Liao et al., 2020 - Google Patents
Tourist preferences for package tour attributes in tourism destination design and developmentLiao et al., 2020
- Document ID
- 12112431544479791116
- Author
- Liao C
- Chuang H
- Publication year
- Publication venue
- Journal of Vacation Marketing
External Links
Snippet
Package tours encourage the development of destinations by increasing their attractiveness to global visitors. This study examines the benefits of package tour designs that allow tourists to leverage multiple features to create their own destination experiences. It uses …
- 238000011161 development 0 title abstract description 34
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