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Understanding how user activities are related to profile images on Twitter through regression analysis

Published: 03 April 2017 Publication History

Abstract

In this study, we explore the relationship between types of user activities (e.g., tweeting, replying) and categories of profile images of Japanese Twitter users. We divided profile images of Japanese Twitter users into thirteen categories, and examine how user activities are related to the categories through logistic regression analysis. We find that several types of user activities are significantly related to some categories of profile images (e.g. users in "associate" category, which is a group of users whose profile images includes others' faces, are found to prefer replying to others). Furthermore, we build logistic regression models that predict who belongs to a specific category or not. The model can accurately predict who belongs to the target category in some categories (e.g. "associate" category). Our results imply that profile images can be clues to know usage patterns of Twitter users.

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  • (2020)Classifying user connections through social media avatars and users social activities: a case study in identifying sellers on social mediaEnterprise Information Systems10.1080/17517575.2020.1856420(1-20)Online publication date: 18-Dec-2020

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cover image ACM Conferences
SAC '17: Proceedings of the Symposium on Applied Computing
April 2017
2004 pages
ISBN:9781450344869
DOI:10.1145/3019612
Permission to make digital or hard copies of all or part of this work for personal or classroom use is granted without fee provided that copies are not made or distributed for profit or commercial advantage and that copies bear this notice and the full citation on the first page. Copyrights for components of this work owned by others than ACM must be honored. Abstracting with credit is permitted. To copy otherwise, or republish, to post on servers or to redistribute to lists, requires prior specific permission and/or a fee. Request permissions from [email protected]

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Association for Computing Machinery

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Published: 03 April 2017

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Author Tags

  1. Twitter
  2. microblog
  3. profile image
  4. user activity

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SAC 2017
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SAC 2017: Symposium on Applied Computing
April 3 - 7, 2017
Marrakech, Morocco

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Overall Acceptance Rate 1,650 of 6,669 submissions, 25%

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  • (2020)Classifying user connections through social media avatars and users social activities: a case study in identifying sellers on social mediaEnterprise Information Systems10.1080/17517575.2020.1856420(1-20)Online publication date: 18-Dec-2020

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