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Maurice Lévy (Publicis)

From Wikipedia, the free encyclopedia
Maurice Lévy
Lévy at the World Economic Forum in Tianjin, China, 2008
Born (1942-02-18) February 18, 1942 (age 82)
NationalityFrench, Moroccan
Alma materNew Jersey City University
Occupation(s)Chairman of the Supervisory Board, Publicis Groupe, Publicis
Term2017-2021
PredecessorMarcel Bleustein-Blanchet
SuccessorArthur Sadoun

Maurice Lévy (Arabic: موريس ليفي) is Chairman of the Supervisory Board of Publicis Groupe, the world's third largest advertising and communications group.

Founded in 1926, Publicis Groupe counts today over 80,000 employees and is present in over 100 countries around the world.

Career

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Maurice Lévy joined Publicis in 1971, as the Director of IT. He very quickly moved into the heart of the agency's business: advertising and marketing.

Recognizing that top clients require a full range of communications services, he began to build up a comprehensive group of specialized and general service agencies and subsidiaries in France and throughout Europe.

Lévy took personal responsibility for the international development of the Groupe and successfully managed a program of sustained international expansion that today offers Publicis Groupe's clients in 108 countries a complete range of integrated communication, advertising marketing and media services.

He became Chairman of Publicis Conseil, the founding agency of the Groupe, in 1984, and was later named CEO of Publicis Groupe in 1987, thus becoming the company's second CEO since 1926, after Marcel Bleustein-Blanchet.

Lévy launched the annual technology conference, Viva Technology, in 2016 and has continued to lead the following editions.[1]

In 2017 he replaced Elisabeth Badinter (Bleustein-Blanchet's daughter) as chairman of the supervisory board and was succeeded as CEO by Arthur Sadoun.

Recognition

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Lévy has been honored with numerous distinctions and accolades for his contributions to media, business leadership, and tolerance. On 6 November 2007, he was among the guests invited to the state dinner hosted by U.S. President George W. Bush in honor of President Nicolas Sarkozy at the White House.[2]

Private life

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Born in 1942 in Oudja, Morocco, Lévy has been married for over fifty years, and has three sons and six grandchildren. His interests include modern and contemporary art, antiques, chess and skiing.

References

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  1. ^ "Publicis' Maurice Levy talks Viva Technology and why he didn't buy Cannes Lions, a festival which has become 'too dominated by tech'".
  2. ^ Guest List for the Social Dinner in Honor of His Excellency Nicolas Sarkozy President of the French Republic Office of the First Lady of the United States, press release of 6 November 2007.

Sources

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  • Bilan, numéro 213, interview p. 60-63
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Media related to Maurice Lévy at Wikimedia Commons