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Ron Cola

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"Ron Cola"
Promotional single by Rauw Alejandro and Subelo NEO
from the album Saturno
LanguageSpanish
English title"Rum and Coke"
ReleasedDecember 28, 2022 (2022-12-28)
Genre
Length3:06
Label
Songwriter(s)Rauw Alejandro
Producer(s)
  • Raúl Ocasio "El Zorro"
  • Rvssian
  • Subelo NEO
Rauw Alejandro promotional singles chronology
"Dime Quien???"
(2022) 		"Ron Cola"
(2022) 		"Qué Rico Ch**gamos"
(2023)
Music video
"Ron Cola" on YouTube

"Ron Cola" (transl. "Rum and Coke") is a song recorded by Puerto Rican singer Rauw Alejandro and Puerto Rican production duo Subelo NEO for Alejandro's third studio album, Saturno (2022). The song was written by Alejandro, while the production was handled by himself, Rvssian, and Subelo NEO. It was released by Sony Music Latin and Duars Entertainment on December 28, 2022, as the second promotional single from the album. A Spanish language reggaeton song, it shares the singer's feelings for an ex-partner whom he misses and would like to know what she does late at night.

"Ron Cola" went viral on TikTok, leading to commercial success. The song reached the top 20 in Spain and was certified platinum in the country. An accompanying music video, released simultaneously with the song, was directed by Martin Seipel and Alejandro. It depicts the singer driving through the streets of Paris in a luxurious limousine on a gloomy day. He reminisces about the time he spent with a woman, and they dance to the song's rhythm in several scenes. The song was included on the set list for Alejandro's the Saturno World Tour.

Background and composition

[edit]

Rauw Alejandro released his second studio album, Vice Versa on June 25, 2021.[1] The album debuted at number one on Billboard Top Latin Albums, giving Alejandro his first number one on the chart,[2] and was ranked as the third-best album of 2021 and the best Spanish-language album of the year by Rolling Stone.[3][4] In September 2022, he announced that he was going to release his third album in November and it would be titled Saturno.[5] On November 10, 2022, he revealed the album's track list, mentioning it being set for release the following day.[6] The album was released for digital download and streaming by Sony Music Latin and Duars Entertainment on the specified date, and "Ron Cola" was included as the 11th track on the album.[7]

Musically, "Ron Cola" is a Spanish language reggaeton song.[8][9] Written by Alejandro and produced by himself, Subelo NEO and Rvssian,[10] the track runs for a total of three minutes and six seconds.[7] Lyrically, "Ron Cola" which translates to "Rum and Coke" in English, shares the singer's feelings for an ex-partner whom he misses and would like to know what she does late at night.[11] The lyrics include, "Escucha dos catorce y Yonaguni / No sé qué va a pasarme cuando la vea / ¿Cuándo te veo, baby?" ([She] listens to "2/Catorce" and "Yonaguni" / I don't know what's going to happen to me when I see her / When do I see you, baby?).[12]

Promotion and reception

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A screenshot from the music video, depicting Alejandro drinking in a bar in Paris.

A few weeks after the album's release, "Ron Cola" started going viral on TikTok, leading to commercial success. On December 28, 2022, the song was released as the second promotional single from Saturno, with a music video directed by Martin Seipel and Alejandro. The music video depicts the singer driving through the streets of Paris in a luxurious limousine on a gloomy day. He reminisces about the time he spent with a woman, and they dance to the song's rhythm in several scenes. The choreography highly references the song's viral TikTok dance, imitating its moves.[12][13]

"Ron Cola" was included on the set list for Alejandro's the Saturno World Tour.[14] On March 24, 2024, the Vitoria regional chamber held an open day to celebrate its 43rd anniversary, while the celebration featured several dance performances. A group of young dancers from the Dardara Gune academy, performed a choreography in the Basque Parliament to the rhythm of "Ron Cola".[15]

The song debuted and peaked at number 10 on the US Billboard Latin Digital Song Sales chart on December 24, 2022, becoming Alejandro's 15th top-10 hit on the chart.[16] The track also debuted at number 73 on Spain's official weekly chart on December 4, 2022, and peaked at number 19 on December 25.[17] It was later certified platinum by the Productores de Música de España (PROMUSICAE), for track-equivalent sales of over 60,000 units in the country.[18]

Credits and personnel

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Credits adapted from Tidal.[10]

  • Rauw Alejandro – associated performer, composer, lyricist, producer
  • Subelo NEO – associated performer, producer
  • Rvssian – producer
  • Gaby Vilar – A&R coordinator
  • Mayra del Valle – A&R coordinator
  • Marik Curet – A&R director
  • Eric Pérez "Eric Duars" – executive producer
  • Chris Gehringer – mastering engineer
  • José M. Collazo "Colla" – mixing engineer
  • Josh Gudwin – mixing engineer
  • Jorge E. Pizarro "Kenobi" – recording engineer

Charts

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Certifications

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Certifications and sales for "Ron Cola"
Region Certification Certified units/sales
Spain (PROMUSICAE)[18] Platinum 60,000‡
Mexico (AMPROFON)[20] Gold 70,000‡

‡ Sales+streaming figures based on certification alone.

Release history

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Release dates and formats for "Ron Cola"
Region Date Format(s) Label Ref.
Latin America December 28, 2022 Contemporary hit radio Sony Music [21]

References

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  1. ^ Roiz, Jessica (June 25, 2021). "The Moment of Rauw Alejandro: 'Todo De Ti' Singer Goes Full-Experimental On 'Vice Versa' Album". Billboard. Archived from the original on August 13, 2022. Retrieved August 13, 2022.
  2. ^ "Rauw Alejandro Chart History (Top Latin Albums)". Billboard. Archived from the original on August 13, 2022. Retrieved August 13, 2022.
  3. ^ Sheffield, Rob (December 3, 2021). "The 50 Best Albums of 2021". Rolling Stone. Archived from the original on August 13, 2022. Retrieved August 13, 2022.
  4. ^ "The 35 Best Spanish-Language and Bilingual Albums of 2021". Rolling Stone. December 16, 2021. Archived from the original on July 5, 2022. Retrieved August 13, 2022.
  5. ^ Coca, Laura (September 24, 2022). "'Saturno' de Rauw Alejandro: esto es todo lo que se sabe sobre su nuevo disco" (in Spanish). Los 40. Archived from the original on September 24, 2022. Retrieved January 25, 2023.
  6. ^ Coca, Laura (November 10, 2022). "Rauw Alejandro desvela el tracklist de 'Saturno' (con colaboraciones incluidas)" (in Spanish). Los 40. Archived from the original on November 10, 2022. Retrieved November 10, 2022.
  7. ^ a b "Saturno by Rauw Alejandro". Apple Music (US). Archived from the original on November 26, 2022. Retrieved June 30, 2023.
  8. ^ "Saturno MP3 Song Download by Rauw Alejandro". Gaana. Archived from the original on November 22, 2024. Retrieved November 22, 2024.
  9. ^ "Rauw Alejandro – Saturno: Review". The Weekly Coos. Archived from the original on November 22, 2024. Retrieved November 22, 2024.
  10. ^ a b "Ron Cola / Rauw Alejandro, Subelo NEO". Tidal. Retrieved October 17, 2023.
  11. ^ Valdez, Cynthia (December 30, 2022). "Viernes de Música Nueva: Lasso, Rauw Alejandro, Ximena Sariñana, Yandel & Feid". ¡Hola! (in Spanish). Archived from the original on January 25, 2023. Retrieved November 23, 2024.
  12. ^ a b "Ron Cola, de Rauw Alejandro: letra y vídeo". El Mundo (in Spanish). December 30, 2022. Archived from the original on November 22, 2024. Retrieved November 22, 2024.
  13. ^ Neira, Tatiana Muñoz (December 28, 2022). "'Ron Cola': el temazo viral de Rauw Alejandro que ya tiene videoclip" (in Spanish). MegaStar FM. Archived from the original on November 23, 2024. Retrieved November 23, 2024.
  14. ^ Arbae, Danny (May 21, 2023). "Rauw Alejandro Desafía La Lluvia Y Conquista El Foro Sol En Un Apoteósico 'Saturno World Tour'" (in Spanish). LaCarteleraMx. Archived from the original on June 29, 2023. Retrieved June 29, 2023.
  15. ^ Rojas, José Luis Martín (March 27, 2023). "Unos 'tiktokers' adolescentes se marcan un baile en el Parlamento vasco al ritmo de Rauw Alejandro". La Vanguardia (in Spanish). Archived from the original on November 23, 2024. Retrieved November 23, 2024.
  16. ^ a b "Rauw Alejandro Chart History (Latin Digital Song Sales)". Billboard. Archived from the original on January 24, 2023. Retrieved January 23, 2023.
  17. ^ a b "Rauw Alejandro / Subelo NEO – Ron Cola" Canciones Top 50. Retrieved May 15, 2024.
  18. ^ a b "Spanish single certifications – Rauw Alejandro / Subelo NEO – Ron Cola". El portal de Música. Productores de Música de España. Retrieved April 27, 2024.
  19. ^ "Chart Anual Monitor Latino 2023 – Costa Rica Urbano" (in Spanish). Monitor Latino. Retrieved April 23, 2024.
  20. ^ "Certificaciones" (in Spanish). Asociación Mexicana de Productores de Fonogramas y Videogramas. Retrieved August 27, 2024. Type Rauw Alejandro & Subelo NEO in the box under the ARTISTA column heading and Ron Cola in the box under the TÍTULO column heading.
  21. ^ "'Ron Cola' Rauw Alejandro ft Subelo Neo - Sony Music" (in Spanish). Monitor Latino. Archived from the original on November 27, 2024. Retrieved November 27, 2024.
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