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Visual Analysis of Retailing Store Location Selection

Published: 20 September 2019 Publication History

Abstract

An appropriate location of the retailing store is vital for achieving business success. However, a huge amount of complex information needs to be considered in location selection, such as customer flow, the business environment, and current business performance. Unlike traditional location recommendation method on account of statistical sampling, we establish a model of business-district attractiveness based on customer flow and provide a method of data-driven visual comparisons. In addition, we build an interactive visual analysis system with a user-friendly interface for an interactive visual query about complex business and environment information. Our system can help users select retailing store location, support interactive visual queries, and display rich information to facilitate manager in decision-making.

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cover image ACM Other conferences
VINCI '19: Proceedings of the 12th International Symposium on Visual Information Communication and Interaction
September 2019
201 pages
ISBN:9781450376266
DOI:10.1145/3356422
Permission to make digital or hard copies of all or part of this work for personal or classroom use is granted without fee provided that copies are not made or distributed for profit or commercial advantage and that copies bear this notice and the full citation on the first page. Copyrights for components of this work owned by others than ACM must be honored. Abstracting with credit is permitted. To copy otherwise, or republish, to post on servers or to redistribute to lists, requires prior specific permission and/or a fee. Request permissions from [email protected]

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  • East China Normal University

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Association for Computing Machinery

New York, NY, United States

Publication History

Published: 20 September 2019

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Author Tags

  1. Attractiveness model
  2. Customer flow
  3. Location recommendation
  4. Visual analysis system

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Overall Acceptance Rate 71 of 193 submissions, 37%

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