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Can an orc catch a cab in stormwind?: cybertype preference in the world of warcraft character creation interface

Published: 05 April 2008 Publication History

Abstract

Virtual worlds are reaching a point of critical mass as a medium for the exchange of business, entertainment and other cultural products and values. As cultural interfaces, virtual worlds mediate the access to remediated cultural data. This remediation of cultural data may transfer existing, repressive racial ideologies to new media. Limited research about racial stereotypes in virtual worlds exists and this paper contributes to the growing research body by demonstrating a novel study of a dominant racial stereotype in the character creation interface of World of Warcraft.

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References

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Cited By

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  • (2024)Diversity’s Double-Edged Sword: Analyzing Race’s Effect on Remote Pair Programming InteractionsACM Transactions on Software Engineering and Methodology10.1145/3699601Online publication date: 7-Oct-2024
  • (2023)Interacting with Masculinities: A Scoping ReviewExtended Abstracts of the 2023 CHI Conference on Human Factors in Computing Systems10.1145/3544549.3585770(1-12)Online publication date: 19-Apr-2023
  • (2021)Azeroth Has a Workplace Gender Inequality Problem: Gendered Professions Bias in Virtual WorldsGames and Narrative: Theory and Practice10.1007/978-3-030-81538-7_7(105-118)Online publication date: 8-Dec-2021
  • Show More Cited By

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    cover image ACM Conferences
    CHI EA '08: CHI '08 Extended Abstracts on Human Factors in Computing Systems
    April 2008
    2035 pages
    ISBN:9781605580128
    DOI:10.1145/1358628
    Permission to make digital or hard copies of all or part of this work for personal or classroom use is granted without fee provided that copies are not made or distributed for profit or commercial advantage and that copies bear this notice and the full citation on the first page. Copyrights for components of this work owned by others than ACM must be honored. Abstracting with credit is permitted. To copy otherwise, or republish, to post on servers or to redistribute to lists, requires prior specific permission and/or a fee. Request permissions from [email protected]

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    Publication History

    Published: 05 April 2008

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    Author Tags

    1. avatar
    2. cultural interface
    3. cybertype
    4. mmorpg
    5. transcode
    6. virtual word

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    Overall Acceptance Rate 6,164 of 23,696 submissions, 26%

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    Cited By

    View all
    • (2024)Diversity’s Double-Edged Sword: Analyzing Race’s Effect on Remote Pair Programming InteractionsACM Transactions on Software Engineering and Methodology10.1145/3699601Online publication date: 7-Oct-2024
    • (2023)Interacting with Masculinities: A Scoping ReviewExtended Abstracts of the 2023 CHI Conference on Human Factors in Computing Systems10.1145/3544549.3585770(1-12)Online publication date: 19-Apr-2023
    • (2021)Azeroth Has a Workplace Gender Inequality Problem: Gendered Professions Bias in Virtual WorldsGames and Narrative: Theory and Practice10.1007/978-3-030-81538-7_7(105-118)Online publication date: 8-Dec-2021
    • (2017)The UX of Avatar CustomizationProceedings of the 2017 CHI Conference on Human Factors in Computing Systems10.1145/3025453.3026020(5029-5033)Online publication date: 2-May-2017
    • (2015)The Avatar Affordances FrameworkProceedings of the 2015 Annual Symposium on Computer-Human Interaction in Play10.1145/2793107.2793121(231-240)Online publication date: 5-Oct-2015
    • (2014)E is for Everyone? Best Practices for the Socially Inclusive Design of Avatar Creation InterfacesProceedings of the 2014 Conference on Interactive Entertainment10.1145/2677758.2677783(1-8)Online publication date: 2-Dec-2014
    • (2010)The rogue in the lovely black dressProceedings of the SIGCHI Conference on Human Factors in Computing Systems10.1145/1753326.1753361(233-242)Online publication date: 10-Apr-2010
    • (2009)Body and mindProceedings of the SIGCHI Conference on Human Factors in Computing Systems10.1145/1518701.1518877(1151-1160)Online publication date: 4-Apr-2009
    • (2009)Efficient Topic-Based File Sharing in Hybrid Wireless NetworksProceedings of the 42nd Hawaii International Conference on System Sciences10.1109/HICSS.2009.180(1-9)Online publication date: 5-Jan-2009
    • (2009)Are socially exclusive values embedded in the avatar creation interfaces of MMORPGs?Journal of Information, Communication and Ethics in Society10.1108/147799609109559097:2/3(192-210)Online publication date: May-2009

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