CN104143148A - Advertisement setting method applied to management software system - Google Patents
Advertisement setting method applied to management software system Download PDFInfo
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- CN104143148A CN104143148A CN201310163220.1A CN201310163220A CN104143148A CN 104143148 A CN104143148 A CN 104143148A CN 201310163220 A CN201310163220 A CN 201310163220A CN 104143148 A CN104143148 A CN 104143148A
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Abstract
An advertisement setting method applied to a management software system comprises the following steps that (a) the management software system is logged in; (b) a system filtering device automatically obtains user information and effectively classifies the user information according to classification rules preset by the system, and classification result information is generated and uploaded to an advertisement server side; (c) the advertisement server side obtains an advertisement meeting the user requirement through matching according to the received classification result information; (d) according to the advertisement display form preset by the system, the advertisement which is obtained through matching and meets the user requirement is pushed to a corresponding client side. The scheme can be achieved through the existing network and computer technology, truthfulness and transmission safety of the user information can be well ensured.
Description
Technical field
The present invention relates to a kind of advertisement method to set up, particularly a kind of advertisement method to set up that is applied to management software system.
Background technology
The Internet era that modern society having entered comprehensively.Market no exception, marketing at present develops into the target marketing stage from masses' marketing.By Internet technology and various formation gathering method, the mode of target marketing is also more and more.Network objectives marketing emerges in an endless stream in internet, especially in the majority with advertisement marketing.Network objectives marketing is mainly that the essential information of filling in during according to user's registration of website is distinguished market, then by these information, determines the advertising message that user is required.Although this way has improved accuracy and the efficiency of marketing objectives, but also there is very large defect, on the one hand, even if the authenticity of user profile cannot guarantee and information is real, As time goes on, some information of user and hobby also likely change, and it is unfavorable greatly that this will bring to target marketing.The second, be also the most important, user profile is very easily stolen by hacker in the process of transmission, causes the security facing of user profile grave danger.
The present invention utilizes existing network and computer technology to realize such scheme, thereby can the above-mentioned difficult problem of simple and effective solution.
Summary of the invention
The object of the invention is to, a kind of advertisement method to set up that is applied to management software system is provided.
For reaching above-mentioned purpose, the present invention adopts following technical scheme:
An advertisement method to set up that is applied to management software system, comprises the following steps:
(a) log in management software system;
(b) system filter automatic acquisition user profile it effectively being classified according to the classifying rules of systemic presupposition, generates sorting result information and is also uploaded to Advertisement Server end;
(c) Advertisement Server end, according to received sorting result information, matches the advertisement that meets user's request;
(d) according to the advertising display form of systemic presupposition, by the advertisement pushing that meets user's request matching to relative client.
Further, described system filter is to be provided with publisher for the device of the condition and range of the target marketing audient colony of target market setting, and wherein this condition and range includes but are not limited to one of sex, age, the industry, location, income situation or array configuration.
Further, system can be determined user profile scope according to default condition and range in filtration unit.
Further, described in log in management software system, wherein, landing approach includes but are not limited to B/S pattern, C/S model.
Further, advertising display form includes but are not limited to one of video, audio frequency, hyperlink, text, picture or array configuration.
The invention has the advantages that, this management software system is mainly used in enterprise, also just means that most user is each enterprises employee, so can guarantee user profile better authenticity; And in this management software system, be provided with a kind of information filtrating device, can make user profile well be protected in the process of transmission.
Accompanying drawing explanation
Fig. 1 is a kind of process flow diagram that is applied to the advertisement method to set up of management software system provided by the present invention.
Embodiment
More explicit for the advantage of a kind of advertisement method to set up that is applied to management software system of making that the present invention mentions, referring to accompanying drawing, the present invention is further described in detail.
Fig. 1 is a kind of process flow diagram that is applied to the advertisement method to set up of management software system provided by the present invention, as shown in the figure,
Step 1, logs in management software system.
Landing approach includes but are not limited to B/S pattern, C/S model.
Step 2, system filter automatic acquisition user profile is also effectively classified to it according to the classifying rules of systemic presupposition, generates sorting result information and is uploaded to Advertisement Server end.
System filter is to be provided with publisher for the device of the condition and range of the target marketing audient colony of target market setting, and wherein this condition and range includes but are not limited to one of sex, age, the industry, location, income situation or array configuration.System can be determined user profile scope according to default condition and range in filtration unit.
Step 3, Advertisement Server end, according to received sorting result information, matches the advertisement that meets user's request.
Step 4, according to the advertising display form of systemic presupposition, by the advertisement pushing that meets user's request matching to relative client.
Advertising display form includes but are not limited to one of video, audio frequency, hyperlink, text, picture or array configuration.
Embodiment:
For a kind of advertisement method to set up that is applied to management software system provided by the present invention is carried out to further description, illustrate in conjunction with the preferred embodiments.
First user logs in management software system, and landing approach includes but are not limited to B/S pattern, C/S model, and system can be determined user profile scope according to default condition and range in filtration unit.User profile scope is as shown in table 1.
Table 1 user profile generates result
System filter automatic acquisition user profile is also effectively classified to it according to the classifying rules of systemic presupposition, generates sorting result information and is uploaded to Advertisement Server end, and user profile classification results is as shown in table 2.
Table 2 user profile classification results
Advertisement Server end, according to received sorting result information, matches the advertisement that meets user's request, and advertisement matching result is as shown in table 3.
Table 3 advertisement matching result
According to the advertising display form of systemic presupposition, by the advertisement pushing that meets user's request matching to relative client.
Said method is only a preferred embodiment of the present invention, is not used for limiting protection scope of the present invention.All equivalent variations of doing according to essential features of the present invention or modification, all within protection scope of the present invention.
Claims (5)
1. an advertisement method to set up that is applied to management software system, is characterized in that, said method comprising the steps of:
(a) log in management software system;
(b) system filter automatic acquisition user profile it effectively being classified according to the classifying rules of systemic presupposition, generates sorting result information and is also uploaded to Advertisement Server end;
(c) Advertisement Server end, according to received sorting result information, matches the advertisement that meets user's request;
(d) according to the advertising display form of systemic presupposition, by the advertisement pushing that meets user's request matching to relative client.
2. a kind of advertisement method to set up that is applied to management software system as claimed in claim 1, it is characterized in that, described system filter is to be provided with publisher for the device of the condition and range of the target marketing audient colony of target market setting, and wherein this condition and range includes but are not limited to one of sex, age, the industry, location, income situation or array configuration.
3. default condition and range in system filter as claimed in claim 2, is characterized in that, system can be determined user profile scope according to default condition and range in filtration unit.
4. a kind of advertisement method to set up that is applied to management software system as claimed in claim 1, is characterized in that, described in log in management software system, wherein, landing approach includes but are not limited to B/S pattern, C/S model.
5. a kind of advertisement method to set up that is applied to management software system as claimed in claim 1, is characterized in that, described advertising display form includes but are not limited to one of video, audio frequency, hyperlink, text, picture or array configuration.
Priority Applications (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201310163220.1A CN104143148A (en) | 2013-05-07 | 2013-05-07 | Advertisement setting method applied to management software system |
Applications Claiming Priority (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201310163220.1A CN104143148A (en) | 2013-05-07 | 2013-05-07 | Advertisement setting method applied to management software system |
Publications (1)
| Publication Number | Publication Date |
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| CN104143148A true CN104143148A (en) | 2014-11-12 |
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| Application Number | Title | Priority Date | Filing Date |
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| CN201310163220.1A Pending CN104143148A (en) | 2013-05-07 | 2013-05-07 | Advertisement setting method applied to management software system |
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Cited By (3)
| Publication number | Priority date | Publication date | Assignee | Title |
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| CN105824920A (en) * | 2016-03-16 | 2016-08-03 | 张姬娟 | Information display method and method for stopping information display |
| CN106204093A (en) * | 2016-06-23 | 2016-12-07 | 无锡天脉聚源传媒科技有限公司 | A kind of method and device throwing in advertisement |
| CN106447382A (en) * | 2016-08-30 | 2017-02-22 | 厦门啪啪圈科技有限公司 | Advertisement automatic selection system and advertisement selection method |
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| CN101540874A (en) * | 2009-04-23 | 2009-09-23 | 中山大学 | Interactive TV program recommendation method based on collaborative filtration |
| CN101616101A (en) * | 2008-06-26 | 2009-12-30 | 阿里巴巴集团控股有限公司 | A kind of method for filtering user information and device |
| CN102984554A (en) * | 2011-09-02 | 2013-03-20 | 华为软件技术有限公司 | Method, apparatus and system for IPTV (internet protocol television) advertising delivery |
| US20130097019A1 (en) * | 1999-11-08 | 2013-04-18 | Facebook, Inc. | Filtering placement of advertisements |
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| US20130097019A1 (en) * | 1999-11-08 | 2013-04-18 | Facebook, Inc. | Filtering placement of advertisements |
| CN101616101A (en) * | 2008-06-26 | 2009-12-30 | 阿里巴巴集团控股有限公司 | A kind of method for filtering user information and device |
| CN101540874A (en) * | 2009-04-23 | 2009-09-23 | 中山大学 | Interactive TV program recommendation method based on collaborative filtration |
| CN102984554A (en) * | 2011-09-02 | 2013-03-20 | 华为软件技术有限公司 | Method, apparatus and system for IPTV (internet protocol television) advertising delivery |
Cited By (3)
| Publication number | Priority date | Publication date | Assignee | Title |
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| CN105824920A (en) * | 2016-03-16 | 2016-08-03 | 张姬娟 | Information display method and method for stopping information display |
| CN106204093A (en) * | 2016-06-23 | 2016-12-07 | 无锡天脉聚源传媒科技有限公司 | A kind of method and device throwing in advertisement |
| CN106447382A (en) * | 2016-08-30 | 2017-02-22 | 厦门啪啪圈科技有限公司 | Advertisement automatic selection system and advertisement selection method |
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Application publication date: 20141112 |