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research-article

Personality traits and echo chambers on facebook

Published: 01 December 2016 Publication History

Abstract

In online social networks, users tend to select information that adhere to their system of beliefs and to form polarized groups of like minded people. Polarization as well as its effects on online social interactions have been extensively investigated. Still, the relation between group formation and personality traits remains unclear. A better understanding of the cognitive and psychological determinants of online social dynamics might help to design more efficient communication strategies and to challenge the digital misinformation threat. In this work, we focus on users commenting posts published by US Facebook pages supporting scientific and conspiracy-like narratives, and we classify the personality traits of those users according to their online behavior. We show that different and conflicting communities are populated by users showing similar psychological profiles, and that the dominant personality model is the same in both scientific and conspiracy echo chambers. Moreover, we observe that the permanence within echo chambers slightly shapes users' psychological profiles. Our results suggest that the presence of specific personality traits in individuals lead to their considerable involvement in supporting narratives inside virtual echo chambers. We investigate the relation between group formation and personality traits.Conflicting communities are populated by users showing similar psychological profiles.Specific personality traits might lead users to join polarized communities.

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Published In

cover image Computers in Human Behavior
Computers in Human Behavior  Volume 65, Issue C
December 2016
680 pages

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Elsevier Science Publishers B. V.

Netherlands

Publication History

Published: 01 December 2016

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  1. Online social media
  2. Personality traits

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  • (2024)Analyzing the Interplay between Diversity of News Recommendations and Misinformation Spread in Social MediaAdjunct Proceedings of the 32nd ACM Conference on User Modeling, Adaptation and Personalization10.1145/3631700.3664870(80-85)Online publication date: 27-Jun-2024
  • (2024)AISG's Online Safety Prize Challenge: Detecting Harmful Social Bias in Multimodal MemesCompanion Proceedings of the ACM Web Conference 202410.1145/3589335.3665993(1884-1891)Online publication date: 13-May-2024
  • (2024)The anatomy of conspiracy theoristsComputer Communications10.1016/j.comcom.2024.01.027217:C(25-40)Online publication date: 25-Jun-2024
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