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Fu Tsang et al., 2010 - Google Patents

Measuring e-service quality for online travel agencies

Fu Tsang et al., 2010

View PDF
Document ID
6285954901845163578
Author
Fu Tsang N
Lai M
Law R
Publication year
Publication venue
Journal of Travel & Tourism Marketing

External Links

Snippet

Online travel agencies face intense competition, and thus have a great need to evaluate the e-service quality of their websites to succeed or even just to survive. The present study explores the underlying dimensions used by online customers to evaluate the e-service …
Continue reading at www.researchgate.net (PDF) (other versions)

Classifications

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