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Sound and Colour: Evaluating Auditory-Visual Tests in Virtual Reality and Traditional Desktop Settings

Published: 03 June 2024 Publication History

Abstract

In this pilot study, we used a balanced A/B testing method to evaluate how an environment—a Virtual Reality (VR) head-mounted display (HMD) versus a traditional desktop—affects the performance of 20 participants on a musical pitch-colour association test. We aimed to discern the influence of testing environments on musical pitch-colour associations. Our findings revealed no significant difference in performance between the VR HMD and the traditional desktop conditions. Previous studies highlight VR’s potential, but the results of our investigation—focusing on limited immersive and presence qualities—suggest that working in VR as opposed to a standard desktop environment has no significant influence on musical pitch-colour association test results. This outcome prompts a further investigation into other inherent VR characteristics, such as spatial audio, natural environment simulations, and interactive object manipulation, which could potentially enhance the effectiveness of auditory-visual association tests. This study is the first in a series of studies to explore how VR technologies can be exploited to augment multi-modal testing, with a fully immersive musical pitch-colour association test envisioned.

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  • (2025)Exploring measurement tools for color perception in virtual reality: A systematic reviewDisplays10.1016/j.displa.2024.10293787(102937)Online publication date: Apr-2025

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cover image ACM Other conferences
AVI '24: Proceedings of the 2024 International Conference on Advanced Visual Interfaces
June 2024
578 pages
ISBN:9798400717642
DOI:10.1145/3656650
This work is licensed under a Creative Commons Attribution International 4.0 License.

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Association for Computing Machinery

New York, NY, United States

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Published: 03 June 2024

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Author Tags

  1. audio
  2. colour
  3. cross-modal associations
  4. synaesthesia
  5. virtual reality
  6. visuals

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AVI '24 Paper Acceptance Rate 21 of 82 submissions, 26%;
Overall Acceptance Rate 128 of 490 submissions, 26%

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  • (2025)Exploring measurement tools for color perception in virtual reality: A systematic reviewDisplays10.1016/j.displa.2024.10293787(102937)Online publication date: Apr-2025

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