Leon Festinger
Appearance
Leon Festinger (8 May 1919 – 11 February 1989) was an American social psychologist, perhaps best known for cognitive dissonance and social comparison theory.
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Quotes
[edit]- When there is a range of opinion in the group, communications tend to be directed towards those members whose opinions are at the extremes of the range.
- Leon Festinger and John Thibaut. "Interpersonal communication in small groups." The Journal of Abnormal and Social Psychology 46.1 (1951): 92.