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Liao et al., 2020 - Google Patents

Tourist preferences for package tour attributes in tourism destination design and development

Liao et al., 2020

Document ID
12112431544479791116
Author
Liao C
Chuang H
Publication year
Publication venue
Journal of Vacation Marketing

External Links

Snippet

Package tours encourage the development of destinations by increasing their attractiveness to global visitors. This study examines the benefits of package tour designs that allow tourists to leverage multiple features to create their own destination experiences. It uses …
Continue reading at journals.sagepub.com (other versions)

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