CN110020363A - Draw the method and device of thermodynamic chart - Google Patents
Draw the method and device of thermodynamic chart Download PDFInfo
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- CN110020363A CN110020363A CN201711139433.5A CN201711139433A CN110020363A CN 110020363 A CN110020363 A CN 110020363A CN 201711139433 A CN201711139433 A CN 201711139433A CN 110020363 A CN110020363 A CN 110020363A
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- 238000000034 method Methods 0.000 title claims abstract description 60
- 238000005096 rolling process Methods 0.000 claims abstract description 63
- 238000010438 heat treatment Methods 0.000 claims abstract description 46
- 238000003860 storage Methods 0.000 claims description 19
- 238000005070 sampling Methods 0.000 claims description 8
- 230000008901 benefit Effects 0.000 claims description 4
- 238000004458 analytical method Methods 0.000 abstract description 14
- 238000012545 processing Methods 0.000 abstract description 8
- 230000006399 behavior Effects 0.000 description 10
- 238000004590 computer program Methods 0.000 description 10
- 238000010586 diagram Methods 0.000 description 10
- 230000008569 process Effects 0.000 description 10
- 238000013507 mapping Methods 0.000 description 5
- 241001269238 Data Species 0.000 description 4
- 230000003542 behavioural effect Effects 0.000 description 4
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- G06F—ELECTRIC DIGITAL DATA PROCESSING
- G06F16/00—Information retrieval; Database structures therefor; File system structures therefor
- G06F16/90—Details of database functions independent of the retrieved data types
- G06F16/95—Retrieval from the web
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- G—PHYSICS
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- G06F16/90—Details of database functions independent of the retrieved data types
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Abstract
The invention discloses a kind of method and devices for drawing thermodynamic chart, are related to technical field of data processing, invent to solve the problem of existing rolling thermodynamic chart drafting mode complexity and influencing user behavior analysis efficiency.Coordinate points are drawn the method comprise the steps that determining according to the height of preset web, the coordinate points of drawing are the coordinate points drawn on the page scroll direction chosen when the preset web is corresponding to roll thermodynamic chart；Browsing total degree corresponding with the drafting coordinate points is determined according to the user browse data of the preset web；It is determined according to the browsing total degree and draws the corresponding heating power color value of coordinate points, the heating power color value is used to indicate the concern temperature of user；It is drawn according to the drafting coordinate points and corresponding heating power color value and rolls thermodynamic chart.The present invention is suitably applied in during user behavior analysis.
Description
Technical field
The present invention relates to technical field of data processing more particularly to a kind of method and devices for drawing thermodynamic chart.
Background technique
As dependence of the user to network is more and more stronger, more and more people begin to focus on the access behavior of user.Because
By the analysis to user access activity, the hobby & interest distribution of user can determine, to further instruct the excellent of website
Change.And thermodynamic chart is then the very effective tool for carrying out user behavior analysis, distinguishes use by different brightness on the page
Family is to " temperature " of each different zones, so that it is determined that user is interested in what.
A kind of currently used thermodynamic chart is to roll thermodynamic chart, user when it is mainly used to analyze user's rolling view webpage
Hobby.It is usually all specifically (the usual rolling view by the way of accurate ordinate when drawing and rolling thermodynamic chart
Direction is ordinate direction) come what is be plotted to, i.e., coordinate points each on ordinate and corresponding each coordinate points are browsed
What number was drawn.But since present web length is increasing, the data of the corresponding ordinate point for needing to acquire
Amount also becomes huger, and huge data volume keeps the drafting for rolling thermodynamic chart more complicated, and subsequently through to rolling
Thermodynamic chart inquiry is come when analyzing a certain region or the corresponding user's rolling view behavior of a certain picture, due to a certain area
The ordinate points that domain or a certain picture include excessively may result in the problem of slow inquiry or even inquiry failure.
Summary of the invention
In view of the above problems, the present invention provides a kind of method and device for drawing thermodynamic chart, in order to solve existing rolling
It is complicated that thermodynamic chart draws mode, and the problem of reduce user behavior analysis efficiency.
In order to solve the above technical problems, in a first aspect, the present invention provides it is a kind of draw thermodynamic chart method, this method packet
It includes:
It is determined according to the height of preset web and draws coordinate points, the drafting coordinate points are to draw the preset web to correspond to
Rolling thermodynamic chart when the page scroll direction chosen on coordinate points；
Browsing total degree corresponding with the drafting coordinate points is determined according to the user browse data of the preset web；
It is determined according to the browsing total degree and draws the corresponding heating power color value of coordinate points, the heating power color value is used for indicating
The concern temperature at family；
It is drawn according to the drafting coordinate points and corresponding heating power color value and rolls thermodynamic chart.
Optionally, described determined according to the height of preset web draws coordinate points, comprising:
Sample frequency is determined according to the height of the preset web；
It is sampled from all coordinate points on the page scroll direction according to the sample frequency, obtains sample seat
Punctuate；
The sample coordinate point is determined as the drafting coordinate points.
Optionally, browsing corresponding with the drafting coordinate points is being determined according to the user browse data of the preset web
Before total degree, the method also includes:
The user browse data is obtained, it is corresponding that the user browse data includes at least browsing position and browsing position
Browsing time.
Optionally, described corresponding clear with the drafting coordinate points according to the determination of the user browse data of the preset web
Look at total degree, comprising:
The browsing position is respectively mapped in different drafting coordinate points；
Count the browsing time summation of the corresponding browsing position of each drafting coordinate points；
Browsing time summation corresponding with each drafting coordinate points is determined as the browsing total degree.
It is optionally, described to obtain the user browse data, comprising:
User is obtained during browsing the preset web, rolls stop place and in the stop for rolling stop place
Time；
The residence time corresponding rolling stop place that the residence time is more than preset threshold is determined as the browsing
Position；
Obtain the corresponding browsing time in the browsing position.
Second aspect, the present invention also provides a kind of device for drawing thermodynamic chart, which includes:
First determination unit draws coordinate points for determining according to the height of preset web, and the drafting coordinate points are to draw
Make the coordinate points on the page scroll direction chosen when the preset web is corresponding to roll thermodynamic chart；
Second determination unit, for according to the determination of the user browse data of the preset web and the drafting coordinate points pair
The browsing total degree answered；
Third determination unit draws the corresponding heating power color value of coordinate points for determining according to the browsing total degree, described
Heating power color value is used to indicate the concern temperature of user；
Drawing unit rolls thermodynamic chart for drawing according to the drafting coordinate points and corresponding heating power color value.
Optionally, first determination unit, comprising:
First determining module, for determining sample frequency according to the height of the preset web；
Sampling module, for being adopted from all coordinate points on the page scroll direction according to the sample frequency
Sample obtains sample coordinate point；
Second determining module, for the sample coordinate point to be determined as the drafting coordinate points.
Optionally, described device further include:
Acquiring unit, for corresponding with the drafting coordinate points according to the determination of the user browse data of the preset web
Browsing total degree before, obtain the user browse data, the user browse data includes at least browsing position and clear
Look at the corresponding browsing time in position.
Optionally, second determination unit, comprising:
Mapping block, for the browsing position to be respectively mapped to different drafting coordinate points；
Statistical module, for counting the browsing time summation of the corresponding browsing position of each drafting coordinate points；
Third determining module, for browsing time summation corresponding with each drafting coordinate points to be determined as the browsing always
Number.
Optionally, the acquiring unit, comprising:
First obtains module, for obtaining user during browse the preset web, rolling stop place and
Roll the residence time of stop place；
4th determining module, for being more than the residence time corresponding rolling stop place of preset threshold by the residence time
It sets and is determined as the browsing position；
Second obtains module, for obtaining the corresponding browsing time in the browsing position.
To achieve the goals above, according to the third aspect of the invention we, a kind of storage medium, the storage medium are provided
Program including storage, wherein equipment where controlling the storage medium in described program operation executes described above draw
Heat the method tried hard to.
To achieve the goals above, according to the fourth aspect of the invention, a kind of processor is provided, the processor is used for
Run program, wherein described program executes drafting thermodynamic chart described above method when running.
By above-mentioned technical proposal, the method and device provided by the invention for drawing thermodynamic chart is carrying out drafting thermodynamic chart
During, not accurately using coordinate points each on page scroll direction as draw coordinate points, present invention determine that draw
Coordinate points processed are the partial coordinates points on page scroll direction, then according to the determining corresponding browsing total degree of drafting coordinate points
To draw rolling thermodynamic chart.Compared with prior art, reduce the quantity for needing the coordinate points drawn to a certain extent, reduce
The complexity that thermodynamic chart is drawn, and correspond to a certain region or drafting coordinate points that a certain picture includes also subtract significantly
It is few, it can effectively avoid the problem that inquiry slowly and inquiry fails, improve the efficiency of user behavior analysis.
The above description is only an overview of the technical scheme of the present invention, in order to better understand the technical means of the present invention,
And it can be implemented in accordance with the contents of the specification, and in order to allow above and other objects of the present invention, feature and advantage can
It is clearer and more comprehensible, the followings are specific embodiments of the present invention.
Detailed description of the invention
By reading the following detailed description of the preferred embodiment, various other advantages and benefits are common for this field
Technical staff will become clear.The drawings are only for the purpose of illustrating a preferred embodiment, and is not considered as to the present invention
Limitation.And throughout the drawings, the same reference numbers will be used to refer to the same parts.In the accompanying drawings:
Fig. 1 shows a kind of method flow diagram for drawing thermodynamic chart provided in an embodiment of the present invention；
Fig. 2 shows another method flow diagrams for drawing thermodynamic chart provided in an embodiment of the present invention；
Fig. 3 shows a kind of composition block diagram of device for drawing thermodynamic chart provided in an embodiment of the present invention；
Fig. 4 shows the composition block diagram of another device for drawing thermodynamic chart provided in an embodiment of the present invention.
Specific embodiment
Exemplary embodiments of the present disclosure are described in more detail below with reference to accompanying drawings.Although showing the disclosure in attached drawing
Exemplary embodiment, it being understood, however, that may be realized in various forms the disclosure without should be by embodiments set forth here
It is limited.On the contrary, these embodiments are provided to facilitate a more thoroughly understanding of the present invention, and can be by the scope of the present disclosure
It is fully disclosed to those skilled in the art.
In order to solve the problem of that existing rolling thermodynamic chart drafting mode is complicated and reduces user behavior analysis efficiency,
The embodiment of the invention provides a kind of methods for drawing thermodynamic chart, as shown in Figure 1, this method comprises:
101, it is determined according to the height of preset web and draws coordinate points.
Wherein, it is more and click less webpage to be primarily referred to as user's rolling view for preset web；The height of preset web
It is entire length of the preset web on page scroll direction.Usual page scroll direction is axis of ordinates direction, therefore corresponding
Preset web height be preset web in axis of ordinates direction length.Additionally, it is also possible to be cross there are page scroll direction
The case where change in coordinate axis direction, the height of corresponding preset web is length of the preset web in axis of abscissas direction at this time；It draws
Coordinate points are the coordinate points drawn on the page scroll direction for needing to draw when preset web is corresponding to roll thermodynamic chart.Specifically
Drawing coordinate points is chosen according to certain rule, and drawing coordinate points is the partial coordinates point on page scroll direction.It chooses
Partial coordinates point is exactly to reduce the data volume drawn when rolling thermodynamic chart and reduce drafting to reduce the time of drafting
Complexity.In addition, the drafting coordinate points of the preset web corresponding selection different number for different height, for preset web
The lesser situation of height, choose draw coordinate points when the drafting coordinate points selected spatially can be more dense, for pre-
If the larger situation of the height of webpage, appropriate the density chosen can be reduced when choosing and drawing coordinate points, not influence to use
Under the premise of the behavioural analysis of family, the quantity for drawing coordinate points is reduced as best one can, so being needed in practical applications according to default net
The height of page, which determines, draws coordinate points.
102, browsing total degree corresponding with coordinate points are drawn is determined according to the user browse data of preset web.
After determining the corresponding drafting coordinate points for rolling thermodynamic chart of preset web, it is also necessary to determine that drawing coordinate points corresponds to
Heating power color value, heating power color value is intended to indicate that user pays close attention to temperature, and concern temperature is by browsing frequency (browsing time)
It measures, therefore heating power color value is relevant to the browsing frequency (browsing time) for drawing coordinate points, draws coordinate so determining
The corresponding heating power color value of point, which then needs first to determine, draws the corresponding browsing total degree of coordinate points.
Wherein, the behavioral data generated when user browse data is user's rolling view preset web, including browsing position
And browsing time etc..Browsing corresponding rolling stop place, browsing time when position is user's rolling view preset web is
In the number for rolling stop place stop.In addition, it is necessary to which explanation is that the specific stop place that rolls in practical applications is usually
When user stops during rolling view preset web, by the coboundary of the viewing area where preset web in preset web
In corresponding coordinate be denoted as rolling stop place, wherein the coboundary of viewing area corresponding coordinate in the default page can pass through
The existing station acquisition method being embedded in preset web obtains.It provides specific example to be illustrated: assuming that preset web
Page scroll direction be axis of ordinates direction, the height of preset web is 1000 pixels, when user is in navigation process
When stop, if in current display area be shown the 200th pixel of preset web to the content between the 450th pixel, it is right
That answers rolls the position that stop place is the 200th pixel.Alternatively, it is also possible to according to preset web institute viewing area in the display area
Lower boundary in the default page corresponding coordinate to record roll stop place, when physical record is by viewing area lower boundary pair
What the height that the coordinate answered subtracts viewing area obtained.Specific example is provided, such as above-mentioned example, the corresponding seat of lower boundary
It is designated as the 450th pixel, the height of viewing area is 450-200=250 pixel, then obtains corresponding rolling stop place
For the 450-250=200 pixel.It similarly, can also be according to any a line between viewing area coboundary and lower boundary
Corresponding coordinate rolls stop place to record in the default page, and when physical record is to subtract the coordinate where any a line
The difference in height of it and coboundary is gone to obtain.
It include tape spool and not tape spool it should also be noted that, in the pattern of existing web displaying
Two kinds of patterns.For other than the above-mentioned determining mode for rolling stop place, rolling can also be passed through in the pattern of tape spool
The stop place of item rolls stop place to record.Preset web is rolled with the movement of scroll bar, therefore scroll bar is aobvious
Show that there are corresponding relationships between the position of the coordinate points in the position and preset web in area, so according to scroll bar in viewing area
In stop place can recorde roll stop place.It is specifically recorded according to the stop place of scroll bar and rolls stop place
Process are as follows: coordinate of the upper edge or lower edge of acquisition scroll bar in viewing area first；Then by the upper edge of scroll bar or under
Coordinate of the edge in viewing area is determined as the coordinate of scroll bar in the display area；By determining scroll bar, coordinate leads in the display area
The corresponding relationship crossed between the position of scroll bar in the display area and the position of the coordinate points in preset web is converted to corresponding
The coordinate of coordinate points in preset web；The coordinate of coordinate points in obtained preset web is determined as to roll stop place.
In addition, being usually that the analysis to the user behavior data in a period of time is shown due to rolling thermodynamic chart, use
User data is the browsing data of all users in preset web corresponding a period of time.
Specifically browsing total degree corresponding with coordinate points are drawn is determined according to the user browse data of preset web.
It is the partial coordinates point chosen on page scroll direction due to drawing coordinate points, and browses position not in user browse data
Certain only includes to draw coordinate points position, it is also possible to the position comprising other coordinate points on page scroll direction, in order to
It can make full use of all user browse datas to obtain more accurately rolling thermodynamic chart, the present embodiment is by all users
Browsing position in browsing data is grouped merging according to coordinate points are drawn, then by all browsings corresponding in each grouping
Result after the corresponding browsing time in position merges determines the browsing total degree for drawing coordinate points.
103, it is determined according to browsing total degree and draws the corresponding heating power color value of coordinate points.
Wherein, the corresponding browsing total degree of drafting coordinate points is directly proportional to heating power color value, and browsing total degree is more, heating power color
Value is bigger, i.e., the corresponding coloration for drawing the color at coordinate points and/or brightness are bigger；It is fewer to browse total degree, heating power color value
Smaller, i.e., the corresponding coloration for drawing the color at coordinate points and/or brightness are smaller.Browsing can be set in actual application
Then specific scale between total degree and heating power color value determines the corresponding heat of each drafting coordinate points according to scale
Power color value.
104, it is drawn according to drafting coordinate points and corresponding heating power color value and rolls thermodynamic chart.
To draw color at coordinate points according to draw principle that the corresponding heating power color value of coordinate points is drawn for institute
Some draws coordinate points and is drawn to obtain the rolling thermodynamic chart in preset web corresponding a period of time on thermodynamic chart.
The method provided in an embodiment of the present invention for drawing thermodynamic chart, during carrying out drafting thermodynamic chart, without accurate
Using coordinate points each on page scroll direction as draw coordinate points, present invention determine that drafting coordinate points be page scroll
Then partial coordinates point on direction draws rolling thermodynamic chart according to the corresponding browsing total degree of determining drafting coordinate points.
Compared with prior art, reduce the quantity for needing the coordinate points drawn to a certain extent, reduce answering for thermodynamic chart drafting
Miscellaneous degree, and the drafting coordinate points for including corresponding to a certain region or a certain picture also greatly reduce, and can effectively keep away
Exempt from inquiry slowly and inquire the problem of failing, improves the efficiency of user behavior analysis.
Further, as the refinement and extension to embodiment illustrated in fig. 1, the embodiment of the invention also provides another kinds to draw
The method tried hard to is heated, as shown in Figure 2.
201, sample frequency is determined according to the height of preset web, and according to sample frequency from the institute on page scroll direction
Have in coordinate points and sampled, obtains sample coordinate point.
The principle of sample frequency is specifically determined according to the height of preset web are as follows: the bigger sampling frequency of the height of preset web
Rate is bigger, and the smaller sample frequency of the height of preset web is smaller.It should be noted that sample frequency can also in actual application
To be adjusted according to actual demand dynamic, for example, it is larger for the dimension of picture shown in preset web in the case of, can be set
Biggish sample frequency, situation lesser for the dimension of picture shown in preset web, can be set lesser sample frequency
Deng.
It is sampled from all coordinate points on page scroll direction according to sample frequency, obtains sample coordinate point, had
The process of the sampling of body is illustrated by following examples: assuming that the page scroll direction of preset web is axis of ordinates direction,
The height of preset web is Ph=2000 pixel, sample frequency 10, then since first pixel, according to 10 pictures
The interval of vegetarian refreshments is sampled, obtained sample coordinate point be the 10th, 20,30 ..., 1980,1990,2000 pixels.
202, sample coordinate point is determined as drawing coordinate points.
It will be determined as drawing coordinate points by the sample coordinate point in step 201, be drawn in coordinate points and Fig. 1 step 101
It is identical for drawing coordinate points, is drawn on the page scroll direction for needing to draw when preset web is corresponding to roll thermodynamic chart
Coordinate points.
203, the user browse data of preset web is obtained.
Wherein, browsing position and browsing time during user browse data includes user's rolling view preset web
Number.Specifically, browsing position and browsing time in Fig. 1 step 102 browsing position and browsing time be it is identical, herein not
It repeats again.Browsing time and browsing position can be obtained by the monitor code being embedded in preset web.
In addition it is also necessary to which explanation, in practical applications, if user encounters oneself interested place, is bound to stop
The long period is stayed, therefore the rolling stop place especially short for the residence time is not as browsing position.Specific the present embodiment
It is that the residence time corresponding rolling stop place for being more than preset threshold for the residence time is determined as browsing position；Then according to really
Fixed browsing position obtains browsing time corresponding with browsing position from all user browse datas obtained by monitor code.
Wherein preset threshold can freely be set according to actual demand, for example be set as the other values such as 3s, 4s.It should be noted that
Residence time is also to be obtained by monitor code.
204, browsing total degree corresponding with coordinate points are drawn is determined according to the user browse data of preset web.
The mistake of browsing total degree corresponding with coordinate points are drawn specifically is determined according to the user browse data of preset web
Journey are as follows:
Firstly, browsing position is respectively mapped in different drafting coordinate points；
Specific mapping principle are as follows: the value for browsing the corresponding coordinate points in position is more than or equal to n-th of drafting coordinate points
All browsing positions for being worth but being less than the value of (n+1)th drafting coordinate points are mapped in n-th of drafting coordinate points.It provides specific
Example be illustrated: it is assumed that determine corresponding the draftings coordinate points of preset web be the 10th, 20,30,40,50 pixel,
Browsing position is the 12nd, 15,20,23,26,34,41,45 pixel in the corresponding user browse data obtained, then can be by the
12,15 pixels are mapped on the 10th pixel；20th, 23,26 pixel is mapped on the 20th pixel；It will
34th pixel is mapped on the 30th pixel；41st, 45 pixel is mapped on the 40th pixel.
Then, each browsing time summation for drawing the corresponding browsing position of coordinate points is counted；
The corresponding browsing time in all browsing positions that will be mapped in the same drafting coordinate points respectively is added, and is obtained
To browsing total degree corresponding with each drafting coordinate points.It is the 10th for drawing coordinate points corresponding to example among the above
The case where pixel, corresponding browsing position are the 12nd, 15 pixel, it is assumed that the browsing time of the 12nd, 15 pixel point
Not Wei 20 and 30, then it is 20+30=50 that draw coordinate points, which be the corresponding browsing total degree of the 10th pixel,.
205, it is determined according to browsing total degree and draws the corresponding heating power color value of coordinate points.
The implementation of this step is identical as the implementation of Fig. 1 step 103, and details are not described herein again.
206, it is drawn according to drafting coordinate points and corresponding heating power color value and rolls thermodynamic chart.
The implementation of this step is identical as the implementation of Fig. 1 step 104, and details are not described herein again.
In addition, being after determining drafting coordinate points, by one for Fig. 1 and the method shown in Fig. 2 for drawing thermodynamic chart
Browsing position in the section time in the user browse data of all users of browsing preset web is uniformly mapped to drafting and is sat
On punctuate, then statistics obtains the corresponding browsing total degree of each drafting coordinate points.It however in practical applications, can also be true
Surely after drawing coordinate points, in a circulating manner, the browsing position in the user browse data of a user is mapped every time,
Then the same browsing time for drawing coordinate points of the correspondence after mapping each time is added up, finally obtains each drafting coordinate
The corresponding browsing total degree of point.
Further, as the realization to method shown in above-mentioned Fig. 1 and Fig. 2, another embodiment of the embodiment of the present invention is also
A kind of device for drawing thermodynamic chart is provided, for realizing to above-mentioned Fig. 1 and method shown in Fig. 2.The device is implemented
Example it is corresponding with preceding method embodiment, be it is easy to read, present apparatus embodiment is no longer in the details in preceding method embodiment
Appearance is repeated one by one, it should be understood that the device in the present embodiment can correspond to the whole realized in preceding method embodiment
Content.As shown in figure 3, the device includes: the first determination unit 31, the second determination unit 32, third determination unit 33 and draws
Unit 34 processed.
First determination unit 31 draws coordinate points for determining according to the height of preset web, and the drafting coordinate points are
Draw the coordinate points on the page scroll direction chosen when the preset web is corresponding to roll thermodynamic chart；
Wherein, preset web is primarily referred to as the less webpage of the more click of user's rolling view；The height of preset web is
Entire length of the preset web on page scroll direction.Usual page scroll direction is axis of ordinates direction, therefore corresponding
The height of preset web is preset web in axis of ordinates direction length.Additionally, it is also possible to be horizontal seat there are page scroll direction
The case where parameter direction, the height of corresponding preset web is length of the preset web in axis of abscissas direction at this time；It draws and sits
Punctuate is the coordinate points drawn on the page scroll direction for needing to draw when preset web is corresponding to roll thermodynamic chart.Specifically draw
Coordinate points processed are chosen according to certain rule, and drawing coordinate points is the partial coordinates point on page scroll direction.Selection portion
Point coordinate points are exactly to reduce the data volume drawn when rolling thermodynamic chart and reduce answering for drafting to reduce the time of drafting
Miscellaneous degree.In addition, the drafting coordinate points of the preset web corresponding selection different number for different height, for preset web
Highly lesser situation, the drafting coordinate points selected when choosing and drawing coordinate points spatially can be more dense, for default
The larger situation of the height of webpage appropriate can reduce the density chosen when choosing and drawing coordinate points, not influence user
Under the premise of behavioural analysis, the quantity for drawing coordinate points is reduced as best one can, so being needed in practical applications according to preset web
Height determine draw coordinate points.
Second determination unit 32, for according to the determination of the user browse data of the preset web and the drafting coordinate points
Corresponding browsing total degree；
After determining the corresponding drafting coordinate points for rolling thermodynamic chart of preset web, it is also necessary to determine that drawing coordinate points corresponds to
Heating power color value, heating power color value is intended to indicate that user pays close attention to temperature, and concern temperature is by browsing frequency (browsing time)
It measures, therefore heating power color value is relevant to the browsing frequency (browsing time) for drawing coordinate points, draws coordinate so determining
The corresponding heating power color value of point, which then needs first to determine, draws the corresponding browsing total degree of coordinate points.
Wherein, the behavioral data generated when user browse data is user's rolling view preset web, including browsing position
And browsing time etc..Browsing corresponding rolling stop place, browsing time when position is user's rolling view preset web is
In the number for rolling stop place stop.In addition, it is necessary to which explanation is that the specific stop place that rolls in practical applications is usually
When user stops during rolling view preset web, by the coboundary of the viewing area where preset web in preset web
In corresponding coordinate be denoted as rolling stop place, wherein the coboundary of viewing area corresponding coordinate in the default page can pass through
The existing station acquisition method being embedded in preset web obtains.Alternatively, it is also possible to according to preset web institute in the display area
The lower boundary of viewing area corresponding coordinate in the default page to record rolls stop place, and when physical record is will be under viewing area
What the height that the corresponding coordinate in boundary subtracts viewing area obtained.It similarly, can also be according between viewing area coboundary and lower boundary
Any a line in the default page corresponding coordinate to record roll stop place, when physical record is by any a line
What the difference in height that the coordinate at place subtracts it and coboundary obtained.
It include tape spool and not tape spool it should also be noted that, in the pattern of existing web displaying
Two kinds of patterns.For other than the above-mentioned determining mode for rolling stop place, rolling can also be passed through in the pattern of tape spool
The stop place of item rolls stop place to record.Preset web is rolled with the movement of scroll bar, therefore scroll bar is aobvious
Show that there are corresponding relationships between the position of the coordinate points in the position and preset web in area, so according to scroll bar in viewing area
In stop place can recorde roll stop place.It is specifically recorded according to the stop place of scroll bar and rolls stop place
Process are as follows: coordinate of the upper edge or lower edge of acquisition scroll bar in viewing area first；Then by the upper edge of scroll bar or under
Coordinate of the edge in viewing area is determined as the coordinate of scroll bar in the display area；By determining scroll bar, coordinate leads in the display area
The corresponding relationship crossed between the position of scroll bar in the display area and the position of the coordinate points in preset web is converted to corresponding
The coordinate of coordinate points in preset web；The coordinate of coordinate points in obtained preset web is determined as to roll stop place.
In addition, being usually that the analysis to the user behavior data in a period of time is shown due to rolling thermodynamic chart, use
User data is the browsing data of all users in preset web corresponding a period of time.
Specifically browsing total degree corresponding with coordinate points are drawn is determined according to the user browse data of preset web.
It is the partial coordinates point chosen on page scroll direction due to drawing coordinate points, and browses position not in user browse data
Certain only includes to draw coordinate points position, it is also possible to the position comprising other coordinate points on page scroll direction, in order to
It can make full use of all user browse datas to obtain more accurately rolling thermodynamic chart, the present embodiment is by all users
Browsing position in browsing data is grouped merging according to coordinate points are drawn, then by all browsings corresponding in each grouping
Result after the corresponding browsing time in position merges determines the browsing total degree for drawing coordinate points.
Third determination unit 33 draws the corresponding heating power color value of coordinate points, institute for determining according to the browsing total degree
Heating power color value is stated for indicating the concern temperature of user；
Wherein, the corresponding browsing total degree of drafting coordinate points is directly proportional to heating power color value, and browsing total degree is more, heating power color
Value is bigger, i.e., the corresponding coloration for drawing the color at coordinate points and/or brightness are bigger；It is fewer to browse total degree, heating power color value
Smaller, i.e., the corresponding coloration for drawing the color at coordinate points and/or brightness are smaller.Browsing can be set in actual application
Then specific scale between total degree and heating power color value determines the corresponding heat of each drafting coordinate points according to scale
Power color value.
Drawing unit 34 rolls thermodynamic chart for drawing according to the drafting coordinate points and corresponding heating power color value.
To draw color at coordinate points according to draw principle that the corresponding heating power color value of coordinate points is drawn for institute
Some draws coordinate points and is drawn to obtain the rolling thermodynamic chart in preset web corresponding a period of time on thermodynamic chart.
As shown in figure 4, first determination unit 31, comprising:
First determining module 311, for determining sample frequency according to the height of the preset web；
The principle of sample frequency is specifically determined according to the height of preset web are as follows: the bigger sampling frequency of the height of preset web
Rate is bigger, and the smaller sample frequency of the height of preset web is smaller.It should be noted that sample frequency can also in actual application
To be adjusted according to actual demand dynamic, for example, it is larger for the dimension of picture shown in preset web in the case of, can be set
Biggish sample frequency, situation lesser for the dimension of picture shown in preset web, can be set lesser sample frequency
Deng.
Sampling module 312, for according to the sample frequency from all coordinate points on the page scroll direction into
Row sampling, obtains sample coordinate point；
Second determining module 313, for the sample coordinate point to be determined as the drafting coordinate points.
It is sampled from all coordinate points on page scroll direction according to sample frequency, obtains sample coordinate point, had
The process of the sampling of body is illustrated by following examples: assuming that the page scroll direction of preset web is axis of ordinates direction,
The height of preset web is Ph=2000 pixel, sample frequency 10, then since first pixel, according to 10 pictures
The interval of vegetarian refreshments is sampled, obtained sample coordinate point be the 10th, 20,30 ..., 1980,1990,2000 pixels.
As shown in figure 4, described device further include:
Acquiring unit 35, for according to the determination of the user browse data of the preset web and the drafting coordinate points pair
Before the browsing total degree answered, obtain the user browse data, the user browse data include at least browsing position and
Browse the corresponding browsing time in position.
Wherein, browsing position and browsing time during user browse data includes user's rolling view preset web
Number.Specifically, browsing position and browsing time in the second determination unit 32 browsing position and browsing time be it is identical, this
Place repeats no more.Browsing time and browsing position can be obtained by the monitor code being embedded in preset web.
As shown in figure 4, second determination unit 32, comprising:
Mapping block 321, for the browsing position to be respectively mapped to different drafting coordinate points；
Specific mapping principle are as follows: the value for browsing the corresponding coordinate points in position is more than or equal to n-th of drafting coordinate points
All browsing positions for being worth but being less than the value of (n+1)th drafting coordinate points are mapped in n-th of drafting coordinate points.It provides specific
Example be illustrated: it is assumed that determine corresponding the draftings coordinate points of preset web be the 10th, 20,30,40,50 pixel,
Browsing position is the 12nd, 15,20,23,26,34,41,45 pixel in the corresponding user browse data obtained, then can be by the
12,15 pixels are mapped on the 10th pixel；20th, 23,26 pixel is mapped on the 20th pixel；It will
34th pixel is mapped on the 30th pixel；41st, 45 pixel is mapped on the 40th pixel.
Statistical module 322, for counting the browsing time summation of the corresponding browsing position of each drafting coordinate points；
Third determining module 323, for will browsing time summation corresponding with each drafting coordinate points be determined as it is described clear
Look at total degree.
The corresponding browsing time in all browsing positions that will be mapped in the same drafting coordinate points respectively is added, and is obtained
To browsing total degree corresponding with each drafting coordinate points.It is the 10th for drawing coordinate points corresponding to example among the above
The case where pixel, corresponding browsing position are the 12nd, 15 pixel, it is assumed that the browsing time of the 12nd, 15 pixel point
Not Wei 20 and 30, then it is 20+30=50 that draw coordinate points, which be the corresponding browsing total degree of the 10th pixel,.
As shown in figure 4, the acquiring unit 35, comprising:
First obtains module 351, for obtaining user during browse the preset web, rolling stop place and
In the residence time for rolling stop place；
4th determining module 352, the residence time corresponding rolling for being more than preset threshold for the residence time stop
Position is stayed to be determined as the browsing position；
Second obtains module 353, for obtaining the corresponding browsing time in the browsing position.
It should be noted that in practical applications, if user encounters oneself interested place, when being bound to stop longer
Between, therefore the rolling stop place especially short for the residence time is not as browsing position.Specific the present embodiment is will to stop
Time is more than that the residence time corresponding rolling stop place of preset threshold is determined as browsing position；Then according to determining browsing
Position obtains browsing time corresponding with browsing position from all user browse datas obtained by monitor code.Wherein preset
Threshold value can freely be set according to actual demand, for example be set as the other values such as 3s, 4s.It should be noted that the residence time
It is also to be obtained by monitor code.
The device provided in an embodiment of the present invention for drawing thermodynamic chart, during carrying out drafting thermodynamic chart, without accurate
Using coordinate points each on page scroll direction as draw coordinate points, present invention determine that drafting coordinate points be page scroll
Then partial coordinates point on direction draws rolling thermodynamic chart according to the corresponding browsing total degree of determining drafting coordinate points.
Compared with prior art, reduce the quantity for needing the coordinate points drawn to a certain extent, reduce answering for thermodynamic chart drafting
Miscellaneous degree, and the drafting coordinate points for including corresponding to a certain region or a certain picture also greatly reduce, and can effectively keep away
Exempt from inquiry slowly and inquire the problem of failing, improves the efficiency of user behavior analysis.
The device for drawing thermodynamic chart includes processor and memory, and above-mentioned first determination unit 31, second determines single
Member 32, third determination unit 33 and drawing unit 34 etc. store in memory as program unit, are executed by processor
Above procedure unit stored in memory realizes corresponding function.
Include kernel in processor, is gone in memory to transfer corresponding program unit by kernel.Kernel can be set one
Or more, the accuracy of user requirements analysis result is improved by adjusting kernel parameter.
Memory may include the non-volatile memory in computer-readable medium, random access memory (RAM) and/
Or the forms such as Nonvolatile memory, if read-only memory (ROM) or flash memory (flash RAM), memory include that at least one is deposited
Store up chip.
The embodiment of the invention provides a kind of storage mediums, are stored thereon with program, real when which is executed by processor
The existing method for drawing thermodynamic chart.
The embodiment of the invention provides a kind of processor, the processor is for running program, wherein described program operation
The method of thermodynamic chart is drawn described in Shi Zhihang.
The embodiment of the invention provides a kind of equipment, equipment include processor, memory and storage on a memory and can
The program run on a processor, processor performs the steps of when executing program determines drafting according to the height of preset web
Coordinate points, the coordinate points of drawing are to draw on the page scroll direction chosen when the preset web is corresponding to roll thermodynamic chart
Coordinate points；Browsing total degree corresponding with the drafting coordinate points is determined according to the user browse data of the preset web；
It is determined according to the browsing total degree and draws the corresponding heating power color value of coordinate points, the heating power color value is used to indicate the concern of user
Temperature；It is drawn according to the drafting coordinate points and corresponding heating power color value and rolls thermodynamic chart.
Further, described determined according to the height of preset web draws coordinate points, comprising:
Sample frequency is determined according to the height of the preset web；
It is sampled from all coordinate points on the page scroll direction according to the sample frequency, obtains sample seat
Punctuate；
The sample coordinate point is determined as the drafting coordinate points.
Further, corresponding clear with the drafting coordinate points according to the determination of the user browse data of the preset web
It lookes at before total degree, the method also includes:
The user browse data is obtained, it is corresponding that the user browse data includes at least browsing position and browsing position
Browsing time.
Further, described corresponding with the drafting coordinate points according to the determination of the user browse data of the preset web
Browse total degree, comprising:
The browsing position is respectively mapped in different drafting coordinate points；
Count the browsing time summation of the corresponding browsing position of each drafting coordinate points；
Browsing time summation corresponding with each drafting coordinate points is determined as the browsing total degree.
It is further, described to obtain the user browse data, comprising:
User is obtained during browsing the preset web, rolls stop place and in the stop for rolling stop place
Time；
The residence time corresponding rolling stop place that the residence time is more than preset threshold is determined as the browsing
Position；
Obtain the corresponding browsing time in the browsing position.
Equipment in the embodiment of the present invention can be server, PC, PAD, mobile phone etc..
The embodiment of the invention also provides a kind of computer program products, when executing on data processing equipment, are suitable for
It executes the program of initialization there are as below methods step: being determined according to the height of preset web and draw coordinate points, the drafting coordinate
The coordinate points on page scroll direction that point is chosen when rolling thermodynamic chart for the drafting preset web is corresponding；According to described pre-
If the user browse data of webpage determines browsing total degree corresponding with the drafting coordinate points；It is true according to the browsing total degree
Surely the corresponding heating power color value of coordinate points is drawn, the heating power color value is used to indicate the concern temperature of user；It is sat according to the drafting
Punctuate and corresponding heating power color value, which are drawn, rolls thermodynamic chart.
Further, described determined according to the height of preset web draws coordinate points, comprising:
Sample frequency is determined according to the height of the preset web；
It is sampled from all coordinate points on the page scroll direction according to the sample frequency, obtains sample seat
Punctuate；
The sample coordinate point is determined as the drafting coordinate points.
Further, corresponding clear with the drafting coordinate points according to the determination of the user browse data of the preset web
It lookes at before total degree, the method also includes:
The user browse data is obtained, it is corresponding that the user browse data includes at least browsing position and browsing position
Browsing time.
Further, described corresponding with the drafting coordinate points according to the determination of the user browse data of the preset web
Browse total degree, comprising:
The browsing position is respectively mapped in different drafting coordinate points；
Count the browsing time summation of the corresponding browsing position of each drafting coordinate points；
Browsing time summation corresponding with each drafting coordinate points is determined as the browsing total degree.
It is further, described to obtain the user browse data, comprising:
User is obtained during browsing the preset web, rolls stop place and in the stop for rolling stop place
Time；
The residence time corresponding rolling stop place that the residence time is more than preset threshold is determined as the browsing
Position；
Obtain the corresponding browsing time in the browsing position.
It should be understood by those skilled in the art that, embodiments herein can provide as method, system or computer program
Product.Therefore, complete hardware embodiment, complete software embodiment or reality combining software and hardware aspects can be used in the application
Apply the form of example.Moreover, it wherein includes the computer of computer usable program code that the application, which can be used in one or more,
The computer program implemented in usable storage medium (including but not limited to magnetic disk storage, CD-ROM, optical memory etc.) produces
The form of product.
The application is referring to method, the process of equipment (system) and computer program product according to the embodiment of the present application
Figure and/or block diagram describe.It should be understood that every one stream in flowchart and/or the block diagram can be realized by computer program instructions
The combination of process and/or box in journey and/or box and flowchart and/or the block diagram.It can provide these computer programs
Instruct the processor of general purpose computer, special purpose computer, Embedded Processor or other programmable data processing devices to produce
A raw machine, so that being generated by the instruction that computer or the processor of other programmable data processing devices execute for real
The device for the function of being specified in present one or more flows of the flowchart and/or one or more blocks of the block diagram.
These computer program instructions, which may also be stored in, is able to guide computer or other programmable data processing devices with spy
Determine in the computer-readable memory that mode works, so that it includes referring to that instruction stored in the computer readable memory, which generates,
Enable the manufacture of device, the command device realize in one box of one or more flows of the flowchart and/or block diagram or
The function of being specified in multiple boxes.
These computer program instructions also can be loaded onto a computer or other programmable data processing device, so that counting
Series of operation steps are executed on calculation machine or other programmable devices to generate computer implemented processing, thus in computer or
The instruction executed on other programmable devices is provided for realizing in one or more flows of the flowchart and/or block diagram one
The step of function of being specified in a box or multiple boxes.
In a typical configuration, calculating equipment includes one or more processors (CPU), input/output interface, net
Network interface and memory.
Memory may include the non-volatile memory in computer-readable medium, random access memory (RAM) and/
Or the forms such as Nonvolatile memory, such as read-only memory (ROM) or flash memory (flash RAM).Memory is computer-readable Jie
The example of matter.
Computer-readable medium includes permanent and non-permanent, removable and non-removable media can be by any method
Or technology come realize information store.Information can be computer readable instructions, data structure, the module of program or other data.
The example of the storage medium of computer includes, but are not limited to phase change memory (PRAM), static random access memory (SRAM), moves
State random access memory (DRAM), other kinds of random access memory (RAM), read-only memory (ROM), electric erasable
Programmable read only memory (EEPROM), flash memory or other memory techniques, read-only disc read only memory (CD-ROM) (CD-ROM),
Digital versatile disc (DVD) or other optical storage, magnetic cassettes, tape magnetic disk storage or other magnetic storage devices
Or any other non-transmission medium, can be used for storage can be accessed by a computing device information.As defined in this article, it calculates
Machine readable medium does not include temporary computer readable media (transitory media), such as the data-signal and carrier wave of modulation.
It should also be noted that, the terms "include", "comprise" or its any other variant are intended to nonexcludability
It include so that the process, method, commodity or the equipment that include a series of elements not only include those elements, but also to wrap
Include other elements that are not explicitly listed, or further include for this process, method, commodity or equipment intrinsic want
Element.In the absence of more restrictions, the element limited by sentence "including a ...", it is not excluded that including element
There is also other identical elements in process, method, commodity or equipment.
It will be understood by those skilled in the art that embodiments herein can provide as method, system or computer program product.
Therefore, complete hardware embodiment, complete software embodiment or embodiment combining software and hardware aspects can be used in the application
Form.It is deposited moreover, the application can be used to can be used in the computer that one or more wherein includes computer usable program code
The shape for the computer program product implemented on storage media (including but not limited to magnetic disk storage, CD-ROM, optical memory etc.)
Formula.
The above is only embodiments herein, are not intended to limit this application.To those skilled in the art,
Various changes and changes are possible in this application.It is all within the spirit and principles of the present application made by any modification, equivalent replacement,
Improve etc., it should be included within the scope of the claims of this application.
Claims (10)
1. a kind of method for drawing thermodynamic chart, which is characterized in that the described method includes:
It is determined according to the height of preset web and draws coordinate points, the drafting coordinate points are to draw the corresponding rolling of the preset web
The coordinate points on page scroll direction chosen when dynamic thermodynamic chart；
Browsing total degree corresponding with the drafting coordinate points is determined according to the user browse data of the preset web；
It is determined according to the browsing total degree and draws the corresponding heating power color value of coordinate points, the heating power color value is for indicating user's
Pay close attention to temperature；
It is drawn according to the drafting coordinate points and corresponding heating power color value and rolls thermodynamic chart.
2. the method according to claim 1, wherein described determined according to the height of preset web draws coordinate
Point, comprising:
Sample frequency is determined according to the height of the preset web；
It is sampled from all coordinate points on the page scroll direction according to the sample frequency, obtains sample coordinate
Point；
The sample coordinate point is determined as the drafting coordinate points.
3. method according to claim 1 or 2, which is characterized in that in the user browse data according to the preset web
Before determining browsing total degree corresponding with the drafting coordinate points, the method also includes:
The user browse data is obtained, it is corresponding clear that the user browse data includes at least browsing position and browsing position
Look at number.
4. according to the method described in claim 3, it is characterized in that, the user browse data according to the preset web is true
Fixed browsing total degree corresponding with the drafting coordinate points, comprising:
The browsing position is respectively mapped in different drafting coordinate points；
Count the browsing time summation of the corresponding browsing position of each drafting coordinate points；
Browsing time summation corresponding with each drafting coordinate points is determined as the browsing total degree.
5. according to the method described in claim 3, it is characterized in that, described obtain the user browse data, comprising:
User is obtained during browsing the preset web, rolls stop place and when rolling the stop of stop place
Between；
The residence time corresponding rolling stop place that the residence time is more than preset threshold is determined as the browsing position；
Obtain the corresponding browsing time in the browsing position.
6. a kind of device for drawing thermodynamic chart, which is characterized in that described device includes:
First determination unit draws coordinate points for determining according to the height of preset web, and the drafting coordinate points are drafting institute
State the coordinate points on the page scroll direction chosen when preset web is corresponding to roll thermodynamic chart；
Second determination unit, for corresponding with the drafting coordinate points according to the determination of the user browse data of the preset web
Browse total degree；
Third determination unit draws the corresponding heating power color value of coordinate points, the heating power for determining according to the browsing total degree
Color value is used to indicate the concern temperature of user；
Drawing unit rolls thermodynamic chart for drawing according to the drafting coordinate points and corresponding heating power color value.
7. device according to claim 6, which is characterized in that first determination unit, comprising:
First determining module, for determining sample frequency according to the height of the preset web；
Sampling module, for being sampled from all coordinate points on the page scroll direction according to the sample frequency,
Obtain sample coordinate point；
Second determining module, for the sample coordinate point to be determined as the drafting coordinate points.
8. device according to claim 6 or 7, which is characterized in that described device further include:
Acquiring unit, for corresponding clear with the drafting coordinate points according to the determination of the user browse data of the preset web
It lookes at before total degree, obtains the user browse data, the user browse data includes at least browsing position and browsing position
Set corresponding browsing time.
9. a kind of storage medium, which is characterized in that the storage medium includes the program of storage, wherein run in described program
When control the storage medium where equipment perform claim require 1 to the drafting thermodynamic chart described in any one of claim 5
Method.
10. a kind of processor, which is characterized in that the processor is for running program, wherein right of execution when described program is run
Benefit require 1 to the drafting thermodynamic chart described in any one of claim 5 method.
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