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CN103095559B - Method of outputting advertisement prompting message in instant messaging and system thereof - Google Patents

Method of outputting advertisement prompting message in instant messaging and system thereof Download PDF

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Publication number
CN103095559B
CN103095559B CN201210594694.7A CN201210594694A CN103095559B CN 103095559 B CN103095559 B CN 103095559B CN 201210594694 A CN201210594694 A CN 201210594694A CN 103095559 B CN103095559 B CN 103095559B
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message
advertising
data
advertisement
user
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CN103095559A (en
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马宇尘
刘红梅
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Shanghai Liangming Technology Development Co Ltd
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Shanghai Liangming Technology Development Co Ltd
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Abstract

The invention provides a method of outputting advertisement prompting messages in instant messaging and a system of the method of outputting the advertisement prompting messages in instant messaging, and belongs to the technical field of communication. The method includes: obtaining instant messaging data content of a first user, and/or data content unloaded by link pages, and/or webpage attention data of the first user, and obtaining key data information; when the key data information and advertisement data in the instant messaging are matched, obtaining corresponding information to be advertised; when the first user receives unread information, converting the information to be advertised into prompting messages of the unread information and outputting the information to be advertised into prompting messages of the unread information; otherwise, pushing the information to be advertised to a linkman of the first user, when the linkman receives the unread information, converting the information to be advertised into the prompting messages of the unread information and outputting the information to be advertised into the prompting messages of the unread information. According to the method of outputting advertisement prompting messages in instant messaging and the system of the method of outputting the advertisement prompting messages in instant messaging, the format of advertisement can reduce interference to communication of users, enrich prompting methods of unread information, and increase advertisement effect.

Description

The method and system of advertisement prompting message are exported in instant messaging
Technical field
The invention belongs to communication technical field.
Background technology
In recent years, immediate communication platform has become the indispensable network tool of netizen.By immediate communication platform, user can exchange with video at the enterprising style of writing word of network, sound, and shared file, picture and video information etc., facilitate the life of user, working and learning.
Along with the customer group of JICQ increases gradually, the broadcasting how carrying out realizing in the process of instant messaging advertisement user has very large commercial value.In prior art, advertisement, according to the ad content stored in background data base, displays the play to user by instantaneous communication system in sequence one by one.In this advertisement pushing mode, have a lot of advertisement to be not the interested content of user, the frequent appearance of this series advertisements can cause very large interference to the instant messaging of user, and wastes a large amount of advertising resources and Internet resources.
Summary of the invention
The object of the invention is to, be to provide the method and system exporting advertisement prompting message in a kind of instant messaging.Utilize the present invention, according to the web data that Content of Communication or the user of user and contact person pay close attention to, obtain the advertising message matched, the prompting message of this advertising message as unread message is exported, this advertisement form both can reduce and caused interference to the communication of user, enrich again the alerting pattern of unread message, enhance advertising results.
Technical scheme provided by the invention comprises:
Export a method for advertisement prompting message in instant messaging, the method comprises the steps:
Step 1, obtains the instant communication data content between first user and the second user, and/or the data content that first user is uploaded by the instant messaging association page, and/or the webpage focused data of first user, therefrom extracts critical data information;
Step 2, judges whether aforementioned critical data information matches with the ad data in instant messaging, if so, then obtains according to the critical data information matched or advertising data information and treats advertising message;
Step 3, when first user client receives unread message again, treats aforementioned the prompting message output that advertising message is converted to this unread message; Or, treat the contact object place of transmitting advertisement information to first user by aforementioned, when contact object client receives unread message, treat described the prompting message output that advertising message is converted to this unread message.
Preferably, the described instant messaging association page, refers to and the blog page that the instant messaging account of first user is associated, and/or microblog page, and/or the personal space page.
Preferably, the process of the webpage focused data of described acquisition first user is:
Detect whether current window is foremost web browser window by the instant communication client at first user place, if so, then enter next step;
Judge whether the displaying time of the corresponding web data of described web browser window meets threshold condition, and if so, then obtain current info web, the webpage focused data as first user stores.
Preferably, the critical data information extracted in described step 1 comprises keyword data, image data, voice data, video data one or more data types wherein.
Preferably, judge in described step 2 process that whether aforementioned critical data information match with the ad data in instant messaging as:
Pre-set advertising database, each ad data comprised in this advertising database is respectively to having index content;
When critical data information is keyword data, directly the index content in critical data information and advertising database compared, if comparison is passed through, then critical data information and ad data match, otherwise, do not match;
When critical data information is image data, voice data or video data, after critical data information being identified as character data extraction key message, compare with the index content in advertising database again, if comparison is passed through, then critical data information and ad data match, otherwise, do not match.
Preferably, when critical data information be image data or video data time, judge process that whether aforementioned critical data information match with the ad data in instant messaging as:
Pre-set advertising database, each ad data comprised in this advertising database is advertising pictures;
When critical data information is image data, directly compared by each advertising pictures in critical data information and advertising database, if comparison is passed through, then critical data information and ad data match, otherwise, do not match;
When critical data information is video data, obtains the view data that in video, the frequency of occurrences is the highest, each advertising pictures in this view data and advertising database is compared, if comparison is passed through, then critical data information and ad data match, otherwise, do not match.
Preferably, in described step 3, first user client receives unread message again, when referring to first user with an instant messaging logging status, again receive the instant communication message not reporting displaying, or first user receives unread message after access of instant communicating instrument again.
Preferably, in described step 3, first user client receives unread message again, for first user client receives the unread message coming from the second user again.
Preferably, will treat that the mode that the prompting message that advertising message is converted to unread message exports is in described step 3:
According to the translative mode preset, treat that advertising message is converted to speech message by described;
When unread message arrives, the prompting message of the speech message of aforementioned conversion as unread message is exported.
Preferably, by the described translative mode treating that advertising message is converted to speech message be, the limited data of advertising message " comprise need "+" the appellation data of instant communication users "+" message declarative data ".
Preferably, will treat that the mode that the prompting message that advertising message is converted to unread message exports is in described step 3:
Generate pop-up window by interactive interface picture mark position in taskbar or this picture mark position contiguous, export and treat advertising message, as the prompting message of unread message;
Or the JICQ picture mark position place in pallet generates pop-up window, export and treat advertising message, as the prompting message of unread message;
Or, in instant communication interaction interface, generate pop-up window, export and treat advertising message, as the prompting message of unread message.
Preferably, treat that advertising message is converted to character prompting message according to preset format by described, export in generated pop-up window.
Preferably, will treat that the mode that the prompting message that advertising message is converted to unread message exports is in described step 3:
Treat that advertising message and described unread message are combined by described, generate the instant communication message including advertisement and remind;
The described instant communication message including advertisement prompting is exported in instant communication interaction interface.
Preferably, when described when advertising message is two or more, will treat that the mode that the prompting message that advertising message is converted to unread message exports is:
Obtain the payment data respectively treated corresponding to advertising message;
According to payment data, arrange the report order treating advertising message, and/or arrange the Output Size of pop-up window when advertising message is reported, and/or arrange the duration of corresponding pop-up window when advertising message is reported.
Preferably, described according to payment data, arrangement treats that the process of the report order of advertising message is:
Value according to the payment data respectively treating advertising message sorts, generate with value height for order treat advertising message list;
Treat advertising message list according to aforementioned generation, arrange the report order treating advertising message.
Preferably, the process of described arrangement Output Size of pop-up window when advertising message is reported is:
For the advertising message exported, the standard size of the output window corresponding with standard payment value is set;
Gather the value obtaining the payment data respectively treated corresponding to advertising message, compare with aforesaid standard payment value;
When the paying value obtained is higher than aforesaid standards paying value, the Output Size of pop-up window is set to the pattern being greater than aforesaid standards size, and/or when the paying value obtained is lower than aforesaid standards paying value, the Output Size of pop-up window is set to the pattern lower than aforesaid standards size.
Preferably, the process of described arrangement duration of corresponding pop-up window when advertising message is reported is:
For the advertising message exported, the standard output duration of the output window corresponding with standard payment value is set;
Gather obtain the paying value of advertising data information, compare with aforesaid standard payment value;
When the paying value obtained is higher than aforesaid standards paying value, the output duration of pop-up window is set to the pattern being greater than aforesaid standards output duration, and/or when the paying value obtained is lower than aforesaid standards paying value, the output duration of pop-up window is set to the pattern lower than aforesaid standards output duration.
Preferably, when described when advertising message is two or more, will respectively treat that advertising message is converted to the prompting message of unread message, what export two or more with the form of advertising message list treats advertising message simultaneously.
Preferably, when described when advertising message is two or more, in the following way for treating that advertising message is added up:
Obtain the contact object of aforementioned first user;
From aforesaid contact object, obtain initiated by these contact object treat advertising message;
Comparison is aforesaid treats advertising message, determine whether to have that two or more contact object initiated identical type or identical classification treats advertising message, if have, then treat advertising message, the data message of statistics contact object for described identical type or identical classification.
Preferably, when being exported by the prompting message being converted to unread message until advertising message, export the statistics of the aforementioned data message to contact object simultaneously.
Preferably, according to the data message of the contact object of aforesaid statistical, obtain and respectively treat the contact object quantity that advertising message is initiated, according to the height of this quantity, arrange the aforementioned precedence that advertising message exports for the treatment of.
Preferably, treating that advertising message is set to hyperlink form using what export as prompting message in described step 3, entering the advertising display page by triggering this hyperlink.
The present invention also provides the system exporting advertisement prompting message in a kind of instant messaging, and this system comprises:
Critical data extraction unit, for obtaining the instant communication data content between first user and the second user, and/or the data content that first user is uploaded by the instant messaging association page, and/or the webpage focused data of first user, therefrom extract critical data information;
Treat advertising message acquiring unit, be connected with aforementioned critical data extraction unit, for judging whether aforementioned critical data information matches with the ad data in instant messaging, if so, then obtaining according to the critical data information matched or advertising data information and treating advertising message;
Output unit is reminded in advertisement, treats that advertising message acquiring unit is connected with aforementioned, for when first user client receives unread message again, treats aforementioned the prompting message output that advertising message is converted to this unread message; Or, treat the contact object place of transmitting advertisement information to first user by aforementioned, when contact object client receives unread message, treat described the prompting message output that advertising message is converted to this unread message.
Preferably, treat described in that advertising message acquiring unit comprises following construction module:
Keyed advertising arranges module, and for pre-setting advertising database, each ad data comprised in this advertising database is respectively to having index content;
Keyword data matching module, arrange module with aforementioned keyed advertising to be connected, for when critical data information is keyword data, directly the index content in critical data information and advertising database is compared, if comparison is passed through, then critical data information and ad data match, otherwise, do not match;
Multi-medium data matching module, arrange module with aforementioned keyed advertising to be connected, for when critical data information is image data, voice data or video data, after critical data information being identified as character data extraction key message, compare with the index content in advertising database, if comparison is passed through, then critical data information and ad data match again, otherwise, do not match;
Preferably, treat described in that advertising message acquiring unit comprises following construction module:
Advertising pictures arranges module, and for pre-setting advertising database, each ad data comprised in this advertising database is advertising pictures;
Image data matching module, arrange module with aforementioned advertising pictures to be connected, for when critical data information is image data, directly each advertising pictures in critical data information and advertising database is compared, if comparison is passed through, then critical data information and ad data match, otherwise, do not match;
Video data matching module, arrange module with aforementioned advertising pictures to be connected, for when critical data information is video data, obtain the view data that in video, the frequency of occurrences is the highest, compared by each advertising pictures in this view data and advertising database, if comparison is passed through, then critical data information and ad data match, otherwise, do not match.
Preferably, described advertisement reminds output unit to comprise following construction module:
By described, speech message modular converter, for according to the translative mode preset, treats that advertising message is converted to speech message;
Voice reminder output module, is connected with aforementioned voice message conversion module, for when unread message arrives, is exported by the prompting message of the speech message of aforementioned conversion as unread message.
Preferably, described advertisement reminds output unit to comprise following construction module:
Pop-up window generation module, for generating pop-up window by interactive interface picture mark position in taskbar or this picture mark position contiguous; Or the JICQ picture mark position place in pallet generates pop-up window; Or, in instant communication interaction interface, generate pop-up window;
Prompting message output module, is connected with aforementioned pop-up window generation module, treats advertising message, as the prompting message of unread message for exporting in the pop-up window of aforementioned generation; Or, will treat that advertising message is converted to character prompting message according to preset format, export in the pop-up window of aforementioned generation.
Preferably, described advertisement reminds output unit to comprise following construction module:
Advertisement information generation module, for treating that advertising message and described unread message are combined by described, generates the instant communication message including advertisement and remind;
Advertisement information output module, is connected with aforementioned advertisement information generation module, for being exported in instant communication interaction interface by the described instant communication message including advertisement prompting.
Preferably, described system also comprises:
With aforementioned, payment data acquiring unit, treats that advertising message acquiring unit is connected, for described when advertising message is two or more, obtain the payment data respectively treating corresponding to advertising message;
Advertisement output arrangement unit, be connected with aforementioned payment data acquiring unit, for foundation payment data, arrange the report order treating advertising message, and/or arrange the Output Size of pop-up window when advertising message is reported, and/or arrange the duration of corresponding pop-up window when advertising message is reported.
Preferably, described system also comprises:
Hyperlink setting unit, reminds output unit to be connected with aforementioned advertisement, for using described as prompting message export treat that advertising message is set to hyperlink form;
Advertisement page output unit, is connected with aforementioned hyperlink setting unit, for described in triggering until the hyperlink that advertising message is corresponding time, export the advertising display page.
Compared with prior art, beneficial effect of the present invention, is exemplified below:
In the web page contents that perhaps data content uploaded instant communication association webpage of first user or first user are paid close attention in the instant messaging of first user and the second user, extract critical data information wherein, if the ad data in the critical data information extracted and instantaneous communication system matches, then obtain according to the critical data information matched or advertising data information and treat advertising message; When first user receives unread message again, treat that advertising message exports as the prompting message of unread message using what obtain; Or, by treating the contact person of transmitting advertisement information to first user, when contact person receives unread message, will treat that the prompting message of advertising message as unread message exports.This technical scheme had both achieved the input of advertising message, can reduce again the interference to telex network, also made the alerting pattern of unread message in instant messaging abundanter in addition, strengthened the experience of user.
In addition, treat that advertising message also can arrange hyperlink form for what export, when user is interested in advertising message, obtains corresponding detailed advertising display data by triggering corresponding hyperlink, making advertising results better.
Accompanying drawing explanation
Fig. 1 is for exporting the method flow diagram of advertisement prompting message in a kind of instant messaging of providing in the embodiment of the present invention one.
Fig. 2 is for exporting the method flow diagram of advertisement prompting message in a kind of instant messaging of providing in the embodiment of the present invention two.
Fig. 3 is for exporting the method flow diagram of advertisement prompting message in a kind of instant messaging of providing in the embodiment of the present invention three.
Fig. 4 is for exporting the method flow diagram of advertisement prompting message in a kind of instant messaging of providing in the embodiment of the present invention four.
Fig. 5 is for exporting the method flow diagram of advertisement prompting message in a kind of instant messaging of providing in the embodiment of the present invention five.
Fig. 6 is for exporting the structured flowchart of the system of advertisement prompting message in a kind of instant messaging of providing in the embodiment of the present invention six.
Fig. 7 is for exporting the structured flowchart of the system of advertisement prompting message in a kind of instant messaging of providing in the embodiment of the present invention seven.
Fig. 8 is for exporting the structured flowchart of the system of advertisement prompting message in a kind of instant messaging of providing in the embodiment of the present invention eight.
Embodiment
Below in conjunction with the drawings and specific embodiments, embodiment of the present invention are described in detail.
It is pointed out that the advertisement described in the present invention refer to sensu lato, in order to realize publicizing widely the data message of object.Typical example, comprises non-economy advertisement, economic advertisement, and telex network theme bulletin etc., be specifically not construed as limiting.Wherein, non-economy advertisement, common situation, comprises various bulletin, notice, statement etc.; Economic advertisement, also known as commercial advertisement, refers to the advertisement for the purpose of getting a profit, and is commodity producers or the operator important means to consumer's spreads out merchandise information.And described telex network theme bulletin, refer to the subject data of telex network, except can associating aforesaid non-economy advertisement, economic advertisement, only can also announce the interested subject information of user oneself.Such as, certain user A discusses a large amount of aircraft carrier information when communicating with contact person, there is in corresponding advertising database the matching content of the type data, therefore, using the theme of such content as this telex network, can be announced in contact person's client by mode described in the invention.
But in the present invention, preferred application purpose issues economic series advertisements.
See Fig. 1, this figure is the method flow diagram exporting advertisement prompting message in a kind of instant messaging provided in the embodiment of the present invention one, and concrete steps are as described below.
S11, obtains the instant communication data content between first user and the second user, and/or the data content that first user is uploaded by the instant messaging association page, and/or the webpage focused data of first user, therefrom extracts critical data information;
Described first user is relative with the second user, and any one user in JICQ can be first user, and when this first user communicates with object contact person, namely object contact person is the second user.
By the API bottom function in the operating system at first user client place, obtain the handle of first user and second user's chat record display window, namely the data content gathered from this display window is the instant communication data content between first user and the second user.
The described instant messaging association page, refers to and the blog page that the instant messaging account of first user is associated, and/or microblog page, and/or the personal space page.Such as, after user's access of instant communicating QQ account, QQ space and Tengxun's microblogging of this user directly can be entered by this account, and on QQ space or Tengxun's microblogging publishing log or micro-blog information, or the data such as uploading pictures, video, namely these data messages issued or upload are the described data contents uploaded by the instant messaging association page.
The webpage focused data of described first user, refers to the data message that first user is paid close attention in browsing page process.For example and without limitation, the process obtaining the webpage focused data of first user is: whether detect current window is foremost web browser window, if, then judge whether the displaying time of the corresponding web data of described web browser window meets threshold condition, if meet, then obtain current web page information, the webpage focused data as first user stores.Described window foremost refer to the window on most foreground on a terminal screen, such as, foreground window in windows system.The mode of described acquisition current web page information has two kinds: one is when first user is in instant messaging logging status, is gathered info web by instant communication client; Another kind of mode sets up communication between web browser and JICQ, gathers info web be sent to JICQ by web browser according to the account information of first user.
The critical data information of described extraction comprises keyword data, image data, voice data, video data one or more data types wherein.Wherein, the method extracting keyword data can adopt arbitrary keyword extracting method in prior art, includes but not limited to the method for Corpus--based Method feature, the method based on term network, the method etc. based on semanteme.If when the critical data information extracted is the data types such as image data, voice data, video data, carrying out in data extraction procedure, can first carry out identifying to the data of the type and obtain corresponding subject content, then judge whether the frequency that this subject content occurs in whole data content meets the frequency threshold preset further, if meet, then can determine that corresponding image data, voice data or video data are critical data information.Such as, when the number of times that the image data about automobile occurs in Content of Communication meets preset value, corresponding auto graph can be defined as critical data information.
S12, judges whether aforementioned critical data information matches with the ad data in instant messaging, if so, then obtains according to the critical data information matched or advertising data information and treats advertising message;
For example and without limitation, judge process that whether aforementioned critical data information match with the ad data in instant messaging as: pre-set advertising database, each ad data comprised in this advertising database is respectively to having index content; When critical data information is keyword data, directly the index content in critical data information and advertising database compared, if comparison is passed through, then critical data information and ad data match, otherwise, do not match; When critical data information is image data, voice data or video data, after critical data information being identified as character data extraction key message, compare with the index content in advertising database again, if comparison is passed through, then critical data information and ad data match, otherwise, do not match.Such as, for voice data or video data, be converted into character data by speech recognition technology, more therefrom extract key message.For image data, content is described to the character of this image data, as the key message of this image data by comparing with the picture database in system or being obtained by picture searching mode.
For example and without limitation, when critical data information be image data or video data time, judge process that whether aforementioned critical data information match with the ad data in instant messaging as: pre-set advertising database, each ad data comprised in this advertising database is advertising pictures; When critical data information is image data, directly compared by each advertising pictures in critical data information and advertising database, if comparison is passed through, then critical data information and ad data match, otherwise, do not match; When critical data information is video data, obtains the view data that in video, the frequency of occurrences is the highest, each advertising pictures in this view data and advertising database is compared, if comparison is passed through, then critical data information and ad data match, otherwise, do not match.
S13, when first user client receives unread message again, treats aforementioned the prompting message output that advertising message is converted to this unread message; Or, treat the contact object place of transmitting advertisement information to first user by aforementioned, when contact object client receives unread message, treat described the prompting message output that advertising message is converted to this unread message.
Described first user client receives unread message again, refers to the unread message again receiving and come from any contact object.When coming from the instant communication data content between first user and the second user until advertising message, then first user client receives the preferred version of unread message is again that first user client receives the unread message coming from the second user again.
Described first user client receives unread message again, when referring to first user with an instant messaging logging status, again receives the instant communication message not reporting displaying.That is, when first user is in logging status always, from this user traffic carried data or upload concern data content obtain and treat that advertising message is as prompting message, when again receiving the instant communication message of other users when this user is in this logging status, open check this message before be described unread message.
In addition, described first user client receives unread message again, also can refer to that described first user receives unread message after access of instant communicating instrument again.Namely according to completed communication data under this logging status of first user or upload concern data content obtain treat that advertising message is as prompting message, when after this user next time access of instant communicating instrument, receive instant communication message open check this message before be described unread message.
Described will treat advertising message be converted to unread message prompting message export mode comprise following several:
By described, mode 1, according to the translative mode preset, treats that advertising message is converted to speech message; When unread message arrives, the prompting message of the speech message of aforementioned conversion as unread message is exported.
Mode 2, generates pop-up window in the relevant position of instant communication client, exports and treat advertising message in pop-up window, or, will treat that advertising message is converted to character prompting message according to preset format, export in pop-up window.
By described, mode 3, treats that advertising message and described unread message are combined, generate the instant communication message including advertisement and remind; The described instant communication message including advertisement prompting is exported in instant communication interaction interface.
When described when advertising message is two or more, by treat mode that the prompting message that advertising message is converted to unread message exports for: obtain the payment data respectively treating corresponding to advertising message; According to payment data, arrange the report order treating advertising message, and/or arrange the Output Size of pop-up window when advertising message is reported, and/or arrange the duration of corresponding pop-up window when advertising message is reported.In this embodiment, the each ad data stored in the advertising database of JICQ is provided with corresponding payment data, if it is determined that the ad data in aforesaid critical data information and instant messaging matches, then obtain the payment data that the ad data that matches is corresponding simultaneously.When match when advertising message is two kinds or more, then according to the height of the payment data of correspondence, determine the report order treating advertising message, or determine window size size when exporting and output time length according to payment data height.
Describedly treat that according to payment data arrangement the process of the report order of advertising message is: the value according to the payment data respectively treating advertising message sorts, generate and treat advertising message list with value height for order; Treat advertising message list according to aforementioned generation, arrange the report order treating advertising message.
The process of described arrangement Output Size of pop-up window when advertising message is reported is: for the advertising message exported, arrange the standard size of the output window corresponding with standard payment value; Gather the value obtaining the payment data respectively treated corresponding to advertising message, compare with aforesaid standard payment value; When the paying value obtained is higher than aforesaid standards paying value, the Output Size of pop-up window is set to the pattern being greater than aforesaid standards size, and/or when the paying value obtained is lower than aforesaid standards paying value, the Output Size of pop-up window is set to the pattern lower than aforesaid standards size.
The process of described arrangement duration of corresponding pop-up window when advertising message is reported is: for the advertising message exported, arrange the standard output duration of the output window corresponding with standard payment value; Gather obtain the paying value of advertising data information, compare with aforesaid standard payment value; When the paying value obtained is higher than aforesaid standards paying value, the output duration of pop-up window is set to the pattern being greater than aforesaid standards output duration, and/or when the paying value obtained is lower than aforesaid standards paying value, the output duration of pop-up window is set to the pattern lower than aforesaid standards output duration.
When described when advertising message is two or more, by be respectively converted to unread message until advertising message prompting message after, can also the form of advertising message list export two or more simultaneously treat advertising message.
In the present embodiment, by treating the contact object place of transmitting advertisement information to first user, when contact object client receives unread message, treat described the prompting message output that advertising message is converted to this unread message.Here first user is relative, and what first user was relevant treats that transmitting advertisement information exports to contact object client, and what contact object was relevant simultaneously treats that advertising message also can push to first user place client and export.When push to first user when advertising message is two or more, the contact object data also can treating advertising message corresponding are added up, and its concrete statistical is: the contact object obtaining aforementioned first user; From aforesaid contact object, obtain initiated by these contact object treat advertising message; Comparison is aforesaid treats advertising message, determine whether to have that two or more contact object initiated identical type or identical classification treats advertising message, if have, advertising message is treated then for described identical type or identical classification, the data message of statistics contact object, the data message of the contact object of adding up can be the quantity, sex, identity etc. of contact person.When being exported by the prompting message being converted to unread message until advertising message, export the statistics of the aforementioned data message to contact object simultaneously.According to the data message of the contact object of aforesaid statistical, the contact object quantity initiating respectively to treat advertising message can also be obtained, according to the height of this quantity, arranges the aforementioned precedence that advertising message exports for the treatment of.Such as, after statistics, the number of contacts paying close attention to automotive-type advertising message is 4, the number of contacts paying close attention to computer advertising message is 2, so when exporting above-mentioned advertising message, the form by advertising listing exports simultaneously, and exports number of contacts information corresponding to often kind of advertisement; Or according to the number of contacts information of correspondence, first export the many advertising messages of concern number, namely first export automotive-type advertising message, then export computer advertising message.
In addition, described in until advertising message be converted to prompting message export time, also can by export treat that advertising message is set to hyperlink form, enter the advertising display page by triggering this hyperlink.Such as, the prompting message of output comprises and needs advertising message " Apple Computers ", then these Apple Computers are set to hyperlink form, when user triggers " Apple Computers " data wherein, namely export the detailed information display page about " Apple Computers ".
In method described in the present embodiment, by obtaining the instant communication data content of first user and/or the web data content of the data content uploaded and/or concern, therefrom extract critical data information; If extract critical data information and instant messaging in ad data match, then obtain according to the critical data information matched or advertising data information and treat advertising message, when first user receives unread message again, will treat that advertising message is converted to the reminder message output of this unread message; Or, by treating the contact object place of transmitting advertisement information to first user, when contact object receives unread message, will treat that advertising message is converted to the reminder message output of unread message.When advertising message is two or more, the advertising message list comprising needed advertising message can be generated and export in pop-up window; Output order or the output form of advertising message also can be treated according to the height arrangement of the payment data respectively treating advertising message.
See Fig. 2, this figure is the method flow diagram exporting advertisement prompting message in a kind of instant messaging provided in the embodiment of the present invention two, and concrete steps are as described below.
S21, obtains the instant communication data content between first user and the second user, and/or the data content that first user is uploaded by the instant messaging association page, and/or the webpage focused data of first user, therefrom extracts critical data information;
S22, judges whether aforementioned critical data information matches with the ad data in instant messaging, if so, then obtains according to the critical data information matched or advertising data information and treats advertising message;
By aforementioned acquisition, S23, according to the translative mode preset, treats that advertising message is converted to speech message;
By the described translative mode treating that advertising message is converted to speech message be, the limited data of advertising message " comprise need "+" the appellation data of instant communication users "+" message declarative data ".Wherein " the appellation data of instant communication users " can be the remarks names that the pet name of instant communication users or other users are arranged for this user.
Such as, communicate between first user A with the second user Joy, according to Content of Communication obtain match treat that advertising message is " Apple Computers ", when first user receives the unread message coming from Joy again, by the speech message after advertising message conversion can be: " liking the Joy of Apple Computers to send out message to you " then.Wherein, " liking Apple Computers " is the limited data of advertising message " comprise need " in translative mode; " Joy " is " the appellation data of instant communication users " in translative mode, and " sending out message to you " is " the message declarative data " in translative mode.In addition, when being converted to speech message, corresponding data sequence is not fixing, can adjust yet, can show to look like.Such as, speech message after above-mentioned basis " Apple Computers " conversion also can be: " Joy sends out message to you, and he likes Apple Computers ".If the unread message that first user A receives comes from other users, then the speech message changed can be " liking the Joy of Apple Computers to remind you to have message ".
If matching of obtaining treat that advertising message comes from data content that first user A uploaded by instant messaging associating web pages or the web data content that first user is paid close attention to, such as treat that advertising message is " Volkswagen ", the speech message then changed can be: " like the user A of Volkswagen, you have unread message to arrive ".
S24, when first user client receives unread message again, exports the prompting message of the speech message of aforementioned conversion as this unread message.
Such as, according to the Content of Communication between first user A and the second user Joy, what obtain treats that advertising message is " Apple Computers ", when first user A place client receives the unread message coming from the second user Joy again, then the speech message of exportable conversion " likes the Joy of Apple Computers to send out message to you ".When first user A place client receives the unread message coming from other contact persons outside Joy again, then the speech message of exportable conversion " likes the Joy of Apple Computers to remind you to have message ".
In method described in the present embodiment, by what obtain, first user place client treats that advertising message is converted to speech message according to preset format, when first user receives unread message again, the prompting message of the speech message of conversion as this unread message is exported.
See Fig. 3, this figure is the method flow diagram exporting advertisement prompting message in a kind of instant messaging provided in the embodiment of the present invention three, and concrete steps are as described below.
S31, obtains the instant communication data content between first user and the second user, and/or the data content that first user is uploaded by the instant messaging association page, and/or the webpage focused data of first user, therefrom extracts critical data information;
S32, judges whether aforementioned critical data information matches with the ad data in instant messaging, if so, then obtains according to the critical data information matched or advertising data information and treats advertising message;
By aforementioned acquisition, S33, treats that transmitting advertisement information is to the contact object client of described first user;
By what obtain, first user client treats that advertising message is assembled into packet according to protocol format, then by instant communication server transfer or P2P transmission means by Packet Generation to contact object client.If aforementioned acquisition treats that the process of advertising message realizes in instant communication server, then directly will treat that advertising message is assembled into packet by instant communication server, the dynamic IP addressing of the contact object of inquiry first user and Port port, generate the socket port sending packet, by Packet Generation to contact object client.
S34, treats advertising message described in contact object client receives, and treats that advertising message is converted to speech message according to the translative mode preset by what receive;
By the described translative mode treating that advertising message is converted to speech message be, the limited data of advertising message " comprise need "+" the appellation data of instant communication users "+" message declarative data ".Wherein " the appellation data of instant communication users " can be the remarks names that the pet name of instant communication users or other users are arranged for this user.
Such as, by the Content of Communication of first user A or the data content of concern, what obtain treats that advertising message is " Apple Computers ", and the speech message after this advertising message is changed by contact person's client can be: " the user A paying close attention to Apple Computers reminds you to have unread message to arrive ".Wherein, " paying close attention to Apple Computers " is the limited data of advertising message " comprise need " in translative mode; " user A " is " the appellation data of instant communication users " in translative mode, and " reminding you to have unread message to arrive " is " the message declarative data " in translative mode.
S35, when contact object client receives unread message, exports the prompting message of the speech message of aforementioned conversion as this unread message.
Such as, when contact object client receives unread message, namely export speech message " the user A paying close attention to Apple Computers reminds you to have unread message to arrive ".
In method described in the present embodiment, according to the web page contents of the Content of Communication of first user or the data content uploaded by associating web pages or concern, acquisition is after advertising message, this is treated advertising message is sent to contact person's client of first user, contact person's client will treat that advertising message is converted to speech message according to preset format, when this contact person receives unread message, the reminder message of the speech message of conversion as this unread message is exported.
See Fig. 4, this figure is the method flow diagram exporting advertisement prompting message in a kind of instant messaging provided in the embodiment of the present invention four, and concrete steps are as described below.
S41, obtains the instant communication data content between first user and the second user, and/or the data content that first user is uploaded by the instant messaging association page, and/or the webpage focused data of first user, therefrom extracts critical data information;
S42, judges whether aforementioned critical data information matches with the ad data in instant messaging, if so, then obtains according to the critical data information matched or advertising data information and treats advertising message;
S43, by aforementioned match treat that advertising message is converted to character prompting message according to preset format;
The described preset format being converted to character prompting message is: the limited data of advertising message " comprise need "+" the appellation data of instant communication users "+" message declarative data ".
Such as, when communicating between first user A with the second user Joy, obtain match treat that advertising message is " Apple Computers ", then according to preset format conversion character prompting message can be: " liking the Joy of Apple Computers to remind you to have unread message ".Wherein, " paying close attention to Apple Computers " is the limited data of advertising message " comprise need " in preset format; " Joy " is " the appellation data of instant communication users " in preset format, and " sending out message to you " is " the message declarative data " in preset format.Or, also can be " the user A paying close attention to Apple Computers reminds you to have unread message ".
S44, when first user client receives unread message again, generates pop-up window in first user client, exports aforementioned character prompting message, as the prompting message of unread message in this pop-up window; Or, the character prompting message of aforementioned conversion is pushed to the contact object place of first user, when contact object client receives unread message, generates pop-up window and export aforementioned character prompting message, as the prompting message of unread message.
Such as, when first user client receives unread message again, generate pop-up window, export in pop-up window: " liking the Joy of Apple Computers to remind you to have unread message ".When contact object client receives unread message, generate pop-up window, export in pop-up window: " the user A paying close attention to Apple Computers reminds you to have unread message ".
When first user client or contact person's client generate pop-up window, generate pop-up window by interactive interface picture mark position in taskbar or this picture mark position contiguous; Or the JICQ picture mark position place in pallet generates pop-up window; Or, in instant communication interaction interface, generate pop-up window.Such as, when first user is opened and communicated with the instant messaging interactive interface of the second user, in taskbar, namely show the icon of this instant messaging interactive interface, this icon is interactive interface icon recited above.JICQ icon in described pallet, refers to the icon of instant messaging application program, such as, after logging in QQ, and the penguin icon that can show in pallet.
In method described in the present embodiment, also directly can export in the pop-up window generated and treat advertising message.Such as, treat that advertising message may be image data or video data etc., directly can show this image data or video data at pop-up window.
See Fig. 5, this figure is the method flow diagram exporting advertisement prompting message in a kind of instant messaging provided in the embodiment of the present invention five, and concrete steps are as described below.
S51, obtains the instant communication data content between first user and the second user, and/or the data content that first user is uploaded by the instant messaging association page, and/or the webpage focused data of first user, therefrom extracts critical data information;
S52, judges whether aforementioned critical data information matches with the ad data in instant messaging, if so, then obtains according to the critical data information matched or advertising data information and treats advertising message;
By described, S53, when first user receives unread message again, treats that advertising message and this unread message are combined, generates the instant communication message including advertisement and remind; Or, treat the contact object place of transmitting advertisement information to first user by described, when contact object client receives unread message, treat that advertising message and this unread message are combined by described, generate the instant communication message including advertisement and remind;
When first user client receives instant communication message packet, dissection process is decrypted to packet, obtains effective message content and text formatting; Then treat that advertising message and this message content are grouped together by aforementioned, generate the instant communication message including advertisement and remind.Such as, first user is A, described in treat that advertising message is " Apple Computers ", the message content obtained from message packets is " weekend goes out to go for an outing ".The instant communication message including advertisement prompting then after combination can be: " pay close attention to the user A of Apple Computers, you receive message ' weekend goes out to go for an outing ' ".If will treat that transmitting advertisement information is to contact person's client, the instant communication message including advertisement prompting generated in contact person's client can be: " the user A paying close attention to Apple Computers reminds you to receive message ' weekend goes out to go for an outing ' ".
If the message content received is image data, then the instant communication message after combination can be: " pay close attention to the user A of Apple Computers, you receive pictorial information+picture data content ".
S54, in first user client or contact object client, exports the aforementioned instant communication message including advertisement prompting in the instant messaging interactive interface that unread message is corresponding.
First judge whether the instant messaging interactive interface that unread message is corresponding is set up according to Window state api function, if, the window handle of instant messaging interactive interface is then obtained according to API bottom function, then send windows and add text message, directly the aforementioned instant communication message including advertisement prompting is presented at the bottom of chat record display subwindow; If not, then generate api function according to window and create instant messaging interactive interface, then in instant communication interaction interface, display includes the instant communication message of advertisement prompting.
In method described in the present embodiment, obtain match after advertising message, if first user receives unread message again, then will treat that advertising message and this unread message are combined, generate the instant communication message including advertisement and remind, export in the interactive interface that first user client is corresponding; Or, by treating the contact object client of transmitting advertisement information to first user, when contact object receives unread message, will treat that advertising message and unread message are combined, generate the instant communication message including advertisement and remind, export in the instant messaging interactive interface of correspondence.
Further, it is pointed out that aforesaid export until the prompting message that advertising message is converted to this unread message time, if the ad content exported is too much, or the ad content exported is too frequent, all may cause the dislike of user.For avoiding generation in this case, can by following mode, restriction is made in the output function treating advertising message:
First, the total degree that advertising message is played for the treatment of that an instant communication users initiates is set, and/or single instant communication users plays the aforementioned total degree treating advertising message in preset time period, and/or aforementionedly treat that advertising message carries out the interval time reported;
And then, correspond to the instant communication users at place, according to above content is set, limit and treat the broadcast operation of advertising message.
Such as, what arrange that an instant communication users initiates treats that the played total degree of advertising message is defined as 10 times, so, that initiates when the data content of certain instant communication users A treats the number of times that advertising message is played, which, in whole instantaneous communication system, no matter at instant communication client, report number of times is measured, as long as reach ten, this is just stopped to treat the continuation broadcast operation of advertising message.
Such as, for the instant communication client of specific one instant communication users, the instant communication client that such as instant communication users A place logs in, is preset within the scope of the landing time of a day, can report and treat that the total degree of advertising message is defined as 5 times.So that reports this instant communication client treats that advertising message is measured, the content no matter treating advertising message how, as long as reach 5 times, was not just again reported by this instant communication client and is aforesaidly treated advertising message within the same day.
Such as, for instant communication users A, the interval time can preset when advertising message is reported be 1 hour and more than.So, that reports the instant communication client at instant communication users A place treats that advertising message carries out metering and timing, once aforesaid treat advertising message after, record this time point, and then no matter treat the content what state of advertising message, the next one treats the time that advertising message is reported as prompting message, must, after the interval of hour or more, just allow to carry out.
By aforesaid mode, effectively can limit the report number of times treating advertising message in the instant communication client of place and the type reporting the time interval and report content, reduce user to the resentful attitudes of ad content.
In conjunction with the embodiment of the method exporting advertisement prompting message in previously described a kind of instant messaging, present invention also offers supporting system.
See Fig. 6, this figure is the structured flowchart exporting the system of advertisement prompting message in a kind of instant messaging provided in the embodiment of the present invention six, and this system comprises:
Critical data extraction unit 610, for obtaining the instant communication data content between first user and the second user, and/or the data content that first user is uploaded by the instant messaging association page, and/or the webpage focused data of first user, therefrom extract critical data information;
Treat advertising message acquiring unit 620, be connected with aforementioned critical data extraction unit 610, for judging whether aforementioned critical data information matches with the ad data in instant messaging, if so, then obtaining according to the critical data information matched or advertising data information and treating advertising message;
Output unit 630 is reminded in advertisement, treats that advertising message acquiring unit 620 is connected with aforementioned, for when first user client receives unread message again, treats aforementioned the prompting message output that advertising message is converted to this unread message; Or, treat the contact object place of transmitting advertisement information to first user by aforementioned, when contact object client receives unread message, treat described the prompting message output that advertising message is converted to this unread message.
Wherein, treat described in that advertising message acquiring unit 620 comprises following construction module:
Keyed advertising arranges module 621, and for pre-setting advertising database, each ad data comprised in this advertising database is respectively to having index content;
Keyword data matching module 622, arrange module 621 with aforementioned keyed advertising to be connected, for when critical data information is keyword data, directly the index content in critical data information and advertising database is compared, if comparison is passed through, then critical data information and ad data match, otherwise, do not match;
Multi-medium data matching module 623, arrange module 621 with aforementioned keyed advertising to be connected, for when critical data information is image data, voice data or video data, after critical data information being identified as character data extraction key message, compare with the index content in advertising database, if comparison is passed through, then critical data information and ad data match again, otherwise, do not match;
Describedly treat that advertising message acquiring unit 620 also comprises following construction module:
Advertising pictures arranges module 624, and for pre-setting advertising database, each ad data comprised in this advertising database is advertising pictures;
Image data matching module 625, arrange module 624 with aforementioned advertising pictures to be connected, for when critical data information is image data, directly each advertising pictures in critical data information and advertising database is compared, if comparison is passed through, then critical data information and ad data match, otherwise, do not match;
Video data matching module 626, arrange module 624 with aforementioned advertising pictures to be connected, for when critical data information is video data, obtain the view data that in video, the frequency of occurrences is the highest, compared by each advertising pictures in this view data and advertising database, if comparison is passed through, then critical data information and ad data match, otherwise, do not match.
Described advertisement reminds output unit 630 to comprise following construction module:
By described, speech message modular converter 631, for according to the translative mode preset, treats that advertising message is converted to speech message;
Voice reminder output module 632, is connected with aforementioned voice message conversion module 631, for when unread message arrives, is exported by the prompting message of the speech message of aforementioned conversion as unread message.
Described advertisement reminds output unit 630 also to comprise following construction module:
Pop-up window generation module 633, for generating pop-up window by interactive interface picture mark position in taskbar or this picture mark position contiguous; Or the JICQ picture mark position place in pallet generates pop-up window; Or, in instant communication interaction interface, generate pop-up window;
Prompting message output module 634, is connected with aforementioned pop-up window generation module 633, treats advertising message, as the prompting message of unread message for exporting in the pop-up window of aforementioned generation; Or, will treat that advertising message is converted to character prompting message according to preset format, export in the pop-up window of aforementioned generation.
Described advertisement reminds output unit 630 also to comprise following construction module:
Advertisement information generation module 635, for treating that advertising message and described unread message are combined by described, generates the instant communication message including advertisement and remind;
Advertisement information output module 636, is connected with aforementioned advertisement information generation module 635, for being exported in instant communication interaction interface by the described instant communication message including advertisement prompting.
In system described in the present embodiment, according to the instant messaging content of first user or the web data content of the data content uploaded in associating web pages or concern, critical data extraction unit 610 therefrom extracts critical data information; Again by treating whether the critical data information that advertising message acquiring unit 620 judges to extract matches with the ad data in instant messaging, if so, then obtaining according to the critical data information matched or advertising data information and treating advertising message; Above-mentioned critical data extraction unit 610 and treat that advertising message acquiring unit 620 can be arranged on first user place client, or be arranged in instant communication server.When first user receives unread message again, advertisement reminds output unit 630 to be exported in first user place client by the aforementioned prompting message treating that advertising message is converted to this unread message; Or by treating the contact object place of transmitting advertisement information to first user, when contact object client receives unread message, treat described the prompting message output that advertising message is converted to this unread message.
When judging whether the critical data information extracted matches with the ad data in instant messaging, module 621 is set by keyed advertising and pre-sets the advertising database including index content, when critical data information is keyword, by keyword data matching module 622, the index content in critical data information and advertising database is compared; When critical data information is image data, voice data or video data, after critical data information is identified as character data extraction key message by multi-medium data matching module 623, then compare with the index content in advertising database; Finally, judge whether critical data information matches with the ad data in instant messaging according to matching result.Or, also module 624 is set by advertising pictures and pre-sets the advertising database including advertising pictures; When critical data information is image data, each advertising pictures in critical data information and advertising database is compared by image data matching module 625; When critical data information is video data, video data matching module 626 obtains the view data that in video, the frequency of occurrences is the highest, is compared by each advertising pictures in this view data and advertising database; Finally, judge whether critical data information matches with the ad data in instant messaging according to matching result.Using when advertising message exports as the prompting message of unread message, treat that advertising message is converted to speech message by speech message modular converter 631 by described, the prompting message of the speech message of conversion as unread message exports by voice reminder output module 632.Or generate pop-up window by pop-up window generation module 633 in first user place client, prompting message output module 634 exports prompting message in pop-up window; Or, will treat that advertising message and described unread message are combined by advertisement information generation module 635, generate the instant communication message including advertisement and remind; By advertisement information output module 636, the described instant communication message including advertisement prompting is exported in instant communication interaction interface again.
See Fig. 7, this figure is the structured flowchart exporting the system of advertisement prompting message in a kind of instant messaging provided in the embodiment of the present invention seven, and this system comprises:
Critical data extraction unit 710, for obtaining the instant communication data content between first user and the second user, and/or the data content that first user is uploaded by the instant messaging association page, and/or the webpage focused data of first user, therefrom extract critical data information;
Treat advertising message acquiring unit 720, be connected with aforementioned critical data extraction unit 710, for judging whether aforementioned critical data information matches with the ad data in instant messaging, if so, then obtaining according to the critical data information matched or advertising data information and treating advertising message;
With aforementioned, payment data acquiring unit 730, treats that advertising message acquiring unit 720 is connected, for described when advertising message is two or more, obtain the payment data respectively treating corresponding to advertising message;
Advertisement output arrangement unit 740, be connected with aforementioned payment data acquiring unit 730, for foundation payment data, arrange the report order treating advertising message, and/or arrange the Output Size of pop-up window when advertising message is reported, and/or arrange the duration of corresponding pop-up window when advertising message is reported.
Output unit 750 is reminded in advertisement, be connected with aforementioned advertisement output arrangement unit 740, for when first user client receives unread message again, treat aforementioned the prompting message that advertising message is converted to this unread message, according to aforementioned arrangements report order and report window size and duration and export; Or, the contact object place of transmitting advertisement information to first user is treated by aforementioned, when contact object client receives unread message, treat described the prompting message that advertising message is converted to this unread message, according to aforementioned arrangements report order and report window size and duration and export.
In system described in the present embodiment, when the critical data acquisition of information extracted according to critical data extraction unit 710 until advertising message acquiring unit 720 two or more until advertising message time, payment data acquiring unit 730 obtains the payment data respectively treated corresponding to advertising message; Advertisement output arrangement unit 740 according to the payment data respectively treating advertising message, arrange treat advertising message report order, and report time pop-up window Output Size and report time corresponding pop-up window duration; When there being unread message to arrive, advertisement reminds output unit 750 to treat aforementioned the prompting message that advertising message is converted to unread message, according to aforementioned arrangements report order and report window size and duration and export.
See Fig. 8, this figure is the structured flowchart exporting the system of advertisement prompting message in a kind of instant messaging provided in the embodiment of the present invention eight, and this system comprises:
Critical data extraction unit 810, for obtaining the instant communication data content between first user and the second user, and/or the data content that first user is uploaded by the instant messaging association page, and/or the webpage focused data of first user, therefrom extract critical data information;
Treat advertising message acquiring unit 820, be connected with aforementioned critical data extraction unit 810, for judging whether aforementioned critical data information matches with the ad data in instant messaging, if so, then obtaining according to the critical data information matched or advertising data information and treating advertising message;
Output unit 830 is reminded in advertisement, treats that advertising message acquiring unit 820 is connected with aforementioned, for when first user client receives unread message again, treats aforementioned the prompting message output that advertising message is converted to this unread message; Or, treat the contact object place of transmitting advertisement information to first user by aforementioned, when contact object client receives unread message, treat described the prompting message output that advertising message is converted to this unread message.
Hyperlink setting unit 840, reminds output unit 830 to be connected with aforementioned advertisement, for exported critical data information or advertising data information are set to hyperlink form;
Advertisement page output unit 850, is connected with aforementioned hyperlink setting unit 840, for when triggering described critical data information or hyperlink corresponding to advertising data information, exports the advertising display page.
In system described in the present embodiment, critical data extraction unit 810 extracts critical data information from the instant communication data content of first user and the web data of associating web pages uploading data and concern; Treat that advertising message acquiring unit 820 treats advertising message according to the critical data acquisition of information extracted; Advertisement remind output unit 830 using until advertising message as unread message prompting message export after, hyperlink setting unit 840 by export treat that advertising message is set to hyperlink form; Trigger described in until the hyperlink that advertising message is corresponding time, advertisement page output unit 850 exports the detailed information display page of this advertisement.
The computing terminal that the present invention can apply also does not limit, as long as can install the terminal equipment of JICQ, can apply the present invention.
Be more than the description of this invention and non-limiting, based on other execution mode of inventive concept, all among protection scope of the present invention.

Claims (29)

1. export a method for advertisement prompting message in instant messaging, it is characterized in that: the method comprises the steps,
Step 1, obtains the instant communication data content between first user and the second user, and/or the data content that first user is uploaded by the instant messaging association page, and/or the webpage focused data of first user, therefrom extracts critical data information;
Step 2, judges whether aforementioned critical data information matches with the ad data in instant messaging, if so, then obtains according to the critical data information matched or advertising data information and treats advertising message;
Step 3, when first user client receives unread message again, treats aforementioned the prompting message output that advertising message is converted to this unread message; Or, treat the contact object place of transmitting advertisement information to first user by aforementioned, when contact object client receives unread message, treat described the prompting message output that advertising message is converted to this unread message,
The mode that the wherein said prompting message treating that advertising message is converted to unread message exports is following at least one,
By described, mode 1, according to the translative mode preset, treats that advertising message is converted to speech message; When unread message arrives, the prompting message of the speech message of aforementioned conversion as unread message is exported;
Mode 2, generates pop-up window in the relevant position of instant communication client, exports and treat advertising message in pop-up window, or, will treat that advertising message is converted to character prompting message according to preset format, export in pop-up window;
By described, mode 3, treats that advertising message and described unread message are combined, generate the instant communication message including advertisement and remind; The described instant communication message including advertisement prompting is exported in instant communication interaction interface.
2. in a kind of instant messaging according to claim 1, export the method for advertisement prompting message, it is characterized in that: the described instant messaging association page, refer to and the blog page that the instant messaging account of first user is associated, and/or microblog page, and/or the personal space page.
3. export the method for advertisement prompting message in a kind of instant messaging according to claim 1, it is characterized in that: the process of the webpage focused data of described acquisition first user is,
Whether be web browser window, if so, then enter next step if detecting current window foremost;
Judge whether the displaying time of the corresponding web data of described web browser window meets threshold condition, and if so, then obtain current web page information, the webpage focused data as first user stores.
4. export the method for advertisement prompting message in a kind of instant messaging according to claim 1, it is characterized in that: the critical data information extracted in described step 1 comprises keyword data, image data, voice data, video data one or more data types wherein.
5. export the method for advertisement prompting message in a kind of instant messaging according to claim 1, it is characterized in that: judge in described step 2 process that whether aforementioned critical data information match with the ad data in instant messaging as,
Pre-set advertising database, each ad data comprised in this advertising database is respectively to having index content;
When critical data information is keyword data, directly the index content in critical data information and advertising database compared, if comparison is passed through, then critical data information and ad data match, otherwise, do not match;
When critical data information is image data, voice data or video data, after critical data information being identified as character data extraction key message, compare with the index content in advertising database again, if comparison is passed through, then critical data information and ad data match, otherwise, do not match.
6. in a kind of instant messaging according to claim 1, export the method for advertisement prompting message, it is characterized in that: when critical data information be image data or video data time, judge process that whether aforementioned critical data information match with the ad data in instant messaging as
Pre-set advertising database, each ad data comprised in this advertising database is advertising pictures;
When critical data information is image data, directly compared by each advertising pictures in critical data information and advertising database, if comparison is passed through, then critical data information and ad data match, otherwise, do not match;
When critical data information is video data, obtains the view data that in video, the frequency of occurrences is the highest, each advertising pictures in this view data and advertising database is compared, if comparison is passed through, then critical data information and ad data match, otherwise, do not match.
7. in a kind of instant messaging according to claim 1, export the method for advertisement prompting message, it is characterized in that: in described step 3, first user client receives unread message again, when referring to first user with an instant messaging logging status, again receive the instant communication message not reporting displaying, or first user receives unread message after access of instant communicating instrument again.
8. in a kind of instant messaging according to claim 1, export the method for advertisement prompting message, it is characterized in that: in described step 3, first user client receives unread message again, for first user client receives the unread message coming from the second user again.
9. in a kind of instant messaging according to claim 1, export the method for advertisement prompting message, it is characterized in that: by the described translative mode treating that advertising message is converted to speech message be, the limited data of advertising message " comprise need "+" the appellation data of instant communication users "+" message declarative data ".
10. export the method for advertisement prompting message in a kind of instant messaging according to claim 1, it is characterized in that: in described step 3, will treat that the mode that the prompting message that advertising message is converted to unread message exports is,
Generate pop-up window by interactive interface picture mark position in taskbar or this picture mark position contiguous, export and treat advertising message, as the prompting message of unread message;
Or the JICQ picture mark position place in pallet generates pop-up window, export and treat advertising message, as the prompting message of unread message;
Or, in instant communication interaction interface, generate pop-up window, export and treat advertising message, as the prompting message of unread message.
Export the method for advertisement prompting message in 11. a kind of instant messagings according to claim 10, it is characterized in that: treat that advertising message is converted to character prompting message according to preset format by described, export in generated pop-up window.
Export the method for advertisement prompting message in 12. a kind of instant messagings according to claim 1, it is characterized in that: when described when advertising message is two or more, will treat that the mode that the prompting message that advertising message is converted to unread message exports is,
Obtain the payment data respectively treated corresponding to advertising message;
According to payment data, arrange the report order treating advertising message, and/or arrange the Output Size of pop-up window when advertising message is reported, and/or arrange the duration of corresponding pop-up window when advertising message is reported.
Export the method for advertisement prompting message in 13. a kind of instant messagings according to claim 12, it is characterized in that: be described according to payment data, arrangement treats that the process of the report order of advertising message is,
Value according to the payment data respectively treating advertising message sorts, generate with value height for order treat advertising message list;
Treat advertising message list according to aforementioned generation, arrange the report order treating advertising message.
Export the method for advertisement prompting message in 14. a kind of instant messagings according to claim 12, it is characterized in that: the process of described arrangement Output Size of pop-up window when advertising message is reported is,
For the advertising message exported, the standard size of the output window corresponding with standard payment value is set;
Gather the value obtaining the payment data respectively treated corresponding to advertising message, compare with aforesaid standard payment value;
When the paying value obtained is higher than aforesaid standards paying value, the Output Size of pop-up window is set to the pattern being greater than aforesaid standards size, and/or when the paying value obtained is lower than aforesaid standards paying value, the Output Size of pop-up window is set to the pattern lower than aforesaid standards size.
Export the method for advertisement prompting message in 15. a kind of instant messagings according to claim 12, it is characterized in that: the process of described arrangement duration of corresponding pop-up window when advertising message is reported is,
For the advertising message exported, the standard output duration of the output window corresponding with standard payment value is set;
Gather obtain the paying value of advertising data information, compare with aforesaid standard payment value;
When the paying value obtained is higher than aforesaid standards paying value, the output duration of pop-up window is set to the pattern being greater than aforesaid standards output duration, and/or when the paying value obtained is lower than aforesaid standards paying value, the output duration of pop-up window is set to the pattern lower than aforesaid standards output duration.
The method of advertisement prompting message is exported in 16. a kind of instant messagings according to claim 1, it is characterized in that: when described when advertising message is two or more, to respectively treat that advertising message is converted to the prompting message of unread message, what export two or more with the form of advertising message list treats advertising message simultaneously.
Export the method for advertisement prompting message in 17. a kind of instant messagings according to claim 1, it is characterized in that: when described when advertising message is two or more, in the following way for treating that advertising message is added up,
Obtain the contact object of aforementioned first user;
From aforesaid contact object, obtain initiated by these contact object treat advertising message;
Comparison is aforesaid treats advertising message, determine whether to have that two or more contact object initiated identical type or identical classification treats advertising message, if have, then treat advertising message, the data message of statistics contact object for described identical type or identical classification.
The method of advertisement prompting message is exported in 18. a kind of instant messagings according to claim 17, it is characterized in that: when being exported by the prompting message being converted to unread message until advertising message, export the statistics of the aforementioned data message to contact object simultaneously.
The method of advertisement prompting message is exported in 19. a kind of instant messagings according to claim 17, it is characterized in that: according to the data message of the contact object of aforesaid statistical, obtain and respectively treat the contact object quantity that advertising message is initiated, according to the height of this quantity, arrange the aforementioned precedence that advertising message exports for the treatment of.
The method of advertisement prompting message is exported in 20. a kind of instant messagings according to claim 1, it is characterized in that: treating that advertising message is set to hyperlink form using what export as prompting message in described step 3, entering the advertising display page by triggering this hyperlink.
Export the method for advertisement prompting message in 21. a kind of instant messagings according to claim 1, it is characterized in that: aforesaid until advertising message be converted to this unread message prompting message export time, limit in the following way,
The total degree that advertising message is played for the treatment of that an instant communication users initiates is set, and/or single instant communication users plays the aforementioned total degree treating advertising message in preset time period, and/or aforementionedly treats that advertising message carries out the interval time reported;
Correspond to the instant communication users at place, according to above content is set, limit and treat the broadcast operation of advertising message.
22. 1 kinds correspond to the system exporting advertisement prompting message in the instant messaging of method described in foregoing Claims 1, it is characterized in that this system comprises:
Critical data extraction unit, for obtaining the instant communication data content between first user and the second user, and/or the data content that first user is uploaded by the instant messaging association page, and/or the webpage focused data of first user, therefrom extract critical data information;
Treat advertising message acquiring unit, be connected with aforementioned critical data extraction unit, for judging whether aforementioned critical data information matches with the ad data in instant messaging, if so, then obtaining according to the critical data information matched or advertising data information and treating advertising message;
Output unit is reminded in advertisement, treats that advertising message acquiring unit is connected with aforementioned, for when first user client receives unread message again, treats aforementioned the prompting message output that advertising message is converted to this unread message; Or, treat the contact object place of transmitting advertisement information to first user by aforementioned, when contact object client receives unread message, treat described the prompting message output that advertising message is converted to this unread message.
Export the system of advertisement prompting message in 23. a kind of instant messagings according to claim 22, it is characterized in that: described in treat that advertising message acquiring unit comprises following construction module,
Keyed advertising arranges module, and for pre-setting advertising database, each ad data comprised in this advertising database is respectively to having index content;
Keyword data matching module, arrange module with aforementioned keyed advertising to be connected, for when critical data information is keyword data, directly the index content in critical data information and advertising database is compared, if comparison is passed through, then critical data information and ad data match, otherwise, do not match;
Multi-medium data matching module, arrange module with aforementioned keyed advertising to be connected, for when critical data information is image data, voice data or video data, after critical data information being identified as character data extraction key message, compare with the index content in advertising database, if comparison is passed through, then critical data information and ad data match again, otherwise, do not match.
Export the system of advertisement prompting message in 24. a kind of instant messagings according to claim 22, it is characterized in that: described in treat that advertising message acquiring unit comprises following construction module,
Advertising pictures arranges module, and for pre-setting advertising database, each ad data comprised in this advertising database is advertising pictures;
Image data matching module, arrange module with aforementioned advertising pictures to be connected, for when critical data information is image data, directly each advertising pictures in critical data information and advertising database is compared, if comparison is passed through, then critical data information and ad data match, otherwise, do not match;
Video data matching module, arrange module with aforementioned advertising pictures to be connected, for when critical data information is video data, obtain the view data that in video, the frequency of occurrences is the highest, compared by each advertising pictures in this view data and advertising database, if comparison is passed through, then critical data information and ad data match, otherwise, do not match.
Export the system of advertisement prompting message in 25. a kind of instant messagings according to claim 22, it is characterized in that: described advertisement reminds output unit to comprise following construction module,
By described, speech message modular converter, for according to the translative mode preset, treats that advertising message is converted to speech message;
Voice reminder output module, is connected with aforementioned voice message conversion module, for when unread message arrives, is exported by the prompting message of the speech message of aforementioned conversion as unread message.
Export the system of advertisement prompting message in 26. a kind of instant messagings according to claim 22, it is characterized in that: described advertisement reminds output unit to comprise following construction module,
Pop-up window generation module, for generating pop-up window by interactive interface picture mark position in taskbar or this picture mark position contiguous; Or the JICQ picture mark position place in pallet generates pop-up window; Or, in instant communication interaction interface, generate pop-up window;
Prompting message output module, is connected with aforementioned pop-up window generation module, treats advertising message, as the prompting message of unread message for exporting in the pop-up window of aforementioned generation; Or, will treat that advertising message is converted to character prompting message according to preset format, export in the pop-up window of aforementioned generation.
Export the system of advertisement prompting message in 27. a kind of instant messagings according to claim 22, it is characterized in that: described advertisement reminds output unit to comprise following construction module,
Advertisement information generation module, for treating that advertising message and described unread message are combined by described, generates the instant communication message including advertisement and remind;
Advertisement information output module, is connected with aforementioned advertisement information generation module, for being exported in instant communication interaction interface by the described instant communication message including advertisement prompting.
Export the system of advertisement prompting message in 28. a kind of instant messagings according to claim 22, it is characterized in that: described system also comprises,
With aforementioned, payment data acquiring unit, treats that advertising message acquiring unit is connected, for described when advertising message is two or more, obtain the payment data respectively treating corresponding to advertising message;
Advertisement output arrangement unit, be connected with aforementioned payment data acquiring unit, for foundation payment data, arrange the report order treating advertising message, and/or arrange the Output Size of pop-up window when advertising message is reported, and/or arrange the duration of corresponding pop-up window when advertising message is reported.
Export the system of advertisement prompting message in 29. a kind of instant messagings according to claim 22, it is characterized in that: described system also comprises,
Hyperlink setting unit, reminds output unit to be connected with aforementioned advertisement, for using described as prompting message export treat that advertising message is set to hyperlink form;
Advertisement page output unit, is connected with aforementioned hyperlink setting unit, for described in triggering until the hyperlink that advertising message is corresponding time, export the advertising display page.
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