Analysis of Key Economic Factors in Consumer Behavior and Purchase Decisions in Online Markets
- 1 Seaver College, Pepperdine University, Malibu, The United States of America
* Author to whom correspondence should be addressed.
Abstract
This paper will explore the multifaceted relationship between economic factors, consumer behavior, and purchase decisions in the online consumer market. This research paper will look at key economic factors such as demand elasticity, consumer spending, availability of alternatives, consumer confidence, and market competition, aiming to reveal the differentiated decisions that influence consumer behavior and purchasing decisions. The report will combine case study methods and methodological approaches to analyze the dynamic and complex consumer market effectively. Economic factors play a crucial role in influencing consumer behavior and purchasing decisions. This study will examine and intensely discuss the interaction between economic factors and online consumer behavior. The research results of this project will provide a reference for the development of enterprises related to online consumer behavior and purchase decisions, further understand, enrich, and develop the key economic factors in the online consumer market, and reveal the intricate relationship between the differentiation of consumer behavior and the complexity of purchase decision. The research process and results will have significant implications for the understanding and adaptation of policymaking in online markets.
Keywords
Economic factors, consumer behavior, online markets, purchasing decisions, and market dynamics
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Cite this article
Liu,Z. (2024).Analysis of Key Economic Factors in Consumer Behavior and Purchase Decisions in Online Markets.Advances in Economics, Management and Political Sciences,77,26-32.
Data availability
The datasets used and/or analyzed during the current study will be available from the authors upon reasonable request.
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Volume title: Proceedings of the 3rd International Conference on Business and Policy Studies
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