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Luo et al., 2017 - Google Patents

Evaluating mobile search with height-biased gain

Luo et al., 2017

View PDF
Document ID
7140576624435472741
Author
Luo C
Liu Y
Sakai T
Zhang F
Zhang M
Ma S
Publication year
Publication venue
Proceedings of the 40th international acm sigir conference on research and development in information retrieval

External Links

Snippet

Mobile search engine result pages (SERPs) are becoming highly visual and heterogenous. Unlike the traditional ten-blue-link SERPs for desktop search, different verticals and cards occupy different amounts of space within the small screen. Hence, traditional retrieval …
Continue reading at www.thuir.cn (PDF) (other versions)

Classifications

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    • G06F17/30—Information retrieval; Database structures therefor; File system structures therefor
    • G06F17/30861—Retrieval from the Internet, e.g. browsers
    • G06F17/30864—Retrieval from the Internet, e.g. browsers by querying, e.g. search engines or meta-search engines, crawling techniques, push systems
    • G06F17/30867—Retrieval from the Internet, e.g. browsers by querying, e.g. search engines or meta-search engines, crawling techniques, push systems with filtering and personalisation
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING; COUNTING
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    • G06F17/30286—Information retrieval; Database structures therefor; File system structures therefor in structured data stores
    • G06F17/30386—Retrieval requests
    • G06F17/30424—Query processing
    • G06F17/30522—Query processing with adaptation to user needs
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    • G06F17/30861—Retrieval from the Internet, e.g. browsers
    • G06F17/30873—Retrieval from the Internet, e.g. browsers by navigation, e.g. using categorized browsing, portals, synchronized browsing, visual networks of documents, virtual worlds or tours
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    • G06F17/3061—Information retrieval; Database structures therefor; File system structures therefor of unstructured textual data
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    • G06Q30/00—Commerce, e.g. shopping or e-commerce
    • G06Q30/02—Marketing, e.g. market research and analysis, surveying, promotions, advertising, buyer profiling, customer management or rewards; Price estimation or determination
    • G06Q30/0202—Market predictions or demand forecasting
    • G06Q30/0203—Market surveys or market polls
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    • G06F3/048—Interaction techniques based on graphical user interfaces [GUI]
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    • G06Q10/00—Administration; Management
    • G06Q10/10—Office automation, e.g. computer aided management of electronic mail or groupware; Time management, e.g. calendars, reminders, meetings or time accounting
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    • G06Q50/00—Systems or methods specially adapted for a specific business sector, e.g. utilities or tourism
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