Publisher Predictions for 2025: Part 1
With increased focus on privacy regulations, the optimization of ad stacks, and the need for seamless user experiences, publishers must navigate a complex ecosystem to monetize revenue. In this first part of our two-part series, we talk about the transformative trends set to redefine [...]
7 Reasons Why Publisher Quality is the #1 Factor to Successful Ad Monetization
Over the past three years, Freestar has implemented extensive measures to ensure our publishers consistently meet today’s high-quality standards, benefiting both their audiences and our advertising partners. Publisher quality remains a critical factor for successful ad monetization, and we're committed to upholding these standards. [...]
Publisher Acceptance Requirements: Are you ready to Monetize With Freestar?
In recent years, significant industry changes have led us to prioritize website quality and carefully evaluate the publishers we accept for monetization through Freestar. These shifts have underscored the importance of maintaining high standards in our network, ensuring that only reputable sites that align [...]
Top 5 Key Takeaways from our Webinar: Maximizing Q4 Ad Revenue
We had published a guide on how publishers can maximize revenue in Q4 in part 1 and part2 leading to the webinar [...]
Maximizing Q4 Ad Revenue: A Guide, Part 2
In Part 1, we covered key strategies to optimize your ad monetization efforts ahead of Q4, focusing on ad inventory, formats, and [...]
Maximizing Q4 Ad Revenue: A Guide, Part 1
Q4 is a crucial period for any industry but more so for publishers looking to maximize revenue, as it's often the [...]
Optimizing Ad Tech with Freestar’s Modular Header Bidding Wrapper: Performance Enhancements, Memory Management, and Customization
In the world of digital advertising, balancing revenue optimization and performance is a delicate task. Page load [...]
Top 10 Reasons ID Solutions Help Publishers Leverage First-Party Data for Increased Ad Revenue
Publishers are increasingly reliant on first-party data to drive ad revenue and deliver personalized experiences to their [...]
ICYMI: Ad Tech Edition | Week of September 16th, 2024
Bits and Bobs from around the industry: How Google got away with charging publishers more than anyone else The Best [...]
