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Mobile App Tagging

Published: 08 February 2016 Publication History

Abstract

Mobile app tagging aims to assign a list of keywords indicating core functionalities, main contents, key features or concepts of a mobile app. Mobile app tags can be potentially useful for app ecosystem stakeholders or other parties to improve app search, browsing, categorization, and advertising, etc. However, most mainstream app markets, e.g., Google Play, Apple App Store, etc., currently do not explicitly support such tags for apps. To address this problem, we propose a novel auto mobile app tagging framework for annotating a given mobile app automatically, which is based on a search-based annotation paradigm powered by machine learning techniques. Specifically, given a novel query app without tags, our proposed framework (i) first explores online kernel learning techniques to retrieve a set of top-N similar apps that are semantically most similar to the query app from a large app repository; and (ii) then mines the text data of both the query app and the top-N similar apps to discover the most relevant tags for annotating the query app. To evaluate the efficacy of our proposed framework, we conduct an extensive set of experiments on a large real-world dataset crawled from Google Play. The encouraging results demonstrate that our technique is effective and promising.

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Cited By

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  • (2023)Mobile Feature-Oriented Knowledge Base Generation Using Knowledge GraphsNew Trends in Database and Information Systems10.1007/978-3-031-42941-5_24(269-279)Online publication date: 31-Aug-2023
  • (2022)Boosting Robustness Verification of Semantic Feature NeighborhoodsStatic Analysis10.1007/978-3-031-22308-2_14(299-324)Online publication date: 2-Dec-2022
  • (2021)PEVRM: Probabilistic Evolution Based Version Recommendation Model for Mobile ApplicationsIEEE Access10.1109/ACCESS.2021.30535839(20819-20827)Online publication date: 2021
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cover image ACM Conferences
WSDM '16: Proceedings of the Ninth ACM International Conference on Web Search and Data Mining
February 2016
746 pages
ISBN:9781450337168
DOI:10.1145/2835776
Permission to make digital or hard copies of all or part of this work for personal or classroom use is granted without fee provided that copies are not made or distributed for profit or commercial advantage and that copies bear this notice and the full citation on the first page. Copyrights for components of this work owned by others than ACM must be honored. Abstracting with credit is permitted. To copy otherwise, or republish, to post on servers or to redistribute to lists, requires prior specific permission and/or a fee. Request permissions from [email protected]

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Publication History

Published: 08 February 2016

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Author Tags

  1. app tagging
  2. mobile app markets
  3. online kernel learning

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  • Research-article

Funding Sources

  • Singapore Management University
  • MOE, Singapore

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WSDM 2016
WSDM 2016: Ninth ACM International Conference on Web Search and Data Mining
February 22 - 25, 2016
California, San Francisco, USA

Acceptance Rates

WSDM '16 Paper Acceptance Rate 67 of 368 submissions, 18%;
Overall Acceptance Rate 498 of 2,863 submissions, 17%

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Cited By

View all
  • (2023)Mobile Feature-Oriented Knowledge Base Generation Using Knowledge GraphsNew Trends in Database and Information Systems10.1007/978-3-031-42941-5_24(269-279)Online publication date: 31-Aug-2023
  • (2022)Boosting Robustness Verification of Semantic Feature NeighborhoodsStatic Analysis10.1007/978-3-031-22308-2_14(299-324)Online publication date: 2-Dec-2022
  • (2021)PEVRM: Probabilistic Evolution Based Version Recommendation Model for Mobile ApplicationsIEEE Access10.1109/ACCESS.2021.30535839(20819-20827)Online publication date: 2021
  • (2021)Incorporating contextual information into personalized mobile applications recommendationSoft Computing - A Fusion of Foundations, Methodologies and Applications10.1007/s00500-021-05988-825:16(10629-10645)Online publication date: 1-Aug-2021
  • (2020)SciBabel: a system for crowd-sourced validation of automatic translations of scientific textsGenomics & Informatics10.5808/GI.2020.18.2.e2118:2(e21)Online publication date: 30-Jun-2020
  • (2020)Item Tagging for Information Retrieval: A Tripartite Graph Neural Network based ApproachProceedings of the 43rd International ACM SIGIR Conference on Research and Development in Information Retrieval10.1145/3397271.3401438(2327-2336)Online publication date: 25-Jul-2020
  • (2020)Personalized Mobile App Recommendation by Learning User's Interest from Social MediaIEEE Transactions on Mobile Computing10.1109/TMC.2019.292938819:11(2670-2683)Online publication date: 1-Nov-2020
  • (2020)Comparison of Text-Based and Feature-Based Semantic Similarity Between Android AppsWeb Information Systems Engineering – WISE 202010.1007/978-3-030-62005-9_38(530-545)Online publication date: 18-Oct-2020
  • (2019)CAPProceedings of the ACM on Interactive, Mobile, Wearable and Ubiquitous Technologies10.1145/33143913:1(1-25)Online publication date: 29-Mar-2019
  • (2019)Local App Classification using Deep Neural Network based on Mobile App Market Data2019 IEEE International Conference on Pervasive Computing and Communications (PerCom10.1109/PERCOM.2019.8767416(186-191)Online publication date: Mar-2019
  • Show More Cited By

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