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"Segmentation, Differentiation, and Flexible Pricing: Experiences with ..."
Eric K. Clemons, Bruce W. Weber (1994)
- Eric K. Clemons, Bruce W. Weber:
Segmentation, Differentiation, and Flexible Pricing: Experiences with Information Technology and Segment-Tailored Strategies. J. Manag. Inf. Syst. 11(2): 9-36 (1994)
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