- Dataset: https://www.kaggle.com/datasets/mursideyarkin/mobile-games-ab-testing-cookie-cats
- Article: https://medium.com/@zargi.teddy7/statistical-analysis-of-player-retention-an-a-b-testing-study-on-engagement-strategies-for-new-and-039e8abd4b54
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Statistical Analysis of Player Retention: An A/B Testing Study on Engagement Strategies for New and Experienced Players using the Cookie Cats Dataset
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Statistical Analysis of Player Retention: An A/B Testing Study on Engagement Strategies for New and Experienced Players using the Cookie Cats Dataset
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