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Exploring iPhone usage: the influence of socioeconomic differences on smartphone adoption, usage and usability

Published: 21 September 2012 Publication History

Abstract

Previous studies have found that smartphone users differ by orders of magnitude. We explore this variability to understand how users install and use native applications in ecologically-valid environments. A quasi-experimental approach is applied to compare how users in different socio-economic status (SES) groups adopt new smartphone technology along with how applications are installed and used. We present a longitudinal study of 34 iPhone 3GS users. 24 of these participants were chosen from two carefully selected SES groups who were otherwise similar and balanced. Usage data collected through an in-device programmable logger, as well as several structured interviews, identify similarities, differences, and trends, and highlight systematic differences in smartphone usage. A group of 10 lower SES participants were later recruited and confirm the influence of SES diversity on device usage. Among our findings are that a large number of applications were uninstalled, lower SES groups spent more money on applications and installed more applications overall, and the lowest SES group perceived the usability of their iPhones poorly in comparison to the other groups. We further discuss the primary reasons behind this low score, and suggest design implications to better support users across SES brackets.

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    cover image ACM Conferences
    MobileHCI '12: Proceedings of the 14th international conference on Human-computer interaction with mobile devices and services
    September 2012
    468 pages
    ISBN:9781450311052
    DOI:10.1145/2371574
    Permission to make digital or hard copies of all or part of this work for personal or classroom use is granted without fee provided that copies are not made or distributed for profit or commercial advantage and that copies bear this notice and the full citation on the first page. Copyrights for components of this work owned by others than ACM must be honored. Abstracting with credit is permitted. To copy otherwise, or republish, to post on servers or to redistribute to lists, requires prior specific permission and/or a fee. Request permissions from [email protected]

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    Publication History

    Published: 21 September 2012

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    Author Tags

    1. applications
    2. diversity
    3. iphone
    4. mobile
    5. ses
    6. smartphones
    7. socioeconomic status
    8. user study

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    • (2024)Greater mobile device‐prompted phone pickups are associated with daily parent stressActa Paediatrica10.1111/apa.17260113:8(1868-1875)Online publication date: 2-May-2024
    • (2024)Development of the Telephone-based Daily Instrumental Activities of Living (T-DIAL) to assess financial management remotely in older adultsAging, Neuropsychology, and Cognition10.1080/13825585.2024.2352900(1-24)Online publication date: 10-May-2024
    • (2023)IntroductionSmartphone Apps for Health and Wellness10.1016/B978-0-323-99271-8.00004-8(1-10)Online publication date: 2023
    • (2023)A Longitudinal Analysis of Real-World Self-report DataHuman-Computer Interaction – INTERACT 202310.1007/978-3-031-42286-7_34(611-632)Online publication date: 28-Aug-2023
    • (2022)Data-Driven Usability Assessment Model for Smartphones: A Causal Analytic ApproachInternational Journal of Innovation and Technology Management10.1142/S021987702250028619:07Online publication date: 25-May-2022
    • (2022)Smartphone use and daily cognitive failures: A critical examination using a daily diary approach with objective smartphone measuresBritish Journal of Psychology10.1111/bjop.12597114:1(70-85)Online publication date: 14-Sep-2022
    • (2022)Smartphone App Usage Analysis: Datasets, Methods, and ApplicationsIEEE Communications Surveys & Tutorials10.1109/COMST.2022.316317624:2(937-966)Online publication date: Oct-2023
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    • (2022)Why we Support some Original Ideas but Reject Others: An Application of Signaling TheoryThe Journal of Creative Behavior10.1002/jocb.57057:2(199-220)Online publication date: 31-Oct-2022
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