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short-paper

Challenging social media analytics: web science perspectives

Authors:

Olivier Phillipe,

Catherine Pope,

Susan HalfordAuthors Info & Claims

WebSci '14: Proceedings of the 2014 ACM conference on Web science

Pages 177 - 181

https://doi.org/10.1145/2615569.2615690

Published: 23 June 2014 Publication History

Abstract

In this paper we outline some of the challenges for social media analytics and -- at the same time - challenge existing approaches to social media analysis. Specifically, we suggest that there is an unhelpful gulf between social scientific approaches, which offer rich theoretical and methodological understandings of the social; and computational approaches which offer sophisticated methods for data harvesting, interrogation and modelling. Brought together these approaches might meet the challenges facing social media analytics and produce a different order of understanding. We offer two preliminary examples of this synthesis in practice: first, we show how established computational tools might be harnessed to address theoretically grounded empirical questions about the social; and second we consider social theories might inspire the development of new methodological tools for social media analytics. In doing so, we aim to contribute to the development of interdisciplinary social media analytics with in a broader framework of Web Science.

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Cited By

Ryan Bengtsson LEdlom J(2021)Mapping Transmedia Marketing in the Music Industry: A MethodologyMedia and Communication10.17645/mac.v9i3.40649:3(164-174)Online publication date: 5-Aug-2021
https://doi.org/10.17645/mac.v9i3.4064
Schwaiger JHammerl TFlorian JLeist S(2021)UR: SMART–A tool for analyzing social media contentInformation Systems and e-Business Management10.1007/s10257-021-00541-4Online publication date: 16-Sep-2021
https://doi.org/10.1007/s10257-021-00541-4
Lavorgna A(2021)Epistemologies of Cyberspace: Notes for Interdisciplinary ResearchResearching Cybercrimes10.1007/978-3-030-74837-1_1(5-22)Online publication date: 30-Jul-2021
https://doi.org/10.1007/978-3-030-74837-1_1
Show More Cited By

Index Terms

Challenging social media analytics: web science perspectives
1. Computing methodologies
  1. Modeling and simulation
    1. Simulation theory
      1. Systems theory
2. Mathematics of computing
  1. Information theory

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Published In

cover image ACM Conferences

WebSci '14: Proceedings of the 2014 ACM conference on Web science

June 2014

318 pages

ISBN:9781450326223

DOI:10.1145/2615569

General Chairs:
Filippo Menczer
Indiana University, USA
,
Jim Hendler
Rensselaer Polytechnic Institute, USA
,
William Dutton
University of Oxford, UK
,
Program Chairs:
Markus Strohmaier
GESIS & University of Koblenz-Landau, Germany
,
Eric T. Meyer
University of Oxford, UK
,
Ciro Cattuto
ISI Foundation, Italy

Copyright © 2014 ACM.

Permission to make digital or hard copies of all or part of this work for personal or classroom use is granted without fee provided that copies are not made or distributed for profit or commercial advantage and that copies bear this notice and the full citation on the first page. Copyrights for components of this work owned by others than ACM must be honored. Abstracting with credit is permitted. To copy otherwise, or republish, to post on servers or to redistribute to lists, requires prior specific permission and/or a fee. Request permissions from [email protected]

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Published: 23 June 2014

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WebSci '14: ACM Web Science Conference

June 23 - 26, 2014

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Overall Acceptance Rate 245 of 933 submissions, 26%

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Cited By

Ryan Bengtsson LEdlom J(2021)Mapping Transmedia Marketing in the Music Industry: A MethodologyMedia and Communication10.17645/mac.v9i3.40649:3(164-174)Online publication date: 5-Aug-2021
https://doi.org/10.17645/mac.v9i3.4064
Schwaiger JHammerl TFlorian JLeist S(2021)UR: SMART–A tool for analyzing social media contentInformation Systems and e-Business Management10.1007/s10257-021-00541-4Online publication date: 16-Sep-2021
https://doi.org/10.1007/s10257-021-00541-4
Lavorgna A(2021)Epistemologies of Cyberspace: Notes for Interdisciplinary ResearchResearching Cybercrimes10.1007/978-3-030-74837-1_1(5-22)Online publication date: 30-Jul-2021
https://doi.org/10.1007/978-3-030-74837-1_1
Stieglitz SMirbabaie MRoss BNeuberger C(2018)Social media analytics – Challenges in topic discovery, data collection, and data preparationInternational Journal of Information Management10.1016/j.ijinfomgt.2017.12.00239(156-168)Online publication date: Apr-2018
https://doi.org/10.1016/j.ijinfomgt.2017.12.002

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