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"Evaluation on a Personalized Mobile Advertising System: a Comparative ..."

Michael Chuansan Wang et al. (2007)

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DOI: —

access: closed

type: Conference or Workshop Paper

metadata version: 2012-03-01

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  - electronic edition @ aisnet.org
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  dblp key:
  - conf/pacis/WangLZXCW07
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  persistent URL:
  - https://dblp.org/rec/conf/pacis/WangLZXCW07
Michael Chuansan Wang, Stephen Shaoyi Liao, Roger Shijun Zhu, David Jingjun Xu, Huapin Chen, Weiping Wang:
Evaluation on a Personalized Mobile Advertising System: a Comparative Approach. PACIS 2007: 139

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