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PQC: personalized query classification

Published: 02 November 2009 Publication History

Abstract

Query classification (QC) is a task that aims to classify Web queries into topical categories. Since queries are usually short in length and ambiguous, the same query may need to be classified to different categories according to different people's perspectives. In this paper, we propose the Personalized Query Classification (PQC) task and develop an algorithm based on user preference learning as a solution. Users' preferences that are hidden in clickthrough logs are quite helpful for search engines to improve their understandings of users' queries. We propose to connect query classification with users' preference learning from clickthrough logs for PQC. To tackle the sparseness problem in clickthrough logs, we propose a collaborative ranking model to leverage similar users' information. Experiments on a real world clickthrough log data show that our proposed PQC algorithm can gain significant improvement compared with general QC as well as natural baselines. Our method can be applied to a wide range of applications including personalized search and online advertising.

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Cited By

View all
  • (2017)Query Classification Using Convolutional Neural Networks2017 10th International Symposium on Computational Intelligence and Design (ISCID)10.1109/ISCID.2017.212(441-444)Online publication date: Dec-2017
  • (2015)Web query classification using improved visiting probability algorithm and babelnet semantic graph2015 AI & Robotics (IRANOPEN)10.1109/RIOS.2015.7270748(1-5)Online publication date: 12-Apr-2015
  • (2014)DisPA: An Intelligent Agent for Private Web SearchAdvanced Research in Data Privacy10.1007/978-3-319-09885-2_21(389-405)Online publication date: 22-Aug-2014
  • Show More Cited By

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cover image ACM Conferences
CIKM '09: Proceedings of the 18th ACM conference on Information and knowledge management
November 2009
2162 pages
ISBN:9781605585123
DOI:10.1145/1645953
Permission to make digital or hard copies of all or part of this work for personal or classroom use is granted without fee provided that copies are not made or distributed for profit or commercial advantage and that copies bear this notice and the full citation on the first page. Copyrights for components of this work owned by others than ACM must be honored. Abstracting with credit is permitted. To copy otherwise, or republish, to post on servers or to redistribute to lists, requires prior specific permission and/or a fee. Request permissions from [email protected]

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Publication History

Published: 02 November 2009

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Author Tags

  1. clickthrough log
  2. collaborative ranking
  3. personalized query classification

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Cited By

View all
  • (2017)Query Classification Using Convolutional Neural Networks2017 10th International Symposium on Computational Intelligence and Design (ISCID)10.1109/ISCID.2017.212(441-444)Online publication date: Dec-2017
  • (2015)Web query classification using improved visiting probability algorithm and babelnet semantic graph2015 AI & Robotics (IRANOPEN)10.1109/RIOS.2015.7270748(1-5)Online publication date: 12-Apr-2015
  • (2014)DisPA: An Intelligent Agent for Private Web SearchAdvanced Research in Data Privacy10.1007/978-3-319-09885-2_21(389-405)Online publication date: 22-Aug-2014
  • (2014)Subtopic Mining via Modifier Graph ClusteringAdvances in Knowledge Discovery and Data Mining10.1007/978-3-319-06608-0_28(337-347)Online publication date: 2014
  • (2013)User-Aware AdvertisabilityInformation Retrieval Technology10.1007/978-3-642-45068-6_39(452-463)Online publication date: 2013
  • (2013)Building Rich User Search Queries ProfilesUser Modeling, Adaptation, and Personalization10.1007/978-3-642-38844-6_21(254-266)Online publication date: 2013
  • (2013)Toward a Privacy Agent for Information RetrievalInternational Journal of Intelligent Systems10.1002/int.2159528:6(606-622)Online publication date: 26-Mar-2013
  • (2011)Intent-aware query similarityProceedings of the 20th ACM international conference on Information and knowledge management10.1145/2063576.2063619(259-268)Online publication date: 24-Oct-2011

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