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CN106372207B - The influence power sort method and ordering system of public platform information - Google Patents

The influence power sort method and ordering system of public platform information Download PDF

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Publication number
CN106372207B
CN106372207B CN201610801255.7A CN201610801255A CN106372207B CN 106372207 B CN106372207 B CN 106372207B CN 201610801255 A CN201610801255 A CN 201610801255A CN 106372207 B CN106372207 B CN 106372207B
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public platform
platform information
influence power
information
public
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CN106372207A (en
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谢兵清
王璐
付裕
李攀登
胡南西
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Peking Blue Coloured Light Mark Brand Management Consultant Inc Co
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Peking Blue Coloured Light Mark Brand Management Consultant Inc Co
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    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06FELECTRIC DIGITAL DATA PROCESSING
    • G06F16/00Information retrieval; Database structures therefor; File system structures therefor
    • G06F16/90Details of database functions independent of the retrieved data types
    • G06F16/95Retrieval from the web
    • G06F16/953Querying, e.g. by the use of web search engines
    • G06F16/9535Search customisation based on user profiles and personalisation

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  • General Physics & Mathematics (AREA)
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Abstract

The present invention provides the influence power sort method and ordering system of a kind of public platform information, and the influence power sort method of public platform information includes: the first Interaction parameters Y and the second Interaction parameters D of the corresponding multiple public platform information of crawl;The first Interaction parameters Y and the second Interaction parameters D based on the public platform information, calculate the influence power of the public platform information in the steps below: influence power W:W=aY (DT)+(1-a) [D of public platform information is calculated as followsm(DT)+Dm(DT-1)-D (DT-1)], wherein a is rational, and Y (DT) is the first Interaction parameters of the current date of public platform information, Dm(DT-1) be the second Interaction parameters of amendment of the public platform information on the day before current date, D (DT-1) be current date on the day before public platform information the second Interaction parameters.The influence power sort method and ordering system of public platform information provided by the invention can accurately calculate the influence power of public platform information by multiple Interaction parameters.

Description

The influence power sort method and ordering system of public platform information
Technical field
The present invention relates to the influence power sort methods and sequence system of field of communication technology more particularly to a kind of public platform information The sort method and sequence of system, a kind of temperature sort method of public platform information and ordering system and a kind of public platform influence power System.
Background technique
With the rapid development of social networks and big data era, more and more social networks distinguish user. By taking wechat as an example, in addition to the registrable general account of general user, also sets up public platform and registered for user.
The user for registering general account usually using the account as personal contact, communication and shares to use.General account Number chat message can be sent, chat message can be text, picture, audio or view in one-to-one or group chat scenario Frequently.However, chat message due to its real-time, frequency of interaction is fast the features such as, not will use text, picture, audio or view usually The combined information of frequency.Meanwhile general account is only capable of issuing shared information, shared information in circle of friends (social networks interaction scenarios) Can be simultaneously by all " good friends " of the general account, or optionally partially " good friend " is seen.What general account was issued is total to Enjoying information can be text, picture and small video, and the quantity of text number of words, picture number and small video is all restricted.
And personal, tissue or the registrable public platform of company, directly to issue public platform information, public platform to other users Information can generally be issued in above-mentioned one-to-one chat scenario, and public platform information can also be issued in circle of friends (social networks friendship Mutual scene) in.Public platform information can be text, picture, audio, video or their combination.Meanwhile public platform information The unlimited number of words of text, picture, audio and video are unlimited.
It can be seen that general account is to register the general account for carrying out social action, the interactive object of general account Good friend, the household of user etc..And public platform is then used to promote, propagate, the interactive object of public platform can be any concern The people of the public platform.Public platform described herein can also be down to some account types in other social networks.For example, the public It number can also refer in microblogging plus " V " account.
However, how user chooses public platform to pay close attention to, how content provider chooses public platform to issue content, usually It is all to be chosen according to the assessed value of several dimensions of public platform.These dimensions may include public platform publication public platform The liveness of information, the influence power of public platform information, influence power of public platform etc..It is existing by taking the influence power of public platform information as an example Have in technology, for public platform information influence power according only to read number, thumb up number, comment any one of number parameter is commented Estimate, there are also the assessment modes of some prior arts according to the simple combination of these parameters.Such assessment mode can not be accurately Obtain the influence power of public platform information.
Summary of the invention
The present invention provides a kind of influence power sequence side of public platform information to overcome the problems of the above-mentioned prior art Method and ordering system, a kind of temperature sort method of public platform information and ordering system and a kind of sequence of public platform influence power Method and ordering system can accurately calculate the influence power of public platform information by multiple Interaction parameters.
The present invention provides a kind of influence power sort method of public platform information, comprising: the corresponding multiple public platform information of crawl The first Interaction parameters Y and the second Interaction parameters D;Based on the interaction ginseng of the first Interaction parameters Y of the public platform information and second Number D, calculates the influence power of the public platform information: when the first Interaction parameters Y of the public platform information is greater than in the steps below When equal to first threshold, the second Interaction parameters of amendment of the public platform information: D are calculatedm(DT)=e[1/(DT+1)]* D (DT), In, DT is that the first Interaction parameters of the public platform information reach the interval between the date and current date of the first threshold Number of days, DmIt (DT) is the second Interaction parameters of amendment of the current date of public platform information, D (DT) is that the public platform of current date is believed Second Interaction parameters of breath;When DT is greater than 0, influence power W:W=aY (DT)+(1- of public platform information is calculated as follows a)[Dm(DT)+Dm(DT-1)-D (DT-1)], wherein a is rational, Y (DT) be the current date of public platform information first mutually Dynamic parameter, DmIt (DT-1) is the second Interaction parameters of amendment of the public platform information on the day before current date, D (DT-1) is to work as the day before yesterday Second Interaction parameters of the public platform information on the day before the phase.
Preferably, it when the first Interaction parameters Y of the public platform information is less than the first threshold, counts as follows Calculate influence power W:W=aY+ (1-a) D of public platform information.
Preferably, when being equal to 0 for DT, influence power W:W=aY (0)+(1-a) of public platform information is calculated as follows Dm(0), wherein Y (0) is current first Interaction parameters of the public platform information, DmIt (0) is the current of the public platform information Correct the second Interaction parameters, wherein Dm(0)=e1* (0) D, D (0) are current second Interaction parameters of the public platform information.
Preferably, the first threshold is the integer in 9000 to 11000.
Preferably, further includes: public platform information is ranked up according to the influence power W of the public platform information;According to institute The ranking results for stating the influence power W of public platform information will push the public platform information to user.
Preferably, the step of pushing the public platform information to user according to ranking results includes: that will affect before power W comes The public platform information of N% is pushed to user, and N is the integer in 0 to 30.
Preferably, further includes: the multiple public platform information grabbed are divided into multiple classification, each described classification packet Include multiple public platform information;Under each described classification, according to the public platform information influence power W to public platform information into Row sequence;According to the affiliated classification and public platform information of the public platform information influence power W ranking results to user Push the public platform information.
Preferably, user has one or more labels, each corresponding classification of the label, according to the public affairs The ranking results of the influence power W of the affiliated classification of crowd's information and the public platform information will push the public platform letter to user The step of breath include: under a classification, will affect power W come before N% public platform information be pushed to have correspond to The user of the label of the classification, N are the integer in 0 to 30.
Preferably, first Interaction parameters and second Interaction parameters are to read number, thumb up number, forwarding number, comment Any two in number, collection number and attention number
Preferably, first Interaction parameters are to read number, and second Interaction parameters are to thumb up number.
Preferably, first Interaction parameters are to read number, and second Interaction parameters are forwarding number.
Preferably, first Interaction parameters are to read number, and second Interaction parameters are comment number.
Preferably, the value range of a is 0.01 to 0.1.
Preferably, the public platform information is article, the picture, audio that the public platform account of social network-i i-platform is issued And/or video.
Preferably, the of the public platform information is grabbed by the api interface of one or more social network-i i-platforms One Interaction parameters and the second Interaction parameters.
According to another aspect of the invention, a kind of influence power ordering system of public platform information is also provided, according to institute as above The influence power sort method for the public platform information stated is ranked up multiple public platform information, and according to the public platform The ranking results of influence power push the public platform information to user.
According to another aspect of the invention, a kind of temperature sort method of public platform information is also provided, comprising: according to such as The influence power sort method of the upper public platform information calculates the influence power W of the public platform information;According to the public platform Influence power W calculate the temperature H of the public platform information, in which: the influence power W of the public platform information is divided for M section, M is the integer greater than 2, and for b-th of section in the M section, as b=1, which is [0, Z1], when b is 2 to M-1 In arbitrary integer when, the section be (Zb-1, Zb], when b is equal to M, which is (ZM-1, ∞), when b is 1 any into M When integer, ZbFor positive integer;It calculates quantity of the influence power W of the public platform information in each section and the public platform is believed The ratio of the sum of breath, in b-th of section, the ratio of the influence power W of the public platform information is wb;When the public affairs of current date The influence power W of crowd's informationtThe influence W of public platform information on the day before greater than current dateyWhen, if WyB-th of the section ∈, and b For greater than 1 be less than or equal to M integer when, H=c* (1/wb)*(Wt-Wy)/Wy, wherein c is numeric parameter.
Preferably, as the influence power W of the public platform information of current datetPublic platform information on the day before greater than current date Influence WyWhen, if WyWhen=0, H=c* (1/wb)*(Wt);If WyThe 1st section ∈, and WyWhen ≠ 0, H=c* (1/w1)*(Wt- Wy)/Wy
Preferably, as the influence power W of the public platform information of current datetPublic platform on the day before less than or equal to current date The influence W of informationyWhen, the temperature H=0 of the public platform information.
Preferably, which is characterized in that M is the arbitrary integer in 3 to 6.
Preferably, which is characterized in that when b is 1 arbitrary integer into M, ZbFor 100 multiple.
Preferably, the influence power W of the public platform information is divided into 4 sections, including [0,100], (100,1000], (1000,5000], and (5000, ∞).
Preferably, further includes: public platform information is ranked up according to the temperature H of the public platform information;According to described The ranking results of the temperature H of public platform information will push the public platform information to user.
Preferably, the step of pushing the public platform information to user according to ranking results includes: before coming temperature H The public platform information of P% is pushed to user, and P is the integer in 0 to 30.
Preferably, further includes: the multiple public platform information grabbed are divided into multiple classification, each described classification packet Include multiple public platform information;Under each described classification, public platform information is carried out according to the temperature H of the public platform information Sequence;It is pushed according to the ranking results of the temperature H of the affiliated classification and public platform information of the public platform information to user The public platform information.
Preferably, user has one or more labels, each corresponding classification of the label, according to the public affairs The ranking results of the temperature H of the affiliated classification of crowd's information and the public platform information will push the public platform letter to user The step of breath includes: under a classification, and the public platform information of P% is pushed to have to correspond to and be somebody's turn to do before temperature H is come The user of the label of classification, P are the integer in 0 to 30.
According to another aspect of the invention, a kind of temperature ordering system of public platform information is also provided, according to item institute as above The temperature sort method for the public platform information stated is ranked up multiple public platform information, and is believed according to the public platform The ranking results of the temperature of breath push the public platform information to user.
According to another aspect of the invention, a kind of sort method of public platform influence power is also provided, comprising: according to institute as above The influence power sort method for the public platform information stated calculates the public platform information that the public platform is issued in first time period Influence power W;Calculate the sum of the influence power W of public platform information that the public platform is issued in first time period;By the public Influence power Q of the sum of number influence power W of public platform information issued in first time period as the public platform;According to the public affairs Many numbers influence power Q are ranked up the public platform.
Preferably, further includes: the public platform information that will affect R% before power Q comes is pushed to user, and R is whole in 0 to 30 Number.
According to another aspect of the invention, a kind of ordering system of public platform influence power is also provided, according to as described above The sort method of public platform influence power is ranked up multiple public platforms, and according to the sequence of the public platform influence power As a result the public platform information is pushed to user.
Compared with prior art, the present invention has the advantage that
1) present invention passes through two Interaction parameters of acquisition public platform information, when the first Interaction parameters are more than or equal to threshold value When, one of Interaction parameters are modified, public platform letter is calculated based on the two Interaction parameters and amendment Interaction parameters The influence power of breath, and assign these parameters different weights enables and calculates resulting influence power and more accurately indicate the public The influence power of number information;
2) distribution situation of the influence power based on public platform information, the public platform influence power area where public platform information Between, to calculate the temperature of public platform information, that is, the influence power change rate of public platform information, the present invention believes in view of public platform Change case difficulty of the influence power of breath in different sections is different, with when calculating the temperature of public platform information, according to different public affairs Public platform information proportion in the influence power section of crowd's information, assigns different degree-of-difficulty factors, so that calculating institute The temperature obtained can more accurately indicate the temperature of public platform information;
3) influence power of public platform is calculated based on the influence power of the accurate public platform information of the invention calculated, so that The influence power of public platform can more accurately be indicated by calculating resulting influence power;
4) influence power of above-mentioned public platform information, the temperature of public platform information are based respectively on to public platform information sorting, is come Influence power or the higher public platform information of temperature are pushed to user.Influence power based on above-mentioned public platform sorts to public platform, comes The higher public platform of influence power is pushed to user.User can pay close attention to these public platforms or collection public platform information according to demand, or Person is released news by the higher public platform of these influence powers, more effectively to obtain information or release information.
Detailed description of the invention
Its example embodiment is described in detail by referring to accompanying drawing, above and other feature of the invention and advantage will become It is more obvious.
Fig. 1 shows the flow chart of the influence power sort method of public platform information according to an embodiment of the present invention.
Fig. 2 shows the streams of the specific sort method of the influence power according to an embodiment of the invention according to public platform information Cheng Tu.
Fig. 3 shows the stream of the specific sort method of the influence power according to an embodiment of the invention according to public platform information Cheng Tu.
Fig. 4 shows the flow chart of the temperature sort method of public platform information according to an embodiment of the present invention.
Fig. 5 shows the flow chart of the influence power sort method of public platform according to an embodiment of the present invention.
Fig. 6 shows the topological diagram of the influence power ordering system of public platform information according to an embodiment of the invention.
Fig. 7 shows the topological diagram of the influence power ordering system of public platform information according to another embodiment of the present invention.
Specific embodiment
Example embodiment is described more fully with reference to the drawings.However, example embodiment can be with a variety of shapes Formula is implemented, and is not understood as limited to embodiment set forth herein;On the contrary, thesing embodiments are provided so that the present invention will Fully and completely, and by the design of example embodiment comprehensively it is communicated to those skilled in the art.It is identical attached in figure Icon note indicates same or similar structure, thus will omit repetition thereof.
In order to solve in the prior art, the not accurate enough defect of the influence power of public platform information, the present invention provides a kind of public affairs The influence power sort method of crowd's information.Public platform information according to an embodiment of the present invention is shown referring first to Fig. 1, Fig. 1 The flow chart of influence power sort method.In Fig. 1, two steps are shown altogether:
Step S110: the first Interaction parameters Y and the second Interaction parameters D of the corresponding multiple public platform information of crawl.
In the present invention, public platform information can refer to article, the picture, sound of the public platform account publication of social network-i i-platform Frequency and/or video.Specifically, in step s 110, grabbing each public from the server where multiple public platform information The real-time first Interaction parameters Y and the second Interaction parameters D of number information.Preferably, pass through one or more social network-i i-platforms Api interface grabs in the server of one or more social network-i i-platforms, the first Interaction parameters of each public platform information and the Two Interaction parameters.In some embodiments, grab the first Interaction parameters Y's and the second Interaction parameters D of multiple public platform information Step can be executed periodically daily.The first Interaction parameters Y and second of multiple public platform information is grabbed in yet other embodiments, The step of Interaction parameters D, can execute with user demand.
First Interaction parameters Y and the second Interaction parameters D, which can be, to be read number, thumbs up number, forwarding number, comment number, collection number And any two in attention number.Preferably, the second Interaction parameters D is stronger compared to the first Interaction parameters Y interactivity.For example, In some embodiments, the first Interaction parameters Y is to read number, and the second Interaction parameters D is to thumb up number;In yet other embodiments, One Interaction parameters Y is to read number, and the second Interaction parameters D is forwarding number;In further embodiments, the first Interaction parameters Y is to read Reading, the second Interaction parameters D are comment number.It will be understood by those skilled in the art that above-mentioned thumb up number, forwarding number, comment number phase It is more stronger than reading number interactivity, it can more show concern of the user for the public platform information.
Step S120: the first Interaction parameters Y and the second Interaction parameters D based on public platform information calculate the public platform The influence power of information.
Specifically, being to read number with an Interaction parameters Y in the step s 120, the second Interaction parameters D is to thumb up number to be Example, illustrates the calculating of the influence power of public platform information.First determine whether the reading number Y of public platform information is more than or equal to the first threshold Value.First threshold can be the integer in 9000 to 11000.For example, in the present embodiment, first threshold takes 10000.
When whether the reading number Y of public platform information is more than or equal to 10000, public platform is calculated by following formula first The amendment of information thumbs up number (namely correcting the second Interaction parameters):
Dm(DT)=e[1/(DT+1)]* D (DT),
Wherein, DT reaches the interval number of days between 10000 date and current date for the reading number Y of public platform information. For example, the date Data1 that the reading number Y of public platform information reaches 10000 is 2016-4-20, the reading of public platform information is obtained Several date Data2 be 2016-4-22, then DT=Data2-Data1=2 days.DmIt (DT) is the current date of public platform information Amendment thumb up number.D (DT) is that the public platform information of current date thumbs up several D, that is, when Data2, public platform information Thumb up several D.
It will be understood by those skilled in the art that above-mentioned reading number Y and thumb up several D and can be changed in a day, therefore, institute " the thumbing up number of the public platform information of current date " stated, " the reading number of the public platform information of current date " refer both to current date Several D and reading number Y are thumbed up when obtaining public platform information.That is, if obtaining the point of public platform information at 10 points of the 2016-4-22 morning It praises several D and reads number Y, then the public platform information obtained using 10 points thumbs up several D and reading number Y as the public of 2016-4-22 Number information thumbs up several D and reads number Y;If 2016-4-22 2 pm obtain public platform information thumb up several D and read number The public platform information for thumbing up several D and reading number Y 10 points of acquisitions of replacement for the public platform information that 2 points obtain then is thumbed up several D by Y And number Y is read as the public platform information of 2016-4-22 and thumbs up several D and reading number Y.
When reading the interval number of days DT that number Y reaches between 10000 date and current date and being greater than 0, as follows Calculate the influence power W of public platform information:
W=aY (DT)+(1-a) [Dm(DT)+Dm(DT-1)-D (DT-1)],
Wherein, Y (DT) is the reading number of the current date of public platform information, DmIt (DT-1) is the public affairs on the day before current date The amendment of crowd's information thumbs up number, and D (DT-1) thumbs up number for the public platform information on the day before current date.A is rational.By In thumbing up several D, compared to reading, number Y interactivity is stronger, and therefore, the value range of a can be 0.01 to 0.1, to indicate to thumb up several D In big more of weight for calculating the weight ratio in influence power W and reading number Y.Preferably, a takes 0.027.
Below by taking a takes 0.027 as an example, multiple embodiments of different DT numerical value are described:
For example, when reading number Y and reaching the interval number of days DT=1 between 10000 date and current date,
The amendment of current date thumbs up several Dm(1)=e[1/(1+1)]* D (1)=e(1/2)*D(1);
Amendment on the day before current date thumbs up several Dm(0)=e[1/(1+0)]* D (0)=e1*D(0);
Calculate the formula of the influence power W of public platform information are as follows:
W=0.027*Y (1)+0.973* [Dm(1)+Dm(0)-D(0)]。
In another example when reading number Y and reaching the interval number of days DT=2 between 10000 date and current date,
The amendment of current date thumbs up several Dm(2)=e[1/(1+2)]* D (2)=e(1/3)*D(2);
Amendment on the day before current date thumbs up several Dm(1)=e[1/(1+1)]* D (1)=e(1/2)*D(1);
Calculate the formula of the influence power W of public platform information are as follows:
W=0.027*Y (2)+0.973* [Dm(2)+Dm(1)-D(1)]。
For another example when reading number Y and reaching the interval number of days DT=k between 10000 date and current date,
The amendment of current date thumbs up several Dm(k)=e[1/(1+k)]*D(k);
Amendment on the day before current date thumbs up several Dm(k-1)=e[1/(k)]*D(k-1);
Calculate the formula of the influence power W of public platform information are as follows:
W=0.027*Y (k)+0.973* [Dm(k)+Dm(k-1)-D(k-1)]。
Specifically, when above-mentioned several embodiments illustrate that DT is greater than 0, the calculation formula of the influence power W of public platform information. It is described below as the interval number of days DT=0 between the date and current date that reach 10000 for reading number Y, public platform information Influence power W calculation formula:
W=aY (0)+(1-a) Dm(0),
Wherein, Y (0) is the reading number of public platform information, Dm(0) number is thumbed up for the current amendment of the public platform information, Wherein, Dm(0)=e1* (0) D, D (0) are that the current of the public platform information thumbs up number.The value of a can be big with DT in the formula The value of a is identical in the calculation formula of the influence power W of public platform information when 0.
Further, when the reading number Y of public platform information is less than 10000, public platform information is calculated as follows Influence power W:
W=aY+ (1-a) D,
Wherein, a in the calculation formula of the influence power W of public platform information when the value of a can be greater than 0 with DT in the formula Value is identical.
The influence power sort method of public platform information provided by the invention can calculate public platform information according to aforesaid way Influence power W.It in some embodiments, further include the step of sequence push after the influence power W for calculating each public platform information Suddenly, as shown in Figure 2.In fig. 2 it is shown that two steps:
Step S210: public platform information is ranked up (from big to small) according to the influence power W of each public platform information.
Step S220: and according to the ranking results of influence power W, the public platform information of N% before pushing to user, N is 0 to 30 Integer.User referred herein can be the user that information is obtained from public platform, is also possible to issue by public platform and believe The user of breath.The higher multiple public platform information of influence power W can be pushed to user in this way, be obtained with improving user Effective, valuable, influential information is taken, or the user of release information is made to understand issued public platform informational influence power To carry out next step decision etc..
Fig. 3 can be referred in above-mentioned some change case according to influence power W sequence push step, in fig. 3 it is shown that 3 A step:
Step S310: being divided into multiple classification for the multiple public platform information grabbed, each described classification includes more A public platform information.
The division of multiple public platform information can execute in step provided by the invention in above-mentioned steps S310, can also be with It is obtained from the server where multiple public platform information.Specifically, in some embodiments, public platform issues public platform When information, the affiliated classification of the public platform information can be increased.It can be sentenced in yet other embodiments, according to the classification of public platform The affiliated classification of the public platform information of the public platform of breaking publication.In further embodiments, public platform information can be divided Analysis is to judge classification belonging to the public platform information.For example, according to occurring most keywords in public platform information, believing public platform Picture in breath analyze and then judges classification belonging to the public platform information by analyzing and training system.
The affiliated classification of public platform information can be the classification of the audient of the public platform information, for example, classification may include Women, male, child, women white collar, housewife etc..In some change case, the affiliated classification of public platform information be can be The classification of the public platform information, for example, classification may include that video display, movement, shopping, science and technology, electricity are competing etc..Those skilled in the art More mode classifications may be implemented, it will not be described here.
Step S320: under each classification, public platform information is ranked up according to the influence power W of public platform information.
Specifically, by taking the mode classification of " video display, movement, shopping, science and technology, electricity are competing etc. " as an example.Respectively to being divided into The lower multiple public platform information progress influence power W sequence of " video display, movement, shopping, science and technology, electricity are competing etc. " classification.
In some embodiments, same public platform information is divided into multiple classification, and is sorted in multiple classification. In some change case, same public platform information is only divided into a classification.
Step S330: according to the affiliated classification and public platform information of public platform information influence power W ranking results to Family pushes public platform information.
Specifically, in some embodiments, user has one or more labels, corresponding one, each label is classified, Step S330 may include under a classification, and the public platform information that will affect N% before power W (from big to small) comes is pushed to tool There is the user of the label corresponding to the classification, N is the integer in 0 to 30.Further, the label that user has can be user The label voluntarily selected.For example, user can choose the public platform information for paying close attention to some or multiple classification.In some change case In, the label that user has is obtained by user behavior analysis.
When user has multiple labels, when pushing the public platform information of the corresponding multiple classification of multiple labels to user, And one public platform information belong to multiple classification, then can also include the steps that not repeat push public platform information.
On the basis of the influence power of public platform information, the present invention also provides a kind of temperature sort methods of public platform information. The temperature H of public platform information indicates the influence power change rate of public platform information.Temperature H value shows more greatly the heat of the public platform information It spends higher.It will be appreciated by those skilled in the art that the influence power of public platform information is different, the difficulty of (change rate) is continued growing also not Together.Therefore, the present invention is by assigning degree-of-difficulty factor different when temperature calculates based on Different Effects power section.The influence power section Interior public platform information accounting is bigger, and degree-of-difficulty factor is smaller, and vice versa.
Specifically, the step of temperature sort method of public platform information, is referring to fig. 4.Two steps are shown in FIG. 4:
Step S410: the shadow of public platform information is calculated according to the influence power sort method of public platform information provided by the invention Ring power W.
Step S420: the temperature H of public platform information is calculated according to the influence power W of public platform.
Specifically, in the step s 420, firstly, dividing the influence power W of public platform information for M section, M is greater than 2 Integer.For b-th of section in M section:
As b=1, which is [0, Z1], when b is 2 arbitrary integer into M-1, which is (Zb-1, Zb];
When b is equal to M, which is (ZM-1, ∞);
When b is 1 arbitrary integer into M, ZbFor positive integer.
In view of the calculation amount and computational accuracy of temperature H, M is the arbitrary integer in 3 to 6.In other words, public platform is believed The influence power W of breath is divided into 3 to 6 sections.When b is 1 arbitrary integer into M, for ease of calculation, ZbFor 100 times Number.
After the influence power W for dividing public platform information, calculate quantity of the influence power W in each section of public platform information with The ratio of the sum of public platform information, in b-th of section, the ratio of the influence power W of public platform information is wb.For example, the public The sum of number information is 10000, in b-th section (such as section (Zb-1, Zb]) in, the quantity of public platform information is 500, then In b-th of section, the ratio of the influence power W of public platform information is 500/10000=0.05.
As the influence power W of the public platform information of current datetThe influence W of public platform information on the day before greater than current datey When:
If WyB-th of the section ∈, and b is H=c* (1/w when being less than or equal to the integer of M greater than 1b)*(Wt-Wy)/Wy, In, c is numeric parameter;
If WyWhen=0, H=c* (1/wb)*(Wt);
If WyThe 1st section ∈, and WyWhen ≠ 0, H=c* (1/w1)*(Wt-Wy)/Wy
Wherein, it calculates for convenience, c takes 100.
As the influence power W of the public platform information of current datetPublic platform information on the day before less than or equal to current date Influence WyWhen, the temperature H=0 of public platform information.
Above-mentioned calculating step, in this embodiment, the shadow of public platform information are illustrated with a specific embodiment below It rings power W and is divided into 4 sections, including first section [0,100], and second section (100,1000], third section (1000,5000] and the 4th section (5000, ∞), and c takes 100.Public platform information sum is 10000, in first section In [0,100], the quantity of public platform information is 5000, then w1=0.5;Second section (100,1000] in, public platform letter The quantity of breath is 3000, then w2=0.3;Third section (1000,5000] in, the quantity of public platform information is 1500, then w3 =0.15;In the 4th section (5000, ∞), the quantity of public platform information is 500, then w4=0.05.
When calculating the temperature of public platform information, the influence power of the public platform information of the public platform information current date is calculated WtAnd the influence W of the public platform information on the day before current datey
The influence power W of the public platform information of current datetThe shadow of public platform information on the day before less than or equal to current date Ring Wy, the temperature H=0 of the public platform information.
The influence power W of the public platform information of current datetThe influence W of public platform information on the day before greater than current datey When:
If the influence W of the public platform information on the day before current dateyBelong to first section [0,100], and current date The influence W of the public platform information of the previous dayy=0, then temperature H=100* (1/0.5) * (W of the public platform informationt)
If the influence W of the public platform information on the day before current dateyBelong to first section [0,100], and current date The influence W of the public platform information of the previous dayy≠ 0, then temperature H=100* (1/0.5) * (W of the public platform informationt-Wy)/Wy
If the influence W of the public platform information on the day before current dateyBelong to second section (100,1000], then the public Temperature H=100* (1/0.3) * (W of number informationt-Wy)/Wy
If the influence W of the public platform information on the day before current dateyBelong to third section (1000,5000], then the public affairs Temperature H=100* (1/0.15) * (W of crowd's informationt-Wy)/Wy
If the influence W of the public platform information on the day before current dateyBelong to the 4th section (5000, ∞), then the public Temperature H=100* (1/0.05) * (W of number informationt-Wy)/Wy
The temperature sort method of public platform information provided by the invention can calculate public platform information according to aforesaid way Temperature H.On the basis of being calculated due to the influence power W that the calculating of the temperature H of public platform information is built upon public platform information, because This, in the temperature H sort method of public platform information, it is preferable that be updated periodically the influence power W of public platform information each The ratio of the sum of quantity and public platform information in section.In some change case, the section of the influence power W of public platform information Division can also be adjusted according to the variation of the influence power W of public platform information.
In some embodiments, after the temperature H for calculating each public platform information, further include the steps that sequence push. It is similar with the sequence of the influence power W of public platform information push step.
In one embodiment, firstly, the temperature H according to public platform information is ranked up public platform information.Then, it presses According to the ranking results of the temperature H of public platform information public platform information will be pushed to user.Preferably, temperature H is come into preceding P% (from big to small) public platform information is pushed to user, and P is the integer in 0 to 30.User referred herein can be from the public Number obtain information user, be also possible to will by public platform release news user.It in this way can be to user The higher multiple public platform information of temperature H are pushed, it is higher, valuable, powerful to improve user's acquisition influence power change rate Information, or the user of release information is made to understand issued public platform heatrate H to carry out next step decision etc..
In a change case of above-described embodiment, firstly, the multiple public platform information grabbed are divided into multiple Classification, each classification include multiple public platform information.The division of multiple public platform information can be in step provided by the invention Middle execution can also be obtained from the server where multiple public platform information.Specifically, in some embodiments, it is public When many numbers publication public platform information, the affiliated classification of the public platform information can be increased.It in yet other embodiments, can basis The classification of public platform judges the affiliated classification of the public platform information of public platform publication.It in further embodiments, can be to public affairs Crowd's information is analyzed to judge classification belonging to the public platform information.For example, according to occurring most passes in public platform information Keyword analyze to the picture in public platform information and then judges to divide belonging to the public platform information by analyzing and training system Class.Later, under each classification, public platform information is ranked up according to the temperature H of public platform information.
Then, it is pushed according to the ranking results of the affiliated classification of public platform information and the temperature H of public platform information to user Public platform information.Specifically, in some embodiments, user has one or more labels, each label is one point corresponding Class, the step may include under a classification, and the public platform information of P% is pushed to have to correspond to and be somebody's turn to do before temperature H is come The user of the label of classification, P are the integer in 0 to 30.Further, the label that user has can be what user voluntarily selected Label.For example, user can choose the public platform information for paying close attention to some or multiple classification.In some change case, user has Label be to be obtained by user behavior analysis.
According to another aspect of the invention, a kind of sort method of public platform influence power is also provided, referring specifically to Fig. 5, Fig. 5 5 steps are shown altogether:
Step S510: the influence power sort method of the public platform information provided according to the present invention calculates public platform first The influence power W for the public platform information issued in period.
Step S520: the sum of the influence power W of public platform information that public platform is issued in first time period is calculated.When first Between section can be one week, one month, a season, the periods such as half a year.
Step S530: the sum of influence power W of public platform information that public platform is issued in first time period is used as the public affairs Many numbers influence power Q.
Step S540: public platform is ranked up according to the influence power Q of public platform.
Step S550: the public platform information that will affect R% before power Q (from big to small) comes is pushed to user, and R is 0 to 30 In integer.
In a specific embodiment of the sort method of public platform influence power, public platform is indicated using discrete star Influence power Q, star include 0.5,1,1.5,2,2.5,3,3.5,4,4.5,5.Star value shows more greatly the public platform influence power more It is high.Public platform influence power Q shows as the sum of the influence power W of the public platform sent out public platform information whithin a period of time.One timing The public platform information content issued in phase is more, and the influence power W of single public platform information is bigger, and public platform influence power Q is got over Greatly.
All public platforms that public platform influence power Q=Σ W, public platform influence power Q are issued in one month with the public platform The sum of influence power W of information is calculated.Public platform is ranked up from small to large according to public platform influence power Q, according to row Tagmeme, which is set, obtains public platform influence power star.For example, the influence power Q of public platform comes preceding 10% as 0.5 star;The shadow of public platform It rings power Q and comes preceding 10% to preceding 20% as 1 star;The influence power Q of public platform comes preceding 20% to preceding 30% as 1.5 stars;It is public Many numbers influence power Q come preceding 30% to preceding 40% as 2 stars;It is 2.5 that the influence power Q of public platform, which comes preceding 40% to preceding 50%, Star;The influence power Q of public platform comes preceding 50% to preceding 60% as 3 stars;The influence power Q of public platform comes preceding 60% to preceding 70% is 3.5 stars;The influence power Q of public platform comes preceding 70% to preceding 80% as 4 stars;Before the influence power Q of public platform comes 80% to preceding 90% is 4.5 stars;The influence power Q of public platform comes preceding 90% to preceding 100% as 5 stars.According to public platform Star can get information about the influence power of the public platform.
The present invention also provides the influence powers of a kind of influence power of public platform information, the temperature of public platform information and public platform Integrated application calculates the topic influence and topic temperature of public platform in conjunction with above-mentioned calculated result.Pass through public platform (opinion neck Sleeve) topic influence and topic temperature can know in the interim time, under a certain group of keyword (topic), certain public platform The spread scope of issued public platform information and growth and the Decay Rate of the public platform influence power.
The topic influence of public platform there are two key factor, i.e., public platform publication (a certain group crucial with certain topic Word) relevant public platform informational influence power, with the influence power of the public platform itself.The two values are bigger, the topic of public platform Influence power is bigger.But it is different based on significance level, their different weights are assigned, wherein the weight of the influence power of public platform information is big In the weight of public platform influence power itself.
The topic influence of public platform finds relevant one or more public platform letters with some keyword or crucial phrase Breath, and the topic influence of public platform is calculated as follows:
Topic influence=0.99*sum of public platform be (the public platform information relevant to topic that the public platform is issued Influence power)+0.01* the public platform influence power.
The topic temperature of public platform is only dependent upon the sum of the public platform heatrate relevant to topic of public platform publication. Public platform heatrate is bigger, and the topic temperature of public platform is bigger.The topic temperature of public platform is calculated as follows:
Topic temperature=sum (temperature with topic relevant public information that the public platform is issued) of public platform.
Preferably, the present invention also provides the public platform of the topic temperature of topic influence and public platform based on public platform rows Sequence and method for pushing, the influence power sort method with the influence power of above-mentioned public platform information, the temperature of public platform information and the public Similar, it will not be described here.
The present invention also provides the public platform information sorting system calculated based on above-mentioned public platform informational influence power, based on above-mentioned The public platform information sorting system that public platform heatrate calculates, the public platform sequence system based on the calculating of above-mentioned public platform influence power System.By taking the public platform ordering system calculated based on above-mentioned public platform influence power as an example, it is described.It is influenced based on above-mentioned public platform The public platform ordering system that power calculates uses the influence power sort method of public platform as described above, arranges multiple public platforms Sequence, and public platform is pushed to user according to the ranking results of the influence power of public platform.Specifically, Fig. 6 and Fig. 7 are respectively illustrated Two embodiments of the influence power ordering system push public platform of public platform.
The influence power ordering system push of public platform according to a first embodiment of the present invention is shown referring first to Fig. 6, Fig. 6 The topological diagram of public platform.Fig. 6 shows ordering system 310, server 320 and multiple terminals 330.Ordering system 310, server 320 and multiple terminals 330 be in communication with each other by network.Multiple terminals 330 have registered public platform on server 320 respectively, and Its public platform information is issued respectively.Ordering system 310 obtains the public platform publication that multiple terminals 330 are registered from server 320 Public platform information data, and according to the present invention provided by public platform influence power sort method calculate public platform influence Power is ranked up public platform according to the influence power for calculating resulting public platform.By sequence, ordering system 310 passes through service Device 320 will affect the general account that the higher multiple public platforms of power are pushed to the registration of terminal 330.
Fig. 7 shows the influence power ordering system push public platform of public platform account according to a second embodiment of the present invention Topological diagram.Similar with topological diagram shown in fig. 6 in Fig. 7, multiple terminal 330A register public platform account on server 320. Ordering system 310 obtains the data of the public platform information of public platform publication from server 320, calculates the influence power of public platform, And public platform is ranked up according to the influence power for calculating resulting public platform.In the present embodiment, ordering system 310 directly to Terminal 330B pushes the higher multiple public platforms of influence power.Terminal 330B can be the end of the not register account number on server 320 End.Terminal 330B is also possible to register the terminal of general account on server 320.Terminal 330B can be according to the public affairs pushed Many numbers obtain public platform information, or the public platform by being pushed to release news.
Above-mentioned Fig. 6 and Fig. 7 is only the influence power ordering system push for schematically showing public platform provided by the invention The topological diagram of public platform.The quantity of ordering system, server and terminal is not limited thereto, and those skilled in the art can also be real Mode is now more communicated to connect, it will not be described here.The public platform information row calculated based on above-mentioned public platform informational influence power Sequence system, the public platform information sorting system calculated based on above-mentioned public platform heatrate can also be similarly arranged.In some changes Change in example, the public platform information sorting system that is calculated based on above-mentioned public platform informational influence power, based on above-mentioned public platform information heat Spend the public platform information sorting system calculated, the public platform ordering system based on the calculating of above-mentioned public platform influence power is all integrated in one In a processing system.In other change case, the public platform information sorting system based on the calculating of above-mentioned public platform informational influence power System, based on above-mentioned public platform heatrate calculate public platform information sorting system, based on above-mentioned public platform influence power calculate Public platform ordering system can be processing system individually.Those skilled in the art can also realize more variation sides Formula, it will not be described here.
Compared with prior art, the present invention has the advantage that
1) present invention passes through two Interaction parameters of acquisition public platform information, when the first Interaction parameters are more than or equal to threshold value When, one of Interaction parameters are modified, public platform letter is calculated based on the two Interaction parameters and amendment Interaction parameters The influence power of breath, and assign these parameters different weights enables and calculates resulting influence power and more accurately indicate the public The influence power of number information;
2) distribution situation of the influence power based on public platform information, the public platform influence power area where public platform information Between, to calculate the temperature of public platform information, that is, the influence power change rate of public platform information, the present invention believes in view of public platform Change case difficulty of the influence power of breath in different sections is different, with when calculating the temperature of public platform information, according to different public affairs Public platform information proportion in the influence power section of crowd's information, assigns different degree-of-difficulty factors, so that calculating institute The temperature obtained can more accurately indicate the temperature of public platform information;
3) influence power that public platform is calculated based on the influence power of the accurate public platform information of the invention calculated, makes to succeed in one's scheme The influence power of public platform can more accurately be indicated by calculating resulting influence power;
4) influence power of above-mentioned public platform information, the temperature of public platform information are based respectively on to public platform information sorting, is come Influence power or the higher public platform information of temperature are pushed to user.Influence power based on above-mentioned public platform sorts to public platform, comes The higher public platform of influence power is pushed to user.User can pay close attention to these public platforms or collection public platform information according to demand, or Person is released news by the higher public platform of these influence powers, more effectively to obtain information or release information.
It is particularly shown and described exemplary embodiments of the present invention above.It should be understood that the present invention is not limited to institute Disclosed embodiment, on the contrary, it is intended to cover comprising various modifications within the scope of the appended claims and equivalent set It changes.

Claims (30)

1. a kind of influence power sort method of public platform information characterized by comprising
The the first Interaction parameters Y and the second Interaction parameters D of the corresponding multiple public platform information of crawl;
The first Interaction parameters Y and the second Interaction parameters D based on the public platform information, calculate the public platform in the steps below The influence power of information:
When the first Interaction parameters Y of the public platform information is more than or equal to first threshold,
Calculate the second Interaction parameters of amendment of the public platform information:
Dm(DT)=e[1/(DT+1)]* D (DT),
Wherein, DT is that the first Interaction parameters of the public platform information reached between the date and current date of the first threshold Interval number of days, DmIt (DT) is the second Interaction parameters of amendment of the current date of public platform information, D (DT) is the public affairs of current date Second Interaction parameters of crowd's information;
When DT is greater than 0, the influence power W of public platform information is calculated as follows:
W=aY (DT)+(1-a) [Dm(DT)+Dm(DT-1)-D (DT-1)],
Wherein, a is rational, and Y (DT) is the first Interaction parameters of the current date of public platform information, DmIt (DT-1) is to work as the day before yesterday The second Interaction parameters of amendment of public platform information on the day before phase, D (DT-1) are the public platform information on the day before current date Second Interaction parameters.
2. the influence power sort method of public platform information as described in claim 1, which is characterized in that
When the first Interaction parameters Y of the public platform information is less than the first threshold, public platform letter is calculated as follows The influence power W of breath:
W=aY+ (1-a) D.
3. the influence power sort method of public platform information as described in claim 1, which is characterized in that when being equal to 0 for DT, press Following formula calculates the influence power W of public platform information:
W=aY (0)+(1-a) Dm(0),
Wherein, Y (0) is current first Interaction parameters of the public platform information, Dm(0) currently repairing for the public platform information Positive second Interaction parameters, wherein Dm(0)=e1* (0) D, D (0) are current second Interaction parameters of the public platform information.
4. the influence power sort method of public platform information as described in any one of claims 1 to 3, which is characterized in that described One threshold value is the integer in 9000 to 11000.
5. the influence power sort method of public platform information as described in any one of claims 1 to 3, which is characterized in that further include:
Public platform information is ranked up according to the influence power W of the public platform information;
According to the ranking results of the influence power W of the public platform information public platform information will be pushed to user.
6. the influence power sort method of public platform information as claimed in claim 5, which is characterized in that according to ranking results to Family push the public platform information the step of include:
The public platform information that will affect N% before power W comes is pushed to user, and N is the integer in 0 to 30.
7. the influence power sort method of public platform information as described in any one of claims 1 to 3, which is characterized in that further include:
The multiple public platform information grabbed are divided into multiple classification, each described classification includes multiple public platform information;
Under each described classification, public platform information is ranked up according to the influence power W of the public platform information;
It is pushed according to the ranking results of the influence power W of the affiliated classification and public platform information of the public platform information to user The public platform information.
8. the influence power sort method of public platform information as claimed in claim 7, which is characterized in that user has one or more A label, each corresponding classification of the label, according to the affiliated classification and the public platform of the public platform information The ranking results of the influence power W of information will to user push the public platform information the step of include:
Under a classification, the public platform information that will affect N% before power W comes is pushed to the mark corresponding to the classification The user of label, N are the integer in 0 to 30.
9. the influence power sort method of public platform information as described in any one of claims 1 to 3, which is characterized in that described One Interaction parameters and second Interaction parameters are to read number, thumb up in number, forwarding number, comment number, collection number and attention number Any two.
10. the influence power sort method of public platform information as claimed in claim 9, which is characterized in that the first interaction ginseng For number to read number, second Interaction parameters are to thumb up number.
11. the influence power sort method of public platform information as claimed in claim 9, which is characterized in that the first interaction ginseng For number to read number, second Interaction parameters are forwarding number.
12. the influence power sort method of public platform information as claimed in claim 9, which is characterized in that the first interaction ginseng For number to read number, second Interaction parameters are comment number.
13. the influence power sort method of public platform information as described in any one of claims 1 to 3, which is characterized in that a's takes Being worth range is 0.01 to 0.1.
14. the influence power sort method of public platform information as described in any one of claims 1 to 3, which is characterized in that the public affairs Crowd's information is article, picture, audio and/or the video that the public platform account of social network-i i-platform is issued.
15. the influence power sort method of public platform information as described in any one of claims 1 to 3, which is characterized in that pass through one The api interface of a or multiple social network-i i-platforms grabs the first Interaction parameters and the second Interaction parameters of the public platform information.
16. a kind of influence power ordering system of public platform information, which is characterized in that according to any one of such as claim 1 to 15 institute The influence power sort method for the public platform information stated is ranked up multiple public platform information, and according to the public platform The ranking results of influence power push the public platform information to user.
17. a kind of temperature sort method of public platform information characterized by comprising
According to the public platform letter as described in calculating the influence power sort method of the described in any item public platform information of claim 1 to 15 The influence power W of breath;
The temperature H of the public platform information is calculated according to the influence power W of the public platform, in which:
The influence power W of the public platform information is divided for M section, M is the integer greater than 2, for b in the M section A section, as b=1, which is [0, Z1], when b is 2 arbitrary integer into M-1, which is (Zb-1, Zb], work as b When equal to M, which is (ZM-1, ∞), when b is 1 arbitrary integer into M, ZbFor positive integer;
Calculate the ratio of the sum of quantity of the influence power W of the public platform information in each section and the public platform information Example, in b-th of section, the ratio of the influence power W of the public platform information is wb
As the influence power W of the public platform information of current datetThe influence W of public platform information on the day before greater than current dateyWhen,
If WyB-th of the section ∈, and b is H=c* (1/w when being less than or equal to the integer of M greater than 1b)*(Wt-Wy)/Wy, wherein c is Numeric parameter.
18. the temperature sort method of public platform information as claimed in claim 17, which is characterized in that
As the influence power W of the public platform information of current datetThe influence W of public platform information on the day before greater than current dateyWhen,
If WyWhen=0, H=c* (1/wb)*(Wt);
If WyThe 1st section ∈, and WyWhen ≠ 0, H=c* (1/w1)*(Wt-Wy)/Wy
19. the temperature sort method of public platform information as claimed in claim 17, which is characterized in that
As the influence power W of the public platform information of current datetThe influence W of public platform information on the day before less than or equal to current datey When, the temperature H=0 of the public platform information.
20. the temperature sort method of public platform information as claimed in claim 17, which is characterized in that M is any in 3 to 6 Integer.
21. the temperature sort method of public platform information as claimed in claim 17, which is characterized in that when b was 1 appointing into M When meaning integer, ZbFor 100 multiple.
22. the temperature sort method of public platform information as claimed in claim 17, which is characterized in that the public platform information Influence power W is divided into 4 sections, including [0,100], and (100,1000], (1000,5000], and (5000, ∞).
23. the temperature sort method of public platform information as claimed in claim 17, which is characterized in that further include:
Public platform information is ranked up according to the temperature H of the public platform information;
According to the ranking results of the temperature H of the public platform information public platform information will be pushed to user.
24. the temperature sort method of public platform information as claimed in claim 23, which is characterized in that according to ranking results to Family push the public platform information the step of include:
The public platform information of P% is pushed to user before temperature H is come, and P is the integer in 0 to 30.
25. the temperature sort method of public platform information as claimed in claim 17, which is characterized in that further include:
The multiple public platform information grabbed are divided into multiple classification, each described classification includes multiple public platform information;
Under each described classification, public platform information is ranked up according to the temperature H of the public platform information;
Institute is pushed to user according to the ranking results of the temperature H of the affiliated classification and public platform information of the public platform information State public platform information.
26. the temperature sort method of public platform information as claimed in claim 25, which is characterized in that user has one or more A label, each corresponding classification of the label, according to the affiliated classification and the public platform of the public platform information The ranking results of the temperature H of information will to user push the public platform information the step of include:
Under a classification, the public platform information of P% is pushed to the label corresponding to the classification before temperature H is come User, P be 0 to 30 in integer.
27. a kind of temperature ordering system of public platform information, which is characterized in that according to as described in any one of claim 17 to 26 Public platform information temperature sort method, multiple public platform information are ranked up, and according to the public platform information The ranking results of temperature push the public platform information to user.
28. a kind of sort method of public platform influence power characterized by comprising
Existed according to the public platform as described in calculating the influence power sort method of the described in any item public platform information of claim 1 to 15 The influence power W for the public platform information issued in first time period;
Calculate the sum of the influence power W of public platform information that the public platform is issued in first time period;
Influence of the sum of the influence power W of public platform information that the public platform is issued in first time period as the public platform Power Q;
The public platform is ranked up according to the influence power Q of the public platform.
29. public platform influence power sort method as claimed in claim 28, which is characterized in that further include:
The public platform information that will affect R% before power Q comes is pushed to user, and R is the integer in 0 to 30.
30. a kind of ordering system of public platform influence power, which is characterized in that described in any item according to such as claim 28 to 29 The sort method of public platform influence power is ranked up multiple public platforms, and according to the sequence of the public platform influence power As a result the public platform information is pushed to user.
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