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LabintheWild: Conducting Large-Scale Online Experiments With Uncompensated Samples

Published: 28 February 2015 Publication History

Abstract

Web-based experimentation with uncompensated and unsupervised samples has the potential to support the replication, verification, extension and generation of new results with larger and more diverse sample populations than previously seen. We introduce the experimental online platform LabintheWild, which provides participants with personalized feedback in exchange for participation in behavioral studies. In comparison to conventional in-lab studies, LabintheWild enables the recruitment of participants at larger scale and from more diverse demographic and geographic backgrounds. We analyze Google Analytics data, participants' comments, and tweets to discuss how participants hear about the platform, and why they might choose to participate. Analyzing three example experiments, we additionally show that these experiments replicate previous in-lab study results with comparable data quality.

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    cover image ACM Conferences
    CSCW '15: Proceedings of the 18th ACM Conference on Computer Supported Cooperative Work & Social Computing
    February 2015
    1956 pages
    ISBN:9781450329224
    DOI:10.1145/2675133
    Permission to make digital or hard copies of all or part of this work for personal or classroom use is granted without fee provided that copies are not made or distributed for profit or commercial advantage and that copies bear this notice and the full citation on the first page. Copyrights for components of this work owned by others than ACM must be honored. Abstracting with credit is permitted. To copy otherwise, or republish, to post on servers or to redistribute to lists, requires prior specific permission and/or a fee. Request permissions from [email protected]

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    Publication History

    Published: 28 February 2015

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    Author Tags

    1. crowdsourcing
    2. online experimentation
    3. replication
    4. social comparison
    5. uncompensated samples
    6. weird

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    • Alfred P. Sloan Foundation
    • Harvard Mind Brain and Behavior Initiative
    • Swiss National Science Foundation

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    • (2024)Moving experimental psychology online: How to obtain high quality data when we can’t see our participantsJournal of Memory and Language10.1016/j.jml.2023.104472134(104472)Online publication date: Feb-2024
    • (2024)Input device matters for measures of behaviour in online experimentsPsychological Research10.1007/s00426-024-02065-189:1Online publication date: 28-Nov-2024
    • (2023)An Empirical Comparison of Moderated and Unmoderated Gesture Elicitation Studies on Soft Surfaces and Objects for Smart Home ControlProceedings of the ACM on Human-Computer Interaction10.1145/36042457:MHCI(1-24)Online publication date: 13-Sep-2023
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