CN105007517A - Method and device for generating interactive information of interactive television system - Google Patents
Method and device for generating interactive information of interactive television system Download PDFInfo
- Publication number
- CN105007517A CN105007517A CN201510446517.8A CN201510446517A CN105007517A CN 105007517 A CN105007517 A CN 105007517A CN 201510446517 A CN201510446517 A CN 201510446517A CN 105007517 A CN105007517 A CN 105007517A
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- China
- Prior art keywords
- interactive information
- interactive
- television
- video
- identification image
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Classifications
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
- H04N21/43—Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network or synchronising decoder's clock; Client middleware
- H04N21/431—Generation of visual interfaces for content selection or interaction; Content or additional data rendering
- H04N21/4312—Generation of visual interfaces for content selection or interaction; Content or additional data rendering involving specific graphical features, e.g. screen layout, special fonts or colors, blinking icons, highlights or animations
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
- H04N21/43—Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network or synchronising decoder's clock; Client middleware
- H04N21/431—Generation of visual interfaces for content selection or interaction; Content or additional data rendering
- H04N21/4312—Generation of visual interfaces for content selection or interaction; Content or additional data rendering involving specific graphical features, e.g. screen layout, special fonts or colors, blinking icons, highlights or animations
- H04N21/4316—Generation of visual interfaces for content selection or interaction; Content or additional data rendering involving specific graphical features, e.g. screen layout, special fonts or colors, blinking icons, highlights or animations for displaying supplemental content in a region of the screen, e.g. an advertisement in a separate window
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- Engineering & Computer Science (AREA)
- Multimedia (AREA)
- Signal Processing (AREA)
- Business, Economics & Management (AREA)
- Marketing (AREA)
- Two-Way Televisions, Distribution Of Moving Picture Or The Like (AREA)
Abstract
The invention discloses a method and a device for generating interactive information of an interactive television system, which are used for attracting users to participate in ratings and interaction of a video played in a television in a process of playing the video in the television. The method comprises the following steps of obtaining a bearing window of the interactive information; configuring an identification image for the interactive information; and synthesizing the interactive information in the identification image. According to the method and the device, through generating the interactive information and configuring the interactive information on a television video content, a user watching the television video utilizes a mobile terminal to obtain the interactive information of the television video in order to attract the users to participate in ratings and interaction of the video played in the television in the process of playing the video in the television through configuring the striking bearing window for the interactive information, so that the audience rating of a television program is improved, and the interactivity for user participation and the visual experience are enhanced.
Description
Technical field
The present invention relates to Internet technical field, particularly a kind of method of generating interactive television system interactive information and device.
Background technology
Existing radio data system, it is unidirectional that business provides, and user is merely able to passive acceptance, and from user's practical operation, live just support enters broadcasting, exits the simple operationss such as broadcasting, switching channels.The arrangement of time of TV programme is fixed, and user can only enjoy specific service in the time of specifying.
Along with the development of development of Mobile Internet technology, mobile terminal, such as, the popularity rate of mobile phone is very high, and user appreciates the content of multimedia on the Internet by mobile terminal, thus has influence on the rating of broadcast television service.
How in the process of televising video, attract user in conjunction with the function of mobile terminal, rating and the interaction of the video that participates in televising are problem demanding prompt solutions in Polarizations for Target Discrimination in Clutter process.
Summary of the invention
The invention provides a kind of method and device of generating interactive television system interactive information, in order in the process of televising video, attract user to participate in televising the rating of video with interactive.
The invention provides a kind of method of generating interactive television system interactive information, comprising: the carrying window obtaining interactive information; For interactive information configuration identifier image; By interactive information synthesis in identification image.
Wherein, described identification image is image in 2 D code information.
Wherein, described by interactive information synthesis in identification image after, also comprise: the identification image receiving synthesis; According to the interactive information in described identification image, obtain the interface of corresponding participation interaction.
The present invention also provides a kind of device of generating interactive television system interactive information, comprising: interactive acquisition module, for obtaining the carrying window of interactive information; Configuration module, for being interactive information configuration identifier image; Synthesis module, for synthesizing interactive information in identification image.
Wherein, described identification image is image in 2 D code information.
Wherein, also comprise: receiver module, for receiving the identification image of synthesis; Interactive module, for according to the interactive information in described identification image, obtains the interface of corresponding participation interaction.
The present invention is by generating interactive information, and interactive information is configured on television video content, the user of video of watching TV utilizes the interactive information of acquisition for mobile terminal television video, so that in the process of televising video, by configuring eye-catching carrying window for interactive information, attract user to participate in televising the rating of video with interactive, improve the audience ratings of TV programme, and enhance the interactive and visual experience that user participates in.
Other features and advantages of the present invention will be set forth in the following description, and, partly become apparent from specification, or understand by implementing the present invention.Object of the present invention and other advantages realize by structure specifically noted in write specification, claims and accompanying drawing and obtain.
Below by drawings and Examples, technical scheme of the present invention is described in further detail.
Accompanying drawing explanation
Accompanying drawing is used to provide a further understanding of the present invention, and forms a part for specification, together with embodiments of the present invention for explaining the present invention, is not construed as limiting the invention.In the accompanying drawings:
The schematic flow sheet of the method for a kind of generating interactive television system interactive information that Fig. 1 provides for the embodiment of the present invention;
The theory structure schematic diagram of the device of a kind of generating interactive television system interactive information that Fig. 2 provides for the embodiment of the present invention.
Embodiment
Below in conjunction with accompanying drawing, the preferred embodiments of the present invention are described, should be appreciated that preferred embodiment described herein is only for instruction and explanation of the present invention, is not intended to limit the present invention.
The embodiment of the present invention provides a kind of method of generating interactive television system interactive information, see Fig. 1, comprising:
S100 obtains the carrying window of interactive information;
In order to improve TV audience rating, when user's TV reception, the interactive information that video screen shows can be seen dynamically, while watching, participating in the interaction of TV programme.
S200 is interactive information configuration identifier image;
Television video picture shows interactive information, in order to identify interactive information, is this interactive information configuration identifier image, such as, and the mark such as annulus, garland graphics shape.
Interactive information synthesizes in identification image by S300.
By interactive information configuration identifier image, make interactive information more eye-catching, image.
Preferably, described identification image is image in 2 D code information, makes interactive information uniquely lively.
Preferably, described by interactive information synthesis in identification image after, also comprise: the identification image receiving synthesis; According to the interactive information in described identification image, obtain the interface of corresponding participation interaction.
Application server, by the interactive information in described identification image, sends interactive interface to user terminal, so that participate in the interaction of television video program.
Method provided by the invention is by generating interactive information, and interactive information is configured on television video content, the user of video of watching TV utilizes the interactive information of acquisition for mobile terminal television video, so that in the process of televising video, by configuring eye-catching carrying window for interactive information, attract user to participate in televising the rating of video with interactive, improve the audience ratings of TV programme, and enhance the interactive and visual experience that user participates in.
The embodiment of the present invention also provides a kind of device of generating interactive television system interactive information, see Fig. 2, comprising: interactive acquisition module 21, for obtaining the carrying window of interactive information; Configuration module 22, for being interactive information configuration identifier image; Synthesis module 23, for synthesizing interactive information in identification image.
Preferably, described identification image is image in 2 D code information.
Preferably, also comprise: receiver module, for receiving the identification image of synthesis;
Interactive module, for according to the interactive information in described identification image, obtains the interface of corresponding participation interaction.
Device provided by the invention is by generating interactive information, and interactive information is configured on television video content, the user of video of watching TV utilizes the interactive information of acquisition for mobile terminal television video, so that in the process of televising video, by configuring eye-catching carrying window for interactive information, attract user to participate in televising the rating of video with interactive, improve the audience ratings of TV programme, and enhance the interactive and visual experience that user participates in.
Those skilled in the art should understand, embodiments of the invention can be provided as method, system or computer program.Therefore, the present invention can adopt the form of complete hardware embodiment, completely software implementation or the embodiment in conjunction with software and hardware aspect.And the present invention can adopt in one or more form wherein including the upper computer program implemented of computer-usable storage medium (including but not limited to magnetic disc store and optical memory etc.) of computer usable program code.
The present invention describes with reference to according to the flow chart of the method for the embodiment of the present invention, equipment (system) and computer program and/or block diagram.Should understand can by the combination of the flow process in each flow process in computer program instructions realization flow figure and/or block diagram and/or square frame and flow chart and/or block diagram and/or square frame.These computer program instructions can being provided to the processor of all-purpose computer, special-purpose computer, Embedded Processor or other programmable data processing device to produce a machine, making the instruction performed by the processor of computer or other programmable data processing device produce device for realizing the function of specifying in flow chart flow process or multiple flow process and/or block diagram square frame or multiple square frame.
These computer program instructions also can be stored in can in the computer-readable memory that works in a specific way of vectoring computer or other programmable data processing device, the instruction making to be stored in this computer-readable memory produces the manufacture comprising command device, and this command device realizes the function of specifying in flow chart flow process or multiple flow process and/or block diagram square frame or multiple square frame.
These computer program instructions also can be loaded in computer or other programmable data processing device, make on computer or other programmable devices, to perform sequence of operations step to produce computer implemented process, thus the instruction performed on computer or other programmable devices is provided for the step realizing the function of specifying in flow chart flow process or multiple flow process and/or block diagram square frame or multiple square frame.
Obviously, those skilled in the art can carry out various change and modification to the present invention and not depart from the spirit and scope of the present invention.Like this, if these amendments of the present invention and modification belong within the scope of the claims in the present invention and equivalent technologies thereof, then the present invention is also intended to comprise these change and modification.
Claims (6)
1. a method for generating interactive television system interactive information, is characterized in that, comprising:
Obtain the carrying window of interactive information;
For interactive information configuration identifier image;
By interactive information synthesis in identification image.
2. the method for claim 1, is characterized in that, described identification image is image in 2 D code information.
3. the method for claim 1, is characterized in that, described by interactive information synthesis in identification image after, also comprise:
Receive the identification image of synthesis;
According to the interactive information in described identification image, obtain the interface of corresponding participation interaction.
4. a device for generating interactive television system interactive information, is characterized in that, comprising:
Interactive acquisition module, for obtaining the carrying window of interactive information;
Configuration module, for being interactive information configuration identifier image;
Synthesis module, for synthesizing interactive information in identification image.
5. device as claimed in claim 4, it is characterized in that, described identification image is image in 2 D code information.
6. device as claimed in claim 4, is characterized in that, also comprise:
Receiver module, for receiving the identification image of synthesis;
Interactive module, for according to the interactive information in described identification image, obtains the interface of corresponding participation interaction.
Priority Applications (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201510446517.8A CN105007517A (en) | 2015-07-27 | 2015-07-27 | Method and device for generating interactive information of interactive television system |
Applications Claiming Priority (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201510446517.8A CN105007517A (en) | 2015-07-27 | 2015-07-27 | Method and device for generating interactive information of interactive television system |
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| CN105007517A true CN105007517A (en) | 2015-10-28 |
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| CN201510446517.8A Pending CN105007517A (en) | 2015-07-27 | 2015-07-27 | Method and device for generating interactive information of interactive television system |
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Cited By (5)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN105392059A (en) * | 2015-11-24 | 2016-03-09 | 天脉聚源（北京）科技有限公司 | Method and device for synchronous display of interactive information of interactive television system |
| CN105392061A (en) * | 2015-11-24 | 2016-03-09 | 天脉聚源（北京）科技有限公司 | Method and device used for detecting interactive information of interactive television system |
| CN105407393A (en) * | 2015-11-24 | 2016-03-16 | 天脉聚源（北京）科技有限公司 | Method and device for updating interaction information of interactive television program |
| CN105578252A (en) * | 2015-12-20 | 2016-05-11 | 天脉聚源（北京）科技有限公司 | Method and device for interactive information configuration of interactive television system |
| CN105578215A (en) * | 2015-12-20 | 2016-05-11 | 天脉聚源（北京）科技有限公司 | Method and device for obtaining interactive information of interactive television system |
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| CN102647618A (en) * | 2012-04-28 | 2012-08-22 | 深圳市华鼎视数字移动电视有限公司 | Method and system for interaction with television programs |
| CN103338406A (en) * | 2012-11-27 | 2013-10-02 | 深圳同方蓝色数码有限公司 | Method for interacting with audiences in process of watching television programs and television system |
| CN103475943A (en) * | 2013-09-11 | 2013-12-25 | 马清虎 | Interaction method and system of television program |
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2015
- 2015-07-27 CN CN201510446517.8A patent/CN105007517A/en active Pending
Patent Citations (5)
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| WO2007107115A1 (en) * | 2006-03-20 | 2007-09-27 | Huawei Technologies Co., Ltd. | A method and a terminal and a system for implementing the interaction with the streaming media |
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Cited By (5)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN105392059A (en) * | 2015-11-24 | 2016-03-09 | 天脉聚源（北京）科技有限公司 | Method and device for synchronous display of interactive information of interactive television system |
| CN105392061A (en) * | 2015-11-24 | 2016-03-09 | 天脉聚源（北京）科技有限公司 | Method and device used for detecting interactive information of interactive television system |
| CN105407393A (en) * | 2015-11-24 | 2016-03-16 | 天脉聚源（北京）科技有限公司 | Method and device for updating interaction information of interactive television program |
| CN105578252A (en) * | 2015-12-20 | 2016-05-11 | 天脉聚源（北京）科技有限公司 | Method and device for interactive information configuration of interactive television system |
| CN105578215A (en) * | 2015-12-20 | 2016-05-11 | 天脉聚源（北京）科技有限公司 | Method and device for obtaining interactive information of interactive television system |
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| RJ01 | Rejection of invention patent application after publication |
Application publication date: 20151028 |
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| RJ01 | Rejection of invention patent application after publication |