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CN104648817A - Method for increasing popularity of sealing packaging group for liquid beverage - Google Patents

Method for increasing popularity of sealing packaging group for liquid beverage Download PDF

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Publication number
CN104648817A
CN104648817A CN201510058342.3A CN201510058342A CN104648817A CN 104648817 A CN104648817 A CN 104648817A CN 201510058342 A CN201510058342 A CN 201510058342A CN 104648817 A CN104648817 A CN 104648817A
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CN
China
Prior art keywords
quick response
code
response code
external packing
sealed package
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Granted
Application number
CN201510058342.3A
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Chinese (zh)
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CN104648817B (en
Inventor
毕桦
陈桂宁
张大鹏
Current Assignee (The listed assignees may be inaccurate. Google has not performed a legal analysis and makes no representation or warranty as to the accuracy of the list.)
Greatview Beijing Trading Co Ltd
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Greatview Beijing Trading Co Ltd
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Priority to CN201510058342.3A priority Critical patent/CN104648817B/en
Publication of CN104648817A publication Critical patent/CN104648817A/en
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Publication of CN104648817B publication Critical patent/CN104648817B/en
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Abstract

The invention relates to a method for increasing the popularity of a sealing packaging group for liquid beverage, wherein the sealing packaging group comprises a plurality of sealing packages and an outer package combining the sealing packages together. The surfaces of the sealing packages are provided with two-dimensional codes which are different from one another, and the outer package is provided with a matching code which is associated with the two-dimensional codes.

Description

Improve the method for the sealed package group popularity of liquid beverage
Technical field
The present invention relates to the method for the sealed package group popularity improving liquid beverage, particularly for the sealed package group with Quick Response Code.
Background technology
Liquid food, as milk and Yoghourt, and semi-liquid food products, as fruit juice, usually sell in little volume consumer packaging containers.This packing container is used in transmission and treating process, running through value chain and protecting food.
This packing container is formed by the continuous volume of packing, this material webs can be cut open to form blank, or be longitudinally sealed to form the pipe of packing, then seal molding while filling content, is finally folded into the shape of final packaging in folding station.
For liquid or semi-liquid food products, current packing container is made up of paper substrate compound package material, these packing there is paper fibre core and this core by one or more layers barrier material around, as polymeric coating and/or metallic membrane, thus obtain compound package material.This barrier material be used for protective core material not with hold product contact and protect product be not subject to around the gas of packing container and the impact of moisture.
In the last few years, relate to the important goods of health for some, such as food, medicine, baby milk powder etc., country proposes clear and definite quality system management expectancy and traces to the source Information System configuration requirement.The development of planar bar code technology makes many trade companies and commodity all have the Quick Response Code mark of oneself, carries out Quick Response Code scanning can greatly facilitate commodity counterfeit prevention and trace to the source by handheld device.In order to realize a thing one yard ground commodity tracing, inventors herein propose on the basis of flexographic printing, by the technology of the random Quick Response Code of spray printing printed on line.After completing the reviewing of individual packaging one thing one yard, contriver further considers how carry out reviewing of a thing one yard easily for the product of combination packaging.
Summary of the invention
The object of this invention is to provide the solution of the liquid beverage packaging group that can solve the problem.
According to an aspect of the present invention, provide a kind of sealed package group of liquid beverage, it external packing comprising multiple sealed package and described multiple sealed package is combined, it is characterized in that described multiple seal-packed surface has mutually different Quick Response Code, and there is the cooperation code be associated with described Quick Response Code in described external packing.
Described sealed package is preferably paper substrate, is more preferably and is formed by folding, sealing paperbased packaging material.
According to an embodiment of the invention, described sealed package is made up of paper substrate compound package material.
Described compound package material, comprise multiple for the formation of independent seal-packed unit, described packing comprise waterproof layer, printed layers and basic unit.
Term " cooperation code " in the present invention is the code that can be associated with the Quick Response Code on sealed package, in order to realize the various functions such as inquiry, integration or checking, it includes but not limited to the combination of one-dimension code, Quick Response Code, random number word string, random character, random digit and character, etc.
Term " external packing " in the present invention refers to the container or packing material that are combined by multiple sealed package by the mode such as accommodation, parcel, packaging.External packing in the present invention can be the fully enclosed or semi-enclosed, and the example includes but not limited to the bracket, wrapper, plastic casing etc. of fully enclosed carton, semi-enclosed carton, half dew.
According to an embodiment of the invention, the Quick Response Code on described multiple seal-packed surface is formed by spray printing.
Preferably, the Quick Response Code of described spray printing is positioned at seal-packed front.Such design mainly considers that the Quick Response Code of spray printing comprises the peculiar information of product usually, should be that customer or the people that traces to the source are concerned about, more so be imprinted on front.
In the present invention, " spray printing " Quick Response Code refers in printing process, the non-Quick Response Code by being formed at first Plate making printing.It is different separately that " spray printing " Quick Response Code can realize each packaging, just as the cermet of identification of each packaging, reaches the effect of individual identification.
" Quick Response Code " in the present invention is the chequered with black and white graphic recording data symbol information distributed in plane (on two-dimensional directional) according to certain rules with certain specific geometric figure; Coding utilizes the concept of " 0 ", " 1 " stream of bits forming computer-internal logical foundations dexterously, the geometrical body using several corresponding with two scale notation, to represent word numerical information, is processed to realize information by image input device or photoelectric scanning device automatically identifying and reading: it has some general character of barcode technology automatically: often kind of code system has its specific character set; Each character occupies certain width; There is certain verifying function etc.Also have simultaneously and the features such as change are rotated to the information automatic identification function of different rows and processing graphics.The present inventor thinks, " Quick Response Code " in the present invention can also be broadly interpreted as the sign containing large-tonnage product information, these product informations need by electronic machine ability knowledge and magnanimity, and these product informations store by background data base, manage, call or revise.
According to another aspect of the present invention, provide a kind of method improving the sealed package group popularity of liquid beverage, the external packing that wherein said sealed package group comprises multiple sealed package and combined by described multiple sealed package, described multiple seal-packed surface has mutually different Quick Response Code, and in described external packing, have the cooperation code be associated with described Quick Response Code.
According to a preferred embodiment of the invention, described cooperation code is the identifying code of described Quick Response Code, integration code or inquiry code.
According to a preferred embodiment of the invention, popularity is increased by setting multiple Quick Response Code with the corresponding integration that produces of cooperation code.
According to a preferred embodiment of the invention, described by Quick Response Code being arranged on the position of being blocked by external packing, thus impel customer to buy by group.
According to a preferred embodiment of the invention, described Quick Response Code merges mutually with the pattern on sealed package surface.The existing Quick Response Code of sealed package so for inquiry, can not affect the appearance again.
According to a preferred embodiment of the invention, described cooperation code is spray printing, and more preferably when there being multiple sealed package group, described cooperation code is different separately.
According to a preferred embodiment of the invention, the Quick Response Code of described spray printing to be formed printing while or after the printing, formed separately before compound.
According to a preferred embodiment of the invention, described compound package material has location to indicate.
According to the embodiment of the present invention, described waterproof layer is thermoplastic base resin, is preferably polyolefin, includes but not limited to Low Density Polyethylene (LDPE), metallocene PE (m-PE) or the compound both it.
According to a preferred embodiment of the invention, described basic unit is paper substrate.
Consider from environmental angle and food security angle, printed layers of the present invention preferably uses water color ink.
According to compound package material of the present invention, also comprise gas barrier layer and sealant layer.
Described gas barrier layer includes but not limited to aluminium foil, ethylene-vinyl alcohol copolymer (EVOH), polyvinyl alcohol (PVOH), inorganic oxide (such as SiO 2) or amilan.
Sealant layer of the present invention is thermoplastic base resin, preferably containing polyolefin, includes but not limited to linear low density polyethylene (LLDPE), ultra-low density polyethylene, Low Density Polyethylene, metallocene PE or its compound.
Between gas barrier layer and basic unit, preferably include the first tack coat, between gas barrier layer and sealant layer, preferably include the second tack coat.Described first tack coat and/or the second tack coat are thermoplastic base resin, and preferred polyolefm, is more preferably polyethylene, include but not limited to the polyethylene of carboxylic acid groups's modification, linear low density polyethylene etc.
Accompanying drawing explanation
In order to be illustrated more clearly in the technical scheme in the embodiment of the present invention, below the accompanying drawing used required in describing embodiment is briefly described, apparently, accompanying drawing in the following describes is only some embodiments of the present invention, for those of ordinary skill in the art, under the prerequisite not paying creative work, other accompanying drawing can also be obtained according to these accompanying drawings, wherein
Fig. 1 schematically shows the block diagram of fully enclosed sealed package group;
Fig. 2 schematically shows the block diagram of semi-enclosed sealed package group.
Reference numeral:
1, sealed package 2, external packing 3, Quick Response Code 4, cooperation code 5, sealed package group
Detailed description of the invention
Be clearly and completely described to the technical scheme in the embodiment of the present invention below, obviously, described embodiment is only a part of embodiment of the present invention, instead of whole embodiments.Based on the embodiment in the present invention, those of ordinary skill in the art, not making other embodiments all obtained under creative work prerequisite, belong to the scope of protection of the invention.
The Rotating fields of compound package material of the present invention includes but not limited to:
Waterproof layer/printed layers/basic unit/gas barrier layer/sealant layer;
Waterproof layer/printed layers/basic unit/the first tack coat/gas barrier layer/sealant layer;
Waterproof layer/printed layers/basic unit/gas barrier layer/the second tack coat/sealant layer; With
Waterproof layer/printed layers/basic unit/the first tack coat/gas barrier layer/the second tack coat/sealant layer.
The production of the compound package material of liquid beverage packaging generally includes following large step:
Printing, impression, punching, compound, cutting etc.
In theory, before print steps to composite steps, all Quick Response Code jet printing operation can be carried out.
To carry out Quick Response Code spray printing in print steps, by the positioning mark on opto-electronic pickup identification base material, control Quick Response Code jet printing appts spray printing.Described Quick Response Code jet printing appts is connected with Quick Response Code generation system simultaneously, thus guarantees that each Quick Response Code is different.
Supporting after described Quick Response Code jet printing appts have drying unit, to guarantee the printing quality of Quick Response Code.
For finishing printing, but the packing blank of not yet compound, also can be filled spray off-line Quick Response Code by this method.
According to another implementation of the invention, the control system of Quick Response Code jet printing appts with printing equipment group is connected, shares the working data of printing equipment, thus control described Quick Response Code jet printing appts spray printing.
Fig. 1 shows the block diagram of fully enclosed sealed package group, wherein has multiple sealed package 1, and each sealed package 1 is printed on different Quick Response Codes 3.Multiple sealed package 1 is installed in external packing 2, and external packing 2 is closed, and is printed on and coordinates code 4, thus form the example of a sealed package group 5 of the present invention on external packing 2 surface.
As required, code 5 is coordinated can be associated with multiple fit system with each Quick Response Code 3.Such as, when coordinating code 5 to be Quick Response Code, this Quick Response Code of consumer scans, can obtain the link address of each Quick Response Code in sealed package group, then enters and obtains each seal-packed specifying information.Design although it is so and seal-packed inclusion have nothing to do, all applicable when inclusion is identical or different.But have superiority especially in this point each sealed package inclusion in sealed package group is different, the beverage of such as apple aroma, banana flavor, strawberry flavor must be the product that different manufacturing line is produced, the Quick Response Code on its sealed package surface separately can record different information, when not taking external packing apart, just can learn that inner information is very favorable for customer.For the producer, such facility also adds alerting ability to outer package surface design.
The form of external packing can be various, and Fig. 2 shows the block diagram of semi-enclosed sealed package group.When coordinating code 5 to be numerical ciphers, described cooperation code 5 can as the identifying code of sealed package Quick Response Code each in external packing or integration code.The mode be all imprinted on sealed package with those numerical ciphers and Quick Response Code is compared, and numerical ciphers is separated the consumption contributing to stimulating consumer with Quick Response Code, and considers from false proof angle, more difficult imitation.
Or seal-packed Quick Response Code deliberately can be arranged on the position being difficult to scan from external packing by the producer, thus increase game, promote consumption.Can certainly consider, described seal-packed Quick Response Code is arranged on the position of being blocked by external packing, and described external packing is opaque.
Coordinate the fit system of code and Quick Response Code to be not limited to above-mentioned example, the invention provides the entity of these possible fit systems of carrying, provide openr space to the producer and realize new business model.
Although the above embodiment of the present invention is all using brick shape packaging as seal-packed example, but embodiments of the present invention are not limited to this, other are folded by paperbased packaging material, on the sealed package that is sealed to form can be applied in such as roof bag, octahedra bag (diamond bag) etc. equally.
Those skilled in the art should know, although the present invention is described about presently preferred embodiments, is understandable that and can carries out various amendment and change, and do not deviate from target of the present invention and the scope as claims restriction thereof.

Claims (10)

1. one kind is improved the method for the sealed package group popularity of liquid beverage, the external packing that wherein said sealed package group comprises multiple sealed package and combined by described multiple sealed package, described multiple seal-packed surface has mutually different Quick Response Code, and in described external packing, have the cooperation code be associated with described Quick Response Code.
2. method according to claim 1, wherein increases popularity by the multiple Quick Response Code of setting with the corresponding integration that produces of cooperation code.
3. method according to claim 1, wherein by Quick Response Code being arranged on the position of being blocked by external packing, thus impels customer to buy by group.
4. method according to claim 1, wherein said cooperation code is selected from least one in the combination of one-dimension code, Quick Response Code, random number word string, random character, random digit and character.
5. the method according to claim 1 or 4, wherein said external packing is the fully enclosed or semi-enclosed.
6. method according to claim 5, wherein said external packing is selected from fully enclosed carton, semi-enclosed carton, half bracket revealed, wrapper or plastic casing.
7. method according to claim 1, the Quick Response Code on wherein said multiple seal-packed surface is formed by spray printing.
8. method according to claim 1, wherein said seal-packed Quick Response Code is arranged on the position being difficult to scan from external packing.
9. method according to claim 1, wherein said seal-packed Quick Response Code is arranged on the position of being blocked by external packing, and described external packing is opaque.
10. method according to claim 1, wherein said cooperation code is the identifying code of each sealed package Quick Response Code in external packing, integration code or inquiry code.
CN201510058342.3A 2015-02-04 2015-02-04 The method for improving the sealed package group popularity of liquid beverage Active CN104648817B (en)

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Cited By (2)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
WO2018121276A1 (en) * 2016-12-30 2018-07-05 崔颖 Composite packaging materials, sheet sets and sealed packages
CN109118246A (en) * 2018-07-25 2019-01-01 皮志豪 A kind of track anti-counterfeit recognition area mark and the anti-fake feedback method of track relay

Citations (5)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN101515352A (en) * 2008-12-30 2009-08-26 珠海木木电子科技有限公司 Article anti-counterfeiting system combining radio frequency identification and two-dimension code
CN102013072A (en) * 2010-11-29 2011-04-13 吴东杰 Over two-group associated data-based commodity anti-counterfeiting method
CN102663592A (en) * 2012-03-29 2012-09-12 吴林 Two-dimensional code-based object identity dual-code identification method
CN103593773A (en) * 2013-11-20 2014-02-19 深圳市太和物联信息技术有限公司 Product anti-fake method and system and client terminal
CN103996110A (en) * 2014-06-11 2014-08-20 宋波 Inventory transshipment prevention method based on real-time image processing

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* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN203268562U (en) * 2013-04-05 2013-11-06 海南拍拍看网络科技有限公司 Tetra pak with two-dimension code for scanning
CN103481692B (en) * 2013-09-02 2016-08-17 武汉立德激光有限公司 In the method that the film lower floor of compound film packing material carries out body laser inner carving marking anti-counterfeiting identification code

Patent Citations (5)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN101515352A (en) * 2008-12-30 2009-08-26 珠海木木电子科技有限公司 Article anti-counterfeiting system combining radio frequency identification and two-dimension code
CN102013072A (en) * 2010-11-29 2011-04-13 吴东杰 Over two-group associated data-based commodity anti-counterfeiting method
CN102663592A (en) * 2012-03-29 2012-09-12 吴林 Two-dimensional code-based object identity dual-code identification method
CN103593773A (en) * 2013-11-20 2014-02-19 深圳市太和物联信息技术有限公司 Product anti-fake method and system and client terminal
CN103996110A (en) * 2014-06-11 2014-08-20 宋波 Inventory transshipment prevention method based on real-time image processing

Cited By (2)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
WO2018121276A1 (en) * 2016-12-30 2018-07-05 崔颖 Composite packaging materials, sheet sets and sealed packages
CN109118246A (en) * 2018-07-25 2019-01-01 皮志豪 A kind of track anti-counterfeit recognition area mark and the anti-fake feedback method of track relay

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