KFLY

KFLY (101.5 FM) is a commercial radio station licensed to Corvallis, Oregon, that serves the Willamette Valley of west-central Oregon. It airs a country music format and is owned by Bicoastal Media. It carries the nationally syndicated Bobby Bones Show in morning drive time from Nashville. KFLY's studios are on Valley River Drive in Eugene.

KFLY is a Class C0 station with an effective radiated power (ERP) of 28,000 watts. Its signal extends across Eugene–Springfield, Albany, Lebanon, Junction City and Salem. Its transmitter is on a mountaintop near Blachly.^[2]

KFLY-FM signed on the air on October 1, 1966; 58 years ago (October 1, 1966).^[3] It originally simulcast its sister station's Top 40 format (now KEJO 1240). By the mid-1970s, it had its own easy listening format with some classical music at night. In 1979, KFLY-FM changed its call sign to KEJO-FM. Through 1993, 101.5 KEJO had an automated adult contemporary format.

In January 1994, the station changed back to the KFLY call letters and rebranded as "Flight 101" with Jones Radio Network's satellite-fed hot adult contemporary format. By 2000, the station was branded as "Mix 101-5 KFLY" under the ownership of Clear Channel Communications (a forerunner to today's iHeartMedia).

KFLY moved its transmitter to KDUK-FM's tower in 2002, vastly increasing coverage. It briefly stunted with quick song clips for a few hours. It then flipped to active rock as “101-5 K-Fly” with studios in Eugene.^[4][5]

From the early 2000s until 2015, The Donkey Show was heard in afternoon drive time, 2 to 6 p.m. It featured Tanner, Drew, and Marcus along with their producer Cory, camera guy/audio producer Kirk, Mandy and Carl. The show had a replay hour locally in Eugene from 6pm -7pm called the Donkey Show Rewind. The Donkey Show aired on both KFLY and co-owned 106.3 KZZE in Medford (now KMED).

The Donkey Show used the tagline "The only legal donkey show in America." In addition to music, it covered national and local topics, along with giveaways, stunts, interviews and comedy bits.

On July 15, 2015, KFLY's entire airstaff was let go, indicating a format change was imminent.^[6] On July 30, 2015, at noon, KFLY changed its format to adult album alternative, branded as "World Class Rock 101.5".^{[7][8][9][10]} The AAA format lasted two years.

On June 4, 2017, KFLY dropped its AAA format and began stunting again. It used a text-to-speech countdown with voice of Microsoft David. At 3 p.m. the following day, the station flipped to country music as "US 101".^{[11][12][13][14]}

Pat Garrett, formerly of country station 94.1 KMPS-FM Seattle, was named program director. The Bobby Bones Show from Nashville was chosen for morning drive time.^[15] KFLY would compete for country listeners in the Eugene-Springfield radio market with the top music station, 93.3 KKNU.

• KFLY official website
• Facility details for Facility ID 739730 (KFLY) in the FCC Licensing and Management System
• KFLY in Nielsen Audio's FM station database