CN113722498B - Method, device, equipment and storage medium for managing digital resources - Google Patents
Method, device, equipment and storage medium for managing digital resources Download PDFInfo
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- 238000000034 method Methods 0.000 title claims abstract description 48
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Abstract
The embodiment of the application provides a method, a device, equipment and a storage medium for managing digital resources, wherein the method comprises the following steps: acquiring user interest patterns and user reading data based on user behavior data of a plurality of users, and setting scene description information for the behaviors of the users according to the user interest patterns and the user reading data; mining first association data and second association data among the digital resources in the digital resource management platform, wherein the first association data comprises first historical purchasing behavior data of potential purchasing users in digital resource promotion, and the second association data comprises second historical purchasing behavior data of actual purchasing users actually purchasing target digital resources; and according to the association relation between the first historical purchasing behavior data and the second historical purchasing behavior data, sending purchasing links of the target digital resources to the terminal in the user reading concentration period based on the scene description information of each user. The scheme can provide targeted and time-efficient resource service for the user.
Description
Technical Field
The present application relates to the field of image recognition technologies, and in particular, to a method, an apparatus, a device, and a storage medium for digital resource management.
Background
The large head of content consumption is already the provision of digital content outside of the traditional paper book reading at the end's reader service. The industry state-owned enterprise holds a large amount of high-quality content resources, which not only does not realize good digitization, but also does not produce content products with various expression forms, thereby providing good reading experience for readers and attracting the readers to consume. There is no suitable channel for communication and exchange between the content producer and the reader.
These problems of the traditional content production mode in the publishing industry cause that a content producer is difficult to touch hot spots on the questions, and the problems are disjointed with the market, and the accuracy and timeliness are lacking; the content of the publishing market is homogeneous and lacks innovation; the production is low in efficiency, the process is cumbersome, and the materials can not be effectively managed and used; the way of selling is passive, so that the modern marketing concept is unfamiliar, the channel is single, and readers are difficult to attract; the product form is monotonous on the reader service, and the reader is lack of communication and interaction, so that the reader feedback is not obtained.
Disclosure of Invention
The embodiment of the application provides a method, a device, equipment and a storage medium for managing digital resources, which can provide targeted and time-efficient resource service for users and facilitate the management of the digital resources.
In a first aspect, an embodiment of the present application provides a method for digital resource management, where the method includes:
Acquiring user behavior data of a plurality of users;
Acquiring user interest patterns and user reading data based on user behavior data of the plurality of users, wherein the user reading data is behavior data of at least one digital resource read by each user in a user reading concentration period;
Setting scene description information for the behavior of the user according to the user interest map and the user reading data; the scene description information is behavior data of a user for reading at least one digital resource in the user reading concentration period;
Mining first association data and second association data among the digital resources in the digital resource management platform, wherein the first association data comprises first historical purchasing behavior data of potential purchasing users in digital resource promotion, and the second association data comprises second historical purchasing behavior data of actual purchasing users actually purchasing target digital resources;
And according to the association relation between the first historical purchasing behavior data and the second historical purchasing behavior data, sending purchasing links of the target digital resources to terminals corresponding to the users in the user reading concentration period based on the scene description information of each user.
In a second aspect, an embodiment of the present application further provides a digital resource management device, including:
The receiving and transmitting module is used for acquiring user behavior data of a plurality of users;
The processing module is used for acquiring user interest maps and user reading data based on the user behavior data of the plurality of users, wherein the user reading data is behavior data of at least one digital resource read by each user in a user reading concentration period; setting scene description information for the behavior of the user according to the user interest map and the user reading data; the scene description information is behavior data of a user for reading at least one digital resource in the user reading concentration period;
The processing module is further used for mining first association data and second association data among the digital resources in the digital resource management platform, the first association data comprises first historical purchasing behavior data of potential purchasing users in digital resource promotion, and the second association data comprises second historical purchasing behavior data of actual purchasing users actually purchasing target digital resources;
The processing module is further used for sending the purchasing link of the target digital resource to the terminal corresponding to the user through the receiving and transmitting module in the user reading concentration period based on the scene description information of each user according to the association relation between the first historical purchasing behavior data and the second historical behavior purchasing data.
In a third aspect, an embodiment of the present application further provides a processing device, including a processor and a memory, where the memory stores a computer program, and when the processor invokes the computer program in the memory, the processor executes steps in any of the methods for digital resource management provided in the embodiments of the present application.
In a fourth aspect, embodiments of the present application further provide a computer readable storage medium storing a plurality of instructions adapted to be loaded by a processor to perform steps in any of the methods for digital resource management provided by the embodiments of the present application.
From the above, the present application has the following advantages:
1. The targeted and time-efficient resource service is provided for users.
2. The knowledge service is further fragmented, so that the knowledge service provided by the system can be provided for readers at reduced space, the habit of moving and reading by the current readers in the fragmented time is suitable, the user experience is improved, the value of the knowledge service is improved, and the management of digital resources is facilitated.
Drawings
In order to more clearly illustrate the technical solutions of the embodiments of the present application, the drawings that are needed in the description of the embodiments will be briefly described below, it being obvious that the drawings in the following description are only some embodiments of the present application, and that other drawings may be obtained according to these drawings without inventive effort for a person skilled in the art.
FIG. 1 is a flow chart of a method of digital resource management in accordance with the present application;
FIG. 2 is a schematic diagram of a digital resource management device according to the present application;
FIG. 3 is a schematic view of a construction of the treatment apparatus of the present application.
Detailed Description
The following description of the embodiments of the present application will be made clearly and completely with reference to the accompanying drawings, in which it is apparent that the embodiments described are only some embodiments of the present application, but not all embodiments. All other embodiments, which can be made by those skilled in the art based on the embodiments of the application without making any inventive effort, are intended to fall within the scope of the application.
In the description that follows, specific embodiments of the application will be described with reference to steps and symbols performed by one or more computers, unless otherwise indicated. Thus, these steps and operations will be referred to in several instances as being performed by a computer, which as referred to herein performs operations that include processing units by the computer that represent electronic signals that represent data in a structured form. This operation transforms the data or maintains it in place in the computer's memory system, which may reconfigure or otherwise alter the computer's operation in a manner well known to those skilled in the art. The data structure maintained by the data is the physical location of the memory, which has specific characteristics defined by the data format. However, the principles of the present application are described in the foregoing text and are not meant to be limiting, and one skilled in the art will recognize that various steps and operations described below may also be implemented in hardware.
The principles of the present application operate using many other general purpose or special purpose operations, communication environments, or configurations. Examples of computing systems, environments, and configurations that may be suitable for use with the application include, but are not limited to, hand-held telephones, personal computers, servers, multiprocessor systems, microcomputer-based systems, mainframe computers, and distributed computing environments that include any of the above systems or devices.
The terms "first," "second," and "third," etc. in this disclosure are used for distinguishing between different objects and not for describing a particular sequential order. Furthermore, the terms "comprise" and "have," as well as any variations thereof, are intended to cover a non-exclusive inclusion.
First, before describing the embodiments of the present application, the following description will be made with respect to the application context.
The execution main body of the digital resource management method provided by the application can be the device provided by the application or processing Equipment such as server Equipment, a physical host, a vehicle-mounted terminal or User Equipment (UE) integrated with the violating device, wherein the device can be realized in a hardware or software mode, and the UE can be specifically a terminal Equipment such as a smart phone, a tablet computer, a notebook computer, a palm computer, a desktop computer or a Personal digital assistant (Personal DIGITAL ASSITANT, PDA).
Next, a method for digital resource management provided by the present application will be described.
Referring to fig. 1, fig. 1 shows a schematic flow chart of a method for managing digital resources according to the present application, and the method provided by the present application may specifically include the following steps:
101. user behavior data of a plurality of users is acquired.
In some embodiments, the combination of multiple accounts of the user is realized through user data comparison, and the user can be accurately identified without user registration. User behavior data can be obtained through a large number of applications such as reading cards, answers, votes, questions and answers, user tracks, consumption records, resource usage, social relationships and the like, and an interaction system.
102. And acquiring user interest patterns and user reading data based on the user behavior data of the plurality of users.
The user reading data is behavior data of at least one digital resource read by each user in a user reading concentration period. The user reading concentration period may be at least one, such as 07: -08:30, 19:00-20:30. The user reading concentration period may also be a specific period such as holidays.
For example, the big data analysis engine combines various user behavior data such as user tracks, consumption records, resource use conditions, social relations and the like, finally performs image drawing on the user, and provides conditions for the final accurate delivery knowledge service.
After the user is painted, the system can infer the current behavior of the user according to the service model, the historical data of the user, the current date and time and other real-time data based on the annual schedule information, the current date and time and the like, push related resources to the user and attract the user to consume. For example, when a user guides a child mathematical course at night, key knowledge points, exercise reference answers and the like are actively pushed through a message system, the effect of scene sales is achieved, and consumption of the user is stimulated just by the user.
103. And setting scene description information for the behavior of the user according to the user interest map and the user reading data.
For example, the user reading concentration period is 12:30-13:30 noon, 18:30-22:00, etc.
The scene description information is behavior data of a user for reading at least one digital resource in at least one user reading concentration period. For example, when the user reads the concentrated time period for the user to tutor the child mathematical course at night, key knowledge points, problem reference answers and the like are actively pushed through the message system, so that the effect of scene popularization is realized.
In other embodiments, after big data analysis is performed on the user behavior data, a user activity track and a user interest map can be obtained, and scene description can be performed on the behavior of the user by combining time coordinates and behavior background data, so that conditions are created for accurate delivery.
104. First association data and second association data between digital resources in a digital resource management platform are mined.
Wherein the first associated data includes first historical purchase behavior data of potential purchasing users in the digital resource promotion. For example, potential purchasing users may include users who have historically collected certain digital assets that may be interested in or have recently intended to purchase such collected digital assets, and thus may have their first historical purchasing behavior data mined.
The second associated data includes second historical purchase behavior data of an actual purchasing user who actually purchased the target digital asset. For example, actual purchasing users may include users who purchase a certain digital resource after history, who may be interested in updated versions of the digital resource purchased historically or in similar digital resources.
In some embodiments, the digital resource is derived based on a content service resource, in particular, the method further comprises:
determining content service resources to be promoted; the content service resources may be referred to as content services, knowledge services, etc.;
Digitally converting the content service resource to obtain a plurality of digital resources;
Respectively carrying out semantic annotation, content extraction and fragmented resource integration on each digital resource to obtain a digital resource set after dynamic reorganization;
And setting two-dimensional code space codes for the digital resources in the digital resource set respectively, wherein the two-dimensional code space codes are used for dynamically reorganizing the digital resources.
In some embodiments, as the two-dimensional code itself, the system can also provide personalized customization function, and the user can add logo or animation special effects required by the user into the two-dimensional code, so that the monotone two-dimensional code is special, and the reader is interested in a great deal, and a better operation effect is achieved.
For example, the two-dimensional code space code is filled with custom content, such as text, voice, pictures, video and the like, so that a custom two-dimensional code can be obtained. Subsequently, if the content in the prepared two-dimensional code is to be replaced, the two-dimensional code can be rewritten, so that repeated changing and use can be realized.
In this embodiment, the two-dimensional code is used as an entry of the resource, and the mounting, organization, association, search, etc. of the knowledge resource can be carried by the two-dimensional code. Under the support of the knowledge resource library, editing, authors and operators can mount a certain type of resource on a two-dimensional code according to the dimensions of the authors, the types and the like. Because the resource tag is obtained when the resource is stored, related personnel can automatically screen out the corresponding resource according to different division standards when organizing the resource, and then the limited resources are manually selected to be mounted on the two-dimensional code. By setting detailed screening standards, the system can also automatically screen out resources meeting the standards, automatically mount the resources on the two-dimensional code and release the resources. For example, in blue seafood, the two-dimension code has multiple purposes, can mount resources, introduce and popularize soft texts and advertisements, add operation plans such as activities, push commodity information, finish payment of orders and the like, break the isolation between original resources and operation and sales, and integrate multiple fields to form a complete ecology from resource provision to operation and payment.
In the application, the digital resource library can automatically crawl key information such as ISBN number, cover map, publishing information and the like of books, related information and the like from the internet by using a web crawler technology, so that a huge information library is formed. When the author, the editor and other content producers process the resources, the related resources can be called from the information base, and the digital resources are better enriched.
105. And according to the association relation between the first historical purchasing behavior data and the second historical purchasing behavior data, sending purchasing links of the target digital resources to terminals corresponding to the users in the user reading concentration period based on the scene description information of each user.
In some embodiments, for users with the same characteristics, the system can screen a user group according to the tag, and send the corresponding knowledge service group to all people, thereby improving marketing efficiency.
By utilizing intelligent pushing, operators can also provide deep knowledge content pushing for readers according to interest trends of readers, thereby meeting deep needs of readers and guiding users to use and consume knowledge services.
In some embodiments, the method further comprises:
Acquiring an issuing map of each digital resource, heat data of the digital resource and a user reading concentration period;
And generating a promotion strategy based on the distribution map of each digital resource, the heat data of the digital resource and the user reading concentration period.
In some embodiments, the method further comprises:
And establishing a first association relation between each digital resource and the user information, and updating the first association relation between each digital resource and the user information to a preset file association table.
It can be seen that the resources are associated with the user information through the file association table, thereby providing convenience for the organization and use of subsequent digital resources. The method is carried out in a serialization mode when the digital resources are transmitted, so that the efficiency is high and the speed is high.
In some embodiments, to provide faster and accurate digital resource services to individual users or third party service platforms (such as service applications), the method may further include:
establishing a second association relationship among the digital resource tag, the storage position of the digital resource, the service information and the user information to obtain a digital resource library;
receiving a resource query request, wherein the resource query request is from the user or a third party service platform;
responding to the resource query request, and determining a target digital resource matched with the resource query request according to the second association relation;
and sending the target digital resource to a sending end of the resource query request.
Specifically, a complete digital resource contains several key contents of a resource tag, a unique resource identifier in the system (used for realizing rapid positioning of the digital resource), a resource path, a resource content and user associated information, so that a complete resource entity is formed, and the complete resource entity is provided for various processes such as editing, selling, statistics and the like.
The system establishes a knowledge resource tag library through three dimensions of specialty, depth and purpose according to the standards of the publishing industry. When uploading and editing books and related resources, authors and editors select attributes of the resources according to a tag library to form resource tags, and the resources are identified.
The system establishes an author platform and an editing platform, and through the application platform, authors and edits can edit, audit, upload, combine, price and other operations on the resources.
After the resource labels, the resource storage and the user information are associated, a complete unified resource library is formed. The resource library is application-oriented, integrates resource information, user information and business information, and provides uniform resources for different users and different business applications. Because complete body information is constructed for a single resource, the resource can be used by various means according to different dimensions and purposes, so that the resource can be used for multiple times in different modes after being manufactured once, the utilization rate of the resource is improved, and the value of the knowledge resource is maximized. In turn, the consumption data of the knowledge resources provide data support for the user behavior, consumption habit and content consumption trend of the market, so that the system can conveniently analyze big data, and the subsequent operation activities can be adjusted according to the business data, so that the data is more valuable.
For authors and editions, from editing resources, saving results, to producing goods, a complete business process can be completed in one system, and the switching between different systems is not needed like the traditional work process, because the resource libraries cannot be communicated, the working efficiency and the working effect are not satisfactory. By means of professional tools such as editors, resolvers, uploading/downloading and the like provided by the system, a content producer can conveniently process knowledge resources by modern means, and finally convert the most original knowledge service into a finished product.
In some embodiments of the present application, a content producer builds a bidirectional channel between the content producer and the content consumer in the environment of the current knowledge service, so as to truly bring in and manage own readers for the first time, and can smoothly interact with the readers to obtain feedback for optimizing content production. For readers, the knowledge service which is required by the readers and is more close to the customization can be obtained, the knowledge service accords with the reading environment of fragmentation and mobility of the readers, can perform good interaction with a content producer, has good reading experience, and finally helps the knowledge service to be converted into benefits.
According to the embodiment of the application, the purchasing link of the target digital resource is sent to the terminal in the user reading concentration period based on the scene description information of each user according to the association relation between the first historical purchasing behavior data and the second historical purchasing behavior data. In one aspect, targeted and time-efficient resource services can be provided for users. On the other hand, the knowledge service is further fragmented, so that the knowledge service provided by the system can be provided for readers at reduced space, the habit of moving and reading by using fragmented time of the current readers is suitable, the user experience is improved, the value of the knowledge service is improved, and the management of digital resources is facilitated.
In order to facilitate better implementation of the method of the present application, the embodiment of the present application further provides a digital resource management device 20.
Referring to fig. 2, fig. 2 is a schematic structural diagram of the digital resource management device 20 according to the present application, wherein the digital resource management device 20 may specifically include the following structures:
A transceiver module 201, configured to obtain user behavior data of a plurality of users;
A processing module 202, configured to obtain a user interest map and user reading data based on user behavior data of the plurality of users, where the user reading data is behavior data of at least one digital resource read by each of the users in a user reading concentration period; setting scene description information for the behavior of the user according to the user interest map and the user reading data; the scene description information is behavior data of a user for reading at least one digital resource in the user reading concentration period;
The processing module 202 is further configured to mine first association data and second association data between digital resources in the digital resource management platform, where the first association data includes first historical purchasing behavior data of potential purchasing users in digital resource promotion, and the second association data includes second historical purchasing behavior data of actual purchasing users actually purchasing the target digital resources;
The processing module 202 is further configured to send, according to the association between the first historical purchase behavior data and the second historical purchase behavior data, a purchase link of the target digital resource to a terminal corresponding to the user through the transceiver module 201 in the user reading concentration period based on the scene description information of each user.
In one embodiment, the processing module 202 is further configured to:
Determining content service resources to be promoted;
Digitally converting the content service resource to obtain a plurality of digital resources;
Respectively carrying out semantic annotation, content extraction and fragmented resource integration on each digital resource to obtain a digital resource set after dynamic reorganization;
And setting two-dimensional code space codes for the digital resources in the digital resource set respectively, wherein the two-dimensional code space codes are used for dynamically reorganizing the digital resources.
In one embodiment, the processing module 202 is further configured to:
Acquiring an issuing map of each digital resource, heat data of the digital resource and a user reading concentration period;
And generating a promotion strategy based on the distribution map of each digital resource, the heat data of the digital resource and the user reading concentration period.
In one embodiment, the processing module 202 is further configured to:
And establishing a first association relation between each digital resource and the user information, and updating the first association relation between each digital resource and the user information to a preset file association table.
In one embodiment, the processing module 202 is further configured to:
establishing a second association relationship among the digital resource tag, the storage position of the digital resource, the service information and the user information to obtain a digital resource library;
receiving a resource query request through the transceiver module 201, wherein the resource query request is from the user or a third party service platform;
responding to the resource query request, and determining a target digital resource matched with the resource query request according to the second association relation;
And sending the target digital resource to a sending end of the resource query request through the transceiver module 201.
The application also provides a processing device, referring to fig. 3, fig. 3 shows a schematic structural diagram of the processing device, specifically, the processing device provided by the application includes a processor, where the processor is configured to implement steps of a method for managing digital resources according to the embodiment corresponding to fig. 1 when executing a computer program stored in a memory; or the processor may be adapted to perform the functions of the modules in the corresponding embodiment of fig. 2 when executing a computer program stored in a memory.
For example, a computer program may be split into one or more modules/units, which are stored in a memory and executed by a processor to perform the present application. One or more of the modules/units may be a series of computer program instruction segments capable of performing particular functions to describe the execution of the computer program in a computer device.
The processing device may include, but is not limited to, a processor, a memory. It will be appreciated by those skilled in the art that the illustrations are merely examples of processing devices, and are not limiting of processing devices, and may include more or less components than illustrated, or may combine some components, or different components, e.g., processing devices may also include input and output devices, network access devices, buses, etc., through which processors, memories, input and output devices, network access devices, etc. are connected.
The Processor may be a central processing unit (Central Processlng Unit, CPU), but may also be other general purpose processors, digital signal processors (DIGITAL SIGNA |processor, DSP), application SPECIFIC INTEGRATED Circuit (ASIC), off-the-shelf Programmable gate array (Field-Programmable GATE ARRAY, FPGA) or other Programmable logic devices, discrete gate or transistor logic devices, discrete hardware components, or the like. A general purpose processor may be a microprocessor or the processor may be any conventional processor or the like that is a control center for a processing device that utilizes various interfaces and lines to connect various parts of the overall processing device.
The memory may be used to store computer programs and/or modules, and the processor implements various functions of the computer device by running or executing the computer programs and/or modules stored in the memory, and invoking data stored in the memory. The memory may mainly include a storage program area and a storage data area, wherein the storage program area may store an operating system, an application program (such as a sound playing function, an image playing function, etc.) required for at least one function, and the like; the storage data area may store data (such as audio data, video data, etc.) created according to the use of the processing device, and the like. In addition, the memory may include high-speed random access memory, and may also include non-volatile memory, such as a hard disk, memory, plug-in hard disk, smart memory card (SMART MEDIA CARD, SMC), secure Digital (SD) card, flash memory card (FLASH CARD), at least one disk storage device, flash memory device, or other volatile solid-state storage device.
It will be clearly understood by those skilled in the art that, for convenience and brevity of description, the specific working process of the apparatus, the processing device and the corresponding modules described above may refer to the description of the method for managing digital resources according to any embodiment as shown in fig. 1 to 3, and will not be repeated herein.
Those of ordinary skill in the art will appreciate that all or a portion of the steps of the various methods of the above embodiments may be performed by instructions, or by instructions controlling associated hardware, which may be stored in a computer-readable storage medium and loaded and executed by a processor.
To this end, an embodiment of the present application provides a computer readable storage medium, in which a plurality of instructions capable of being loaded by a processor are stored, so as to execute steps in a method for managing digital resources according to an embodiment of the present application as shown in fig. 1, and specific operations may refer to a description of the method for managing digital resources according to the embodiment of the present application as shown in fig. 1, which is not repeated herein.
Wherein the computer-readable storage medium may comprise: read Only Memory (ROM), random access Memory (RAM, random Access Memory), magnetic or optical disk, and the like.
Since the instructions stored in the computer readable storage medium may perform the steps in the method for managing digital resources according to the embodiment of the present application as shown in fig. 1, the beneficial effects that can be achieved by the method for managing digital resources according to the embodiment of the present application as shown in fig. 1 can be achieved, which are detailed in the foregoing description and are not repeated herein.
The foregoing has described in detail the method, apparatus, processing device and readable storage medium for digital resource management, and specific examples have been provided herein to illustrate the principles and embodiments of the present application, and the above examples are only for aiding in the understanding of the method and core ideas thereof; meanwhile, as those skilled in the art will have variations in the specific embodiments and application scope in light of the ideas of the present application, the present description should not be construed as limiting the present application.
Claims (10)
1. A method of digital resource management, the method comprising:
Combining a plurality of accounts of the users through comparison of user behavior data of the users so as to acquire the user behavior data of the users;
Acquiring user interest patterns and user reading data based on user behavior data of the plurality of users, wherein the user reading data is behavior data of at least one digital resource read by each user in a user reading concentration period;
setting scene description information for the behavior of the user according to the user interest map and the user reading data; the scene description information is scene description of behavior data of at least one digital resource read by a user in the user reading concentration period;
Mining first association data and second association data among the digital resources in the digital resource management platform, wherein the first association data comprises first historical purchasing behavior data of potential purchasing users in digital resource promotion, and the second association data comprises second historical purchasing behavior data of actual purchasing users actually purchasing target digital resources;
And according to the association relation between the first historical purchasing behavior data and the second historical purchasing behavior data, sending purchasing links of the target digital resources to terminals corresponding to the users in the user reading concentration period based on the scene description information of each user.
2. The method according to claim 1, wherein the method further comprises:
Determining content service resources to be promoted;
Digitally converting the content service resource to obtain a plurality of digital resources;
Respectively carrying out semantic annotation, content extraction and fragmented resource integration on each digital resource to obtain a digital resource set after dynamic reorganization;
And setting two-dimensional code space codes for the digital resources in the digital resource set respectively, wherein the two-dimensional code space codes are used for dynamically reorganizing the digital resources.
3. The method according to claim 2, wherein the method further comprises:
Acquiring an issuing map of each digital resource, heat data of the digital resource and a user reading concentration period;
And generating a promotion strategy based on the distribution map of each digital resource, the heat data of the digital resource and the user reading concentration period.
4. A method according to any one of claims 1-3, characterized in that the method further comprises:
And establishing a first association relation between each digital resource and the user information, and updating the first association relation between each digital resource and the user information to a preset file association table.
5. The method according to claim 4, wherein the method further comprises:
establishing a second association relationship among the digital resource tag, the storage position of the digital resource, the service information and the user information to obtain a digital resource library;
receiving a resource query request, wherein the resource query request is from the user or a third party service platform;
responding to the resource query request, and determining a target digital resource matched with the resource query request according to the second association relation;
and sending the target digital resource to a sending end of the resource query request.
6. A digital resource management device, the digital resource management device comprising:
The receiving and transmitting module is used for combining a plurality of user accounts through the comparison of the user behavior data of a plurality of users so as to acquire the user behavior data of the plurality of users;
the processing module is used for acquiring user interest maps and user reading data based on the user behavior data of the plurality of users, wherein the user reading data is behavior data of at least one digital resource read by each user in a user reading concentration period; setting scene description information for the behavior of the user according to the user interest map and the user reading data; the scene description information is scene description of behavior data of at least one digital resource read by a user in the user reading concentration period;
The processing module is further used for mining first association data and second association data among the digital resources in the digital resource management platform, the first association data comprises first historical purchasing behavior data of potential purchasing users in digital resource promotion, and the second association data comprises second historical purchasing behavior data of actual purchasing users actually purchasing target digital resources;
The processing module is further used for sending the purchasing link of the target digital resource to the terminal corresponding to the user through the receiving and transmitting module in the user reading concentration period based on the scene description information of each user according to the association relation between the first historical purchasing behavior data and the second historical behavior purchasing data.
7. The apparatus of claim 6, wherein the processing module is further configured to:
Determining content service resources to be promoted;
Digitally converting the content service resource to obtain a plurality of digital resources;
Respectively carrying out semantic annotation, content extraction and fragmented resource integration on each digital resource to obtain a digital resource set after dynamic reorganization;
And setting two-dimensional code space codes for the digital resources in the digital resource set respectively, wherein the two-dimensional code space codes are used for dynamically reorganizing the digital resources.
8. The apparatus of claim 7, wherein the processing module is further configured to:
Acquiring an issuing map of each digital resource, heat data of the digital resource and a user reading concentration period;
And generating a promotion strategy based on the distribution map of each digital resource, the heat data of the digital resource and the user reading concentration period.
9. A processing device comprising a processor and a memory, the memory having stored therein a computer program, the processor executing the method of any of claims 1 to 5 when invoking the computer program in the memory.
10. A computer readable storage medium storing a plurality of instructions adapted to be loaded by a processor to perform the method of any one of claims 1 to 5.
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