disney strip, were arranged in the surface of a material every 10-20 cm. The game of drawings located on the surface of the material constituted the complete fragment of the strip. The material tape was cut in parts, each containing a complete fragment of the strip, rolled up so that the beginning of a series of drawings be placed on the outer side of the roll and the roll was packaged, being thus prepared the product.

Example 3

Paper napkins were made from initial paper material, on whose outer surface they were put text fragments consisting of proverbs and sayings about the winter and winter signs. None of these fragments are repeated on the surface of the material.

The arrangement of the text fragments in the paper material allowed that after cutting the material into parts corresponding to the sizes required for napkins, will remain A piece of text on each napkin.

The napkins, each of which he wore on its surface non repeated text fragments were folded and packed in batteries.

Example 4

Paper napkins, intended for customers of a restaurant, were manufactured from a paper material on whose surface the logo had been placed of the restaurant in the form of a drawing combined with a fragment of text containing farewell words and a congratulation of the Year New.

The identical images in the initial material are They repeated three times.

The material was cut into parts corresponding to the sizes required for napkins so that an image was placed on each napkin. The napkins were folded and packed in stacks of 100
pieces each.

Given that a customer can use between 3 and 4 napkins per visit, the probability that the same customer get napkins with identical images is insignificant.

Example 5

Single-use handkerchiefs were manufactured from Paper material from different batches. Handkerchiefs of the size required from this material. The images in the surface of a material were placed so that when bending the handkerchief four times the image appeared on the outer side of the folded product.

These images were humorous figures Accompanied with wishes and advice.

Lots of 20 such products were formed individual products so that the images were not repeated on the surfaces of the individual products of each batch of products.

Within each batch, the products were oriented so that, just open the package, the image in the surface of the handkerchief appeared immediately before the client.

The routine approach when designing the appearance exterior of single-use paper toilet products it consists of aspiring to the unification and uniformity of all Individual products that have the same purpose.

This aspiration is justified in the manufacture of long-lasting products, when the item lost individual from a group of items individual (for example, a cup belonging to a game) can be replaced by the purchase of a new one.

But the application of this principle to the design of single-use products can only be explained as respect for the tradition.

The invention offers an essentially approach different in the design of the exterior appearance of products of a I only use giving individual products some attributes that are individual and inherent to each particular product, such attributes being characterized not only by the image outside, but also for an inside semantic content and to attract the attention of a consumer of hygienic products from a only use paper, since the consumer not only receives these goods, that he requests, but also new and interesting information every time; The competitiveness of such goods increases.

The proposed material and the products that are manufactured from it are intended for domestic use by part of all family members; in these conditions the information is educational, entertaining, instructive and other attractive, which is presented on the surface of products and is perceived easily and spontaneously, especially by children, since that your reception does not require a special effort.

In addition, natural curiosity will induce children to use napkins, towels and handkerchiefs for more use only often, discreetly favoring their hygienic customs.

The use of such single hygienic products use in non-domestic conditions, for example, offered to a consumer in a public catering company can improve their humor and cause positive feelings in the consumer.

Claims (4)

1. Single-use toilet paper product that includes on its surface images and / or texts of various content or topics such as educational, entertaining or similar, in which in relation to the product unit more small that is normally used in commerce, being said Unit

to)

a product individual consumable as a whole at any given time, or consumable gradually, that is, part by part, like a roll of paper hygienic, or

b)

a lot of individual products, each of them being placed in a different package, such as a package of napkins,

the images and / or the respective texts are different from each other and are not repeated, in which each unit of product is marked. 2. Single-use toilet paper product according to claim 1, characterized in that the different images and / or texts of the smaller product unit derive from or form part of a common uniform theme. 3. Single-use toilet paper product according to one of the preceding claims, characterized in that the product is manufactured in the form of a roll. 4. Single-use toilet paper product according to one of claims 1 to 3, characterized in that the product is made in the form of batches and can be used as a napkin or as a handkerchief.