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Alexander et al., 2002 - Google Patents

The secret life of factory service centers: for a lucrative new source of revenues, profits, and market information, manufacturers need look no further than their own …

Alexander et al., 2002

Document ID
7132676223473155602
Author
Alexander W
Dayal S
Dempsey J
Vander Ark J
Publication year
Publication venue
The McKinsey Quarterly

External Links

Snippet

A few miles off Interstate 696, outside Detroit, the factory service center of a consumer goods company blends easily into the commercial landscape. The seven people who work at the customer support site sell parts, refurbished products, and accessories; repair products; and …
Continue reading at go.gale.com (other versions)

Classifications

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