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CN103425475B - A kind of method for adding clickthrough to Internet advertising - Google Patents

A kind of method for adding clickthrough to Internet advertising Download PDF

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Publication number
CN103425475B
CN103425475B CN201210165654.0A CN201210165654A CN103425475B CN 103425475 B CN103425475 B CN 103425475B CN 201210165654 A CN201210165654 A CN 201210165654A CN 103425475 B CN103425475 B CN 103425475B
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China
Prior art keywords
flash
parms
javascript programs
button
clickthrough
Prior art date
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Application number
CN201210165654.0A
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Chinese (zh)
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CN103425475A (en
Inventor
房炜
Current Assignee (The listed assignees may be inaccurate. Google has not performed a legal analysis and makes no representation or warranty as to the accuracy of the list.)
Yue Yue Information Technology (shanghai) Co Ltd
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Yue Yue Information Technology (shanghai) Co Ltd
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Priority to CN201210165654.0A priority Critical patent/CN103425475B/en
Publication of CN103425475A publication Critical patent/CN103425475A/en
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Publication of CN103425475B publication Critical patent/CN103425475B/en
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Abstract

The invention discloses a kind of method for adding clickthrough to Internet advertising, comprise the following steps：An ad material is selected, and judges whether the ad material is FLASH advertisements by javascript programs；If FLASH advertisements, then by javascript programs, a BUTTON label is dynamically generated in html page；FLASH is dynamically inserted into button label by javascript programs again.The present invention is contrasted with the prior art by actual, reduce the development time of FLASH developer 50%, because no longer need them to handle FLASH source files, and, cheated by the pattern of BUTTON, it is possible to achieve add some points and hit and do not shield the mouse event on FLASH.

Description

A kind of method for adding clickthrough to Internet advertising
Technical field
The present invention relates to Internet technical field, more particularly to a kind of method for adding clickthrough to Internet advertising.
Background technology
With the development of the service of internet information, in website operation field, Internet advertising by feat of its implantable it is strong, Amount and the high advantage of clicking rate are browsed, rapidly becomes the perpetual object of vast advertising media, and is brought to client huge Commercial value.
Existing advertisement Display Technique is dynamically to show that picture and FLASH are moved in location advertising set in advance mostly Draw, these pictures and the addition advertisement page link of FLASH animations, do not make user just can show advertisement in new window after clicking on Promote the page.
However, existing add the method for clickthrough mainly directly to add some points in FLASH source files to Internet advertising Code is hit, such as：When handling FLASH source files, increase a mask layer first, following generation is then added on mask layer Code：gerURL(“http://www.lining.com”,”_blank”)；After so user clicks on this FLASH advertisement, the page is just Http can be gone to accordingly://www.lining.com the pages.
This defects of hitting link method of adding some points be：, it is necessary to handle substantial amounts of FLASH when FLASH advertisements are developed Source file, and large batch of at the same time can not add clickthrough to FLASH（Such as 10000 FLASH）, this is seriously added The workload of FLASH developer.Also have plenty of directly in one transparent picture of FLASH shades, but defect is to hide at the same time Cover FLASH and obtained mouse event, have impact on some interactions by mouse.
The content of the invention
For above-mentioned technological deficiency existing in the prior art, the present invention seeks to：Using JAVASCRIPT technologies, propose A kind of add some points to Internet advertising hits the new method of connection, while can also overcome above-mentioned shortcoming of the prior art.
The technical solution adopted by the present invention to solve the technical problems is：
A kind of method for adding clickthrough to Internet advertising, it includes the following steps：
Step S1：An ad material is selected, and judges whether the ad material is FLASH by javascript programs Advertisement；
Step S2：If FLASH advertisements, then by javascript programs, one is dynamically generated in html page A BUTTON labels（That is button label）；
Step S3：FLASH is dynamically inserted into button label by javascript programs again.
The step S1 specific methods are：The address URL of material is obtained, advertisement element is then judged by javascript programs Whether the file name suffix of material is " swf ".
The beneficial effects of the invention are as follows：The present invention is contrasted with the prior art by actual, reduces FLASH developer 50% development time, because no longer needing them to handle FLASH source files.Moreover, taken advantage of by the pattern of BUTTON Deceive, it is possible to achieve add some points and hit and do not shield the mouse event on FLASH.
Brief description of the drawings
Fig. 1 is the flow chart of the present invention.
Embodiment
In conjunction with the accompanying drawings, the present invention is further explained in detail.
As shown in Figure 1：A kind of method for adding clickthrough to Internet advertising, includes the following steps：
Step S1：An ad material is selected, and judges whether the ad material is FLASH by javascript programs Advertisement, specific method are the URL for getting material address, then judge whether file suffixes is " swf ".
(code sample:Var url=" http://d2.sina.com.cn/201112/30/386834_78090ls_ dsp_tl02_leteng_C.swf″;
var arrurl=url.split(".");
If (arrurl [arrurl.length-1]==" swf ") // be then flash)
Step S2：If FLASH advertisements, then by javascript programs, one is dynamically generated in html page A BUTTON labels（That is button label）；(generation button code samples:strdiv+=′<button disabled style ="width:′+swfwidth+′;height:′+swfheight+′;border:none">′;)
Step S3：FLASH is dynamically inserted into button label by javascript programs again.
Source code to illustrate below：
The specific source code of the present embodiment is as follows：
Above-described using preferred embodiment, the present invention will be described in detail, the scope being not intended to limit the present invention.This area After technical staff can be by reading the present invention, trickle change and adjustment are made, where the main idea of the present invention that will can yet be regarded as, also The spirit and scope of the present invention are not departed from.

Claims (2)

  1. A kind of 1. method for adding clickthrough to Internet advertising by javascript programs, it is characterised in that including as follows Step：
    Step S1：An ad material is selected, and judges whether the ad material is FLASH wide by javascript programs Accuse；
    Step S2：If FLASH advertisements, then by javascript programs, one is dynamically generated in html page BUTTON labels；
    Step S3：FLASH is dynamically inserted into BUTTON labels by javascript programs again,
    Wherein, following steps are further included in step S1：
    A) get parms the ID of FLASH；
    B) get parms the width of FLASH；
    C) get parms the height of FLASH；
    D) get parms the URL addresses of FLASH；
    E) get parms the click address of FLASH；
    F) get parms the ways of presentation of FLASH；
    G) get parms whether to be added some points automatically with Button and hit, 1 is is not added with, and 2 be to add；
    Wherein, if plus BUTTON, to adding a hyperlink label before FLASH；Plus Button labels；Plus FLASH；Add The end mark of upper hyperlink label.
  2. 2. a kind of method for adding clickthrough to Internet advertising by javascript programs as claimed in claim 1, its It is characterized in that, the step S1 specifically includes：The address URL of material is obtained, advertisement is then judged by javascript programs Whether the file name suffix of material is " swf ".
CN201210165654.0A 2012-05-24 2012-05-24 A kind of method for adding clickthrough to Internet advertising Active CN103425475B (en)

Priority Applications (1)

Application Number Priority Date Filing Date Title
CN201210165654.0A CN103425475B (en) 2012-05-24 2012-05-24 A kind of method for adding clickthrough to Internet advertising

Applications Claiming Priority (1)

Application Number Priority Date Filing Date Title
CN201210165654.0A CN103425475B (en) 2012-05-24 2012-05-24 A kind of method for adding clickthrough to Internet advertising

Publications (2)

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CN103425475A CN103425475A (en) 2013-12-04
CN103425475B true CN103425475B (en) 2018-05-04

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Citations (1)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN1588859A (en) * 2003-01-17 2005-03-02 天图信息技术(上海)有限公司 Method and device for providing internet content

Family Cites Families (4)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US5986654A (en) * 1997-05-29 1999-11-16 Oracle Corporation System and method for rendering on-screen iconic buttons with dynamic textual link
CN1932817A (en) * 2006-09-15 2007-03-21 陈远 Common interconnection network content keyword interactive system
JP2009146235A (en) * 2007-12-16 2009-07-02 Softbank Corp Advertisement system and advertisement method
CN101515288B (en) * 2009-03-11 2011-07-06 腾讯科技（深圳）有限公司 Display method of network vedio in tabbed browser and processing unit thereof

Patent Citations (1)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN1588859A (en) * 2003-01-17 2005-03-02 天图信息技术(上海)有限公司 Method and device for providing internet content

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CB02 Change of applicant information

Address after: 201203 No. 568 Hengfeng Road, Shanghai, Zhabei District 1007

Applicant after: Yue Yue information technology (Shanghai) Co., Ltd.

Address before: 201203 No. 568 Hengfeng Road, Shanghai, Zhabei District 1007

Applicant before: Poly win information technology (Shanghai) Co., Ltd.

COR Change of bibliographic data

Free format text: CORRECT: APPLICANT; FROM: JUSHENG WANHE INFORMATION TECHNOLOGY (SHANGHAI) CO., LTD. TO: JUYUE INFORMATION TECHNOLOGY (SHANGHAI) CO., LTD.

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