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"Chatbots in Marketing: An In-Deep Case Study Capturing Future Perspectives ..."
Lea Reis, Christian Maier, Tim Weitzel (2022)
- Lea Reis, Christian Maier, Tim Weitzel:
Chatbots in Marketing: An In-Deep Case Study Capturing Future Perspectives of AI in Advertising. SIGMIS-CPR 2022: 1:1-1:8
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