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"When to Target Customers for Helpful Reviews: The Evolution of ..."

Cong Zhang, Atish P. Sinha, Yang Wang (2024)

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DOI: 10.1007/S10796-023-10414-5

access: closed

type: Journal Article

metadata version: 2024-05-31

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Cong Zhang, Atish P. Sinha, Yang Wang:
When to Target Customers for Helpful Reviews: The Evolution of Consumers' Product Evaluations with Product Exposure. Inf. Syst. Frontiers 26(3): 1183-1199 (2024)

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