CN106886913A - A kind of merchandising management system and method based on Quick Response Code - Google Patents
A kind of merchandising management system and method based on Quick Response Code Download PDFInfo
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- CN106886913A CN106886913A CN201710004278.XA CN201710004278A CN106886913A CN 106886913 A CN106886913 A CN 106886913A CN 201710004278 A CN201710004278 A CN 201710004278A CN 106886913 A CN106886913 A CN 106886913A
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- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0207—Discounts or incentives, e.g. coupons or rebates
- G06Q30/0234—Rebates after completed purchase
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- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
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Abstract
The invention discloses a kind of merchandising management system and method based on Quick Response Code, wherein, the system includes：Management module, handheld terminal, entry code and consumption code on database server, line；Entry code is scanned by handheld terminal and enters system, scanning consumption code completes to consume and push the advertising campaigns such as red packet, simultaneously by different login identity, different treatment are made to barcode scanning behavior, then the relevant information of barcode scanning user is uploaded to database server, manufacturer, according to database data, is carried out product analysis, cargo movement management, promotion examination and excavates client etc. by management module on line.The system barcode scanning user identity is expansible, with powerful managerial ability, user's viscosity can be effectively lifted by returning the activity such as existing, producer can be strengthened to market and goods trend analysis control ability, lifting sales promotion person, site staff's sales achievement by the data in database.
Description
Technical field
The invention belongs to technical field of electronic communication, more particularly, to a kind of merchandising management based on Quick Response Code
System and method.
Background technology
As developing rapidly for market economy, the marketing method of on-line off-line combination are increasingly skillful, data mining, big is added
Data analysis technique develop rapidly and technology of Internet of things gradually infiltration, traditional retail mode gradually changes.
Current retail environments are primarily present following deficiency：
(1) manufacturer grasps not enough to terminal consumer's information, Sex distribution, age distribution to its consumer groups, occupation
And hobby distribution etc. know little about it.Traditional survey implementation is not strong, less reliable.Cause to be difficult to pointedly
Upgrading, reform product react in time to be made to market and consumer.
(2) manufacturer's sales achievement daily to terminal sale site, sells tendency, and the information such as main sale locations is had no way of handle
Control.Goods is issued whole seller by traditional retail industry by producer, then is permeated downwards step by step by whole seller.It is difficult in real time as head factory
Dynamic knows the information such as daily retail achievement, sale tendency, sale interval, to make reaction in time to market.
(3) manufacturer excavates inadequate to potential consumer.Manufacturer be often difficult to accurately to know which crowd be it is potential to from
Body product consumer interested.The crowd that once concern is abandoned buying again intentionally in sales field cannot often be known.It has been difficult to
Pointedly excavate potential consumer.
(4) existing market product is of all shapes and colors, and new product emerges in an endless stream.Many new product listings are short-lived, follow-up weak, lack
Weary user's viscosity.The traditional way of sales promotion is again excessively single, and the mode such as " coming a bottle again ", " buy two and send " is " a hammer mostly
Son dealing ", it is difficult to long-term viscous glutinous customer.It is especially better unsatisfactory in non-promotion period.
(5) manufacturer is not enough to the control of whole sale bundle of lines.To the circulation of each retail shop with charge free situation is sent to goods, to terminal sales promotion person
Promotion situation etc. understands incomplete.It is difficult to devise strategies at the headquarters, global control is targetedly broken through transformation.
(6) traditional sales promotion person's promotion method need to return to the foundation of bottle cap, packaging bag and other items as performance appraisal, and show
There is the situation that many consumer's inconvenience provide above article in reality again, the feedback on performance to sales promotion person brings difficulty.
The content of the invention
For the disadvantages described above or Improvement requirement of prior art, the invention provides a kind of merchandising based on Quick Response Code
Management system and method, its object is to provide a whole set of relevant terminal consumer's promotion rebating, activity points, potential consumer
Excavate, thus whole piece sale line real-time monitoring feedback, the system and method for correlation sale data summarization analysis mining solves passing
User's viscosity is low in system retail environments, and producer cannot be analyzed control to the tendency in market and goods and cannot lift promotion
Member, the technical problem of site staff's sales achievement.
To achieve the above object, according to one aspect of the present invention, there is provided a kind of merchandising pipe based on Quick Response Code
Reason system, including：Entry code, consumption code, handheld terminal, Back Administration Module and database server；
The entry code, is arranged in the external packing of product as the entrance of merchandising management system；
The consumption code, as the traffic sign placement of transaction completion in the inner packing of product；
The handheld terminal, for being scanned the entry code into the merchandising management system, and to institute
State Back Administration Module and send User Identity, and completion trading activity is scanned to the consumption code, and to described
Back Administration Module sends transaction and completes instruction；
The Back Administration Module, for receiving the User Identity of the handheld terminal transmission and/or connecing
When receiving transaction completion instruction, the operation that execution is associated with the User Identity；
The Back Administration Module, is additionally operable to be uploaded to the relevant information of user corresponding with the User Identity
The database server is stored.
Preferably, the Back Administration Module includes：Detection module, the first management module, the second management module, push mould
Block, the 3rd management module, the 4th management module, performance appraisal module and big data analysis module；
The detection module, for when the User Identity that the handheld terminal sends is received, to the user
Identity detected, judges the identity information of current login user；
First management module, non-registered users are belonged to for detecting the current user for logging in the detection module
When, register instruction is sent to the handheld terminal, and draw when the instruction of the confirmation registration that the handheld terminal sends is received
Lead the non-registered users to be registered, when the instruction of the refusal registration that the handheld terminal sends is received to described hand-held
Terminal pushes the information related to Current Scan product；
Second management module, member user is belonged to for detecting the current user for logging in the detection module
When, the information being associated with the account of the member user is sent to the handheld terminal, and receiving the handheld terminal
When the transaction of transmission completes instruction, during this related data concluded the business charged into the account of the member user；
The pushing module, for according to the data related to the member user stored in the database server
Analysis obtains consumer behavior and the consumption hobby of the member user, and consumer behavior and consumption happiness according to the member user
It is good to push commercial promotions information to the handheld terminal；
3rd management module, when the user for detecting current login in the detection module belongs to the person of sending with charge free,
The information related to the person of sending with charge free is uploaded to the database server；
4th management module, when the user for detecting current login in the detection module belongs to sales promotion person,
The information related to the sales promotion person is uploaded to the database server；
The performance appraisal module, for analyzing the letter related to the person of sending with charge free stored in the database server
Breath obtains the performance appraisal result of the person of sending with charge free, and, analyze storing with the sales promotion person in the database server
Related information obtains the performance appraisal result of the sales promotion person；
The big data analysis module, for being analyzed to the data in the database server, being excavated, obtains city
Field tendency and product demand situation.
Preferably, first management module, is additionally operable to receiving the transaction completion instruction that the handheld terminal sends
When, the related promotion activity concluded the business with this is back in the handheld terminal.
Preferably, the 4th management module, the user's category specifically for detecting current login in the detection module
When sales promotion person, Current Scan product is associated with the identification information of the sales promotion person, and is produced Current Scan is received
When the transaction of product completes instruction, this promotion is completed during record counts the corresponding account of the sales promotion person, at the same will with it is described
The related information of sales promotion person is uploaded to the database server.
It is another aspect of this invention to provide that there is provided a kind of merchandising management method based on Quick Response Code, the method should
For the product with entry code and consumption code, wherein, the entry code is arranged in the external packing of product, the consumption code
It is arranged in the inner packing of product, methods described includes：
(1) after handheld terminal is scanned to the entry code, registration login interface is sent to the handheld terminal,
And the identity of the corresponding user of the handheld terminal is obtained, and, the consumption code is swept in the handheld terminal
After retouching, obtain transaction and complete instruction；
(2) if the identity and/or the transaction that get the user complete instruction, perform with the user's
The associated operation of identity；
(3) relevant information of user corresponding with the identity of the user is uploaded into database server to be deposited
Storage.
Preferably, step (2) specifically includes following sub-step：
The identity of (2-1) to the user detects, judges the identity information of current login user；
(2-2) sends register instruction if the current user for logging in belongs to non-registered users to the handheld terminal, and
The non-registered users are guided to be registered during the instruction for receiving the confirmation registration that the handheld terminal sends, receiving
The information related to Current Scan product is pushed to the handheld terminal during instruction of the refusal registration for stating handheld terminal transmission, if
Get transaction and complete instruction, then the related promotion activity concluded the business with this is back in the handheld terminal；
(2-3) sends and the member user if the current user for logging in belongs to member user to the handheld terminal
The associated information of account, and when getting transaction and completing instruction, this related data concluded the business is charged into the member
In the account of user；
Be uploaded to for the information related to the person of sending with charge free described by (2-4) if the current user for logging in belongs to the person of sending with charge free
Database server；
Be uploaded to for the information related to the sales promotion person described by (2-5) if the current user for logging in belongs to sales promotion person
Database server；
(2-6) analyzes the information related to the person of sending with charge free stored in the database server and obtains the person of sending with charge free
Performance appraisal result, and, analyze the information related to the sales promotion person stored in the database server and obtain institute
State the performance appraisal result of sales promotion person.
Preferably, after step (2-3), methods described also includes：
The data analysis related to the member user according to being stored in the database server obtains the member
The consumer behavior of user and consumption hobby, and consumer behavior according to the member user and consumption hobby are to the handheld terminal
Push commercial promotions information.
Preferably, step (2-5) is specifically included：
If the current user for logging in belongs to sales promotion person, Current Scan product is carried out with the identification information of the sales promotion person
Association, and when the transaction for receiving Current Scan product completes instruction, this promotion is completed into record and counts the sales promotion person
In corresponding account, while the information related to the sales promotion person is uploaded into the database server.
Preferably, methods described also includes：
Data in the database server are analyzed, are excavated, obtain the general trend of market development and product demand situation.
In general, there is following skill compared with prior art, mainly by the contemplated above technical scheme of the present invention
Art advantage：
(1) multi-functional code technology of the present invention comprising a kind of different authentication identity, can be right by different login identity
Different treatment are made in barcode scanning behavior.
(2) present invention includes promotion approach on a kind of line, and consumer can directly obtain the red packet cash rebating of consumption, every time
Consumption can be integrated cumulative, cumulative integration in addition to red packet rebating and activity with lottery can be participated in the system store, be accumulated
Point consumption etc., can also be without periodically pushing related activity with lottery, improve user's viscosity.
(3) present invention includes a kind of sale line real-time feedback method, and the goods delivery person through the system certification passes through barcode scanning
Mode by the real-time upload server of goods delivery relevant information, producer can by back-stage management software, to cargo movement, point
Cloth, sale consumption are understood control in real time, and to knowing that situation makes reaction in time.
(4) present invention includes the database service for providing big data analysis mining, every time correlation barcode scanning information such as barcode scanning
People's age distribution, vocational distribution, point of interest distribution, consumption area, consumption time etc. can upload server, for potential customers
Excavate, new product orientation upgrading, customization service recommendation etc..
Brief description of the drawings
Fig. 1 is a kind of structural representation of the merchandising management system based on Quick Response Code disclosed in the embodiment of the present invention；
Fig. 2 is a kind of schematic flow sheet of the merchandising management method based on Quick Response Code disclosed in the embodiment of the present invention.
Specific embodiment
In order to make the purpose , technical scheme and advantage of the present invention be clearer, it is right below in conjunction with drawings and Examples
The present invention is further elaborated.It should be appreciated that the specific embodiments described herein are merely illustrative of the present invention, and
It is not used in the restriction present invention.As long as additionally, technical characteristic involved in invention described below each implementation method
Not constituting conflict each other can just be mutually combined.
As shown in figure 1, disclosed in the embodiment of the present invention a kind of structure of the merchandising management system based on Quick Response Code
Schematic diagram, in the system shown in figure 1, including：Entry code, consumption code, handheld terminal, Back Administration Module and database clothes
Business device；
Above-mentioned entry code, is arranged in the external packing of product as the entrance of merchandising management system；
Above-mentioned consumption code, as the traffic sign placement of transaction completion in the inner packing of product；
Above-mentioned handheld terminal, for being scanned entry code into merchandising management system, and to back-stage management mould
Block sends User Identity, and is scanned completion trading activity to consumption code, and sends transaction to Back Administration Module
Complete instruction；
Above-mentioned Back Administration Module, for receiving the User Identity of handheld terminal transmission and/or receiving
When transaction completes instruction, the operation that execution is associated with User Identity；
Above-mentioned Back Administration Module, is additionally operable to for the relevant information of user corresponding with User Identity to be uploaded to data
Storehouse server is stored.
After handheld terminal scanning entry code, Login Register interface can be entered, the user for having account before can select
Login is selected, the user without account can select registration or enter with visitor's identity, while the system can be to all logins
The ID of user carries out Intelligent Recognition, and the identity for logging in people is recognized by ID.The barcode scanning behavior of different identity people will be mapped to that not
Same operation.Entry code outside non-registered users scanning packaging will enter the system and be guided to corresponding behaviour interested
Make, the consumption code in scanning packaging will complete one-time-consumption behavior, Back Administration Module will directly carry out red packet rebating, integration
It is cumulative to wait operation, wherein, consumption code is unique for each product.Consumption code can equally complete to disappear in member user's scanning packaging
Take behavior, and enjoy member's welfare.Entry code outside sales promotion person's scanning packaging bag, will can promote a little, and the information such as sales promotion person is uploaded to
Database server, while this product and the sales promotion person are bound, when certain consumer completes the consumer behavior to this part product,
Back Administration Module is accordingly compared and is automatically performed promotion behavior, sales promotion person scanning packaging in consumption code when can be complete immediately
Into promotion behavior, and corresponding information is uploaded to database server.The person of sending with charge free passes through the person's of sending with charge free identity logs to the system, often
After secondary goods is sent with charge free, the entry code outside scanning container, system will intelligently respond according to scanning person " person of sending with charge free " identity, will
The person's of sending with charge free information, sends site, positional information etc. with charge free and is uploaded to database server.
It should be noted that the identity in the present invention is not limited to above-mentioned four kinds of identity, there can also be more identity such as pin
Manager etc. is sold, the present invention does not do and illustrates one by one.
Therefore, above-mentioned Back Administration Module includes：Detection module, the first management module, the second management module, push mould
Block, the 3rd management module, the 4th management module, performance appraisal module and big data analysis module；
Above-mentioned detection module, for when the User Identity of handheld terminal transmission is received, to User Identity
Detected, judged the identity information of current login user；
Above-mentioned first management module, for when detection module detects the current user for logging in and belongs to non-registered users,
Register instruction is sent to handheld terminal, and the unregistered use is guided when the instruction of confirmation registration of handheld terminal transmission is received
Family is registered, and is pushed and Current Scan product to handheld terminal when the instruction of refusal registration of handheld terminal transmission is received
Related information；
Above-mentioned first management module, is additionally operable to when the transaction for receiving handheld terminal transmission completes instruction, will be with this
The related promotion activity of transaction is back in handheld terminal.
By scanning entry code into the non-registered users of the system, can be registered, register.Registered,
The user of register, system will calculate red packet rebating, the integration of bigger multiplying power, the bigger movable winning probability of more great dynamicses
Deng.Account user information, integration information, action message etc. will be bound with account, be easy to user in changes terminal handheld device
When Data Migration protection, the domestic consumer being not logged in, the information such as integration, prize, rebating is by can not be with handheld device more
Change and migrate.The user for carried out registration, logging in will possess activities such as red packet, integration, prize drawing etc..
Above-mentioned second management module, for when detection module detects the current user for logging in and belongs to member user, to
Handheld terminal sends the information being associated with the account of the member user, and completes to refer in the transaction for receiving handheld terminal transmission
When making, during this related data concluded the business charged into the account of the member user；
Whenever the consumption code of unique mark product in member user's scanning packaging completes one-time-consumption, the phase of this consumption
Pass information will immediately upload to database server.Wherein, log-on message of the relevant information including the member, consumption time,
Consumption place, consumer products etc., handheld terminal has GPS location function, bluetooth or WiFi positioning functions etc., can obtain hand
The geographical location information that terminal is presently in is held, and the geographical location information is contained in the identity of user.For non-
Member consumer, can apply obtaining the related information of consumer and consumption time, consume place, consumer products etc., and transmit to
Database server.Businessman can obtain the consumption of the somewhere same day by data of the Back Administration Module in database server
Situation, the local consuming capacity of analysis, consumer groups' distribution etc., such that it is able to making corresponding product feedback and upgrading；Can also lead to
The data crossed in database server, analyze a certain consumer spending custom, and customization personalized service is pushed, and culture user is loyal
Degree.
Above-mentioned pushing module, for being obtained according to the data analysis related to the member user stored in database server
Consumer behavior and consumption hobby to the member user, and consumer behavior according to the member user and consumption hobby are to hand-held end
End pushes commercial promotions information；
Above-mentioned 3rd management module, when the user for detecting current login in detection module belongs to the person of sending with charge free, will be with
The related information of the person of sending with charge free is uploaded to database server；
Above-mentioned 4th management module, when the user for detecting current login in detection module belongs to sales promotion person, will be with
The related information of the sales promotion person is uploaded to database server；
Wherein, above-mentioned 4th management module, the user specifically for detecting current login in detection module belongs to promotion
During member, Current Scan product is associated with the identification information of the sales promotion person, and receiving the transaction of Current Scan product
When completing instruction, this promotion is completed during record counts the corresponding account of the sales promotion person, while will be related to the sales promotion person
Information is uploaded to the database server.
Above-mentioned performance appraisal module, the information related to the person of sending with charge free for being stored in analytical database server is sent
The performance appraisal result of the person of sending, and, the information related to sales promotion person stored in analytical database server obtains sales promotion person
Performance appraisal result；
The person of sending with charge free by the person's of sending with charge free identity logs to the system, after each goods is sent with charge free, scan container outside it is multi-functional enter
Mouth code.System will intelligently respond according to scanning person " person of sending with charge free " identity.Will the person's of sending with charge free information, send with charge free site, position letter
Breath etc. uploads database server.Manufacturer can understand cargo movement layout scenarios by Back Administration Module, and from macroscopically dividing
Analysis compares related data, controls cargo movement global information, makes strategic deployment, can also can enter industry to the person of sending with charge free simultaneously
Achievement is examined.
The sales promotion person of certification is recognized through the system, can be after successfully promoting, consumption code completes promotion in scanning packaging.And
By sales promotion information：Promotion period, place, sales promotion person etc. are uploaded to database server.Because the smart identity of the system is recognized
The activities such as function, sales promotion person's scanning consumption code is integrated with consumer scans' consumption code, rebating, prize drawing do not conflict.In inconvenience
During scanning consumption code, sales promotion person can by previously-scanned packaging outside multi-functional entry code the part commodity are marked, when disappearing
When the person's of expense scanning consumption code completes consumer behavior, the promotion behavior of the sales promotion person is recorded automatically and database server is uploaded, remember
Record performance.
Above-mentioned big data analysis module, for being analyzed the data in database server, excavating, obtains to market
Gesture and product demand situation.
Wherein, non-registered users can enter into the system by scanning the entry code outside packaging, and commodity are entered with traveling one
Step understands.Whenever the scanning input interested multi-functional entry code, the relevant information of the user can automatically be uploaded to database
Stored in server, for potential customers' analysis mining.
When member user consumes code completion consumption in scanning packaging, can be by this consumption-related information：Member registration is believed
Breath, consumption time, consumer products, consumption place etc. are uploaded to database server and are analysed and compared for large-scale data.
Related promotion, can all be promoted such as sales promotion person when completing promotion behavior every time through the sales promotion person of authentication
The information such as pin site, promotion period, promotional product are uploaded to database server and are excavated for data analysis.
By the person of sending with charge free of authentication when goods sends specified site with charge free, by scanning the multi-functional entrance outside goods
Code can send goods with charge free information, site information, the person's of sending with charge free information etc. and be uploaded to database server.Data are in database server
Collected, for carrying out appraisal management to goods network point distribution, current intelligence, site and the person's of sending with charge free achievement situation.
By Back Administration Module to being analyzed to all data being uploaded in database server, being excavated, enter one
The accurate control general trend of market development, product demand are walked, service is customized such that it is able to design specific aim promotion interaction, specific aim；Businessman
Retaining simultaneously carries out the right of cancellation to violation of policy regulation, the registered user of relevant regulations, sales promotion person etc..
As shown in Fig. 2 disclosed in the embodiment of the present invention a kind of flow of the merchandising management method based on Quick Response Code
Schematic diagram, the method wherein shown in Fig. 2 is applied on the product with entry code and consumption code, and above-mentioned entry code is arranged at product
External packing on, above-mentioned consumption code is arranged in the inner packing of product, and the method is comprised the following steps：
(1) after handheld terminal is scanned to entry code, registration login interface is sent to handheld terminal, and obtain hand
The identity of the corresponding user of terminal is held, and, after handheld terminal is scanned to consumption code, obtains transaction completion and refer to
Order；
(2) if the identity and/or transaction that get user complete instruction, perform related to the identity of user
The operation of connection；
(3) relevant information of user corresponding with the identity of user is uploaded into database server to be stored.
Preferably, step (2) specifically includes following sub-step：
The identity of (2-1) to user detects, judges the identity information of current login user；
(2-2) sends register instruction, and receiving if the current user for logging in belongs to non-registered users to handheld terminal
Guide the non-registered users to be registered during the instruction of the confirmation registration sent to handheld terminal, sent handheld terminal is received
Refusal registration instruction when push the information related to Current Scan product to handheld terminal, if get completion of concluding the business referring to
, then be back in handheld terminal for the related promotion activity concluded the business with this by order；
(2-3) sends the account with the member user if the current user for logging in belongs to member user to handheld terminal
Associated information, and when transaction completion instruction is got, this related data concluded the business is charged to the account of the member user
In number；
The information related to the person of sending with charge free is uploaded to database by (2-4) if the current user for logging in belongs to the person of sending with charge free
Server；
The information related to the sales promotion person is uploaded to database by (2-5) if the current user for logging in belongs to sales promotion person
Server；
The information related to the person of sending with charge free stored in (2-6) analytical database server obtains the performance appraisal knot of the person of sending with charge free
Really, and, the information related to sales promotion person stored in analytical database server obtains the performance appraisal result of sales promotion person.
Preferably, after step (2-3), also include：
According to the consumption row that member user is obtained with the user-related data analysis of member stored in database server
For and consumption hobby, and consumer behavior according to member user and consumption hobby push commercial promotions information to handheld terminal.
Preferably, step (2-5) is specifically included：
If the current user for logging in belongs to sales promotion person, Current Scan product is closed with the identification information of the sales promotion person
Connection, and when the transaction for receiving Current Scan product completes instruction, this promotion is completed into record and counts sales promotion person correspondence
Account in, while the information related to the sales promotion person is uploaded into database server.
Preferably, the data in database server can also be analyzed, excavated, obtaining the general trend of market development and product needs
Plead condition.
As it will be easily appreciated by one skilled in the art that the foregoing is only presently preferred embodiments of the present invention, it is not used to
The limitation present invention, all any modification, equivalent and improvement made within the spirit and principles in the present invention etc., all should include
Within protection scope of the present invention.
Claims (9)
1. a kind of merchandising management system based on Quick Response Code, it is characterised in that including：Entry code, consumption code, hand-held end
End, Back Administration Module and database server；
The entry code, is arranged in the external packing of product as the entrance of merchandising management system；
The consumption code, as the traffic sign placement of transaction completion in the inner packing of product；
The handheld terminal, for being scanned the entry code into the merchandising management system, and to after described
Platform management module sends User Identity, and is scanned completion trading activity to the consumption code, and to the backstage
Management module sends transaction and completes instruction；
The Back Administration Module, for receiving the User Identity of the handheld terminal transmission and/or receiving
When transaction completes instruction, the operation that execution is associated with the User Identity；
The Back Administration Module, is additionally operable to be uploaded to the relevant information of user corresponding with the User Identity described
Database server is stored.
2. system according to claim 1, it is characterised in that the Back Administration Module includes：Detection module, the first pipe
Reason module, the second management module, pushing module, the 3rd management module, the 4th management module, performance appraisal module and big data
Analysis module；
The detection module, for when the User Identity that the handheld terminal sends is received, to the user identity
Identify and detected, judge the identity information of current login user；
First management module, for when the detection module detects the current user for logging in and belongs to non-registered users,
Register instruction is sent to the handheld terminal, and institute is guided when the instruction of the confirmation registration that the handheld terminal sends is received
State non-registered users to be registered, when the instruction of the refusal registration that the handheld terminal sends is received to the handheld terminal
Push the information related to Current Scan product；
Second management module, for when the detection module detects the current user for logging in and belongs to member user, to
The handheld terminal sends the information being associated with the account of the member user, and is receiving what the handheld terminal sent
When transaction completes instruction, during this related data concluded the business charged into the account of the member user；
The pushing module, for according to the data analysis related to the member user stored in the database server
Obtain consumer behavior and the consumption hobby of the member user, and consumer behavior according to the member user and consumption hobby to
The handheld terminal pushes commercial promotions information；
3rd management module, when the user for detecting current login in the detection module belongs to the person of sending with charge free, will be with
The related information of the person of sending with charge free is uploaded to the database server；
4th management module, when the user for detecting current login in the detection module belongs to sales promotion person, will be with
The related information of the sales promotion person is uploaded to the database server；
The performance appraisal module, obtains for analyzing the information related to the person of sending with charge free stored in the database server
To the performance appraisal result of the person of sending with charge free, and, what is stored in the analysis database server is related to the sales promotion person
Information obtain the performance appraisal result of the sales promotion person；
The big data analysis module, for being analyzed the data in the database server, excavating, obtains to market
Gesture and product demand situation.
3. system according to claim 2, it is characterised in that first management module, be additionally operable to receive it is described
When the transaction that handheld terminal sends completes instruction, the related promotion activity concluded the business with this is back in the handheld terminal.
4. system according to claim 2, it is characterised in that the 4th management module, specifically in the detection
When the user that module detects current login belongs to sales promotion person, Current Scan product is carried out with the identification information of the sales promotion person
Association, and when the transaction for receiving Current Scan product completes instruction, this promotion is completed into record and counts the sales promotion person
In corresponding account, while the information related to the sales promotion person is uploaded into the database server.
5. a kind of merchandising management method based on Quick Response Code, it is characterised in that be applied to entry code and consumption code
On product, wherein, the entry code is arranged in the external packing of product, and the consumption code is arranged in the inner packing of product, institute
The method of stating includes：
(1) after handheld terminal is scanned to the entry code, registration login interface is sent to the handheld terminal, and obtain
The identity of the corresponding user of the handheld terminal is taken, and, it is scanned to the consumption code in the handheld terminal
Afterwards, obtain transaction and complete instruction；
(2) if the identity and/or the transaction that get the user complete instruction, the identity with the user is performed
The associated operation of mark；
(3) relevant information of user corresponding with the identity of the user is uploaded into database server to be stored.
6. method according to claim 5, it is characterised in that step (2) specifically includes following sub-step：
The identity of (2-1) to the user detects, judges the identity information of current login user；
(2-2) sends register instruction, and receiving if the current user for logging in belongs to non-registered users to the handheld terminal
Guide the non-registered users to be registered during the instruction of the confirmation registration sent to the handheld terminal, receive the hand
The information related to Current Scan product is pushed to the handheld terminal during instruction of the refusal registration for holding terminal transmission, if obtaining
Instruction is completed to transaction, then the related promotion activity concluded the business with this is back in the handheld terminal；
(2-3) sends the account with the member user if the current user for logging in belongs to member user to the handheld terminal
Number associated information, and when getting transaction and completing instruction, this related data concluded the business is charged into the member user
Account in；
The information related to the person of sending with charge free is uploaded to the data by (2-4) if the current user for logging in belongs to the person of sending with charge free
Storehouse server；
The information related to the sales promotion person is uploaded to the data by (2-5) if the current user for logging in belongs to sales promotion person
Storehouse server；
(2-6) analyzes the achievement that the information related to the person of sending with charge free stored in the database server obtains the person of sending with charge free
The effect result of appraisal, and, analyze the information related to the sales promotion person stored in the database server and obtain the rush
The performance appraisal result of pin person.
7. method according to claim 6, it is characterised in that after step (2-3), methods described also includes：
The data analysis related to the member user according to being stored in the database server obtains the member user
Consumer behavior and consumption hobby, and consumer behavior according to the member user and consumption hobby push to the handheld terminal
Commercial promotions information.
8. method according to claim 6, it is characterised in that step (2-5) is specifically included：
If the current user for logging in belongs to sales promotion person, Current Scan product is closed with the identification information of the sales promotion person
Connection, and when the transaction for receiving Current Scan product completes instruction, this promotion is completed into record and counts the sales promotion person couple
In the account answered, while the information related to the sales promotion person is uploaded into the database server.
9. the method according to claim 5 to 8 any one, it is characterised in that methods described also includes：
Data in the database server are analyzed, are excavated, obtain the general trend of market development and product demand situation.
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| CN201710004278.XA CN106886913A (en) | 2017-01-04 | 2017-01-04 | A kind of merchandising management system and method based on Quick Response Code |
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| CN201710004278.XA CN106886913A (en) | 2017-01-04 | 2017-01-04 | A kind of merchandising management system and method based on Quick Response Code |
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Application publication date: 20170623 |